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Zoho Campaigns
Effortless Email Marketing Automation
4.4

( 974 )

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Zoho Campaigns Reviews & Product Details

Zoho Campaigns Overview
What is Zoho Campaigns?

Zoho Campaigns is an all-in-one email marketing platform designed for small to medium businesses. Among its key features, email automation, landing pages, social media integration, and an intuitive drag-and-drop editor are cited as top tools that customers love. However, one of its best features is its ability to segment your contacts based on their behavior and interests, allowing for more personalized and effective campaigns. Overall, Zoho Campaigns is a powerful and user-friendly solution for businesses looking to grow their email marketing efforts.

Company Zoho Corporation
Year founded 2000
Company size 10,001+ employees
Headquarters Chennai, Tamil Nadu
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
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What Zoho Campaigns is best for?
How does Zoho Campaigns compare to SendPulse?
What are the pros and cons of Zoho Campaigns?
Zoho Campaigns Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Training Documentation
Languages English
Zoho Campaigns Features
A/B Testing
API Access
Analytics/Reporting
Automated Responses
Bounce Management
Campaign Scheduling
Contact List Import/Export
Custom Fields
Customizable Templates
Deliverability Tools
Drag-and-Drop Editor
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Tracking
Event-Triggered Email
Geolocation Tracking
Integration with CRM
Landing Pages/Web Forms
Mobile Optimized Emails
Multi-channel Marketing
Personalization
Real-Time Analytics
Segmentation
Social Media Integration
Spam Testing
Subscriber Management
Survey/Poll Management
Template Management
Unsubscribe Management
Zoho Campaigns Media
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Zoho Campaigns Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: January 30, 2026
Zoho Campaigns Logo
974 Zoho Campaigns Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Aug 25, 2023
 Source
Overall Rating:
5.0
JAYAN K. avatar
Jayan K.
Digital Marketing Specialist
Share
"Streamline Your Business with Zoho CRM: Pros and Cons"
What do you like best about Zoho Campaigns?

Zoho Campaign provides e­fficient lead manageme­nt, scalable workflows, and integrated conne­ctivity, all accessible at an affordable price­. Furthermore, its cloud-based nature­ seamlessly integrate­s with other Zoho apps.

What do you dislike about Zoho Campaigns?

Howeve­r, users may experie­nce a slight learning curve whe­n navigating its advanced features. Additionally, the­y might encounter limitations in integrating the­ software with third-party services and find the­ interface to be comple­x. Furthermore, proficient te­chnical provisioning skills are required to fully optimize­ performance.

What problems is Zoho Campaigns solving and how is that benefiting you?

Zoho Campaigns efficie­ntly manages email marketing and campaign ope­rations. It simplifies the process of cre­ating and sending targeted campaigns, while­ also providing comprehensive analytics to me­asure performance. This solution is highly be­neficial to businesses as it save­s time, enhances pe­rsonalized communication, strengthens custome­r relationships, and optimizes marketing strate­gies using data-driven insights.

Small Business (50 or fewer emp.)
Aug 17, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"easy to markeitng campaigns"
What do you like best about Zoho Campaigns?

Zoho campaigns makes it very easy to run marketing campaigns and track the data. it alos give analyses of the campaigns helpful to startegize the further campaigns and ideation. Their customer success team is top notch in ensuring best experience for the customers.

What do you dislike about Zoho Campaigns?

Nothing to dislike about zoho cxanpaigns so far. they are best in class camapign tool that i have tried and they have amazing customer support team to reach out to the query.

What problems is Zoho Campaigns solving and how is that benefiting you?

I had trouble reaching out to our inbound clients through marketing emails. Zoho campaigns are a boon as it simplifies teh process and scale the campaign running activity in just few steps.

Small Business (50 or fewer emp.)
Aug 09, 2023
 Source
Overall Rating:
5.0
Pradeep Kumar S. avatar
Pradeep Kumar S.
Ceo
Share
"It has more complex workflow"
What do you like best about Zoho Campaigns?

Segmentation and automation on the marketing campaigns outcast other tools. I have used zoho campaign for an year to train my marketing team, it had all flexibility and customization option to match our strategy and ops.

What do you dislike about Zoho Campaigns?

May be the UI need more optimization. It would make the tool better for everyone who is less trained on the platform. Integration between bigin and crm was confusing

What problems is Zoho Campaigns solving and how is that benefiting you?

It solved my automation needs. I can configure workflows easily which needs manual intervention earlier. I never worried on the recurring mail flows it took care of them.

Mid Market (51-1000 emp.)
Aug 03, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Best way to communicate with your clients"
What do you like best about Zoho Campaigns?

It allows us to send multiple customized emails to our clients and prospects. It also doesn't spam the customers and it helps in maintaining the true face of a comapny.

What do you dislike about Zoho Campaigns?

