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Creatio Logo
Creatio
Effortless Business Process Automation
4.7
(258)
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Creatio Reviews & Product Details

Creatio Overview
What is Creatio?

Creatio is a centralized no-code platform that can help automate industry workflows and CRM. Creatio offers a combination of marketing automation, sales automation, omnichannel service workflow, and more. This allows users to enjoy a seamless automated experience with maximum efficiency and freedom. 

Company Creatio
Year founded 2013
Company size 501-1000 employees
Headquarters Boston, MA, USA
Social Media
Creatio Categories on Findstack
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What Creatio is best for?
How does Creatio compare to Zoho Creator?
What are the pros and cons of Creatio?
Creatio Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPhone, On-Premise Linux, On-Premise Windows
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Creatio Features
API Management
Automated Testing
Business Logic Automation
Cloud Integration
Community and Support
Cross-platform Compatibility
Custom Code Support
Customizable UI Components
Data Integration
Data Visualization
Database Management
Deployment Automation
Drag and Drop Interface
Event-Driven Actions
Form Builder
Mobile App Development
Multi-Platform Support
Multi-language Support
Pre-built Templates
Real-time Collaboration
Reporting and Analytics
Responsive Design
Role-Based Access Control
Scalability
Security Features
Third-party Integrations
User Authentication
Version Control
Visual Workflow Builder
Workflow Automation
Creatio Media
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Creatio Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: November 23, 2024
Creatio Logo
258 Creatio Reviews
4.7 out of 5
Small Business (50 or fewer emp.)
Apr 26, 2022
 Source
Overall Rating:
5.0
AM
Anna M.
Founder
Share
"Streamlining lead-to-cash conversion"
What do you like best about Creatio?

I like Creatio's analytics and reporting capabilities. The data is visualized at the touch of a button, providing instant insights into company operations.

What do you dislike about Creatio?

I like everything about Creatio. Both product and service are top-notch.

What problems is Creatio solving and how is that benefiting you?

Our company provides medication delivery services, so we need to process customer orders efficiently and ensure a quick delivery. Thanks to Creatio, our agents get immediately notified about each new order coming from the website or via mobile app and make the delivery arrangements. Creatio helps us collect information about customer interests and preferences and boost engagement through personalized marketing campaigns.

Small Business (50 or fewer emp.)
Feb 03, 2022
 Source
Overall Rating:
5.0
JW
Jake W.
Founder
Share
"Creatio Review"
What do you like best about Creatio?

Not provided

What do you dislike about Creatio?

Not provided

What problems is Creatio solving and how is that benefiting you?

Not provided

Mid Market (51-1000 emp.)
Dec 20, 2021
 Source
Overall Rating:
5.0
Алексей . avatar
Алексей .
руководитель направления Crm
Share
"End-to-end sales automation and more"
What do you like best about Creatio?

Creatio offers a great set of tools for building custom workflows and integrating all corporate solutions into a single IT environment

What do you dislike about Creatio?

There are no significant issues to mention

What problems is Creatio solving and how is that benefiting you?

We use Creatio for end-to-end sales process automation. A single customer view with a track record of all the touchpoints helps us know our customers better. Sales forecasting functionality enables planning of our sales volumes, and dashboards and analytics allow monitoring the team progress in real-time.

Enterprise (> 1000 emp.)
Nov 08, 2021
 Source
Overall Rating:
5.0
Jafrul A. avatar
Jafrul A.
Junior Software Engineer
Share
"Simply Awesome CRM Solution and easy to use!!!"
What do you like best about Creatio?

Being Business Process Driven it has assisted us with planning our cycles precisely to the CRM framework rather than the reverse way around. The help is entirely educated and supportive too.

What do you dislike about Creatio?

That we needed to hang tight for the gamification. Getting recognized with their new Academy now. Ideally, this would assist with settling the issue.

What problems is Creatio solving and how is that benefiting you?

The framework assisted us with bettering construction and robotizing complex work processes. It is synchronized crafted by our promoting, deals, and administrations offices, establishing a solitary business climate.

