Airtable is a powerful visual project management platform that synergizes data, workflows, and execution teams on a unified dashboard. Streamlining work streams, the platform provides a synced and up-to-date information database that can be accessed by all stakeholders across different departments. Customization is at the heart of Airtable, allowing teams to create personalized apps and a tailored interface allowing easy access to relevant information and giving clear sightlines to the next steps. While customization is a key benefit, it also offers ready-to-use and pre-loaded industry-agnostic templates while extensive integrations and expandability make it scalable and agile.
Capabilities |
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Segment |
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Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
Workflow management is a critical part of any job. It’s what keeps a project moving, and a team motivated to see it through. But, how do you support effective workflow management?
You start with understanding better what tools, platforms, and software are out there that can support your team’s ability to effectively manage workflow and collaborate within their teams and beyond.
To that end, we’ve identified Airtable as a strong market leader in workflow management software. So, let’s dive into Airtable’s features, capabilities, and price points to help you better understand your options.
Airtable is a workflow management application with highly customizable database management tools used predominantly for collaborative project management.
The focus on having accessible, easy-to-use software to help with project management is increasing, and Airtable is a top choice. It features a familiar spreadsheet interface, but unlike traditional spreadsheet software that only records data, Airtable can also help you organize, sync, and manage your data and customize exactly how you need it.
For example, let’s say you’re using Airtable to manage vendor management workflow for an event. This would entail designing the database to include fields for:
The option to invite collaborators to this database is also critical so individual users can easily update data in real-time. Having all these features in a single platform means users can clearly follow the progression of a particular project and keep everyone in the team up-to-date on their tasks and next steps.
Airtable’s interface is very flexible and is ideal for numerous industries. While it has been marketed to larger corporations, most users who have had hands-on experience with the platform say that it is just as useful for smaller businesses.
This is reflected in Airtable’s pricing, which follows a monthly subscription model. This subscription cost increases depending on the number of features and ‘seats’ you choose to purchase, making it highly scalable depending on your organization’s needs.
Airtable’s features are grouped into four levels, and the price per seat rises accordingly. A breakdown of each level can be found below:
$10 per seat – Billed annually
$12 per seat – Billed monthly
$20 per seat – Billed annually
$24 per seat – Billed monthly
Airtable was built to be as customizable as possible, giving users the ability to display their data in a way that meets their specific needs—whether that means a simple presentation or a more complex one.
Getting started is simple.
You start with an empty Airtable, which is essentially your ‘base.’ From here, you just fill it with your data. You can either use a template and bring in data from another source or construct a database from scratch. Whatever the case, you can leverage Airtable’s features to tailor the platform to meet your needs. For example, you can use the Interface Design feature to visually present data in a way that makes the most sense to you and your team.
Familiarizing and understanding all of Airtable’s features and capabilities may require some effort, but the payoff is worth it. Taking the time to learn the platform will ensure users have full control over their data and workflow management.
Access to Airtable’s numerous features will depend on your subscription and, subsequently, the scalability of your projects. However, all subscription options should include:
With a click of a button, this feature gives users the flexibility to switch between different data views. Users can view project timelines via the Timeline View, and easily switch to managing team tasks on the collaborative Kanban View. Other viewing options are also available ensuring that you can customize your viewing experience so you can maximize the platform.
Airtable Automations lets users streamline their work processes and boost team efficiency by providing customization options for notifications and creating multi-step workflows. The feature is helpful in terms of tracking project timelines and helping eliminate manual, repetitive tasks. Additionally, it can also minimize the risk of user error.
Airtable’s ability to synchronize data means users have a central repository of information that is updated in real-time across all users and departments. It’s a useful tool that promotes seamless collaboration and data integrations, allowing everyone to enjoy a comprehensive understanding of project status or workflows at the speed of need.
To enhance your project’s reporting capabilities, Airtable’s powerful reporting tools and extensions let users create highly customized reports that visualize your data in a simple understandable way. You can choose from a variety of charts, graphs, and tables to ensure that information is presented in a way that is easy to understand.
Airtable offers robust integration that lets you connect the platform to a wide range of software; ensuring that all the project management tools that you use operate seamlessly. Airtable’s integrations mean multiple applications can be streamlined to automatically sync data, share information between different platforms, and automate tasks so workflows can be further improved.
