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iContact
Effortless Email Marketing
4.1
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iContact Reviews & Product Details

iContact Overview
What is iContact?

iContact delivers professional email marketing features to ensure that it provides extensive features and tools across different stages and sizes to get real results for your campaigns. The platform is ideal for small businesses to want to leverage better campaigns with high-volume senders and subscribers.

Company J2 Global, Inc.
Year founded 1998
Company size 1001-5000 employees
Headquarters Los Angeles, California, United States
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Ask Questions about iContact
What iContact is best for?
How does iContact compare to SendPulse?
What are the pros and cons of iContact?
iContact Product Details
Capabilities
API
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
iContact Features
A/B Testing
API Access
Analytics/Reporting
Automated Responses
Bounce Management
Campaign Scheduling
Contact List Import/Export
Custom Fields
Customizable Templates
Deliverability Tools
Drag-and-Drop Editor
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Tracking
Event-Triggered Email
Geolocation Tracking
Integration with CRM
Landing Pages/Web Forms
Mobile Optimized Emails
Multi-channel Marketing
Personalization
Real-Time Analytics
Segmentation
Social Media Integration
Spam Testing
Subscriber Management
Survey/Poll Management
Template Management
Unsubscribe Management
iContact Media
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iContact Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: February 09, 2026
iContact Logo
1,237 iContact Reviews
4.1 out of 5
Small Business (50 or fewer emp.)
Feb 11, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Effective and Simple to Use"
What do you like best about iContact?

I like the simplicity of checking the reports concerning openings and clicks of the newsletter sent.

What do you dislike about iContact?

I want to be able to modify a newsletter after I have scheduled its release.

What problems is iContact solving and how is that benefiting you?

IContact newsletters are an effective communication tool to send announcements and links to educational videos and articles.

Mid Market (51-1000 emp.)
Feb 08, 2022
 Source
Overall Rating:
5.0
WW
William W.
Account Manager
Share
"Solid overall email software"
What do you like best about iContact?

Signing up and starting basic email campaigns is relatively easy. Though it helps, users don't have to have advanced computing or technical email knowledge to implement basic campaigns. We can import our existing contact lists and integrate them into new or existing campaigns. iContact has an abundance of email templates that can be edited with intuitive and uncomplicated editing features.

What do you dislike about iContact?

The automation capabilities are good, but don't allow for as complete of a hands-off and self-adapting experience as in other email marketing applications.

What problems is iContact solving and how is that benefiting you?

iContact gives us web tools that provide a doorway into our organization. Website visitors and those that receive emails or read social media or blog posts can connect to our iContact forms and sign up for events, to receive learning resources or to get directly added to marketing lists. This allows us to regularly reach out to contacts that already have an interest in our company, products and services. Maintaining meaningful communications with our contacts has helped us to increase promotion inquiries and business development.

Mid Market (51-1000 emp.)
Nov 18, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"iContact is a great email provider for our company!"
What do you like best about iContact?

My company uses iContact at least twice a month to send emails to our customer base. We love the metrics that iContact provides. The metrics are great to share with our regionals and makes them clean up their lists when they see who bounces.

What do you dislike about iContact?

I really have nothing negative to say about iContact. They provide a great service.

What problems is iContact solving and how is that benefiting you?

iContact allows us to achieve two touchpoints throughout the month to our customer lists. We want to stay in front of our customer is the latest news about products and iContact achieves that goal for us.

Enterprise (> 1000 emp.)
Nov 02, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Internal newsletters"
What do you like best about iContact?

iContact it user friendly, and you can create nice looking templates

What do you dislike about iContact?

It occasionally freezes up and you have to exit and start over. Not often though

What problems is iContact solving and how is that benefiting you?

It's an easy way for us to share email communications with our team members every week. We also use it to send out special alerts.

Small Business (50 or fewer emp.)
Nov 02, 2021
 Source
Overall Rating:
5.0
Debby B. avatar
Debby B.
Realtor
Share
"Easy to use. Detailed reports on readers, click throughs, etc."
What do you like best about iContact?