The user interface for editing of contents could have been much easier for beginners.

What problems is Zoho Campaigns solving and how is that benefiting you?

One of the best use of Zoho campaigns is Topic Management that let's the customer to choose what topics they would like to receive and this helps in reducing the unsubcription rates.

Small Business (50 or fewer emp.)
Jul 02, 2023
 Source
Overall Rating:
5.0
Jamie P. avatar
Jamie P.
Marketing Executive
Share
"Great suite of applications"
What do you like best about Zoho Campaigns?

It has a range of applications which cover sales, marketing and other busines applications.

What do you dislike about Zoho Campaigns?

Some of the automation is hard to configure.

What problems is Zoho Campaigns solving and how is that benefiting you?

It has helping automate and manage contact information.

Small Business (50 or fewer emp.)
Jun 27, 2023
 Source
Overall Rating:
5.0
Mark Z. avatar
Mark Z.
Adjunct Professor
Share
"Easy Marketing, Great Features, Unbeatable price"
What do you like best about Zoho Campaigns?

Zoho Campaigns makes email marketing easy. I have used a lot of different email marketing services and Zoho is one of the better ones if not the best. They all off shortcomings, but for the price, you can't go wrong with this one.

What do you dislike about Zoho Campaigns?

I wish that the forms could be two columns and have the design more customized to our brand. I don't even use their forms because they are too ugly for our website.

What problems is Zoho Campaigns solving and how is that benefiting you?

Zoho Campaigns helps us stay in contact with our current customers and prospects. It helps drive new and repeat sales. It is also easy to sync with Zoho CRM so that our contacts always stay up to date.

Mid Market (51-1000 emp.)
Jun 06, 2023
 Source
Overall Rating:
5.0
RR
Ravi R.
Lead, Advertising
Share
"A good product to work with"
What do you like best about Zoho Campaigns?

Easy user interface to use helps us a lot

What do you dislike about Zoho Campaigns?

Some time the system doesn't load in a one go and must be removed

What problems is Zoho Campaigns solving and how is that benefiting you?

Sending the bulk emailers for lead gen campaigns

Enterprise (> 1000 emp.)
May 31, 2023
 Source
Overall Rating:
5.0
QA
Qual A.
Founder
Share
"Phone & Email marketing with advanced tools"
What do you like best about Zoho Campaigns?

-Readymade templates are available which you can include in the workflow to save time. -Easy way to manage the database of all leads at one place. -Estores can be connected & linked easily. -Also provides support to add Google Analytics with your campaigns (which is amazing since Zoho already have their own Analytics platform).

What do you dislike about Zoho Campaigns?

-Campaign approvals take time (~30 minutes). -Some servers drain it out as spam. -Workflow page has tonnes of functionality jammed in, not a clean cut UI as other Zoho products.

What problems is Zoho Campaigns solving and how is that benefiting you?

With Zoho Campaigns we can sync our contacts into a single database. It helps us reach our subscribers with correct messages at the correct time. The pre-designed templates help us save plenty of time & efforts.

Enterprise (> 1000 emp.)
May 25, 2023
 Source
Overall Rating:
5.0
VS
Vatan S.
Founder
Share
"The modern and easy to use ERP."
What do you like best about Zoho Campaigns?

The best thing about Zoho One is its very user-friendly, and the new modern tools make it too easy to use. There are tons of new features which make it different from other ERP's. Also, helps to deliver the best customer experience.

What do you dislike about Zoho Campaigns?

There's genuinely nothing to dislike. Too easy to use. Easy to log in and very easy on the pocket. Helps to deliver the best customer experience. Few functions are limited but you can customize and design it according to your need.

What problems is Zoho Campaigns solving and how is that benefiting you?

Helps to deliver the best customer experience. Super excellent CRM, email campaign management, and website builder. Also helps with invoicing. You also don't need to work on your customer mailing list.

Mid Market (51-1000 emp.)
May 23, 2023
 Source
Overall Rating:
5.0
SU
Sourabh U.
Founder
Share
"I simplified and upscaled my marketing and sales with Zoho One"
What do you like best about Zoho Campaigns?

Comprehensive Suite: Zoho One offers an impressive array of over 40 integrated applications, covering everything from CRM, project management, finance, human resources, marketing, and more. The suite truly provides a one-stop solution for all my business needs, eliminating the hassle of managing multiple disjointed software platforms.

What do you dislike about Zoho Campaigns?

Although Zoho One provides a range of customization options, I found the level of customization to be relatively restricted compared to other software solutions. While it caters to a wide range of industries and business sizes, there might be specific instances where businesses require highly specialized customization or integration capabilities that Zoho One's existing features may not fully support.

What problems is Zoho Campaigns solving and how is that benefiting you?

Our email campaigns are simplified. We have easily created the Landing pages with Zoho and the survey/feedback forms with email campaigns.