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Semrush Reviews: 4.5/5 — Highly Rated
SEMRush is an all-in-one content marketing solution that comes with content optimization tools, an SEO writing assistant, and real-time content grade as well as a keyword research tool. The platform is a great tool for topic research, and content grading for readability, SEO, tone of voice, and originality. It can also reliably recommend keywords and track the impact of your article given the SEO improvements that were implemented. Pricing for SEMrush is more on the higher end, given the feature-rich options of tools available and the fact that it’s an all-in-one solution.
| Capabilities |
AI
API
|
|---|---|
| Segment |
Small Business
Mid Market
Enterprise
|
| Deployment | Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation |
| Languages | English |
Semrush Pros and Cons
- Intensive keyword analysis
- Reasonably priced platform
- Offers demographic insight
- Identifies spammy backlinks
- It’s an all-in-one solution for keyword research and content optimization software.
- Reports of inaccurate data on ad spend
- Requires a steep learning curve
- Only one user login
- Only available via SEMrush plans
- Asks you to pay $45/month per additional user
Compare Semrush with other popular tools in the same category.
Semrush has all you need in the same place: SEO insights, SEM data, benchmarks and also powerful content tools. It's like a keyword research tool, google trends, moz , hootsuite and similar web all in one. The tool to evaluate content is gorgeous, it really stand from others, it gives you a fast look about what you had to change. Another good idea is to use the projects to track your SEO performance keyword by keyword and understand pretty well where you have a quick win and also were you lose traffic. From de paid media perspective, it puts a lot of light on your competitors which kind of words they are looking for bidding, spend amounts and complexity, also it works pretty well to understand the competitors mix of traffic, see the historical search ads and the currently display ads. Summarizing, it is a complete conjunction of tools for a digital marketer
Is not super affordable for small business, but it's totally worth more than his weight in gold hahaha. Maybe some kind of video tutorials more at the beginning of the use can work, but it have it's own learning content (it is a little bit hidden)
We wanted to expand Keyword research, industry benchmarks, and also we were looking for a tool which give us the power to structure a good content marketing plan based on data, of course Semrush gave us a lot of answers in this path
SEMrush gives you the ability to get analytics for SEO and also pay-per-click information. Working in digital marketing requires you to get solid results and analytics to show to your clients. SEMrush allows you to get these important information to present to clients. For pay-per-click, it allows you to see the average cost-per-click around the area. This allows you to come up with a reasonable budget for your clients to run a proper campaign. Analytics are important in digital marketing since you can track everything that is being done on an online presence. SEMrush provides all of the information.
SEMrush has been great overall. I have no dislikes about it since it does what it needs to do and more! It does take some time to get used to all the information on there since it does provide a variety of different information. If you know what everything is, you will likely enjoy using this platform.
SEMrush provides analytics solutions for websites. Using the analytics from SEMrush, I am able to get pinpoint data to illustrate to many of our clients. There is no second guessing because the information that is provided is accurate. The additional benefits that I gained from SEMrush is being able to see the average cost-per-click for certain keywords. This allows me to see the budget that would allow my client to run a respectable campaign to actually help their practice grow.
keyword research tool for existing content optimisations as well as finding ideas for new content to add to a website, the fcat that it can help with technical seo audits
i think that this is just what I'm used to but i do prefer ahrefs as a tool
seo audits, competitor research, keyword research, rank tracking, technical seo audits
All the results that can be customized And export it to our desired email address. Market analysis, competition analysis, keyword analysis and the gap between the best players and our website can be easily seen. A comprehensive list of keywords can be downloaded and be used in the content writing section. We can easily analyze what our competitors are doing better in terms of keywords and SEO. There is a content writing tool that can be used to direct the right thing To use the best words the drive traffic to the website. The dashboard contains the improved, declined, opportunity keywords that can be tapped on and written content around.
