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Buffer
Streamline Your Social Media
4.3
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Buffer Reviews & Product Details

Buffer Overview
What is Buffer?

Buffer is a social media management platform that lets users schedule, publish, and analyze their social media content. Buffer offers content planning and creation tools and delivers comprehensive social media analytics, while at the same time supporting team collaboration and ensuring better consistency and efficiency for users’ social media strategies.

Company Buffer Inc.
Year founded 2010
Company size 51-200 employees
Headquarters San Francisco, California, United States
Social Media
Buffer Categories on Findstack
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Ask Questions about Buffer
What Buffer is best for?
How does Buffer compare to Zoho Social?
What are the pros and cons of Buffer?
Buffer Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Training Documentation
Languages English
Buffer Features
API Access
Ad Campaign Management
Analytics and Reporting
Automated Posting
Brand Tracking
Bulk Upload
Campaign Management
Competitor Analysis
Content Calendar
Content Scheduling
Cross-Platform Publishing
Customer Engagement
Customizable Reports
Engagement Tracking
Hashtag Tracking
Image and Video Support
Influencer Tracking
Mobile App
Multi-Account Management
Performance Metrics
Post Publishing
RSS Feed Integration
Sentiment Analysis
Social Listening
Social Media Archiving
Social Media Monitoring
Target Audience Analysis
Team Collaboration
URL Shortener
User Permissions
Buffer Media
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Buffer Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 01, 2025
Buffer Logo
1,002 Buffer Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
Mar 03, 2022
 Source
Overall Rating:
5.0
AA
Adel A.
Ceo
Share
"Buffer is a great tool to manage publishing to all your social media accounts"
What do you like best about Buffer?

Buffer is a great and easy tool to manage publishing to all my business social media accounts in a few easy steps and I also like that they always improve the platform with different integrations

What do you dislike about Buffer?

just few things i don't like same as some platforms i just got a reminder to publish my post instead of automatically publishing the post I think its only need more improvements at Apis

What problems is Buffer solving and how is that benefiting you?

it saves a lot of time to manage different social media platforms as I prepare the post one time and Buffer post for all of them in just one action , so it saves more time and effort

Small Business (50 or fewer emp.)
Feb 26, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Time Saved"
What do you like best about Buffer?

I like the simple UI and ease of use with this program.

What do you dislike about Buffer?

I have not mastered it yet and I have not figured out how to use it more.

What problems is Buffer solving and how is that benefiting you?

buffer has saved me time and energy by simply allowing me to take my time and craft multiple posts and then schedule them and only worry about the engagement.

Small Business (50 or fewer emp.)
Feb 25, 2022
 Source
Overall Rating:
5.0
RB
Raven B.
Communications Coordinator
Share
"Timesaver, great support in communication with a 10-20 people team from different locations."
What do you like best about Buffer?

I love the authorizing a post feature. gives an easier way to get things approved or denied when in different locations. Buffer makes it easier posting to multiple platforms at the same time. If one post needs to hit multiple platforms Buffer is the software for that. Buffer gives our team to connect better giving each other feedback on things that need to be updated. We used to have to call or email our opinion about something then wait for the person to make the corrections an email us. Now we can suggest, get notified of the new update and review it. Buffer makes it easy figuring out posting for a campaign and having all the posts in one location if someone else is working on another piece of the campaign. There Help Center is amazing, they have a variety of videos and resources to help in what you may need support in. The benefits that I have realized is the campaigns, that if there are multiple different pieces to acampaign and a lot people are responsible for a piece it makes it easier to add a post in the campaign schedule to see how it flows. If it doesn't work than we can rework it and make it flow much better to have more meaning behind it.

What do you dislike about Buffer?

I honestly don't have many complaints. The only thing that I think they are working on but I still have some issues with is failed post. If your someone that needs a straightforward interface this may be a little confusing at first to learn but they do have great help center that will help improve your knowledge. It works for the things that my organization needs and we are gratedul for that. The only thing that may need to improve is support sometimes I would love a quick little chat box that can point me in the right direction if I can't easily find the answer to my question in there help center.

What problems is Buffer solving and how is that benefiting you?

I'm not currently working on solving problems with Buffer. It feels that they know what they are doing and try to improve for their customers. Buffer has really good support that helps solve issues quickly.

Enterprise (> 1000 emp.)
Feb 17, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great tool to link your social media accounts and schedule posts"
What do you like best about Buffer?

Easy integration Deep insights Easy schedule of plsts

What do you dislike about Buffer?

