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Reply Sales Engagement Software logo
Reply
Reply - drive your revenue growth with AI
4.6
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Reply Reviews: 4.6/5 — Highly Rated

Reply Overview
What is Reply?

Reply.io helps sales teams book more meetings with less effort using AI-powered, multichannel outreach.
It’s a sales engagement platform built to help reps and agencies connect with the right prospects, start conversations at scale, and book more meetings — all without the manual work.
Use AI to find leads, write emails, follow up across channels, and even chat with website visitors, automatically. Perfect for growing sales teams, agencies, and anyone tired of chasing cold leads.

Key features:
- AI SDR that works for you → Learns your product, finds ideal customers, personalizes outreach, engages across channels, handles replies, and books meetings, even in multiple languages.
- Built-in B2B database → Access 1 billion+ contacts with verified data, enrichment, and smart targeting.
- Multichannel outreach → Automate email, LinkedIn, SMS, WhatsApp, calls, and more, all from one place.
- Findy Chrome Extension → Find and reach out to leads directly from LinkedIn. Validate emails, make calls, sync with your CRM.
- AI-powered personalization → Let AI write high-converting sequences and replies that sound human (and relevant).
- Email Deliverability Suite → Keep emails out of spam with built-in warm-up, health checks, SPF/DKIM/DMARC monitoring, and more.

What makes Reply different:
- Your own AI SDR that doesn’t just automate, It actually learns your product and adapts your outreach.
- Whitelabel available. Perfect for agencies that want to offer a branded solution.
- Agency Growth Hub. Purpose-built tools for lead gen agencies: dashboard, API, client management, bulk actions.

Who it’s for:
- Sales teams looking to scale outreach without hiring more reps.
- Agencies offering lead generation and outreach services to clients.
- Founders or solo sellers who need more conversations, faster.
- Businesses with multilingual audiences who need global outreach.

Loved by 3,000+ teams worldwide & G2 Top 50 Sales Product of 2024.

Company Reply
Year founded 2016
Company size Myself Only employees
Headquarters San Jose, California
Social Media
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Reply Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support Chat, Email/Help Desk, FAQs/Forum, Knowledge Base
Training Documentation
Languages English
Reply Features
A/B Testing
Analytics and Reporting
Appointment Scheduling
Automated Dialing
CRM Integration
Calendar Integration
Call Recording
Contact Management
Customizable Templates
Customizable Workflows
Data Import/Export
Document Management
Email Templates
Email Tracking
Follow-up Reminders
Lead Management
Lead Scoring
Live Chat
Mobile Access
Multi-channel Communication
Performance Metrics
Pipeline Management
Role-Based Permissions
Sales Cadence
Sales Coaching
Sales Forecasting
Social Media Integration
Task Automation
Team Collaboration
Reply Media
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Reply - Reply Homepage
Reply Screenshots
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Reply Homepage
Reply Homepage
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: June 27, 2026
Reply Sales Engagement Software logo
1,202 Reply Reviews
4.6 out of 5
Small Business (50 or fewer emp.)
May 24, 2023
 Source
Overall Rating:
5.0
MH
Mamad H.
Founder
Share
"Great program for for getting more clients"
What do you like best about Reply?

The best thing with reply is that its easy to use, its reliable and the customer support is great.

What do you dislike about Reply?

Nothing, its just a great company. The only thing i think could get better is it would be easier to have a zoom call once in a while to go through the settings and the stats to see if there are any improvemets to med made but that is just easier for me. Overall its great.

What problems is Reply solving and how is that benefiting you?

Its helping me to get new clients and increase my sales.

Small Business (50 or fewer emp.)
May 23, 2023
 Source
Overall Rating:
5.0
JM
Jana M.
Founder
Share
"Best Email Tool!"
What do you like best about Reply?

Reply allows us to email thousands at once with the option to customize variables. I don't know what I would do without it. I love the stats and tracking along with everything you need to be efficient. It's super intuitive and easy to use! The customer service chat box allows quick help and solutions!

What do you dislike about Reply?

Sometimes emails can end up in spam. Most of them make it to the inbox!

What problems is Reply solving and how is that benefiting you?

Saving me time with mass emails and saving money.

Small Business (50 or fewer emp.)
May 22, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Reply is easy to use and support is outstanding"
What do you like best about Reply?

Very helpful support. Quite many features that can be used and very robust sequence builder.

What do you dislike about Reply?

Product is priced very agressively, however it could have quarterly subscription.

What problems is Reply solving and how is that benefiting you?

Reply is helping our company to reduce the time on the e-mail campaigns and we have increased productivity of our sales team.

Small Business (50 or fewer emp.)
May 15, 2023
 Source
Overall Rating:
5.0
KR
Keelan R.
Founder
Share
"Reply makes my day to day 10x easier"
What do you like best about Reply?

The automation & easy to use schedule sequencing is great - the new AI tools that provide suggestions on the best ways to up reply rates is also fantastic & really clever.

What do you dislike about Reply?

I can't think of too many if I am honest - perhaps the rate at which it can successfully find contact information for candidates could be improved, however, for BD campaigns it is fantastic & finds 95% of them!

What problems is Reply solving and how is that benefiting you?

