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Cognism
4.6
(576)
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Cognism Reviews & Product Details

Cognism Overview
What is Cognism?

Cognism is a premium B2B sales intelligence platform for global contact data and compliance management. Gain mobile no's and intent data. Save 50% of prospecting time and create more sales pipeline.

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Cognism Product Details
Segment
Mid Market
Enterprise
Ease of use
Beginner
Intermediate
Deployment Cloud / SaaS / Web-Based
Support Chat, Email/Help Desk, Knowledge Base
Training Documentation
Languages English
Cognism Features
API Access
Account Management
Activity Dashboard
CRM Integration
Competitive Analysis
Contact Management
Cross-Selling Opportunities
Customer Data Platform
Customer Segmentation
Customizable Reports
Data Enrichment
Data Import/Export
Email Tracking
Lead Nurturing
Lead Scoring
Market Intelligence
Mobile Access
Opportunity Management
Pipeline Management
Predictive Analytics
Quote Management
Real-Time Analytics
Sales Alerts
Sales Coaching
Sales Forecasting
Sales Performance Metrics
Social Media Integration
Territory Management
Third-party Integrations
Workflow Automation
Cognism Media
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 19, 2024
Cognism Logo
576 Cognism Reviews
4.6 out of 5
Mid Market (51-1000 emp.)
Feb 02, 2023
 Source
Overall Rating:
5.0
Natasha H. avatar
Natasha H.
Sales Development Programme Manager
Share
"Amazing, find so many contacts / sales ops from this"
What do you like best about Cognism?

The ease of typing in the contact / company and having eveyrthing infront of me with accurate contact details

What do you dislike about Cognism?

nothing!I cant fault it , has everything i need.

What problems is Cognism solving and how is that benefiting you?

IT is helping find emails / numbers i wouldnt be able to find elsewhere

Mid Market (51-1000 emp.)
Jan 27, 2023
 Source
Overall Rating:
5.0
PM
Peter M.
Sales Manager
Share
"Cognism - making LinkedIn super useful"
What do you like best about Cognism?

I like how it just works, you look at a profile and bam a few seconds later you have all the contact details of the person that you would need to reach out and grab hold of their attention.

What do you dislike about Cognism?

Very little, sometimes the contact details are not always correct - but that is a small price to pay.

What problems is Cognism solving and how is that benefiting you?

For me, who uses cognism to get the contact details of targetted individuals within a given industry, Cognism is a game changer, I have never used a tool as efficient and intuative. I confess that I have never used it to source large banks of contacts but I know you can.

Enterprise (> 1000 emp.)
Jan 25, 2023
 Source
Overall Rating:
5.0
KP
Kieran P.
Senior Business Development Representative
Share
"Quick simple easy to use"
What do you like best about Cognism?

Diamond Verify data so you know you've got the right number

What do you dislike about Cognism?

Sometimes the numbers are for people with the same name

What problems is Cognism solving and how is that benefiting you?

Getting hold of decision makers

Enterprise (> 1000 emp.)
Jan 24, 2023
 Source
Overall Rating:
5.0
MB
Marcus B.
M&A
Share
"Very good product"
What do you like best about Cognism?

Getting propriatory information of emails, numbers ect. It will also help you nativagte ellusive accounts on LinkedIn

What do you dislike about Cognism?

Some time wrong contact details, which is understandable

What problems is Cognism solving and how is that benefiting you?

Getting contact information and seeing if business are trading

Mid Market (51-1000 emp.)
Jan 24, 2023
 Source
Overall Rating:
5.0
DA
Damon A.
Senior Account Executive
Share
"great tool, wonderful UX"
What do you like best about Cognism?

easy to use and the details pulled are more often than not accurate.

What do you dislike about Cognism?

honestly nothing to dislike so far, does the job well.

What problems is Cognism solving and how is that benefiting you?

getting in touch with key decision makers is sometimes difficult - cognism makes that much easier and more frequent.

Mid Market (51-1000 emp.)
Jan 24, 2023
 Source
Overall Rating:
5.0
Mexi F. avatar
Mexi F.
Enterprise Business Consultant
Share
"Cognism Game Changer"
What do you like best about Cognism?

It's very easy to use and highly customizable. I can create and export leads, fast, and I can export them to different file types. We have used Zoominfo with similar features but Cognism gives up the ability to fine-tune our target list.

What do you dislike about Cognism?

Someone times the contact information is out of date. I don't know how often databases are updated. Verifying information sources before adding it to the database.

What problems is Cognism solving and how is that benefiting you?

