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Wix Website Builder Software logo
Wix
4.3
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Wix Reviews: 4.3/5 — Solid Choice

Wix Overview
What is Wix?

Whether it’s starting a blog, opening an online store, showcasing a portfolio, or promoting a business, Wix provides a versatile platform to build websites and create content. A unique feature of Wix is its ADI or Artificial Design Intelligence which allows users to launch customized pages just by answering a few questions and when ready, go live with one click. Those with coding experience can use the Wix Editor to perform personalizations and add custom-built features. Design tools include a logo maker while marketing capabilities such as a comprehensive e-commerce platform, built-in search optimization tools, and a native appointment scheduling software can be enjoyed out of the box.

Company Wix.com Ltd.
Year founded 2006
Company size 1001-5000 employees
Headquarters Tel Aviv, Israel
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
Wix Categories on Findstack
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Sponsored
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Ask Questions about Wix
What Wix is best for?
How does Wix compare to WordPress.com?
What are the pros and cons of Wix?
Wix Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Wix Pros and Cons
Pros
  • Automated SMS notifications and email reminders to limit no-shows
  • Host public events, sell tickets online and scan them from the Wix Owner app
  • Wix ADI lets you instantly build a website based on simple questions
  • Over 500 templates with extensive editing tools and features
  • Offers modern-looking templates
Cons
  • Built-in analytics are only available on the highest tier
  • Product subscriptions aren’t available on the lowest plan
  • It can get expensive
  • You can’t change templates easily
  • Not the best at SEO
Wix Awards
Findstack 2024 General Badge
Wix Features
24/7 Customer Support
A/B Testing
A/B Testing / Conversion optimization
Accessibility / performance optimization
AI content / design tools
AI-powered content & layout generation
AI-powered site generation
Analytics and Reporting
Analytics / tracking integration
Analytics / tracking integrations
Analytics / traffic tracking
Analytics / visitor metrics
Wix Media
Wix video thumbnail
Wix 0
Wix 1
Wix 2
Wix 3
Wix Screenshots
Wix screenshot 1
Wix screenshot 2
Wix screenshot 3
Wix screenshot 4
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: September 10, 2026
Wix Website Builder Software logo
1,646 Wix Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
Jan 24, 2024
 Source
Overall Rating:
5.0
JK
Jim K.
Owner
Share
"So easy to create a website and publish to the web"
What do you like best about Wix?

HTML 5 features, simple and easy point and click design all with affordable hosting fees. You can build your site for free and get everything laid out, tested, and then if you need a custom domain attached, you can pay the subscription fee to have an official site. Free sites can still be accessed by the public, just without a special domain address. Adding pics, videos, contact forms, etc, is as simple as click the option, put it where you want, edit the text and click the publish button. Changes are immediately live. If you can create a simple Word document, then you can create a beautiful website with Wix. If you're not super creative, they have a ton of templates to choose from to get you on your way. I also enjoy how easy it converts to a mobile site with little to no editing of that layout. I've never experienced any downtime to my site either.

What do you dislike about Wix?

Some plugins could use small tweaks to improve them and some want money to use that, in my opinion, isn't worth the expense. But, there's plenty of options that will get the job done.

What problems is Wix solving and how is that benefiting you?

Simple website creation that allows me to get my brand and business information and updates to my customers quickly and easily.

Small Business (50 or fewer emp.)
Jan 23, 2024
 Source
Overall Rating:
5.0
JP
Jose Ricardo P.
Founder
Share
"Great web page low costs"
What do you like best about Wix?

How user friendly it is to creat a web page even for someone who isn't skilled in this is able to learn and do it

What do you dislike about Wix?

The process for Changing payment methods for the plan. It's confusing where to go if you put payment method in Google it takes you to something else instead of billing

What problems is Wix solving and how is that benefiting you?

The complexity of building a web page for our clients

Enterprise (> 1000 emp.)
Jan 10, 2024
 Source
Overall Rating:
5.0
Kaushil P. avatar
Kaushil P.
Assistant Manager
Share
"Wix Review"
What do you like best about Wix?