Mid Market (51-1000 emp.)
Nov 05, 2021
 Source
Overall Rating:
5.0
Svetlana H. avatar
Svetlana H.
Senior Business Analyst
Share
"Feedback about CRM-system"
What do you like best about Creatio?

Flexibility of settings Possibility of basic customization without involving development The ability to integrate with many third-party services Analytics aggregation Expanded documentation An interesting society of like-minded people

What do you dislike about Creatio?

Ambiguity of system architecture requirements Not all processes are covered by low-code

What problems is Creatio solving and how is that benefiting you?

First of all, we have automated the sales and support processes Many integrations allowed us to create the most complete portrait of the client, taking into account the software of employees from different continents In our CPM, we bring all points of contact with the client and can analyze the most effective Bulk and trigger mailings help to keep the target audience up to date and draw attention to our brand

Mid Market (51-1000 emp.)
Nov 05, 2021
 Source
Overall Rating:
5.0
GD
Germán D.
Head Of V Sales
Share
"Ultimate Customization"
What do you like best about Creatio?

I like the ability to create custom dashboards, graphs, and panels. Correct data visualization is one of the most important things to have in hand to make the right decisions. Also, workflows can be built quickly with no code.

What do you dislike about Creatio?

The mobile app requires some improvements. Sometimes it is slower than the desktop version.

What problems is Creatio solving and how is that benefiting you?

Creatio is being used for lead management and workflow automation; Thanks to the plataform, we have increased our sales conversion and customer satisfaction. The marketing module helps us run campaigns to attract new customers and increase ROI

Mid Market (51-1000 emp.)
Oct 29, 2021
 Source
Overall Rating:
5.0
AP
Alesya P.
Software Maintenance Specialist
Share
"The platform to successfully support customer service processes"
What do you like best about Creatio?

One of the best things about Creatio is its configurability. You can adjust the processes, so they perfectly match your business requirements. Additionally, the system is very intuitive and easy to navigate. It’s easy to track operational efficiency with built-in analytics.

What do you dislike about Creatio?

There aren't any significant flaws worth mentioning.

What problems is Creatio solving and how is that benefiting you?

Having implemented Creatio, our company established an efficient contact center operations framework. A user-friendly agent desktop allows for the seeing of all data in one window. Improved categorization of service requests and omnichannel communication options speed up their processing, decreasing over-due requests practically to zero.

Mid Market (51-1000 emp.)
Jun 30, 2021
 Source
Overall Rating:
5.0
Diana D. avatar
Diana D.
Brand Manager
Share
"A new world in managing marketing activities"
What do you like best about Creatio?

Creatio has changed my routine as a brand manager. Its Studio product is a nice, easy-to-use, and versatile platform for managing business processes and having all the information in one place, without unnecessary clicks or operations. I’ve been using Marketing Creatio for some time now, and one thing that I can say is that I am a huge fan. It works great in the current marketing environment, where none of us has the time to spend time on tech details but want to use advanced technologies. I want my work tools to be sophisticated without a steep learning curve, and this is exactly the experience Creatio’s products provide.

What do you dislike about Creatio?

I do not have any major complaints at the moment. I had a chance to join the webinar when Creatio introduced the latest release. They presented their new interface and composable approach which I loved and look forward to trying out. The update looks great, and I wish they switched to this design before.

What problems is Creatio solving and how is that benefiting you?

1) No need to struggle with complicated technical processes. I’ve never thought myself as a person that could develop applications, but here I am, using no-code tools every day at my job. 2) In-depth analytics. Even though the platform has many great features, I am most satisfied with the comprehensive analytics and ML tools that it provides. Without any IT background, I was able to customize the audience segmentation and get a better understanding of our customers’ behavior. 3) A top-notch user interface. Creatio is an enjoyable tool to work with. You do not need a 10-page-long instruction to combine ready-made templates to launch a trigger campaign. The platform is very intuitive.

Mid Market (51-1000 emp.)
Jun 22, 2021
 Source
Overall Rating:
5.0
EP
Eduard P.
Visual Communication Designer, Digital Expert Consultant
Share
"Fast business process automation with simple no-code tools"
What do you like best about Creatio?