More accurate contact information. Better filter options and exporting capabilities. Being able to identify our ICP and the right POC leads to better conversation starters and a better demo schedule.

Small Business (50 or fewer emp.)
Jan 23, 2023
 Source
Overall Rating:
5.0
JG
Jodi G.
Business Development Representative
Share
"Great prospecting tool"
What do you like best about Cognism?

Cognism really helps with data to prospect and easy to use list building benefits

What do you dislike about Cognism?

Sometimes the data is not accurate or numbers don't exist.

What problems is Cognism solving and how is that benefiting you?

Finding data to cold call and email is difficult and Cognism takes away that difficult fact finding mission.

Mid Market (51-1000 emp.)
Jan 20, 2023
 Source
Overall Rating:
5.0
Jason D. avatar
Jason D.
Head Of Business Development
Share
"Cognism for outbound prospecting"
What do you like best about Cognism?

We like Cognism because it has been signed off by our legal team as GDPR complaint. Cognism gives us great data and helps us build outbound marketing campaigns with additional mobile contact details, which is gold dust for us.

What do you dislike about Cognism?

Its not cheap, but you get what you pay for and the alternatives are nowhere near as good.

What problems is Cognism solving and how is that benefiting you?

Cognism is supporting us with data to grow our business in certain regions and sectors. By giving us mobile contact details, which are legally obtained, it allows us to go directly to the best contacts without any problems.

Enterprise (> 1000 emp.)
Jan 19, 2023
 Source
Overall Rating:
5.0
DR
Damian R.
Senior Business Development
Share
"Good experience"
What do you like best about Cognism?

What I liked about Cogism is the possibility of generating many qualified contacts with their email address and phone number. Thanks to the filters we can do efficient searches for our commercial prospection and mappings account

What do you dislike about Cognism?

There’s really nothing I didn’t like. The tool is intuitive and powerful

What problems is Cognism solving and how is that benefiting you?

Cognism allows me to have visibility on the accounts I want to prospect & gives me the necessary information to be more effective

Mid Market (51-1000 emp.)
Jan 18, 2023
 Source
Overall Rating:
5.0
MS
Manish S.
Business Development Manager
Share
"Makes leed generation exceptionally easy."
What do you like best about Cognism?

The best feature for me is the ability to search for individuals with a selection job roles across multiple organisations simultaneously. Furthermore, the quality of contact information is outstanding.

What do you dislike about Cognism?

Can be a little glitchy and laggy. I sometime got #403 errors when I was using Cognism, requiring me to contact Cognism support. This lead to time being wasted and delays. Cognism is also slow to load and run.

What problems is Cognism solving and how is that benefiting you?

The #403 errors that I mentioned above, was always dealt with within 24hours of raising the ticket. Errors are not occuring as often with Cognism however it would be good to see Cognism run faster and smoother

Enterprise (> 1000 emp.)
Jan 18, 2023
 Source
Overall Rating:
5.0
MJ
Mike J.
Business Development Manager
Share
"Great data at your fimgertips!"
What do you like best about Cognism?

I like the fact that mobile phone numbers are often listed in profiles as these are usually impossible to obtain.

What do you dislike about Cognism?

Some of the data is out of date or can be incorrect, i.e. telephone number no longer in use, etc.

What problems is Cognism solving and how is that benefiting you?

Gaining access to senior management and C-suite directors at companies

Small Business (50 or fewer emp.)
Jan 18, 2023
 Source
Overall Rating:
5.0
GW
George W.
Recruitment Consultant
Share
"Utilising Cogmism for Business Dev Purposes in Recruitment"
What do you like best about Cognism?

The ease of use. The layout and search tools are extremely easy to navigate and search for a plethora of contacts, as a discovery tool it is the best on the market. Email accuracy is also outstanding!

What do you dislike about Cognism?

I struggle to think of any dislikes with Cognism, the system is so good that when 1 company out of 100 does not have email addresses I get frustrated. Other than that 10/10

What problems is Cognism solving and how is that benefiting you?

Having used other similar tools in the past, I was consistently frustrated with inaccurate emails, Cognism has reduced this significantly and occurs very little.

Mid Market (51-1000 emp.)
Jan 16, 2023
 Source
Overall Rating:
5.0
AG
Andrei G.
Operations Manager
Share
"World class sales intelligence platform"
What do you like best about Cognism?

The GDPR-compliant and accurate data Cognism provides for us really helps shorten our sales cycles and allows us to get B2B data at the click of a button for whoever we would like to contact.

What do you dislike about Cognism?

Nothing in particular. Everything was perfect

What problems is Cognism solving and how is that benefiting you?

