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Cognism
4.6
(576)
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Cognism Reviews & Product Details

Cognism Overview
What is Cognism?

Cognism is a premium B2B sales intelligence platform for global contact data and compliance management. Gain mobile no's and intent data. Save 50% of prospecting time and create more sales pipeline.

Cognism Categories on Findstack
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Cognism Product Details
Segment
Mid Market
Enterprise
Ease of use
Beginner
Intermediate
Deployment Cloud / SaaS / Web-Based
Support Chat, Email/Help Desk, Knowledge Base
Training Documentation
Languages English
Cognism Features
API Access
Account Management
Activity Dashboard
CRM Integration
Competitive Analysis
Contact Management
Cross-Selling Opportunities
Customer Data Platform
Customer Segmentation
Customizable Reports
Data Enrichment
Data Import/Export
Email Tracking
Lead Nurturing
Lead Scoring
Market Intelligence
Mobile Access
Opportunity Management
Pipeline Management
Predictive Analytics
Quote Management
Real-Time Analytics
Sales Alerts
Sales Coaching
Sales Forecasting
Sales Performance Metrics
Social Media Integration
Territory Management
Third-party Integrations
Workflow Automation
Cognism Media
Cognism video thumbnail
Cognism - Cognism Homepage
Cognism Screenshots
Cognism Homepage
Cognism Homepage
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: May 14, 2025
Cognism Logo
576 Cognism Reviews
4.6 out of 5
Mid Market (51-1000 emp.)
Feb 01, 2024
 Source
Overall Rating:
4.5
MR
Macs R.
Founder
Share
"Great Prospecting & CRM Tool"
What do you like best about Cognism?

Being able to connect into hubspot & LinkedIn and simply exporting contacts directly in is a life saver Also being able to see if an account exists within Hubspot without the need to aimlessly scroll through is also a great feature

What do you dislike about Cognism?

Minor additions to UI & maybe it not logging me out but very minor things :)

What problems is Cognism solving and how is that benefiting you?

Finding the right contacts and expediting the prospecting journey is key for time saving

Mid Market (51-1000 emp.)
Jan 29, 2024
 Source
Overall Rating:
4.5
Natasha . avatar
Natasha .
Founder
Share
"Great tool, easy to use!"
What do you like best about Cognism?

Imperative for my day to day activities, lots of functionality within the cadeance feature to customise to your specific flow.

What do you dislike about Cognism?

Contact information can be incorrect, especially numbers

What problems is Cognism solving and how is that benefiting you?

Targeting correct ICP & personalsing cold outreach

Mid Market (51-1000 emp.)
Jan 26, 2024
 Source
Overall Rating:
4.5
Sebastian D. avatar
Sebastian D.
Account Executive
Share
"Cognism works really well for prospecting key stakeholders and getting the relevant contact details"
What do you like best about Cognism?

I´ve mostly been using Cognism in connection with LinkedIn Sales Nav and it makes prospecting accounts with the correct stakeholders a breeze, not the first international software i´ve used for this purpose but the only one that has acceptable levels of correct contact information in my country.

What do you dislike about Cognism?

Nothing i dislike directly, the prospecting ICP accounts part could be a tad bit better but i understand that its key feature is prospecting correct stakeholders and not accounts but it would still be a appreciated feature.

What problems is Cognism solving and how is that benefiting you?

Key problem Cognism is solving is getting correct contact details to the right stakeholders, in effect it means i can spend more time calling the right people instead of using time calling switchboards to get said information.

Mid Market (51-1000 emp.)
Jan 18, 2024
 Source
Overall Rating:
4.5
GC
Gerard C.
Founder
Share
"Game changer exporting tool"
What do you like best about Cognism?

Cognism allows me to find and export contacts to my CRM all in one. It refines this manual pain staking task to a few simple clicks, allowing bulk export in an instant. Contact information has been consistantly reliable especially through their diamond verified contact numbers and email addresses. Their integration with Linkedin allows for easy exportation of contacts from this database also.