Limitation of account linking Upgrade to next version due to the limitation in insights

What problems is Buffer solving and how is that benefiting you?

Automating the social media posts in different timezones and helping the campaign managers to influence the social media followers

Mid Market (51-1000 emp.)
Feb 15, 2022
 Source
Overall Rating:
5.0
apurvash k. avatar
Apurvash K.
Account Sales Representative
Share
"BEST SOCIAL MEDIA SCHEDULER"
What do you like best about Buffer?

I use buffer for my social media accounts to schedule posts throughout the day. I also encourage co-workers to use the buffer to share content throughout the day. so the content they want to share is not pushed out simultaneously. I am using it to schedule tweets at the beginning of the day. It saves a lot of time because we need about 15 minutes in the morning for scheduling, and we do not have to touch it again until the next day.

What do you dislike about Buffer?

There is nothing much to dislike i am using this and it is working as expected, scheduling tweets and all the social handles simultaneously.The technical support is great

What problems is Buffer solving and how is that benefiting you?

It gives you samples of tweets that work for us based on what we have tweeted in the past. It is organized and easy to use They have added new features, the best of which has been the content suggestion. They'll suggest content for us to share, and they make it easy to schedule

Mid Market (51-1000 emp.)
Feb 12, 2022
 Source
Overall Rating:
5.0
KK
Kratika K.
Web Developer
Share
"BEST FOR SOCIAL HANDLES"
What do you like best about Buffer?

It offers an easier way to approve or deny things when they are in different locations; I have also been able to efficiently control our accounts active and keep them always up to date. This platform has helped me achieve significant post coverage and great skills in content programming on my social netwrok

What do you dislike about Buffer?

I did not find any difficulty while using the buffer. It has offered me a lot of practical working skills. I am delighted with the product, and i will continue with this.

What problems is Buffer solving and how is that benefiting you?

It connects all social accounts in one handy place It allows to analysis results for better interactions Automates posting content when users are best to receive it.

Small Business (50 or fewer emp.)
Feb 01, 2022
 Source
Overall Rating:
5.0
Achir s. avatar
Achir S.
Growth & Operation Officer
Share
"Best tool for Managing your social media Accounts."
What do you like best about Buffer?

The thing which I really like about Buffer is its scheduling feature in Buffer. You can schedule your post anytime, which helps in saving a lot of time. Calendar view: It is lovely to have all my scheduled posts for all my campaigns displayed in one place.

What do you dislike about Buffer?

Even though Buffer is a great tool, I dislike using it for Twitter because Twitter only accepts 140 characters. We always make our Facebook posts longer than 150 characters. So, when we make a post on Buffer, it always shows an error for Twitter. Perhaps Buffer should create some Twitter-specific functions.

What problems is Buffer solving and how is that benefiting you?

Our Team productivity has also increased since we no longer have to spend time posting on one platform at a time. With Buffer, I can schedule my social media posts in advance and focus more on creating content.

Small Business (50 or fewer emp.)
Jan 12, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great, easy to use social media management"
What do you like best about Buffer?

Simple UI, very easy to use and introduce new team members to

What do you dislike about Buffer?

Hard to find anything that I dislike about Buffer.

What problems is Buffer solving and how is that benefiting you?

Easy social media management on a simple platform with a simple UI

Mid Market (51-1000 emp.)
Jan 06, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Best Social media automation tool"
What do you like best about Buffer?

Integration with almost all available social media platforms.

What do you dislike about Buffer?

Pricing is not convenient as per my experience.

What problems is Buffer solving and how is that benefiting you?

We can schedule all kinds of posts for all possible social media platforms.

Small Business (50 or fewer emp.)
Jan 03, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Buffer Publish is a terrific tool for content planning and publishing."
What do you like best about Buffer?

The procedure for adding new content is simple, yet it includes several useful added features. When you type a link to share, for example, Buffer will offer you a preview of how it will appear on each of your selected social networks. If you want to include more hashtags to broaden the visibility of your material on Instagram, you can include a first comment with your post.

What do you dislike about Buffer?

Buffer Analyze may be lacking in depth for individuals who seek more information on their social media advertising performance. Furthermore, while Analyze is a useful reporting tool for Twitter, Facebook, and Instagram, it lacks the Pinterest and LinkedIn capability of its competitors.

What problems is Buffer solving and how is that benefiting you?

When it comes to scheduled postings, I've found Buffer Publish to be extremely trustworthy. Companies must have faith in their social media management technology to do these responsibilities so that they can focus on other tasks. In that regard, Buffer has you covered.