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Zoho Campaigns
Effortless Email Marketing Automation
4.4

( 974 )

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Zoho Campaigns Reviews & Product Details

Zoho Campaigns Overview
What is Zoho Campaigns?

Zoho Campaigns is an all-in-one email marketing platform designed for small to medium businesses. Among its key features, email automation, landing pages, social media integration, and an intuitive drag-and-drop editor are cited as top tools that customers love. However, one of its best features is its ability to segment your contacts based on their behavior and interests, allowing for more personalized and effective campaigns. Overall, Zoho Campaigns is a powerful and user-friendly solution for businesses looking to grow their email marketing efforts.

Company Zoho Corporation
Year founded 2000
Company size 10,001+ employees
Headquarters Chennai, Tamil Nadu
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
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Ask Questions about Zoho Campaigns
What Zoho Campaigns is best for?
How does Zoho Campaigns compare to SendPulse?
What are the pros and cons of Zoho Campaigns?
Zoho Campaigns Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Training Documentation
Languages English
Zoho Campaigns Features
A/B Testing
API Access
Analytics/Reporting
Automated Responses
Bounce Management
Campaign Scheduling
Contact List Import/Export
Custom Fields
Customizable Templates
Deliverability Tools
Drag-and-Drop Editor
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Tracking
Event-Triggered Email
Geolocation Tracking
Integration with CRM
Landing Pages/Web Forms
Mobile Optimized Emails
Multi-channel Marketing
Personalization
Real-Time Analytics
Segmentation
Social Media Integration
Spam Testing
Subscriber Management
Survey/Poll Management
Template Management
Unsubscribe Management
Zoho Campaigns Media
Zoho Campaigns video thumbnail
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Zoho Campaigns Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: November 17, 2025
Zoho Campaigns Logo
974 Zoho Campaigns Reviews
4.4 out of 5
Enterprise (> 1000 emp.)
May 13, 2023
 Source
Overall Rating:
5.0
Alexis C. avatar
Alexis C.
Business Intelligence Analyst
Share
"Keep your customers and prospects updated"
What do you like best about Zoho Campaigns?

The design is easy to use; create templates, add content, segment campaigns, and create social campaigns; it is complete and without complications. They have now made many improvements to make building more elegant templates easier.

What do you dislike about Zoho Campaigns?

There are some additional aspects to improve. For example, clip art in videos might look a little better. Regarding the interface and shipping schedule, everything is excellent.

What problems is Zoho Campaigns solving and how is that benefiting you?

Many clients like the idea of having internal and external newsletters; with this application, this is possible to organize contacts by lists. Following the guides can achieve what you need and deliver the message to the relevant customers.

Mid Market (51-1000 emp.)
Apr 26, 2023
 Source
Overall Rating:
5.0
MS
Miguel S.
Founder
Share
"Is better than Mailchimp"
What do you like best about Zoho Campaigns?

I like about zoho campaigns the simplicity it offers the user. It's for me better than mailchimp because for someone that is not used to do it it's more friendly

What do you dislike about Zoho Campaigns?

Well the first time I sent the campaign it went to the junk box of every email I sent it but after that all of our campaigns where directly to the inbox mail of the customers

What problems is Zoho Campaigns solving and how is that benefiting you?

All of the communications and newsletter we send to our clients we make them in zoho so we use it pretty much to communicate what we are doing with our customers

Mid Market (51-1000 emp.)
Apr 24, 2023
 Source
Overall Rating:
5.0
PI
Pavithra I.
Founder
Share
"Review"
What do you like best about Zoho Campaigns?

Scheduling the campaign and analysis and reports

What do you dislike about Zoho Campaigns?

The time taking and report formats is not user friendly

What problems is Zoho Campaigns solving and how is that benefiting you?

Reports

Small Business (50 or fewer emp.)
Mar 31, 2023
 Source
Overall Rating:
5.0
Mike H. avatar
Mike H.
Founder
Share
"Clean, easy to learn and covers the bases with functionality"
What do you like best about Zoho Campaigns?

Cost-effective, easy to use with the functionality I need, including autoresponders, email templates and stats,

What do you dislike about Zoho Campaigns?

Zoho Campaigns does not allow adding contacts with generic email addresses such as admin@xxx.com or info@xxxx.com. That can be frustrating when some of your contacts use generic email addreses.

What problems is Zoho Campaigns solving and how is that benefiting you?

It lets me keep my subscriber base informed of developments and changes to our product offering, which will enable me to keep them informed of changes and challenges in the operating environment. A great tool to engage with my client base.

Mid Market (51-1000 emp.)
Feb 18, 2023
 Source
Overall Rating:
5.0
SR
Senthil R.
Founder
Share
"Zoho Campaigns Review: Easy, Affordable Email Marketing"
What do you like best about Zoho Campaigns?