Wix is a very user friendly software, It is an intuitive platform for website creation. Wix is quite straightforward and because of that it is very easy to implement designs on it because of which the website building process becomes smooth. It provides allot of features and even advanced features are available for people with experience in website designing and building. Even their customer support team is quite good and responsive.

What do you dislike about Wix?

Wix is quite feature rich, but because of all its features some beginners might find it difficult to implement certain designs.

What problems is Wix solving and how is that benefiting you?

Wix is helping in building websites that too quite interactive website without extensive technical knowledge. Its user friendly interface and drag and drop features helps in making professional looking websites.

Small Business (50 or fewer emp.)
Jan 03, 2024
 Source
Overall Rating:
5.0
RM
Rodrigo M.
Founder
Share
"Easy to use and update"
What do you like best about Wix?

It as easy to get started, very intuitive and the designs are great

What do you dislike about Wix?

the no code can be limited at times and you need to code

What problems is Wix solving and how is that benefiting you?

I needed a website to host my SaaS business

Small Business (50 or fewer emp.)
Dec 21, 2023
 Source
Overall Rating:
5.0
ME
Miriam E.
Founder
Share
"Wix for my business"
What do you like best about Wix?

It is so simple and so clean! I love the options and features for my website.

What do you dislike about Wix?

Everything has been great! No complaints or dislikes!

What problems is Wix solving and how is that benefiting you?

It is very simple to integrate other platforms into wix.

Small Business (50 or fewer emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
KW
Kathleen W.
C
Share
"Simple website solution"
What do you like best about Wix?

Wix made it simple to get a non-commerce site launched quickly. If you are looking for ease of implementaiton and maintenance (which is so important and often forgotten) Wix is a great solution.

What do you dislike about Wix?

Although Wix offers a variety of options it isn't always intuitive how to integrate them. They could make the templated version have greater capacity for expansion. I'm not sure that the SEO is all that effective.

What problems is Wix solving and how is that benefiting you?

We used to recommend WordPress but found that it wasn't as simple as non-technical business owners needed it to be. With Wix, if you can use a word processing platform, you can make changes to your website. It's that simple.

Small Business (50 or fewer emp.)
Dec 15, 2023
 Source
Overall Rating:
5.0
CG
Cathy G.
M
Share
"Have Used Wix For Years & Watched It Outpace Competition"
What do you like best about Wix?

I've designed about two dozen websites for clients using Wix. Very easy to use. Templates are excellent. New features are cutting edge. Customer service is a bit more difficult to reach, but once you've got them, they are top-notch. Shop app is more than adequate. Follow up features and automations are more than adequate. Very satisfied. I use it basically every day. Integrations with other software programs seems adequate so far.

What do you dislike about Wix?

Sometimes I want to do something a little tricky so I have to use YouTube to find someone who can show me how, but that's not really a huge issue. I don't like that you have to purchase a premium package in order to point the domain to one you might have purchased on GoDaddy or somewhere else.

What problems is Wix solving and how is that benefiting you?

Easily create sharp websites to meet needs of clients, ranging from Higher Ed to non-profits to small businesses.

Small Business (50 or fewer emp.)
Nov 27, 2023
 Source
Overall Rating:
5.0
DC
David C.
Founder
Share
"Extremely Easy Platform to Build on"
What do you like best about Wix?

All of the tools available make it so easy to make a website. It is extremely user friendly

What do you dislike about Wix?

Like in everything, there were some bugs related to some menus reverting back that we didn't want

What problems is Wix solving and how is that benefiting you?

Being able to deliver a state-of-the-art page with no coding required

Small Business (50 or fewer emp.)
Nov 23, 2023
 Source
Overall Rating:
5.0
Abhinanth G. avatar
Abhinanth G.
Quality Analyst Customer Success Excellence
Share
"Best Ecommmerce Website solution in the market"
What do you like best about Wix?

There is no other platform that can match the beauty, ease of use and customer support and feature-rich interface that wix provides. This is what powers my dropshipping site

What do you dislike about Wix?