Airtable’s templates can be used to effectively organize every aspect of your project’s workflows. Their pre-designed databases can be used as a great starting point for your projects. Conveniently, Airtable templates are also organized into several categories and industries, which helps you save time and effort from creating a new one from scratch. As always, these pre-populated grids are highly customizable.
A great way to decide whether Airtable is the right software for you is to compare it to other options in the workflow management space.
Eliminate the hassle of comparing options by choosing from your top choices below. With the ability to review features and relevant information in one place, you can utilize our comprehensive product reviews to gather the necessary data you need to make well-informed decisions.
An all-in-one project management application, Clickup is designed to be used across any industry. From solo users to larger organizations, Clickup focuses on task management to help teams streamline their workflow.
ClickUp offers numerous workflow features and data views, including a built-in Table View to ensure your team always has access to a condensed, actionable snapshot of your projects.
Designed for smaller teams or individuals, Notion is an all-in-one SaaS note-taking app and database for streamlined project management. Some features include:
With a focus on automation tools, Hive aims to simplify overly complicated work processes through email and task automation. Boasting a user-friendly dashboard, Hive aims to help teams of all sizes automate time-consuming work tasks to give time back to a project’s creation and growth.
Overall, Airtable is a highly comprehensive and customizable workflow management application.
Airtable’s app offers flexibility by allowing you to switch views and integrate reporting extensions, ensuring your data is suitable for various applications. Additionally, its extensive list of integrations enables you to consolidate all your preferred tools and their data in one convenient location.
It’s important to keep in mind, however, that these features are only useful for those willing to take the time to learn them. Airtable’s interface can be quite overwhelming for new users so our advice is to scale to higher subscription packages only after you’ve taken the time to learn the app’s features and familiarize yourself with them.
Great database for connecting different data sets. I'm able to track my entire client database in this tool.
This is less of an issue with Airtable and more just database management in general -- it requires upkeep!
Allows me to keep my clients in one place and I'm able to see historical information easily.
We can keep and track records of all reports issues (nearly 100 reports) each quarter, and it is accessible easily to input issues in entry forms.
When a couple of users access the filter function by report code, it disturbs others and is needed to re-filter the report code each time.
If the problem above is solved, it would be much more efficient for multiple users simultaneously.
Easy to use and explore tool. It facilitates team integration, with tracking of goals and projects and transparency of the progress of each person and project. The great generation of insights and identification of patterns and problems.
High monthly fee. Limitation on the number of automation, in addition to the fact that when there are too many, the tool crashes and makes it difficult to run the automation and create new automation on the platform.
Integration of the team and work routines. Ease of identification of late projects and tasks and prioritization of team activities. Improvement of team performance with direction of activities and checklist of activities that must be carried out.
the different ways you can group information and view the data (calendar, kanban, list) the survey you can send out that automatically fills your airtable how easy it is to sort and filter information the ux design (colors, appeal, etc.) how you can collaborate with your team
So many great functions and help guides, just wish I had more time to learn how to optimize the use
Organizing high volume data Finding efficiencies in business processes
I absolutely love how fast and easy it is to configure. It's intuitive for my clients because of its similarities to excel, but with so much added functionality.
The very basic notification system needs a lot of work as it's not very functional, especially compared to other tools. Notifications can easily get lost or forgotten.
I use it to prototype workflows for clients in cases where they are looking at building a custom app, or web platform. Often they wind up sticking with Airtable as the solution!
Interface feature and the ability to write comments on each entry. When a friend of mine tells about a problem at his job, I say, "You can do this easier and faster in Airtable," and I explain.
Multiple table combinations require good Airtable proficiency. For this, it is necessary to work with an expert and this is very expensive. Airtable's single user fee is also expensive for our company (in Turkey).
The fact that requests can be managed from a single screen with a single Interface feature enables our team to make comprehensive evaluations about transactions. We can see many entries on a single screen, and we can turn an employee's question "Isn't it better like this" into reality with an instant Interface edit?
The power of databases are now accessible to virtually everyone. They can be made as simple or as complex as the user desires.
The worst part of Airtable are the integrations, at least for me. I've already seen them start to become more useful and numerous since I've been using it though.
Airtable solves the complexity of storing vast amounts of data and the issues with recording it. The Forms used to collect data can be made extremely user friendly so that data collection is very simple.