It's a little bit expensive and only three projects can be tracked in one purchase. There are many add-ons that are again highly-priced. For the daily usage of the tool, I think The price can be a little bit lesser and it would be great if we could accommodate more projects in the basic pricing range. There are Courses on how to use it to but they only explain the usage of Google and not Much about SEO is thought about.
Our product descriptions And keywords are streamlined according to Google search results. The SEMrush tool has helped us. The blogs that we write and the product descriptions including the meter data are streamlined using proper keywords. It becomes easier to write with the keyword directing list and we have successfully generated content that ranks higher. The keywords that we started ranking four have also been shown in the tool so we could track progress on how we have improved.
SEMrush has many palpable and important integrations, it is what makes me feel more comfortable. On the other hand it helps me to track spreadsheets and significant events. I boost my web traffic thanks to its dedication to SEO. Totally incredible interface and much better price. It has really given a series of advantages such as setting up ready-made projects, receiving notifications and informing clients.
The keyword search engine occasionally does not generate the same selection optimization as previous times.
Currently SEMrush has facilitated the process of tracking and meeting with SEO information systems useful for the development of content planning. It has definitely served to identify potential customers' web traffic and its possible causes of weakness.
Being able to find what is working for you competition.
The Fremium version could give a little more insights.
Knowing where you stand before you start just how competitive it is for each keyword.
It is a suite that allows to obtain complete reports on the progress of a site to be presented directly to the customer. You can get information on traffic, but also on the content and relative positioning, as well as diagnostics on any penalties suffered and reference dates of the penalty. Excellent graphical interface, very usable and easy to understand. Even those who are beginners will immediately be able to interpret the data precisely because of the clarity of the labels of each individual area and the different graphics that make up the software.
Sometimes there are discontinuities and bugs on the data that could be alarming, but they are quickly resolved in a short time, not causing damage to the data and final reporting. In the free version you don't. it can go deep enough into the data, so you need to purchase a license for more complete and detailed reporting.
Thanks to this program I can obtain complete reports, perfect to present to the client, without having to join the various contents coming from the different analytic tools, facilitating and improving the audit creation process. It is also very useful for immediate surface analysis that make me immediately identify if there are problems or errors on the site.
I am using SEMRush for SEO research, competitive analysis, content marketing, keyword research, related keywords. This tool prived you with more than 1 Billion keywords stuck inside it. Realtime competitor research and make backlinks related to your niche is the best way to use semrush.
The price cost is much high. Not affordable for startup or freelancers.
SEMRUSH provides you a great platform for real-time keywords research, backlink analysis according to your niche, competitor analysis, making SEO report, and identify where is SEO issues.
SEMrush Marketing tool helpful to improve keywords search result in search engine. We can easily create business website SEO Errors, Onsite errors and warning in excel file. It provides exact keyword position report, No matter how many keywords are targeted to business. We can save time to analysis website progress and solve website SEO issues. SEMrush tool gives idea to find out new keywords with monthly searches to improve business sales online. We can analysis our competitors backlinks and SEO strategies to improve our search results. We also used SEMrush marketing tool for email marketing and PPC ads to target customer directly.
SEMrush is easy to manage digital marketing task and provide best idea's to improve keywords ranking for sales. We can check any website in SEMrush tool and find out information about keywords, traffic and more.
Searching Marketing tools to analysis website and Competitive Research for business, SEMrush is one of the best advertising tool to analysis business website and generate reports. In Competitive Research We can take a overview for domains, Keywords positions, Traffic and backlinks for website. SEMrush tool is useful for SEO task to improve business keywords position. We can check easily organic traffic, Keywords research and complete website audit report to manage digital marketing work for business website in short time.
SEMRush has so many features that are amazing, but the keyword position tool is so intuitive and easy to navigate. You can easily see changes in keyword ranking over different time periods, comparing against competitors. There are so many other tools that I use on occasion and whenever I need something else, there is almost always something within SEMRush that can help. For anyone that wants to use SEMRush, I would highly recommend going through their tutorials once you've done your initial setup just so you can get a flavor for the full capabilities of the platform. I haven't done this in its entirety so still have more to discover.