Zoho Campaigns is a great email marketing tool that offers a lot of value for its affordable price. One of its standout features is its easy-to-use drag-and-drop email template creator, which makes it simple for even novice users to create professional-looking emails quickly. The tool also boasts a simple user interface and user-friendly flow, making it easy to navigate and start email marketing campaigns. In addition to its easy-to-use features, Zoho Campaigns is also highly affordable compared to its competitors. This makes it an excellent choice for businesses of all sizes looking to get started with email marketing without breaking the bank. The clear dashboard and reporting tab also make it easy to track your campaigns' success and make data-driven decisions to improve your marketing efforts. While some users have reported experiencing occasional glitches with the tool and the customization options for templates could be more extensive, overall, Zoho Campaigns is a fantastic email marketing tool that offers a lot of value for its price. Zoho Campaigns is worth considering if you're looking for an affordable, user-friendly way to get started with email marketing.

What do you dislike about Zoho Campaigns?

Zoho Campaigns is a helpful email marketing tool; we have experienced frustrating issues with slow loading times for large lists, delayed email delivery, and slow email review times. These problems can limit the tool's usefulness for some businesses, making it essential to carefully consider whether it's the right choice for your needs.

What problems is Zoho Campaigns solving and how is that benefiting you?

Zoho Campaigns solves the problem of efficiently and effectively managing email marketing campaigns for businesses of all sizes. It offers an easy-to-use email template creator, simple user interface, automation options, and detailed reporting capabilities, which helps businesses to save time, increase engagement, and make data-driven decisions to improve their marketing efforts. Additionally, its affordable pricing makes it accessible to businesses that might not have the budget for more expensive email marketing tools. Overall, Zoho Campaigns' ability to simplify and streamline the email marketing process is a significant benefit to businesses, helping them to effectively reach their target audiences and grow their businesses through the power of email marketing.

Small Business (50 or fewer emp.)
Dec 29, 2022
 Source
Overall Rating:
5.0
D.K.Narasimha K. avatar
D.K.Narasimha K.
Digital Marketing Executive
Share
"Easy and userfriendly email tool for running marketing campaigns"
What do you like best about Zoho Campaigns?

The most helpful is the ease with which we can configure/ design our email campaigns.

What do you dislike about Zoho Campaigns?

It doesn't weed out the invalid email addresses leading to high bounce rates, which in turn puts our marketing campaigns and our reputation at risk

What problems is Zoho Campaigns solving and how is that benefiting you?

Waiting for Zoho to resolve the issue mentioned in the previous question.

Mid Market (51-1000 emp.)
Oct 18, 2022
 Source
Overall Rating:
5.0
PS
Pranav S.
Head Of Pmo
Share
"Amazing product for planning and executing Marketing Campaigns!"
What do you like best about Zoho Campaigns?

Zoho Campaigns is a fantastic portal that can be synced seamlessly with CRM and automate your marketing campaigns to target any amount of customers based on timezones. It also provides insights into the best time to contact specific customers from certain regions based on previous campaigns.

What do you dislike about Zoho Campaigns?

Nothing to dislike as of now. Everything works well, and if you are subscribed to the Zoho Suite of products, this product effortlessly fits right in with the rest of them.

What problems is Zoho Campaigns solving and how is that benefiting you?

Zoho Campaigns helps our organizations upping the maximum reach each time with planned marketing campaigns. It is also cost-effective and simple to use for any organization user.

Small Business (50 or fewer emp.)
Aug 28, 2022
 Source
Overall Rating:
5.0
PT
Parimita T.
Marketing Manager
Share
"Ease of use"
What do you like best about Zoho Campaigns?

Managing the company siloed data and files

What do you dislike about Zoho Campaigns?

a bit expensive and takes time to loading

What problems is Zoho Campaigns solving and how is that benefiting you?

cross-functional team management and email marketing

Enterprise (> 1000 emp.)
Aug 06, 2022
 Source
Overall Rating:
5.0
VM
Vikas M.
Central Operation
Share
"It's easy to use and user friendly"
What do you like best about Zoho Campaigns?

Add report of expense. Also gets approved by synchronisation to company account.

What do you dislike about Zoho Campaigns?

It's all awesome it's some time has log in issue

What problems is Zoho Campaigns solving and how is that benefiting you?

It helps to track my expense of internet.

Small Business (50 or fewer emp.)
Jun 24, 2022
 Source
Overall Rating:
5.0
Ayushi G. avatar
Ayushi G.
Human Resources Manager
Share
"Best platform ever"
What do you like best about Zoho Campaigns?

Zoho Recruit and Zoho people are the best platforms as they helped me in managing all the HR-related work. I can manage all the candidates in one place.

What do you dislike about Zoho Campaigns?

Nothing. Everything is very helpful and best.

What problems is Zoho Campaigns solving and how is that benefiting you?

I can manage all the candidates in one place and everything is integrated which makes it more helpful