Both IT and “business” developers in our company note Studio Creatio’s ease of use and advanced customization capabilities as critical to quick product adoption. The platform allows developers to create their own modules as well as modify the existing functionality. Creatio’s OOTB templates and wizards help us customize the application interface and business logic. Thanks to this, not only developers but employees from other departments in our company can build custom apps in just a few hours.

What do you dislike about Creatio?

At the moment we are happy with everything.

What problems is Creatio solving and how is that benefiting you?

Business app development became easier. We’ve expanded customization capabilities with the flexible architecture of the platform. The package architecture enables us to select entire functional blocks and organize them as separate modules installed on a different Creatio app. This helps us to easily transfer changes between development, testing, and production environments.

Mid Market (51-1000 emp.)
Dec 11, 2020
 Source
Overall Rating:
5.0
LS
Luis S.
Administrator
Share
"Great tool that works perfectly."
What do you like best about Creatio?

Creatio is quite sophisticated, according to its programming, as it provides functions that are exclusive and very necessary for a marketing environment, as this software not only takes care of managing all your sales in general, it specializes in accelerating the entire cycle life of all these operations, which means an incredible quality, being one of my favorite aspects in relation to its performance, without excluding that these processes are fully automated and customization, which allows us to adapt said system to our production method. , no matter how complex and deep it is.

What do you dislike about Creatio?

Since it is a platform that specializes in sales, we can mention that they maintain different restrictions that require authorization to access these high-end productivity functions, in which these points should be in a free environment, to perform a full work without occurrences in its cycle, one of these qualities is that you need a separate license to use the marketing unit, resulting in a wide mishap, for new users.

What problems is Creatio solving and how is that benefiting you?

We take Creatio into account as a vital system for the company, since it has given us lasting and excellent results in its entirety, as it helps us locate and work properly, to carry out purchase operations, carrying out follow-ups throughout the process to guarantee said section in optimal movement, being of great proportion, since the sales margin has increased at a drastically accelerated level, since its implementation, using its functions for marketing activities with complex valuations in the same way.

Enterprise (> 1000 emp.)
Oct 08, 2020
 Source
Overall Rating:
5.0
Vazha M. avatar
Vazha M.
Deputy Chief Information Officer
Share
"A powerful customer engagement tool that we critically needed"
What do you like best about Creatio?

The system’s process orchestration capabilities for customer service management are outstanding. From large-scale case processing automation to customized SLA management tools, omnichannel communication solutions, and actionable customer analytics, the system serves us as a one-stop-shop in delivering great customer experience and continuously raising the levels of customer engagement. Also, we really like the rich functionality and the agility that the platform provides.

What do you dislike about Creatio?

Our in-house resources do not allow us to expand the system and build additional solutions in it at the desired scale even though the system has all tools we might need for that.

What problems is Creatio solving and how is that benefiting you?

The combination of the system’s out-of-the-box solutions and easy-to-use low-code development tools allowed us to meet all of our business needs for process automation and CRM with a single software. Thanks to a unified data management environment and process automation tools, we were able to optimize our customer service operations substantially and put an end to all operational inefficiencies. I would highly recommend this solution to any customer-centric company that struggles with disjointed and siloed customer experience.

Mid Market (51-1000 emp.)
Sep 01, 2020
 Source
Overall Rating:
5.0
MK
Mitch K.
Founder
Share
"Very satisfied customer"
What do you like best about Creatio?

The low code no code tools enable me to do robust configuration without having to hire a developer to do custom development that is costly and less sustainable.

What do you dislike about Creatio?

I just wish every employee in our organization used it, we have a couple legacy systems that other departments won't give up. It would be easier if everyone was using Creatio.

What problems is Creatio solving and how is that benefiting you?

We are able to set up reports and dashboards much faster so we can have useful metrics for reviewing our employees KPIs, and for management to make informed decisions.

Enterprise (> 1000 emp.)
Jun 04, 2020
 Source
Overall Rating:
5.0
Volodymyr D. avatar
Volodymyr D.
Cio
Share
"Datagroup and Creatio (formerly bpm'online)"
What do you like best about Creatio?