Some of the add-on features can get quite pricey, especially if you are an agency looking to use API functionality to serve up onto other dashboarding tools. There are also some tools which are not as fully featured as others, but this is not unexpected. This is a minor inconvenience and simply a budgetary consideration.
The main problem we are trying to solve is search ranking. We use SEMRush to research competitor paid and organic rankings and monitor SEO efforts. Through the position ranking, site audit, and domain research, we've been able to change search ranking quickly and dramatically for a number of our clients. Being able to demonstrate the results really shows the ROI in any marketing efforts we do for a client.
I love so many features of SEMrush. The site audit tool in incredibly helpful and there are even content suggestions. The position tracking is invaluable to our SEO success. Being able to track where we stand based on keywords and in relation to our competitors is vital.
It has so many capabilities that it can take a bit to find your way around. It seems like you have to keep digging to find even more features.
Since we started using SEMrush, I’ve been able to really focus on our site on what specifically needs to be improved. Our ranking has moved from page 15 to page 1 in just a few weeks!
SEMrush is online marketing software for business website. We can research high profitable keywords to optimize business. SEMrush provides advance SEO audit Reports for website and analysis competitor websites to improve business sales. We know about business growth and how many links build for website. By the use of SEMrush we can analysis competitor data like PPC campaigns, Copy ads, Backlinks and exact keywords position. SEMrush advance tools helpful for improve digital marketing and other social media campaign. SEMrush is best solution for business to improve sales.
Annual plan of SEMrush is cheap as compared to monthly plan. We can easily find out competitor data and create best marketing plan for our business. Only one user can manage business account.
We faced website traffic and business sales issue before using SEMrush. In our Renovations Business, SEMrush solve business traffic issue and easy to finding best keywords and website analysis. We can know exact position of multiple keywords and optimize business website according to search engine guidelines. SEMrush provide features tool to manage digital marketing task . It is best tool for market research and give lots for suggestion to business website. We can improve website issues and increase traffic.
Ótima ferramenta para análise de SEO e correlação de posicionamento entre os concorrentes orgânicos.
Preço da ferramenta para os Brasileiros é desfavorável considerando a cotação do dolar.
Apresentar para os clientes da Rankme.com.br o aumento % do share de participação orgânica e evolução nos projetos de SEO.
SEMRush's insights and tools are better than any I've found out there - from keyword research to competitive intel and more.
Some of the Guru features aren't available at the pro level.
Getting quick, actionable insights as efficiently as possible.
Semrush is truly an "all-in-one" SEO tool providing insightful data under one roof. If you are a pro, I highly recommend this tool. The tool is best for: - Keyword research and analyzing what all keywords, your domain ranks for (FYI, their keyword magic tool is really a magic tool) - Competitor analysis - it helps in finding what competitors are targeting and their link data - Website audit, especially the on-page check
Not all the keyword data like rankings, is updated regularly. Only the important keyword rankings are updated. Single user login, it would be great if they can multi user login, currently only one user can access the tool at a time.
- Competitor data analysis becomes easy - On-page fixes and recommendation are quite helpful - Based on the ranking data, it becomes easier for someone to judge which page to optimize for which keywords (my favorite) - Helps with finding resources for outreach - The content tool helps with a lot of things like topic research, content optimization, etc.