The apps are not usable in all countries. mostly geared towards the US market.

What problems is Wix solving and how is that benefiting you?

Large collection of user-built apps and integrations that can't be found in any other web platform. This delivers beyond expectations

Small Business (50 or fewer emp.)
Nov 08, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"One of the better website builders"
What do you like best about Wix?

I have extensive experience with website building, from coding itself through multiple providers such as Wix, Squarespace, WP, etc. and Wix has been one of the easier ones to implement and use with many cool features.

What do you dislike about Wix?

I haven't found too much I dislike with Wix yet.

What problems is Wix solving and how is that benefiting you?

Wix has provided us with a better builder and use than our compan's previous provider, Squarespace.

Mid Market (51-1000 emp.)
Oct 31, 2023
 Source
Overall Rating:
5.0
Apeksha J. avatar
Apeksha J.
Hospital Manager
Share
"My user Experience with Wix"
What do you like best about Wix?

Wix is a great platform for building websites for small businesses and big businesses. like us who are not pros at image editing like Adobe or heavy photo editor tools or writing codes to create a dynamic website. With the help of Wix, I can easily design and upgrade my hospital department websites and run new digital poster flyers in them. Wix AI and its templates are so helpful to me in developing a cardiology website for the hospital department. Wix has so many customizations the website looks attractive and I don't have to write any codes just need to set my designs in the template and get set go. It gives the best prestable website according to requirement it also helps to connect with Website builder if you want some extra changes in it. overall for people like us who do not know anything about coding for is a saviour in the modern era.

What do you dislike about Wix?

There is nothing to dislike about Wix; it works great and gives one of the best results but a few times wix templates just get stuck and the plugins also stop which feels frustrating if you restart it it will upload these technical glitches and sometimes take more time to work.

What problems is Wix solving and how is that benefiting you?

I work in a Multi-Specialty hospital where different branches of Medical departments work. I took care of hospitals. For different departments, we need to promote every domain of our hospitals like neurology, and cardiology, and for them, we create different websites and digital pages through Wix to let people know about the treatments and facilities available here, we run various free treatments campaigns that need to be run on our website. earlier we needed a coder to get it done alt now with Wix, it can be fixed very easily new videos can be uploaded to websites in snaps. So overall for our marketing reach wix is helping us a lot and charging a little price for it it's a great platform.

Mid Market (51-1000 emp.)
Oct 20, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"wix is the best platform to create your website"
What do you like best about Wix?

No coding , easy to use, great features and apps! I'm loving wix atudio so far

What do you dislike about Wix?

I think they can get better on their mobile editor.

What problems is Wix solving and how is that benefiting you?

Everyday, I work as a web designer for a wix agency partner. I think it's a great platform to create fast and beautiful sites

Small Business (50 or fewer emp.)
Oct 18, 2023
 Source
Overall Rating:
5.0
Abhishek k. avatar
Abhishek K.
Software Engineer
Share
"Single solution for developers"
What do you like best about Wix?

Its user interface is amazing, it had lots of templates we can easily create website using that. It had so many features to add graphics and it also has the hosting features in build which helps a lot.

What do you dislike about Wix?

It is useful but they charge subscription fee for selected designs and for hosting as well, Overall it is best .

What problems is Wix solving and how is that benefiting you?

I have created websites through wix for lots of vendors in my area . I only need to pay the hosting fees and created fabulous websites from there , I also made my portfolio website from there.

Small Business (50 or fewer emp.)
Sep 13, 2023
 Source
Overall Rating:
5.0
DN
Dr. Kathleen N.
Founder
Share
"User friendly, only minimal web creation and design experience necessary"
What do you like best about Wix?

Very easy to use, especially for people who don't have a lot of experience in web design

What do you dislike about Wix?

Editing can be a bit confusing and you'll want to make sure you hit "publish" when you're ready, not just "save"

What problems is Wix solving and how is that benefiting you?