Being able to take 3,4,5 various attempts to reach the kind of people who can help me achieve my goals over the course of each quarter - also giving me valuable insights into what I am messaging & how often people are looking at my emails etc.

Small Business (50 or fewer emp.)
May 15, 2023
 Source
Overall Rating:
5.0
Marjie S. avatar
Marjie S.
Sales Consultant, Nys, Ct
Share
"Reply IO - Incredible time saver and amazing product support team!"
What do you like best about Reply?

ReplyIO is an excellent way to disperse information to customers in a time-saving manner when needed. Being able to track the open % is also beneficial.

What do you dislike about Reply?

The down side of ReplyIO? There isn't one.

What problems is Reply solving and how is that benefiting you?

I have a large territory with MANY accounts. Reply IO assists me in reaching many customers at once to increase my productivity.

Small Business (50 or fewer emp.)
May 11, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"A Game-Changer in Sales Automation: My Experience with Reply.io"
What do you like best about Reply?

I have been using Reply.io for a while now, and I must admit, it has completely transformed the way I do business. The platform is a powerful, all-in-one solution that has not only streamlined my sales process but also significantly boosted my team's productivity. Reply.io's intuitive interface is one of the major highlights. The dashboard is simple and easy to navigate, even for a non-tech savvy person like myself. It's a pleasure to use and makes the task of managing sales campaigns significantly less daunting. One of the most impressive features of Reply.io is its automation capabilities. With this platform, I have been able to automate numerous time-consuming tasks, such as sending out personalized cold emails and follow-ups. This has freed up valuable time, allowing my team and I to focus on what we do best - closing deals. The multi-channel approach is another powerful feature that sets Reply.io apart. It allows me to connect with leads and potential clients not just through email, but also via LinkedIn actions, phone calls, and SMS. This has dramatically broadened our outreach potential and increased the effectiveness of our campaigns.

What do you dislike about Reply?

While Reply.io is incredibly powerful, the initial setup and learning curve can be a bit daunting for those unfamiliar with sales automation platforms.

What problems is Reply solving and how is that benefiting you?

Reply.io is primarily solving the problem of time and efficiency within the sales process. As a user, I was often overwhelmed by the number of repetitive tasks I needed to handle daily, such as sending cold emails, follow-ups, and managing leads. This left me with little time to focus on more strategic aspects of my role.

Mid Market (51-1000 emp.)
May 09, 2023
 Source
Overall Rating:
5.0
AT
Alexandra T.
Vp Of Sales And Marketing
Share
"Our tried and trusted outbound emailing tool for many years"
What do you like best about Reply?

We've been using Reply.io for 7 years now and are very sutisfied. It became an essential part of our sales process. The interface is intuitive and we can see that their team are working hard in adding up more and more useful features. Their support team is always there for you, being extremely fast and helpful. During these 7 years we of course tried to explore other similar solutions but none of them satisfied us, that's why I can confirm that Reply.io is the best solution for us.

What do you dislike about Reply?

We don't see any downsides. Perphaps the only minor thing is that at times, we feel that we are not able to take advantage of all the latest features as we are primarly using only limited set of features in our usual process. But I wouldn't call it a disadvantage of the platform of course, it's just something for us to work on :)

What problems is Reply solving and how is that benefiting you?

Reply.io helps us keep and manage all our outbound email activities in one place. It allows to approach potential customers in an efficient manner and track the results in real time.

Small Business (50 or fewer emp.)
May 08, 2023
 Source
Overall Rating:
5.0
DB
Dave B.
Founder
Share
"Smart and Intutive Sales Engagement platform"
What do you like best about Reply?

I liked and used the AI feature a lot and it's amazing to see the counter of multiple signals to make a sequence that has better opportunity to get a reply

What do you dislike about Reply?

I believe the Data part needs lot of work and filters should be around all the parameters.

What problems is Reply solving and how is that benefiting you?

Reply has helped us in writing better emails and has increased our reply rate in general.

Small Business (50 or fewer emp.)
May 07, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"One of the better automated outreach solutions"
What do you like best about Reply?

Reply is the third automated outreach solution I've tried and by far the best. I love the simple approach to template building and user friendly interphase overall. The email warmup tool was super helpful for me as well. Third and final solution for me.

What do you dislike about Reply?

The only con is the price, there are more affordable solutions out there but you truly fry what you pay for...

What problems is Reply solving and how is that benefiting you?

Reply allows me to really leverage my time by automating normal business correspondence with intermediaries as well as allowing me to build an automated business development process.

Small Business (50 or fewer emp.)
May 04, 2023
 Source
Overall Rating:
5.0
Nathalie A. R. avatar
Nathalie A. R.
Manager Of Business Development
Share
"Amazing Business Tool!"
What do you like best about Reply?

I love the fact that it is easy to use, especially for my sequences. I love the email search tool that gives you access to contacts through filtered data. Another thing I really like is their integrated ai tool that gives you advice on the chances of your email being opened according to the length, words and phrases. Their customer service is great and they are always there when I need them. I highly recommend Reply.io to any company that wants to expand in their outreach and organization.

What do you dislike about Reply?

I don't have any that I can think of to dislike about reply.

What problems is Reply solving and how is that benefiting you?

Sales outreach.