It is not a coincidence that when you go to interviews for SEO and digital marketing jobs, they always ask you "What do you know about SEMrush", and "How well do you know to use their tools?". SEMrush is an industry leader with fantastic tools to manage your everyday digital tasks and make your life much easier. Their tools meet requirements above and beyond expectations, they are easy to use, setup, and manage and their support is exceptional. If you ask me what I love the most about SEMrush, I would probably surprise you, and say hands down "their people". I teach two SEO courses on Udemy, and a while ago I contacted them and I asked them if they would like to share their digital insights with my students. They were extremely generous with their time and we developed a fantastic event that I'm sure will benefit a lot of people. I was impressed with their true passion for digital marketing, and their dedication to seeing people succeed. Above all, they are very nice people and it was a pleasure collaborating with them! I'm very, very impressed! I need to also mention that at the time I reached SEMrush I contacted one more company very well known in the industry. They didn't even bother to acknowledge my message, and I never received a reply... SEMrush has a lot of fantastic tools, and each tool serves different purposes. Their SEO audit tool is great with a lot of valuable insights, and I love using their "Keyword Magic Tool". There is definitely a little magic happening there. This is a super easy keyword research tool that provides key information such as "keyword difficult", "volume", and "competitive density", and helps make strategic decisions on where to focus when you develop an SEO or PPC campaign. When you do competitive research their "Backlink Gap" tool is also great, as you can search by "Root Domain", "Subdomain", and "URL". I find the "URL" search very helpful especially if you have specific pages you want to rank higher. There are many great tools in their digital marketing suite, however, there is one tool that I was really impressed when I first used it. I actually thought "WOW! This tool is A-M-A-Z-I-N-G!". I'm referring to their "Content Marketing Toolkit." We all know that content is the King (or the Queen, if you are a lady), and this tool is very powerful. You can research any topic, and you can get content ideas, based on search volume, that you may have never considered before. As an example, when I researched the topic "immune system", the first subtopic that came up with high searches was "lymph nodes". I didn't even consider researching "lymph nodes" as a sub-topic before, and this created a new opportunity. Once you get a list of sub-topics, then you can dig deeper into each sub-topic and get important information such as volume, difficulty, and efficiency. For each sub-topic, you can see a list of "Headlines" which are the pages that have the highest resonance with the audience for that specific topic. The best part is that you can also see the number of backlinks for each Headline. When you know what Headlines work, and when you know how many backlinks each Headline has, it is easier to develop a strategy and a plan of action. Overall this is a great tool that has too many benefits to mention here. I would recommend SEMrush to anyone who is serious about digital marketing and wants to make strategic decisions based on data. Their all-in-one digital marketing suite will meet most of your digital needs and is a must-have!
There is absolutely nothing I dislike. I acknowledge that if you are just starting with digital marketing, you may find them a little bit pricey. However, they offer an amazing product, and using their toolkits is a great investment for any size company.
SEMrush helps you get accurate data in order to make intelligent strategic decisions. Their tools are great for competitive research, keyword research, content marketing, SEO, PPC, Social Media Marketing, etc.
I have been able to get rid of multiple tools and do everything in one tool when it comes to digital and inbound marketing. As a business and marketing consultant, I work with clients in different industries and of all sizes. No matter what services I provide for them, they all benefit from me using SEMrush. I'm talking any form of SEO, paid advertising, content marketing, lead generation, market research, and the list goes on.
I currently don't have any dislikes about the platform. It is the most robust tool I'm using to date.
No matter what my clients need, I always start with SEMrush to not only wow them but show them what I would do to help them hit their goals. The tool allows me to create monthly roadmaps for work that should be done and show progress overtime for work that has been completed. It's the perfect transparency tool for me and my clients. I literally use every aspect of this tool.
I love Market Explorer! It is really great tool that helps us with niche research and competitive analysis
In my local market - Ukrainian base is not very big
Keyword research and competitive analysis
Their SEO Audit Tool is probably the best I've used over the past 9 years. I also use Moz, but the results I get from SEM Rush as just as good, if not better. They are also constantly evolving their tools and adding new tools. They are really staying on top of the SEO game and are giving SEO's the right tools they need to make educated decisions about what needs to be done to improve websites. They also offer a lot more for the price than other SEO tools.
I wish that they had a tool similar to what Moz has that allows you to mark issues as fixed within the Audit tool. Being able to go through the list and check things off as complete and then run the scan again to confirm is helpful.