I was able to create a website for my business

Small Business (50 or fewer emp.)
Sep 11, 2023
 Source
Overall Rating:
5.0
Vinay Prakash M. avatar
Vinay Prakash M.
Project Manager
Share
"User Friendly Website Development Service"
What do you like best about Wix?

What I like the most about WIX is their drag and drop feature. This makes so easy and does not require any tech or coding knowledge. You can eaisly feed your content and image as per requirement

What do you dislike about Wix?

Nothing as such but they send the promotional emailer too muhc. But one can ignore if he/she dont want. Otherwise its a very useful plateform to build websites.

What problems is Wix solving and how is that benefiting you?

It can be a bit cost saving factor for boutique businesses who cant efford bit agencies. Since it work in subscription model, it can be paid in monthly and yearly.

Small Business (50 or fewer emp.)
Aug 26, 2023
 Source
Overall Rating:
5.0
Ravi K. avatar
Ravi K.
Qc Engineer
Share
"I am going to review of wix website"
What do you like best about Wix?

It's very helpful for priceless to develop our website.it's tools are very easy to create own website. I am using this since one year.

What do you dislike about Wix?

This is not to dislike but in title wix should remove then it will be better.it's not worry to upset because this company sponsore.

What problems is Wix solving and how is that benefiting you?

Sometimes before some tools are not opened but now work properly. I think it was company rules.

Small Business (50 or fewer emp.)
Aug 24, 2023
 Source
Overall Rating:
5.0
CM
Chris M.
Founder
Share
"Wix is wonderful for starting out small business"
What do you like best about Wix?

amazing all-in-one service for businesses just getting started that don't have time to worry too much about intricate web design - Wix is user-friendly and very very easy to use with all its templates along with all the other services it provides including SEO, hosting, and domain creation with email domains as well.

What do you dislike about Wix?

There could be better design creation implementation, but its specifically not there to allow for the ease of use so it is a give and take and thats why it is a good service for people that want simple website design and all in one services

What problems is Wix solving and how is that benefiting you?

we need a quick website and easy and cheap hosting and we got all of that in one place in a short time with Wix - it was all super well managed within the dashboard as well.

Small Business (50 or fewer emp.)
Aug 10, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Wix is everything you need as a business"
What do you like best about Wix?

We use the full suite when it comes to marketing and this has changed our approach to marketing. We are now able to see EVERYTHING in our dashboard and no longer have to go looking for metrics in other applications or rely on integrations. We host, run email campaigns and manage our CRM on Wix

What do you dislike about Wix?

Sometimes the integration with 3rd party apps isn't great and this can be frustrating with limited functionality from Wix - otherwise this is an amazing platform.

What problems is Wix solving and how is that benefiting you?

We needed an 'all-in-one' marketing solution which hosts everything and is super easy for us to use. We don't have web developers so Wix makes it super easy for the entire team to run everything.

Small Business (50 or fewer emp.)
Aug 06, 2023
 Source
Overall Rating:
5.0
AG
Akasha G.
Executive Director
Share
"Non Profit Website Discount"
What do you like best about Wix?

Being a non profit charity Organization I was able to receive a AMAZING DISCOUNT for a YEAR, they partner with TechSoup. Fast and easy. I am very impressed.

What do you dislike about Wix?

Nothing, I LOVE WIX. There is nothing bad to say

What problems is Wix solving and how is that benefiting you?

There are no problems that I am expieriencing with WIX. This is my second time using them and I have used them for a candle business I had before as well, Its truly a amazing service.

Small Business (50 or fewer emp.)
Jul 29, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Professional Websites with just a few clicks"
What do you like best about Wix?

WIX has improved a lot over the years. It's simple to use, easy to upload images, videos and match your brand colors. With the HTML 5 updates you easily get a professional looking site without the need of hiring web designers.

What do you dislike about Wix?

The onine designer tool does require a computer with a decent amount of processing power. So sometimes you can find lagging, the auto save feature is important because you may need to recover something.

What problems is Wix solving and how is that benefiting you?

