HubSpot Marketing Hub Reviews & Product Details

The systems that HubSpot provides for any team!

Some times the UX can be overly complicated

Leading our organization into new capabilities

After being integrated with Hubspot, we can track the source of contacts and efficiently nurture them to become customers.

The flexibility of the landing page module and theme is minimal and less friendly than other drag and drop landing page builders.

Able to track the conversation of all landing pages, send automation nurturing email, one glance dashboard to track results.

HubSpot Marketing Hub is really intuitive and easy to use.

Sometimes it can be difficult to use the reporting side.

Better oversight of customer database.

I like that there is so much available in one tool, and it can be used across different departments. We use Hubspot as our source of truth, and it helps keep all team members on the same page. Also, it is easy to use, meaning all team members can use the tool.

It would be nice to more easily build custom emails without the help of a developer.

We don't have any problems. As mention earlier, the biggest beenfit is that we can use Hubspot as a source of truth across different departments.

Easy to use, several option, different services integrated in the same platform

Some cost logic, related to the number of the contatcs

Lead management and nurturing automation

Hubspot's Academy is amazing for new users who are looking to get to grips with the platform. It's helpful for those who have experience and are looking to upskill too as the lessons showcase to you parts that you may be better utilising the system or didn't know existed.

Downside? There isn't! There's so much on there I don't think anything is missing

We're able to anaylse our efforts easily with Hubspot, to see what works well and what needs changing up to improve. It's also great that it integrates with so many other systems so we can use everything we need but keep our data all in one place for a streamlined process.

Speed and accessibility, and able to create great-looking emails easily

Other actions are confusing, such as going through the automatic functions.

So easy to be able to have a one-stop hub for our clients and PR functions all within one website

The wide range of marketing capabilities you offer.

Not enough analytical reporting choices available

marketing problems

Hubspot Marketing Hub works very well for most of our use cases - from orchestrating large consumer marketing email marketing campaigns as well as data-intensive, account-based B2B campaigns - we use Hubspot as our central marketing database and CRM system and have had a lot of success orchestrating campaigns on the platform. Our account support team at Hubspot is first rate, easily the best support among the many SAAS services we use. Even though we're a bit of an unusual customer for them, the Hubspot product team keeps adding features that we regularly adopt.

A good deal of services have integrations with Hubspot but I do notice that often they do not - I think their integration team could focus more on driving more integrations. Also I find their analytics/reporting to be unintuitive and a bit old fashioned.

Consumer marketing, account-based marketing, marketing customer database, CRM, workflow automation, customer support.

Marketing Hub has enabled our team to create, track and analyze content in one central hub.

It would be nice if the formatting function was less constricting.

We are able to create new landing pages within minutes, develop and execute on our content calendar, publish newsletters and e-blasts, all while collecting user data to help make informed decisions.

I love the ability to automate portions of our funnel based on the customer experience. If they click a link in a specific email we can send them through an email funnel that offers similar content.

Some types of social media posting are not yet supported, but I hear they are getting closer to doing this.

It's just way easier to plan and create scheduled emails to our clients, plus we can coordinate email efforts with social media as well.

The fact I can create unlimited landing pages for all of my different needs.

That I cannot tag people or do live hashtags within social posts

Problems would be the limit within the social media posts. For example, you can't post carousel posts on your grid.

I like the user interface, the customer service, and for the most part, how easy Hubspot is to integrate with the overall tech stack of all organizations I've used it with. Reporting is pretty comprehensive, and pulling reports is simple.

The email marketing template options are way behind expectations and Constant Contact for the same subscription type/monthly charge. Hopefully, this will be an upcoming optimization for existing users and not be rolled out with a new price tag. Email Marketing UX design, drag and drop features, and template options need to be revamped to keep up with others. An observation made by many fans of Hubspot Marketing Hub that wish they would address this aspect of the solution.

N/A

Hubspot has all the tools & features needed for businesses to manage their leads and customers. Their tools are relatively easy to use and there are resources available on the platform. Their customer service team is excellent and is always there to help and solve even the silliest questions we have. It's also easily integrated with other tech stacks which makes my job 10x easier.

There are certain limitations to building a comprehensive dashboard report, but this can be easily overcome through other available tools on Hubspot.

Pushing our prospects down the marketing funnel has never been easier. Hubspot makes it easy to send emails and communicate to our leads in different lifecycle stages. We're also able to segment them based on different properties such as revenue, job roles etc. The sales team are able to easily manage meetings with clients and prospects. Our team uses HubSpot on a daily basis now and it's our holy grail!

What I liked best about HubSpot Marketing Hub is the user-friendly interface that makes it easy for new users to adapt to a new program. The processes are streamlined and efficient and provide all the necessary tools for showcasing your creative communications.

Sometimes the triggers don't allow for the proper criteria.

Workflow automation - hands down. Hubspot Marketing Hub takes the manual labour out of sending individual emails, scheduling follow-ups, and an assortment of medial tasks I would otherwise not have time for.

Ability to clone, readily available modules, ability to customize to your needs, Canva, GoToWebinar, and Zoom plugins, clear reports and overview of statistics

Not much, although the technical issues can be a bit of a hassle sometimes

It's definitely helping me save time and deliver sophisticated products which do wonders for our brand image and help us represent our company in a more authentic way.

I love how easy it is to keep track of everything I need. I live how intuitive it is to do things and workflows make life 100% easier. Lists are another super useful tool. The new email feature with saving sections as favorites is also very helpful!

There are some small features missing that's wish could be implemented quicker. For example it would be great for super admins to be able to see what other team members with differing access rights see on their end to make sure data partitioning is set up as it should.

Automating communication is the biggest one. And saving time!

The workflows are intuitive and easy to create

We are not allowed to connect GSuite. Wish we could

Mass email marketing to our stakeholders

"The best part of HubSpot for me is that it is a one-stop-shop. In other words, my team and I are able to easily create website/landing pages, blogs, newsletters, send mass email marketing campaigns, and report on all of our efforts on one platform.

Sometimes there are discrepancies in the reporting I see on HubSpot compared to Google Analytics.

Generating more website traffic and turning that traffic into qualified leads

The easy and flexibility of quick email templates.

list management with multiple contacts using same email address.

automated workflows in our business are a must. We've had great success with lifecycle marketing.