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Zoho Marketing Automation Reviews & Product Details
Zoho Marketing Automation is a comprehensive marketing automation software built under the Zoho ecosystem specifically to manage marketing activities across multiple channels seamlessly. The platform is designed to assist marketers in planning, managing, and tracking marketing campaigns across various channels such as web, email, social, and even SMS and offline channels. It provides automation tools that can offer personalized experiences across different touchpoints.
| Company | Zoho Corporation |
|---|---|
| Year founded | 2000 |
| Company size | 10,001+ employees |
| Headquarters | Chennai, Tamil Nadu |
| Social Media |
| Capabilities |
API
|
|---|---|
| Segment |
Small Business
Mid Market
Enterprise
|
| Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone |
| Training | Documentation |
| Languages | English |
Compare Zoho Marketing Automation with other popular tools in the same category.
Easy to learn and easy to use. I really appreciate how simple my work became when I had Zoho to reference and help me maintain accounts. A great solution.
Can't think of anything I didn't like. It wasn't bad.
Keeping my data organized, referencing clients for contracts, building leads, and making a lot of emails! Used Zoho to manage our social media a bit too. It was good.
The integration with our existing Zoho CRM portal helps with seemlessly linking our marketing campaigns with various categories of existing clients listed in our CRM.
Nothing to dislike about this tool. It does the job as expected, and I look forward to exploring this tool more often.
Helps speed up our planned marketing campaigns and to target the potential list of customers to add to our business and also helps in targetting existing customers for upsell/cross sell
Behavioural Targeting is one of the best features in Zoho Marketing automation tool
-High price makes small scale startups unaffordable.
-It heps us to see how a visitor interacts with your website in terms of page visits and link clicks.
Having so many tools in one dashboard means I don't have to use 5 separate websites to do the same tasks.
Nothing so far all working well no issues
We need to know the craft and trade shows we go to are worth while with zoho we track visitors to the stall to the end purchase via unique discount codes and urls.
I really loved the Account-based marketing function, this is very helpful for me as I run campaigns on selected accounts of photographers, it's also impactful as I can run on very selected accounts.
There is the only thing I dislike about Zoho is the contract negotiation as it takes a tremendous amount of time and makes it difficult for us during conversations rest everything is good.
As one of the best features of Zoho I use ABM to run campaigns on selected photographer accounts, Zoho Marketing Automation this process is really seamless and easy to do and the cost of this platform is great. It benefits me in saving time and being at ease.
The way the emails are configured to send to multiple prospects or customers
The tracking of the email activity is not straightforward and requires complex and many actions to be performed
It's benefiting to send email campaigns to all the customer so that we can run campaigns to rmarket products
Que puedes integrar todas tus plataformas digitales
Que si no tienen conocimientos es dificil enlazarlos
Una plataforma que puedes integrar distintos softwares y redes sociales
It is very easy for the sales team to follow up on leads and efficiently convert them to sales through automation. Manual jobs have been reduced after using Zoho marketing automation.
Nothing as of now. Pretty much everything works good for us
It eases the process of old methodology and this automation helps other team members to track the progress and status.
Zoho marketing automation is best marketing solutions which helped to track and progress our day to day activities and it's features are really very very effective which will helps automate your marketing needs as well company growth
There nothing much to dislike about the software everything is good and some additional features are to added.
Zoho marketing automation is best marketing solutions which helped to track and progress our day to day activities and it's features are really very very effective which will helps automate your marketing needs as well company growth
This CRM software is easy to use and seamlessly integrates your email and other products. It is a one-stop solution for all lead, account, and contact management.
It doesn't integrate well if you connect it with many tools. It is suitable for small usage and not overall implementation at a higher level.
Customization capability is its best feature. You can create custom modules for contacts, accounts, opportunities, etc. Even a person with no technical know-how can master customizing Zoho CRM.