What stood out for us from the very start was cost-efficient deployment and strong technical support. The system’s efficiency is great; it is rich in contact center capabilities and has powerful low-code and business process automation tools. We believe that the system has a lot of potential for us, there is a lotof untapped functionality that we still need to discover.

What do you dislike about Creatio?

Building AI-powered solutions within the system requires some dedicated in-house resources. Knowing all the low-code development tools we could use to grow our operational efficiency, we would like to create more advanced tailor-made business solutions in future.

What problems is Creatio solving and how is that benefiting you?

With the help of the platform, we were able to improve our customer service operations significantly. Our case management and customer interactions became far more organized, hence, our employee productivity increased, too. With all the solutions the platform offers, our contact center is able to work at full speed, being efficient as never before.

Small Business (50 or fewer emp.)
Feb 27, 2020
 Source
Overall Rating:
5.0
NP
Nynke P.
Founder
Share
"Strong CRM to support the Sales Process"
What do you like best about Creatio?

In order to use the platform to support our sales process, our organization has required quite a bit of customization. Creatio has proven to be the partner for us by accommodating and customizing our sales process where needed. It has been a very pleasant experience to work with our Customer Service Manager, very impressed with the high level of support and understanding of our business in a short time. The platform is user friendly with a great user interface, easy to navigate and the training provided is extensive. Creatio offers a wide selection of Apps in their marketplace to integrate with the platform, therefore creating great opportunity for expanding the functionality. Though our sales team has only just started to adopt the platform into their daily routines, we foresee a long-term relationship with Creatio, improving our sales process, lead management and marketing campaigns.

What do you dislike about Creatio?

Hoping for ways to upload individual contacts from phone or outlook instead of full synchronization. This would make data entry more efficient, instead of entering a contact in cell phone and then in Creatio. Our team works from their cell phones.

What problems is Creatio solving and how is that benefiting you?

Automating our sales process, actively pursuing outstanding leads and sending marketing campaigns targeting customer needs.

Mid Market (51-1000 emp.)
Oct 01, 2019
 Source
Overall Rating:
5.0
SK
Sriraksha K.
Sriraksha Ks
Share
"Best & Ease CRM"
What do you like best about Creatio?

Configuration is a minutes job which doesn't requires more efforts. Integration with third party applications seems easy with some coding. Very nice CRM , it can full fill the users needs as much as possible.

What do you dislike about Creatio?

Mobile App is not user friendly. Customization is not clear. Document is not proper which explains it. Even to hide field based on condition it is difficult. Debugging is very difficult, which pain for a developer to debug his code upfront.

What problems is Creatio solving and how is that benefiting you?

Integration with third party application

Small Business (50 or fewer emp.)
Jul 16, 2019
 Source
Overall Rating:
5.0
Heather F. avatar
Heather F.
Consultant Marketing And Communications
Share
"Data-driven CRM "
What do you like best about Creatio?

bpm'online makes it easy to manage customer data, and to create data-driven marketing campaigns. bpm'online really allows you to make the most of your customer data.

What do you dislike about Creatio?

I don't see any downsides of bpm'online.

What problems is Creatio solving and how is that benefiting you?

The KPI tracking feature is really useful, and the dashboards provide a great overview of marketing campaigns and overall customer journey. The integration with task management makes it easy to work effectively.

Small Business (50 or fewer emp.)
Jul 05, 2019
 Source
Overall Rating:
5.0
KA
Krasilnikov A.
Krasilnikov Aleksandr
Share
"Good Solution for Efficient Customer Service"
What do you like best about Creatio?

Our company was looking for a flexible platform to boost the quality and automation of customer service, and bpm'online service appeared to be just the right one. The platform helped us to keep pace with the company’s dynamic growth without sacrificing the quality of our service. Quick implementation of the basic functional package and additional services also proved the product as a successful manager of change for the company. Primarily, we set-up case management tool to deal with the upcoming requests and added some additional features, such as “waiting for response” stage and ratings section. We were pleased with the flexibility and customization options of the platform that helped us tailor best solutions to automate our processes. In order to control case processing time and ensure fast reaction of the employees, the system was set-up to automatically send notification to the team leader if the case has not been addressed within 20 minutes.