Extensions : Pages, Charts Automation, and data relations model
Impossibility to use European number format ("," instead of "." for decimal separators, and " " instead ot "," for thousand separators. More columns in bases More colors in listing fields
Almost all my activity (private equity funds management)
It's user-friendly. Even members of our board who are not very tech-savvy are able to maneuver around in Airtable. It's very easy to collaborate on tasks. New fields and tables can be added or deleted once a project begins and changes need to be made.
Honestly, I haven't found a downside with Airtable.
We use Airtable as our CRM, volunteer management database, project management and document storage. Centralizing our core work processes makes for smoother work flow and information is easy for our members to locate.
The ability to shape any Airtable base so that it exactly fits your needs
Interfaces is still limited in terms of UI options but evolving fast
Airtable helps me build custom internal tools in a matter of hours
The possibility to use filters and the automatic sum function.
I miss a proper mobile application - the one available now is not well designed and is really not functional
I work as a freelance and Airtable helps me managing my invoices and all my projects
It is able to be processed and kept as a database and also can be linked to multiple other platforms for automation purposes. It can also be programmed to suit the needs of a company.
The learning curve in using Airtable since there are multiple concepts to be explored before getting the hang of it.
As a data analyst, Airtable serves as a database to store data and be able to apply other functionalities that other regular databases to not have the ability to do.
Flexibility - you can literally do anything. Extremely useful features that combine the best of what a spreadsheet and a database can do.
It's essential that AT starts allowing non-licensed users to edit limited data fields. This is important for user interaction.
AT helped us scale our business.
EXTENSION TOOL. EASY TO MOVE AND CREATE OR REMOVE NEW FIELDS AS YOU NEED THEM
THE SHARE BUTTON COULD BE MORE ACCURATE WHEN SHARING FILES
EVERYTHING SEEMS EASY ON airtable I BENEFIT OF IT
Empowered to build custom workflows that an off the shelf project management tool couldn't do. This allows my team to be a lot more productive and we are now the leading team of our kind in the country.
Onboarding and adoption of colleagues can take a while. There is one feature that we use a lot that unfortunately is quite slow. I hope the loading time for utilisation timeline views gets improved.
Airtable allows me to retrieve data on anything we need and produce reports that help prove our increased efficiency and productivity. Our business performance has improved and we have been rewarded with more budget than other teams thanks to Airtable.
Having all of your information presented to you in exactly the way you want (in nice colours) , being able to automate tasks and work collaboratively, streamlining processes.
The back end of automations can be non-intuitive, not being able to bulk duplicate items. The number of automations we can create per base can also be limiting.
Creates clear, accountable to do lists (seeing the history of an item is great). Automations cut WEEKS of work from my workload. Linked records cut tonnes of communication.
Easy to use, automations, interfaces, ability to sync with Salesforce, Slack, Google Suite etc...
I wish we could color cells, that there were additional applications for formulas
I had my first experience with Airtable as a Clinic Director in Manhattan and when I moved to FL and took over as Director for a small business I implemented it for our entire team. It has streamlined our content pipelines and improved with interdepartmental communications and much more.
Airtable helps us to keep processes clear and records neat. We do a lot of work across departments and sharing boards makes it easier for everyone.
I'm still pretty unsure about Interfaces and how to best utilize them. I'm not a visual learner so I have trouble seeing how it should go together best. Would love to have templates for it instead.
Making sure departments aren't recreating the wheel on shared projects.
I love how customizable and responsive it is, and the existing templates are very helpful. As a nonprofit organization, having a tool I can use for free is hugely important.
I don't really dislike anything, but sometimes getting colleagues to understand and use my base can be a bit difficult - they seem to have a bit of trouble getting over the learning curve.
I needed a way to look at multiple information sources and manage projects with many moving parts. Now that my Airtable is set up well, I'm confidently able to speak to the state of any of those processes at any given time.
The simplicity of the interface and the variety of solutions they have in one platform for so many challenges I have in my job
Nothing by now. The only thing I can said it's a little lack of integrations with BI solutions, like google data studio or power BI. I can't use those tools with airtable yet
I use airtable to record our client's info, and with that, I've created a Customer Success CRM and Dashboard, so we can evaluate and manage how our customer is using our product, and we can shows this with the dashboard interface to our stakeholders