Info on who is reading emails, very helpful

What do you dislike about iContact?

Usually have to resize photos, nothing missing

What problems is iContact solving and how is that benefiting you?

Client interaction

Small Business (50 or fewer emp.)
Nov 02, 2021
 Source
Overall Rating:
5.0
William W. avatar
William W.
Web Developer
Share
"iContact is One of the Best Email Services Out There"
What do you like best about iContact?

Our strategic advisor is really kind, funny, and very helpful for our email marketing needs. She goes over our account each month with us and takes the time to help us out and make sure we're understanding and doing everything correctly. I also really love their system, simple to use and effective. We can include and exclude lists to send an email to, schedule it in advance, and forget about it. We can also see the history of a contact - what they open and how many times. Their clicks, etc. This makes it so we can send to people who open our emails, ensuring we don't get blocked by the major email providers. They have excellent customer service!

What do you dislike about iContact?

Sometimes sending and uploading lists can be a long process, but it is worth it to ensure you're sending to the right contacts. The HTML editor can be funky at times, but it is handy.

What problems is iContact solving and how is that benefiting you?

We have been able to succeed at email marketing with iContact. Our emails don't get blocked by major service providers because through iContact, we can only send to people who open our emails, so we don't get marked as spam. Our open rates have increased, and complaints have gone down. We still see the same amount of response or even more through doing this!

Small Business (50 or fewer emp.)
Oct 15, 2021
 Source
Overall Rating:
5.0
RR
Rick R.
President
Share
"Rock Solid"
What do you like best about iContact?

The interface is extremely well thought out, easy to navigate, and reliable.

What do you dislike about iContact?

Would be great if unused resources could be carried over to the next period.

What problems is iContact solving and how is that benefiting you?

By far the biggest problem that iContact solves is the risk associated with conducting email-based business activity on the internet. Overzealous anti-spam systems and ISP "cops" were making it impossible to attempt any email-based marketing before we found iContact.

Mid Market (51-1000 emp.)
Sep 02, 2021
 Source
Overall Rating:
5.0
MG
Michele G.
Co Founder
Share
"Simple, intuitive platform for non-profits"
What do you like best about iContact?

IContact has a simple interface and nice selection of templates. Their knowledge base is easy to access, and the tech support is helpful and affirming. The functioning is intuitive, and we've rarely run into complications with our monthly use.

What do you dislike about iContact?

Wish there was more flexibility to adjust for Outlook quirks.

What problems is iContact solving and how is that benefiting you?

We communicate each month with our alumni volunteers, and have published program updates during the pandemic. We're able to publish special announcements for various departments with ease and confidence.

Small Business (50 or fewer emp.)
Aug 31, 2021
 Source
Overall Rating:
5.0
KT
Kelsey T.
Associate Director
Share
"iContact for Non Profits"
What do you like best about iContact?

I love the new templates and layouts since the most recent update. Very user-friendly and ideas and templates ready to go.

What do you dislike about iContact?

I dislike that there is not a test email feature.

What problems is iContact solving and how is that benefiting you?

meaningful communication that reaches all our constituents

Small Business (50 or fewer emp.)
Aug 31, 2021
 Source
Overall Rating:
5.0
Tim J. avatar
Tim J.
Principal
Share
"User-friendly, very customizable broadcast email service - I highly recommend"
What do you like best about iContact?

I have been a regular user of iContact for probably ten years now. I love how easy it is to create an email template, add graphics, including video links, and more. Very simple and intuitive, and I am not an html coder, just a basic business person. I have found iContact to be able to do everything I want it to do, including future-date emails, segment my lists, and more, and all at a very reasonable price point compared to other broadcast email providers I have researched.

What do you dislike about iContact?

Nothing comes to mind, honestly. I will continue to use iContact for as long as I continue in business.

What problems is iContact solving and how is that benefiting you?

I need to drive readership to my weekly column, and I found iContact the best way to drive awareness and increase my readership subscription count.