We used to find getting B2B mobile numbers and/or email addresses of clients and prospects time-consuming and difficult to find. With Cognism we can simply enter our Ideal Client Persona and within seconds Cognism has pulled up a list of companies and contacts we can target to potentially win new business! It’s so easy to use and the team love it. It’s become part of our daily workflow – the LinkedIn connector in particular is amazing!

Mid Market (51-1000 emp.)
Dec 07, 2022
 Source
Overall Rating:
5.0
RL
Ran L.
Bdm
Share
"Best Prospecting Tool in the Market Right Now"
What do you like best about Cognism?

The diamond vierification feature performed by a human being

What do you dislike about Cognism?

Some small amounts of wrong numbers to unverified prospects

What problems is Cognism solving and how is that benefiting you?

Finding out all the relevant info to understand how ideal the account/prospect is

Mid Market (51-1000 emp.)
Nov 16, 2022
 Source
Overall Rating:
5.0
Maëva B. avatar
Maëva B.
Bdr Team Lead Emea
Share
"Reactive helpful & game changer data provider"
What do you like best about Cognism?

Good data to start with :) Easy interface and very reactive and helpful team !

What do you dislike about Cognism?

Maybe the only thing I could dislike is that you can only select 25 per 25 contacts, or page by page.

What problems is Cognism solving and how is that benefiting you?

We were facing poor data when prospecting which is a waste of time in the efficiency of our BDR team. With correct data, we get the right people faster.

Small Business (50 or fewer emp.)
Nov 03, 2022
 Source
Overall Rating:
5.0
CB
Charlie B.
Head Of Partnerships
Share
"Really impressive"
What do you like best about Cognism?

Very knowledgable Super useful tips Positive & funny Greats service Credit to his team Impressed with all the shortcuts

What do you dislike about Cognism?

Nothing so far It's doing what I asked of it

What problems is Cognism solving and how is that benefiting you?

Outreach Prospecting Accurate info To source leads Better information Easy to use Build a sales process

Mid Market (51-1000 emp.)
Oct 26, 2022
 Source
Overall Rating:
5.0
AM
Afsara M.
Sdr
Share
"The most excellent and useful tool"
What do you like best about Cognism?

It is so helpful to provide me with the extra details you are unable to find online. It has really improved my role and allowed me to exceed to new levels. i am able to contact the right and most relevent people.

What do you dislike about Cognism?

Absolutley nothing. It has been so useful to my everyday, that i dont know what i would do without it at this point. it is able to give me specifics of what i am looking for without doing extra work myself

What problems is Cognism solving and how is that benefiting you?

It allows me to find the most relative people to the roles, give me information about the company, and the correct contact details. it has increased my business peformance

Mid Market (51-1000 emp.)
Oct 25, 2022
 Source
Overall Rating:
5.0
Jacques G. avatar
Jacques G.
Buy Side Sales Recruitment Consultant
Share
"Overall, brilliant"
What do you like best about Cognism?

It's brilliant for headhunting, especially directly on LinkedIn with the pop up window

What do you dislike about Cognism?

I find that that the full site, is sometimes a bit complicated to navigate, but to be honest, I don't dislike many things

What problems is Cognism solving and how is that benefiting you?

Finding direct contact details of people that I want to reach, without having to go through the switch board

Mid Market (51-1000 emp.)
Oct 24, 2022
 Source
Overall Rating:
5.0
MS
Mohammed S.
Sales Consultant
Share
"Simple and efficient way of driving engagement"
What do you like best about Cognism?

I like that once a cognism campaign is set up, it will automatically do all the heavy lifting for you during the prospecting stage whilst you can focus on closing or meeting other demands of your business.

What do you dislike about Cognism?

It can take some time to understand how to make the most use out of cognism especially as there are no online help tutorials (eg creating a list or creating a campaign) .

What problems is Cognism solving and how is that benefiting you?

Cognism is making the prospecting stage a lot easier by automating the mundane task of sending out engagement emails to prospects. This is a very important part of a sales journey, but often the hardest and cognise makes it easier by automating the process.

Small Business (50 or fewer emp.)
Oct 24, 2022
 Source
Overall Rating:
5.0
Jamie G. avatar
Jamie G.
London Business Coach
Share
"Accurate and detailed data"
What do you like best about Cognism?

Accurate with mobile numbers and emails. Love the Linkedin app

What do you dislike about Cognism?

1.No options for lower value top ups. 2.No option to accurately obtain a count of data before purchasing.

What problems is Cognism solving and how is that benefiting you?

Enabling email and phone outreach

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