What do you dislike about Creatio?

We required additional support with setting up the integration of Microsoft Azure AD and bpm'online as well as with the functioning of some landing forms. However, bpm'online customer center did a good job responding to the issue instantly.

What problems is Creatio solving and how is that benefiting you?

Since our company incorporates a number of market fields (retail, manufacturing, consulting, medicine etc.), the complexity of data and processes needed to be efficiently managed in one single system, which was one of the most crucial factors of choosing bpm'online service. With the help of bpm'online service, we managed to integrate a range of tasks needed for quality service on the one single platform. Our clients are now able to track cases in the real-time, the requests are automatically processed, and all the case management stages can be easily monitored by the team. Previously, we had a difficulty in setting up the system of reporting and controlling the quality of service. Analytical and customer feedback tools have now enabled us to track the results and keep enhancing the quality and efficiency of processes.

Small Business (50 or fewer emp.)
Apr 29, 2019
 Source
Overall Rating:
5.0
GS
Gift S.
Marketing Staff
Share
"bpm'online Reviews"
What do you like best about Creatio?

Bpmonline is exceedingly configurable arrangement that has expanded the effectiveness and profitability for clients. It was incredible to tweak the worked in procedures to our particular business needs. It helped us to develop and adjust to showcase changes in the Financial business with phenomenal spryness.

What do you dislike about Creatio?

We are yet to gone over anything we detest with the framework - luckily the easy to understand capacity to arrange the framework enables us to quickly discover better approaches for settling deterrents when they arrive.

What problems is Creatio solving and how is that benefiting you?

We are presently ready to convey trigger messages and robotize our email showcasing forms. We would now be able to run reports and see live dashboards and updates inside our pipe to have a superior thought of our present generally picture. Our lead/opportunity stream is smoother and more proficient than previously. The inside specialized instruments make it simpler for inner workers to impart, pursue, and track exercises as call backs, updates, and so on. With the usage of bpm'online, we decreased innovation costs and wiped out costs related with startling programming updates and work force.

Mid Market (51-1000 emp.)
Apr 26, 2019
 Source
Overall Rating:
5.0
LO
Leonova O.
Elena Leonova
Share
"CRM that has won our trust"
What do you like best about Creatio?

Before we found bpm’online, we were using manual Excel data entry. Even though initially Excel worksheets satisfied our business needs, with time we have realized that they lack some features that are critical for our industry. The data was scattered, which did not allow us to perform quality sales data analysis. In addition, it was hard for us to analyze employee engagement. After a few weeks of search, we decided to implement bpm’online - CRM that promised to automate sales process workflow. And the best thing about this system is that it fulfilled its promises.

What do you dislike about Creatio?

We are looking forward to more first-class sales features from bpm’online.

What problems is Creatio solving and how is that benefiting you?

Bpm’online CRM allowed us to take our customer service to a completely new level. Thanks to this CRM, activity planning has been simplified – now, our managers can easily record all their agreements with clients in a single system. What’s more, bpm’online enables us to save a lot of time so that we can work on increasing the client portfolio. We plan to use it further.

Mid Market (51-1000 emp.)
Apr 23, 2019
 Source
Overall Rating:
5.0
TT
Termo T.
Viacheslav
Share
"CRM that actually works "
What do you like best about Creatio?

Bpm’online helps us to organize all the important data in a centralized database so that we can keep track of all the information. Bpm’online stores important details of our customers thus reducing the time of our employees. We don’t have to manually enter the data – that’s what I like best about bpm’online!

What do you dislike about Creatio?

As of now, everything works fine. It would be great if bpm’online adds even more new features for sales management

What problems is Creatio solving and how is that benefiting you?

Bpm’online is good at solving many different issues. For example: • It helps us manage our sales processes more efficiently • Stores all the vital data in a single environment • With its help we can get custom analytics when it’s needed • Organizes document flow between all employees; Bpm’online allowed us to quickly update the information and receive reports on the work of both tender and sales departments. We are completely satisfied with the system!