WIX has allowed me the ability to create state of the art websites without any look or feel of a "cheap" site. It looks and feels no different than if you hired a pro. Especially with the mobile optizimation.

Small Business (50 or fewer emp.)
Jul 24, 2023
 Source
Overall Rating:
5.0
Turan A. avatar
Turan A.
Uzman
Share
"Whole World Access Point"
What do you like best about Wix?

Wix uniquely stands out from other competitors thanks to its drag-and-drop technology. It has a deep infrastructure thanks to the hundreds of templates it contains. program artificial intelligence organizes the best site for you according to the information it receives from you and makes everything you need ready. Regardless of whether you are a demo or a professional, we are with you with a full support package.

What do you dislike about Wix?

I can say that there are no negative aspects. However, if you do not have a powerful hardware, drag and drop technology can cause problems for you. That's why you need hardware with a graphic design pc capability.

What problems is Wix solving and how is that benefiting you?

Quick and easy to use thanks to its simple interface to set up the site you need in minutes Developer support with professional experience An excellent repository of templates Customizable structure thanks to many plugins a flexible structure Search engine optimization , SEO tools

Small Business (50 or fewer emp.)
Jul 20, 2023
 Source
Overall Rating:
5.0
Swastik M. avatar
Swastik M.
Content Manager
Share
"Great platform for creating professional websites"
What do you like best about Wix?

It's user interface is friendly and easy to use. It has a wide range of templates and tools. It offers several prcing plans which are affordable as well. The website created through it is mbile responsive, which makes sure that the website looks good in the mobile too.

What do you dislike about Wix?

While there is no such bad feature of wix,it might not be the best choice for businesses who require advance functionality on their website. Sometimes there are glitches in the newsletter tool. While uploading pictures, there occurs some glitches occasionally due to which the media is not uploaded.

What problems is Wix solving and how is that benefiting you?

It is helping businesses and users to create, customize and control their websites . This platform has provided me several tools like the newsletter, or the seo tools which are really helpful.

Enterprise (> 1000 emp.)
Jul 19, 2023
 Source
Overall Rating:
5.0
SD
Sakshi D.
Cloud Engineering Intern
Share
"Why Mix Websites and Landing Pages with Wix"
What do you like best about Wix?

Ever since I started using Wix, it has never been daunting to create and design websites like a gig. It doesn't require coding since it offer drag and drop & WYSIWYG editor tools.

What do you dislike about Wix?

I do not experience any flaw when using Wix apart from lack of a wide array of domain TLDs.

What problems is Wix solving and how is that benefiting you?

Landing pages and website development. Domain search and registration.

Small Business (50 or fewer emp.)
Jul 06, 2023
 Source
Overall Rating:
5.0
MO
Marta O.
Marketing Specialist
Share
"The overall design is fundamentally practical, but also easy to use and understand"
What do you like best about Wix?

Wix's most distinctive feature is its high-quality, professionally designed website templates for free. It is a famous website builder because it allows users to create high-quality websites with almost no knowledge of HTML or CSS. It has first-class customer support. You can contact them through the knowledge base on their website, live chat or by phone. In case any problem arises, you can get assistance quickly this way. Templates, drag-and-drop editing, and an integrated storefront for online sales are just a few of the platform's capabilities.

What do you dislike about Wix?

I have had occasions where it takes forever to load, and you can't change the HTML of the page; they should update more frequently.

What problems is Wix solving and how is that benefiting you?

Thanks to Wix, we can design mobile-friendly and easy-to-navigate websites and help the company increase its sales by a large percentage. The Wix editor is easy to use and produces high-quality, professional-looking designs; if problems arise, the Wix team offers a comprehensive FAQ section that has proven invaluable during our internal deployment. It's mobile-friendly, and you can customize it however you want; it is easy to use, has many valuable features and templates, and has a specialized tool to help your customers find you from Google.

Small Business (50 or fewer emp.)
Jun 22, 2023
 Source
Overall Rating:
5.0
DM
Dan M.
Business Development Executive
Share
"Best E commerce Website Builder Tool."
What do you like best about Wix?