What do you dislike about Cognism?

Contact numbers have on occasion been incorrect.

What problems is Cognism solving and how is that benefiting you?

Creating contact profiles in hubspot

Mid Market (51-1000 emp.)
Dec 22, 2023
 Source
Overall Rating:
4.5
Jan B. avatar
Jan B.
Director Germany
Share
"So far the best B2C database I came…"
What do you like best about Cognism?

It comes with complex filter options and allowing detailed targeting and outreach in compliance with GDPR. Aditionally helpful Chrome-Plugin and account management supporting the onboarding and during the customer journey.

What do you dislike about Cognism?

Enhanced filtering options e.g. founding rounds btw. 12-24 months and additional languages like Spanish and German would be great.

What problems is Cognism solving and how is that benefiting you?

Preparing targeted outreach campaigns.

Enterprise (> 1000 emp.)
Dec 18, 2023
 Source
Overall Rating:
4.5
Varsha C. avatar
Varsha C.
Assistant Manager
Share
"Cognism is helping us a lot in terms of mapping accounts."
What do you like best about Cognism?

It's usability and getting data for the Nordics region

What do you dislike about Cognism?

Time-consuming in terms of saving 25 leads only at a time.

What problems is Cognism solving and how is that benefiting you?

It is giving more contact numbers to coordinate with the customers

Enterprise (> 1000 emp.)
Dec 14, 2023
 Source
Overall Rating:
4.5
Vishal S. avatar
Vishal S.
Global Business Development
Share
"Cognism is a great tool which provides a good accuracy.."
What do you like best about Cognism?

The filters and the way we can export it on HubSpot or in an Excel sheet

What do you dislike about Cognism?

Sometimes the Chrome extension does not work. Need more functionalities there.

What problems is Cognism solving and how is that benefiting you?

Cognism allows us to connect with the contact details of the key decision-makers which is very helpful in generating leads for our business. Also, the email IDs are quiet accurate.

Mid Market (51-1000 emp.)
Dec 14, 2023
 Source
Overall Rating:
4.5
Ben A. avatar
Ben A.
Revenue Operations Specialist
Share
"Stellar software with stellar support!"
What do you like best about Cognism?

Very easy to use software which can ensure you can dive in and use the tool from day 1. Implementation and integration was a simple as plug in and play with HubSpot and gave our team full control over the software as opposed to relying on IT. The account management team and customer support are always on hand to help us get the most out of the tool and ensuring we are fully adopting every feature

What do you dislike about Cognism?

Some features are lacking in comparison to competitors but Cognism are completely upfront about this and what they are working on. This openess and transparency instilled trust in that

What problems is Cognism solving and how is that benefiting you?

Really good data coverage for Europe and helping our team thread stakeholders for our accounts. The account management team are eager to help us identify our TAM/SOM/SAM figures and ensure our sales teams are getting the most out of the platform

Mid Market (51-1000 emp.)
Dec 07, 2023
 Source
Overall Rating:
4.5
SW
Stewart W.
Founder
Share
"Business-Critical"
What do you like best about Cognism?

Having implemented Cognism into a handful of different businesses, and therefore having experience of utilising the data in multiple industries, selling to a range of buyers, I can honestly say it's unrivalled for both ease-of-use and data quality. I've explored alternatives time and again because Cognism certainly isn't the cheapest on the market, but also because due dil, and time and again it proves to be the only enerprise data platform worth its salt, particularly for the UK and EMEA. It's a tool I use on a daily basis and wouldn't be without. I'll always come back to Cognism for: 1. Ease of setup and onboarding 2. Intuitive, easy to use for all users 3. Simple and robust integration with Salesforce

What do you dislike about Cognism?

My score would be a 10 but for customer success. My most recent experience has been very hands-off (we literally haven't heard from them since the first week of onboarding). Saying that I don't really know what I'd need them for since it's such an easy to use tool, but it would be nice to hear from them once in a while.

