BenchmarkONE Reviews & Product Details

TAGGING!! Full disclosure, I used to work at Hatchbuck. At my new position, we were using Hubspot, and I missed the tagging feature from Hatchbuck SO much.

If/Then scenarios would be great in the campaigns feature. However, you can really get around this using actions other places (like links in emails).

We use Hatchbuck for our customer campaigns. This allows us to have more consistent follow up and makes sure that we don't leave any of our customers hanging. We used Hubspot workflows for a while also... but switching to Hatchbuck saved us major $$ and with Hatchbuck +Zapier, I feel like we are getting more usage and automation that we were with Hubspot.

Loving the tag features so i can segment my contacts and then be really focused how i communicate with them..

... erm...couple of email template issues but HB upgraded to different systems which deleted that issue.

ability to focus campaigns to the right contact easily and bring in more revenue to the business

I really loved this product. When we were early stage and focused primarily on email marketing this was perfect and amazing. They were local and amazing people so we loved to support them.

They didn’t have the integrations we needed, primarily twilio>crm. They may have this sort of thing now but once you switch platforms it’s hard to get company buynin to do it again

Email marketing and some contact management

The platform is robust, yet simple and intuitive. The customer support is outstanding. We've been working with Katie (Culp) and the level of service and responsiveness leaves nothing to be desired. The on-boarding experience was hands down the best I've ever experienced with any technology solutions.

Filters for things like Tasks can be a little too subtle sometimes. For example, when I first navigate to the Tasks tab, the list is filtered but there's very little indication of this. It would be nice if either the list were NOT filtered or if there was a more obvious indication of this filtering.

Automated email and contact activity tracking (both in progress)

The customer support team. They're really responsive and kind.

The interface can be a little confusing at times, but they've made some changes recently to the dashboard that have helped.

Creating email automations and keeping in touch with contacts. Hatchbuck makes it easy to tag, sort, and filter contacts for different purposes. I can segment my contacts list so I can send more targeted emails.

Easy to use, simple, works as advertised

Some of our users experience slow interface experience, but others experience it just fine. Not sure if it’s the internal internet connection we may have.

We know exactly if our email contacts open and/or click specific product emails. It makes things easier for our sales to contact warm leads.

Ease of use of the interface, and good price value.

We've had trouble tagging responses to some of our forms and email blasts.

We use it for the database of our contacts, and we reach out to them via HB. We also use it for our electronic newsletters and mailings. I also bcc the HB address to track my communications for sales. We do not track revenue or sales money value in it.

Hatchbuck allows us to easily add and change roles of our clients. We utilize tags and custom user fields readily. The ability to sort by more than one value is very important to us. The ability to have filtered contacts and companies allow for more specific, targeted, marketing. We also enjoy the ability to merge HB with our own accounting database in real time. The addition of Zappier's Zapps has also made it more user friendly.

Although it is not completely intuitive, there are lots of great videos and support pages to use when first getting started. Once you get started, finding the little tricks are easy. The monthly webinars also help to find out tricks others are using to make work flow faster.

We are attempting to create more personalized marketing emails and the ability to add tags, custom fields, and notes allows for this to happen when more than one person may need to contact that customer.

Easy to use and keeps everyone on the same page.

Wanting to learn it faster but no time due to workload

Easier to follow up with leads

The ability to either use a predesigned email template for quick emails or the create your own is nice when you want to put together a more cohesive email campaign.

What I dislike would be the fact that we don't have it synced to our Sage system and we have to manually add in contacts.

Each Sales Person can take ownership on their own campaigns and follow up with each customer or as a whole.