I am able to see more information and make better decisions for my SEO clients based on the info I get from SEM Rush. It has also become my primary keyword research tool, as it provides the same if not better keyword data as Google (Keyword Planner in Google Ads) itself! I also was able to catch a few negative SEO campaigns against clients thanks to the Backlink Audit tool. The Site Audit tool makes doing a complete site audit a lot easier than it used to be for me. I still use other tools to check against, but SEMRush provides the most comprehensive audit results of all of the ones I use.
What I like best about the SEMrush product is the ability to run SEO audits and make a strategy for my clients based upon those results.
What I dislike is the price of each monthly description.
This software allows me to perform audits and proposals for multiple SEO clients in a very timely manner.
That you are able to do most of your digital marketing tasks through the SEM Rush Platform, starting from competitors' intelligence, keyword research, social media management, content management and creation, advertising, ORM, etc. You won't need to leave the platform during your day to day digital marketing duties
It is like Frankenstein - you could do so many things that apparently you get lost in the UI from time to time. Onsite Onboarding could help, even though there are a lot of handy free courses provided.
Monitoring the Market, the competitors, keeping eye on emerging players in our market, ORM and competitors listening tools, Website audit. It gives me an understanding of all internal and eternal issues on the landscape
Really helpful tool for SEO and social media monitoring. Track and review improvements in our target keywords over time and set up multiple projects for greater flexibility
Email reports are a bit clunky and ineffective
Helps us determing the right SEO strategy, research keywords and monitor our competitors performance
I love how I am able to efficiently crawl and audit sites. The software is advanced and amazing at helping digital marketers find site issues and fix them. There are tons of features that help you optimize web content and SEMRush customer service is very helpful.
The price. But at the end of the day, it is worth it, considering how many features SEMRush has. If you are a digital marketer, how could you not have this software solution?
I’ve been able to solve duplicate meta descriptions, been able to optimize content, fix 404 errors, plus more. I’ve realized that SEMRush has benefited me tremendously by giving me insight that was not available to me before.
The ability to look at all aspects of SEO, from backlinks to technical. It's also really useful for creating new content and instantly knowing whether it is likely to perform well from an SEO perspective. We connected the plugin to our Wordpress site and it works fantastically.
It would be useful to have some more videos/tutorials on how to make the most out of all the tools.
We've been able to massivley increase our backlink profile using SEMrush.
- Easy to use keyword rankings tracker; - The site audit from a technical point of view has been great; - The keyword magic tool
- PPC campaigns it's not too much helpful; - Price - Too many features, needs guidance to explore all the tools
- A quick overview of everything you need in one place; - not wasting time on multiple platforms trying to get the information need it; - expand Keyword research and industry benchmarks
The position tracking app which helps to understand the strength of keywords for different regions, languages and devices.
Wish it would update on demand. But it is not a biggie. Just an SEO addict....
Improving SEO for our agency website and as well for our clients.
I love the keyword insights tool. there is a good amount of keywords from different verticals in semrush's database, so I feel like I'm getting a good overall picture of how users search in different industries.
I never really liked the layout of the Content Gap/Competitor Analysis tool.
I mainly perform keyword research on SEMRush. I also sometimes do a content analysis of blogs using the SEO Content Template tool. Showing the volume of certain keywords to clients is super helpful in convincing them of our content strategies.
I really like almost all features of SEMrush but most I liked is Keyword Research & Competitor research tool
They have to improve tool for Content Strategy & development
Its help us to measure keywords ranking & its movement in Search engine. It also generates reports automatically so its saves a lot of time.
SEMrush is the most complete full suite of tools available for marketing and brand monitoring
I am not a SEO expert, may be little bit more info on the SEO issues will be helpful
SEO search issues and brand monitoring. We can now monitor how we are progressing easily.
Easy access to ranking for a huge number of keywords
I'd like to be able to ignore Site Audit issues as I see fit
Our natural rankings are increasing every every week