I love the user-friendly interface of Wix. As a web development company, we recommend Wix to many of our clients because it is straightforward to manage and edit the website using there drag and drop builder.

What do you dislike about Wix?

There is nothing much to dislike about it, but they can improve their tools to offer better website SEO. Other than that, I think there is always room for improvement in every website builder.

What problems is Wix solving and how is that benefiting you?

Making an E-Commerce website is a complex job. Many tools must be put together to make it fully functional, but with Wix, it can all happen with drag and drop, saving time.

Small Business (50 or fewer emp.)
Jun 21, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"acho um otimo meio de criar minhas paginas na empresa"
What do you like best about Wix?

a facilidade em criação de paginas e sites dentro do meu ambiente de trabalho. É facil e intuitivo, além de me ajudar a ter designs incríveis e bonitos sem precisar de codigo

What do you dislike about Wix?

acho o site um tanto pesado para algumas funcionalidades em geral, além de ser um tanto obsolento em alguns pluggins. De maneira geral funciona bem,mas podia melhorar.

What problems is Wix solving and how is that benefiting you?

ajuda e muito na criação de sites e paginas dentro do meu ambiente de trabalho, além de oferecer ferramentas que ajudam nas analises de visitantes, clientes e etc.

Small Business (50 or fewer emp.)
Jun 01, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Wix can help you a lot"
What do you like best about Wix?

Wiz is a very useful tool that can help you creating cool websites without the needing of coding. Also they have a really huge catalog of different templates and a very user friendly platform

What do you dislike about Wix?

The pricing. I consider ir a little bit expensive annually, they also offer a free option but if you use 5is, you will need to keep the wix trademark and their domain.

What problems is Wix solving and how is that benefiting you?

We needed an easy way to create landing pages that everyone could add information. It hard because our budget was really low and we could not afford paying a real designer or a developer. With wix, anyone can create a website Simple.

Mid Market (51-1000 emp.)
May 10, 2023
 Source
Overall Rating:
5.0
RS
Ranjeet S.
Founder
Share
"Great website making tool"
What do you like best about Wix?

I like that how much time Wix saves in the development of websites and how easy it is to use it. I made a fully functional blog website within a few days and it has great speed and customer support is also great given by the Wix executives.

What do you dislike about Wix?

I have not found anything to dislike in Wix, it is a great tool that can be used by anyone to develop websites.

What problems is Wix solving and how is that benefiting you?

Wix has helped me in pursuing my passion for blogging and it allowed me to build a blog website that is working great where I can put my thoughts into words and publish it for everyone to see. It is doing wonders for me and it has also got a great set of templates and user interface which is liked by the visitors to my website

Mid Market (51-1000 emp.)
May 09, 2023
 Source
Overall Rating:
5.0
TS
Tanmay S.
Founder
Share
"Best tool for making websites easily"
What do you like best about Wix?

The best thing I like about using Wix is that it is not too costly and has a great interface which helps me in the easy development of websites. I was also able to make e-commerce websites using Wix within a few days.

What do you dislike about Wix?

The customer support provided by Wix is a little bit slow but they are helpful. It would be great if they can reply to the support queries faster. Otherwise, it is a great tool for website development.

What problems is Wix solving and how is that benefiting you?

Wix has helped me a lot in building websites of different types like e-commerce website and blogging websites for my company and it saved me a lot of time and efforts for developing those websites.

Small Business (50 or fewer emp.)
May 04, 2023
 Source
Overall Rating:
5.0
JW
Josh W.
Founder
Share
"Easy to use and so many features"
What do you like best about Wix?

There are a ton of features available to fully customize your site and most are free. The site builder is extremely easy to use and there are step by step guides to assist if needed. If you dont have the time or ability to fully customize your site, you can use pre built templates or have their staff create a site for you.

What do you dislike about Wix?

You must pay to upgrade in order to use a custom domain.

What problems is Wix solving and how is that benefiting you?

Needed a very user friendly website