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Creatio
Effortless Business Process Automation
4.7

( 258 )

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Creatio Reviews & Product Details

Creatio Overview
What is Creatio?

Creatio is a centralized no-code platform that can help automate industry workflows and CRM. Creatio offers a combination of marketing automation, sales automation, omnichannel service workflow, and more. This allows users to enjoy a seamless automated experience with maximum efficiency and freedom. 

Company Creatio
Year founded 2013
Company size 501-1000 employees
Headquarters Boston, MA, USA
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Creatio Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPhone, On-Premise Linux, On-Premise Windows
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Creatio Features
API Management
Automated Testing
Business Logic Automation
Cloud Integration
Community and Support
Cross-platform Compatibility
Custom Code Support
Customizable UI Components
Data Integration
Data Visualization
Database Management
Deployment Automation
Drag and Drop Interface
Event-Driven Actions
Form Builder
Mobile App Development
Multi-Platform Support
Multi-language Support
Pre-built Templates
Real-time Collaboration
Reporting and Analytics
Responsive Design
Role-Based Access Control
Scalability
Security Features
Third-party Integrations
User Authentication
Version Control
Visual Workflow Builder
Workflow Automation
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 14, 2025
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258 Creatio Reviews
4.7 out of 5
Mid Market (51-1000 emp.)
Feb 27, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great interface with good tools inside"
What do you like best about Creatio?

All information that I need is in one place. There is no need to store info in different systems, files, any other places, because now everything is well organized and stored in one system. It is rather simple to find and edit info, even when you are out of the office - mobile app is always with me. I like an option to create my personal analytic - it is easy and looks fantastic.

What do you dislike about Creatio?

There is nothing that I can dislike now.

What problems is Creatio solving and how is that benefiting you?

bpm'online saves my time - many routing tasks are now performed in one click, and there is no option for me to forget smth :) Also rather useful thing is printables - you just enter the info in a system and all the needed drafts of the document are prepared.

Small Business (50 or fewer emp.)
Feb 18, 2019
 Source
Overall Rating:
5.0
DK
Dmitry K.
Kulikovskikh Dmitry
Share
"Good CRM for equipment manufacturers "
What do you like best about Creatio?

Earlier we couldn’t manage to analyze the performance of our sales team. As a result, it was hard for us to plan business development strategy. To make things worse – our employees worked with tables. We knew that it was high time to change the way we run our business. We decided to give bpm’online sales a try, and…. it met our expectations!

What do you dislike about Creatio?

I dislike just one thing – that we didn’t implement bpm’online earlier.

What problems is Creatio solving and how is that benefiting you?

With bpm’online we can easily analyze both quantitative and qualitative performance indicators. For example, now we can quickly calculate sales conversion rate and lead value. Recently we’ve discovered that our sales volume increased by 35% after bpm’online sales implementation. We were pleasantly shocked. The system allows us to measure employee productivity performance so that we can properly gauge worker efficiency, identify who is working hard and who isn't. We can now determine how to properly compensate our workforce, and improve our workplace's overall productivity. Good job, bpm’online!

Small Business (50 or fewer emp.)
Feb 13, 2019
 Source
Overall Rating:
5.0
DV
Denys V.
Denys Vlasenko
Share
"CRM that efficiently automates sales processes "
What do you like best about Creatio?

Being a real estate developer, we were seeking for a tool that will help us keep track of all the internal business processes. Prior to bpm’online implementation, we were using Excel Spreadsheets. Because Excel wasn’t effective enough we decided to switch to bpm’online. Bpm’online CRM allows us to automate any internal businesses processes. This system allows us to keep all the vital data in a single place so that we don’t have to worry about missing or forgetting something. Also, this system simplifies communication with clients a lot.

What do you dislike about Creatio?

As for now, nothing to complain about. But we would like to have an opportunity to integrate bpm'online with other services.

What problems is Creatio solving and how is that benefiting you?

With bpm’online we can easily manage long sales cycle. Also, the system allows for analyzing the sales performance of our team. Recently, we’ve discovered that bpm’online allowed us to increase sales by 25%! Isn’t it impressive?

Small Business (50 or fewer emp.)
Feb 13, 2019
 Source
Overall Rating:
5.0
Д.
Дмитрий .
управляющий партнер
Share
"CRM that takes relationships with customers to the next level"
What do you like best about Creatio?

Bpm’online increased our sales funnel conversion rates. It provides us with a bunch of new effective tools for managing diverse sales processes. For example, the system allows for effective lead management, which means our sales reps are able to easily track and capture leads through multiple sources. Bpm’online forecasting tools enable us to forecast sales volume based on different criteria while opportunity management feature allows for generating sales forecasts taking into account client’s budget, opportunity stage and probability.

What do you dislike about Creatio?

Currently there is no complaints about the system.

What problems is Creatio solving and how is that benefiting you?