What problems is Cognism solving and how is that benefiting you?

We sell to a huge range of industries and need comprehensive contact data that complies with data privacy regulations

Mid Market (51-1000 emp.)
Nov 20, 2023
 Source
Overall Rating:
4.5
JD
Joshua D.
Manager
Share
"Best tool in the industry"
What do you like best about Cognism?

Lead generation, data cleaning, and sales intelligence may assist businesses in identifying and reaching out to new clients.

What do you dislike about Cognism?

accuracy of data may not be 100%, which can affect the quality of leads generated.

What problems is Cognism solving and how is that benefiting you?

Cognism helps in Lead generation for our business and funnel which Cognism provides gives valuable insights and data about leads and prospects which helps the business in going the right path

Mid Market (51-1000 emp.)
Oct 30, 2023
 Source
Overall Rating:
4.5
KV
Karn V.
Founder
Share
"Cognism is a great product. Really seamless and very easy to navigate."
What do you like best about Cognism?

Easy to navigate, easy to access, very user friendly

What do you dislike about Cognism?

Sometimes crashes when being compatible with other apps.

What problems is Cognism solving and how is that benefiting you?

Contact Details - emails and phone numbers!

Mid Market (51-1000 emp.)
Oct 25, 2023
 Source
Overall Rating:
4.5
JF
Josh F.
Founder
Share
"Cognism Review"
What do you like best about Cognism?

It is very simple to use and you can get very detailed when you start to search deeper in the industries, positions, etc. It's integratable with LinkedIn and the company websites also which is good, and we frequently use this when it comes to prospecting.

What do you dislike about Cognism?

Maybe just working on those numbers that are reported wrong, the process to delete those could improve but overall it's good!

What problems is Cognism solving and how is that benefiting you?

Cognism solves the problem of finding prospects' contact information and company details to expand our intelligence and an easier process to understand who it is we're speaking with

Mid Market (51-1000 emp.)
Oct 23, 2023
 Source
Overall Rating:
4.5
Jonathan B. avatar
Jonathan B.
Enterprise Sdr
Share
"Transformed my prospecting"
What do you like best about Cognism?

I can trust that the emails I'm sending will be delivered and I have a higher chance of connecting with prospects on the phone.

What do you dislike about Cognism?

The data for their US numbers isn't very good.

What problems is Cognism solving and how is that benefiting you?

It's providing me with verified email addresses that have a 92% deliverability rate, which means, I can have a cleaner domain health and my emails have a higher chance of getting delivered to prospects.

Enterprise (> 1000 emp.)
Oct 23, 2023
 Source
Overall Rating:
4.5
Alessandro-Michele R. avatar
Alessandro Michele R.
Relationship Manager Corporates Southern Europe
Share
"Very Useful"
What do you like best about Cognism?

Cognism is fast and intutive. It is meant to boost your outreach campaign and to get detailed contact's informations. I use it once or twice a week to build up scouting campaign for my lead generation and networking. What i like is that it is a live database of contacts that is often updated and it's linked to our CRM so that i don't lose time creating new contacts and reports. I use it as an add-on on linkedin. i don't use much the platform.

What do you dislike about Cognism?

Some of the contacts have outdated informations. It could be useful to have the company's e-mail format so that in case you don't have the e-mail or the number you can build your own outreach list.

What problems is Cognism solving and how is that benefiting you?

it makes my outreach faster and more effective. i directly contact people instead of passing trhough the reception. I never needed to ask for support because the tool works fine.

Small Business (50 or fewer emp.)
Oct 23, 2023
 Source
Overall Rating:
4.5
SK
Steve K.
Marketing Director
Share
"Vital tool - and we're only just scratching the surface"
What do you like best about Cognism?

The ease-of-use of the platform is definitely a huge plus - searching, filtering and refining to give us quality data is fantastic and saving us a lot of time and effort. We're also finding unexpected uses away from the obvious list creation and industry specific contact data, in that we're able to identify new details in businesses where our only previous contacts have moved on. It's saved us a huge amount of back and forth and wasted conversations. The Salesforce integration is also good, but we're only just getting started with that.

What do you dislike about Cognism?

Nothing really, it's been excellent so I'm only filling this up to enable me to submit this review!

What problems is Cognism solving and how is that benefiting you?

Giving us quality contact lists for all aspects of our marketing efforts - existing sectors we already have success in plus new and untapped areas we know our product will provide multiple benefits to. Discovering new contacts within existing customers is incredibly helpful.

Enterprise (> 1000 emp.)
Oct 20, 2023
 Source
Overall Rating:
4.5
AC
Alkesh C.
Founder
Share
"Excellent platform for profiling and mapping target customers"
What do you like best about Cognism?

The easy to use dashboard Quality of contact information The filters are very good and align with the types of personas I am targeting Contacts integrate with our Salesforce CRM Good help function via the live chat

What do you dislike about Cognism?

Nothing comes to mind currently - ticks all my boxes.

What problems is Cognism solving and how is that benefiting you?

Helping me profile target accounts more accurately and efficiently.

Mid Market (51-1000 emp.)
Oct 19, 2023
 Source
Overall Rating:
4.5
Sikruti M. avatar
Sikruti M.
Customer Support Executive
Share
"Reliable"
What do you like best about Cognism?

Best tool, it is reliable.. customer support team is friendly and supportive, recommendable, has usefu features

What do you dislike about Cognism?

The tool is not very user friendly, zoominfo is better

What problems is Cognism solving and how is that benefiting you?

Vast features

Mid Market (51-1000 emp.)
Oct 18, 2023
 Source
Overall Rating:
4.5
SJ
Samarth J.
Founder
Share
"Good sales data tool , seamless integrations"
What do you like best about Cognism?

I really love the Chrome plugin (what I use mostly) in combination with LinkedIn Salesnavigator. The integration with Hubspot CRM is seamless, as it'll be able to import contacts in just a few seconds. The accuracy of the data is also a lot better than other tools I'v used in the past. Rarely get email bounces. Cognism was also the only tool that passed our Legal teams' purchasing evaluation.

What do you dislike about Cognism?

On some occasions, phone numbers will be out of date but that's just inevitable in my opinion.

What problems is Cognism solving and how is that benefiting you?

Getting accurate email addresses and phone numbers of leads and prospects.

Mid Market (51-1000 emp.)
Oct 17, 2023
 Source
Overall Rating:
4.5
AT
Alexandru T.
Founder
Share
"Highly user friendly, extensive database, great data quality and fast customer support."
What do you like best about Cognism?

The nice user interface is extremely user-friendly and a great combination of features with boolean operators. Another great feature is the web browser extension Cognism has, which works great with the Pipedrive integration. When needed, their customer support replies very fast with valuable info.

What do you dislike about Cognism?

The only thing I dislike is the duplicates.

What problems is Cognism solving and how is that benefiting you?

It solved the lead generation part of the sales process, lowering the time necessary to find leads' contact data from a day to minutes.

Mid Market (51-1000 emp.)
Oct 13, 2023
 Source
Overall Rating:
4.5
V.
Vignesh .
Founder
Share
"Best Tool for Marketing & Sales Campaigns"
What do you like best about Cognism?

I Love how the tool can capture customer Intent and Helps retenstion of the customer by focused Marketing & Sale campaigns. It plugs in directly to our CRM and the integration was so soomth & Flawless. The data quality is too good and it reduces a lot of manual efforts like dowloading the data from CRM. The contacts that the Cognism has is trust worthy and we are able to flawlessly navigate on day to day basis.

What do you dislike about Cognism?

The Intent data can be can be much more accurate and there are few minor issues on the email campaigns. Other than that this is the best tool available in the market.

What problems is Cognism solving and how is that benefiting you?

It solves the major problem of looking for contact in all the places and does it in one place. This saves a lot of time and manual efforts from our end.

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