Bpm’online CRM allowed us to manage all the sales processes in a single environment. Automatic task reminders increased customer satisfaction while standardized processes simplified the training of new employees. Additionally, this CRM helps us maintain communication history. Bpm’online allows us for adding leads from different sources into a single database. The system enables us to distribute the leads based on the prospect’s needs and profile, which is very convenient. In addition, we use the dashboards to analyze statistics on leads, such as number and quality of the new leads, conversion rate, etc.

Small Business (50 or fewer emp.)
Feb 07, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Optimization of the sales department"
What do you like best about Creatio?

Before the introduction of bpm'online, InTech already had experience using CRM systems – we knew what we liked and didn’t like based on past experiences. Given the previous experience, we were looking for a tool that would allow not only to automate sales processes, but also to monitor and analyze the results of the work of the sales department. Bpm'online met these requirements, and its interface became an additional advantage of the system. InTech can now analyze the effectiveness of the sales department in the context of the following results: • volume of closed and potential orders; • the amount of work done by managers in the context of calls, meetings, activities for the time period; • customer base growth.

What do you dislike about Creatio?

Can’t say that we dislike anything at this point. At InTech, we have seen great results from bpm’online sales and credit the software for more sales and process transparency.

What problems is Creatio solving and how is that benefiting you?

The main task of implementing bpm'online was to collect all data on customers in a single system to conduct transparent work. Managers can go through all the stages of working with a client with high quality: from script conversations to invoicing.

Mid Market (51-1000 emp.)
Jan 14, 2019
 Source
Overall Rating:
5.0
AF
Alex F.
Process And Innovation Rep
Share
"My Experience with BPM'online"
What do you like best about Creatio?

The fact that I don't have to be an IT expert to be able to define or create a process to be customized based on my needs, I love how easy it is to understand the functionalities and the processes. A big portion of our processes are customized and BPM support and developers easily comprehend our needs when we create them

What do you dislike about Creatio?

Reporting is limited, although you can create filters and dashboards and even export to excel if you want a specific report within BPM where you add some Mathematical formulas, then you find yourself very limited.

What problems is Creatio solving and how is that benefiting you?

It allows us to better identify our metrics. Now we are able to better track our client journey and identify strategies to better approach them

Small Business (50 or fewer emp.)
Jan 02, 2019
 Source
Overall Rating:
5.0
RV
Renaud V.
Managing Director
Share
"All information I need to do my job in one platform!"
What do you like best about Creatio?

The automation and flexibility of the platform it provides. We have been able to implement and change our processes as our business evolved. It has helped our business to get more sophisticated without hiring more staff.

What do you dislike about Creatio?

The portal for our customer is not easy to configure but I know bpm'online is going to release a new version of their portals which will allow us to configure it as we wish using the same flexibility/capabilities as what the back-end interface currently offers.

What problems is Creatio solving and how is that benefiting you?

Transparency of information. It was a struggle to find out where we were at within the business but now we have Dashboard with all our KPIs. We are not spending days on creating reporting in spreadsheet anymore, it makes my life much easier. The other problem it tackled was reminders. For each process, we know where we are at and it is not up to someone to remember anything. Anyone can take over from anyone else as long as they have the necessary skills of course (but all information and processes are up-to-date).

Mid Market (51-1000 emp.)
Dec 26, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Robust platform. Very well integrated."
What do you like best about Creatio?

Integration between the different modules is very well executed and available at your fingertips (Literally!). Not many systems out there can automatically aggregate and give true visibility to everything from Lead to Support.

What do you dislike about Creatio?

Knowledge-base functionality needs to be updated.

What problems is Creatio solving and how is that benefiting you?

Visibility across multiple departments. Sales having full exposure to Projects & Support and vise versa. Onboarding can plan resources according to what's coming down from sales having visibility to the sales pipeline. Another major benefit is bpm Dashboards. They do a great job of visualizing large amounts of data into simple visuals and they are extremely intuitive and easy to create.

Mid Market (51-1000 emp.)
Dec 21, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Powerful system with very logical interface "
What do you like best about Creatio?

System is very logical and it is very easy to get used to all functions. With out-of-the box functionality, you can cover all the aspects of your business need. But what is the best – even if you need to adjust something, this process is quite easy on custom’s level. More advanced customization for sure requires time, and for some purposes programing skills but the majority can be adjusted very easy. The other very important issue is that during all the implementation process and further usage period you always have access to support team, free instructions and tutorials and your personal manager. All these factors help improve our usage of the system to achieve the best results.

What do you dislike about Creatio?

As system covers many business use-cases, some of the features are not relevant for our business so we had to spend some time to understand what is unneeded for us right now and we can switch this off.

What problems is Creatio solving and how is that benefiting you?

All our sales routine becomes more structured now and after some time of usage, we started to spend less time and efforts for creating your client profile with all the history of interaction. More over now system creates all the needed reports instead of us.

Small Business (50 or fewer emp.)
Dec 21, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Responsive, clear and easy"
What do you like best about Creatio?

Cutting down amount of work/time by automating repetitive tasks

What do you dislike about Creatio?

Some bugs after system updates not found in testing, usually fixed very quickly.

What problems is Creatio solving and how is that benefiting you?

Being able to automate almost any task greatly reduces work load and has simplified drawn out processes