WooCommerce Reviews: 4.4/5 — Solid Choice

There are tons of customization options but you really have to understand coding.

It's not friendly for most people. You really need a lot of training.

Retail and automation

Easy product management for clients who are beginning and have no experience

Often buggy, sometime lack of features, complicated online payments

Great for clients who are interested in online retail

That the basic platform is free. It was fairly easy to install especially since this is not my forte. They offer a free theme that you can marginally customize for your storefront.

I am using the WC theme and products yet my website doesn't necessarily work correctly. I keep getting bounced back and forth between WooCommerce and GoDaddy and not really getting my problem solved. WooCommerce demands certain standards for their system status and GoDaddy says they aren't able to meet those standards. After spending several days being bounced back and forth with no real answers from either party, I simply gave up. If I can't solve the settings issue on my own, I make look for another ecommerce provider.

Having an e-commerce site. I'm able to take credit cards and ship from my site without a huge expense.

The best thing about Woocommerce is it's payment integration options as well as the easy integration into wordpress.

I find that Woocommerce is a bit money grubbing for some of our clients - Often times we work with new companies who have pretty tight budgets - to really get all that you need to START an effective eCommerce site - you have to pay a pretty hefty price. And - support for woocommerece? Practically non-existent.

Small retail clients who need a system that they can easily manage (or figure out). There are plenty of plugins and creative ways to keep a site fresh.

Initially it was the best Ecommerce platform for our WordPress website.

It is the not as user friendly as Shopify and it requires more utilization of their marketplace app's to have functionality required. This can become expensive and increase data security risk and uncertainty in the financial stability of the developer.

Ecommerce platform to handle B2C transactions.

I like that it's free best. You can get a store up and going without any initial cost.

The shipping structure leaves a lot to be desired.

For a website that is fully built out on Wordpress and just wants to sell a few items, woocommerce is the answer.

They provide a great assortment of design themes.

Changes and upgrades are not easy, we have had to source help. Customization requires a lot of plugins which means more opportunity for issues and becomes costly.

We use for a mid sized ecommerce site.

Makes a great Ecommerce platform with tons of features and endless plugins and nice user experience.

Watch out for 'upgrades'. The theme & plugin upgrades can completley destroy your site layout or function. Be Ready to roll back the upgrade with your backup. We're moving to Shopify.

Using it for Ecommerce for phyiscal product dropshipping.

It has a great plugin and good customer service.

We could not get it to work for our membership site, no matter how many options we tried!

We ended up not being able to solve the problems. It was nice that it plugged in so nicely with wordpress and they have a lot of options, but it didn't fit our needs.

Free, easy, and lots of forums that can answer questions. We learned how to your woocommerce when studying e-com and marketing so it was easy to use since I hade previous experience.

Not very flexible, have to use loads of plugins to make it work

We have our whole e-com platform there - as CMS, stock, sales reports and so on. But we really have to double the work to make the platform work for us now that we have a growing e-com.

the only thing I liked about Woo was the price.

The platform is to hard to navigate and no customer service that you can call and connect with directly.

None. Because I left WooCommerce and switched to Shopify.

I like that you can add widgets and add-ons onto the site to make it personal and customized just for your business

It’s complicated to use and there are way too many steps. For a retail store handling a ton of merchandise it isn’t the best software

Being able to ship to customers and take orders online at our convience instead of taking orders over the phone

It does all the essentials. We use it for my company’s website and it’s able to work well with our inventory management system.

It’s not very quick, but other than that, it’s super basic and gets the job done.

We used to use Shopify but we were having security issues with it, so now we switched to Woo to do the same functions.

WooCommerce is intuitive and user-friendly.

Some aspects of the cart experience should be improved.

Processing customer returns.

I honestly do not recommend woo commerce, very slow system and hard to implement

very hard to implement, there are better sytems to choose from.. i would say to do your research before purchasing..if you are able to do a trial, test before you buy, with any program/software

able to add items to carts

It's similarity to WP eCommerce that is (was) easier to mesh with your look. It works and flat rate shipping actually has decent options; but limited re:WP eC.

Needs elusive custom CSS unless you use nothing but prefab defaults even with Astra Pro -- aesthetically buggy. They tell you your theme authors need to write you some CSS for things that are nothing but crummy Woo shortcuts in poor code. The only way Woo overcame WP eCommerce was better publicity. WP eCommerce was way less problematic for a person who just wanted it to match your theme global settings. Also some solutions put the Short product description in the catalog. Theirs is just next to the product when you open the page. I hate Woo Commerce after switching because (WP eCommerce died) and while I'm not a dev I've been pretty good at webmastering and finding CSS, but you constantly see Woo DIY mostly-free non devs like me needing unique custom CSS written for them because it's not just a few known fixes; it's clashes in buggy ways with sites themes here there everywhere because Woo is poorly done.

I only half solved my Woo problems because they say they can't be bothered creating an account for my website like they'd have to do to see their OWN "My Account" page. The first half has been solved by Astra Pro techs whose responsibility was not fixing poorly written Woo bugs but they did it anyway. Don't use Woo if you're DIY free and are not planning on white backgrounds or content backgrounds, you'll have ulgy white wrappers and ugly white selector bars and things outside of the normal everyday stuff that is tackled more often. Most people have white sites that Woo's corner-cutting code camouflages in with and that's all they care about.

Since it's a WordPress plugin, you have much more control over customization, look and feel than you do with cloud-based solutions like Shopify.

The WooCommerce base software is virtually useless without purchasing dozens of pricey "extensions", but you only discover this gradually, after you've invested a lot of time into setup and integration. It's like they've perfectly designed it to milk the maximum amount of money from their customers. Our company literally has ONE product. So, we thought the WooCommerce base software would be enough to let our customers purchase it from our Wordpress website. We were wrong. We sell our product two ways, with a "buy it now" price or with a "pay monthly" option. Well, it turns out that in order to do a monthly plan, we needed to buy the "Subscriptions" extension--at a cost of $199/year. OK! Next, we wanted to create coupon codes. So we went to the "Coupons" section of WooCommerce to create coupons, but they don't work with subscriptions unless you buy the "Smart Coupons" extension--another $99/year. I bought this extension after a very long support chat session with WooCommerce support, which seems to exist solely to sell you extensions. And, after paying for it and installing it, it actually didn't do what they said it would do. They did refund me, though. But now we're forced to use DIFFERENT coupon codes for the "buy it now" and "monthly" options. Imagine the nightmare of having to advertise two different coupon codes for the same product, and expecting your customers to know which one to use based on how they pay for it. But WooCommerce unfortunately is unable to use the same coupon code for two different types of products. But they said they'd be willing to take my money to create a "customization" to allow this! Next, since we have only one product, we wanted to just create "Buy Now" buttons that take the customer directly to checkout, rather than having them click on a cart button, view a "cart", then click "checkout". Oh, you want to do that? That will be another $39/year for the "Quick Buy Now Button" extension. Since we have affiliates who drive customers to our website, we wanted to be able to track their sales so we can pay commissions. How do we enable that? You guessed it! $129/year for the "Affiliate" extension. Need to ship via UPS or USPS? That will be an additional $79/year for the "USPS Shipping Method" extension and anoher $79/year for the "UPS Shipping Method" extension. At least DHL offers their own extension for free! Want to integrate Google Analytics? That will be $79/year. Want to export your customer and order data? $79/year, please! Seeing a trend here? Keep in mind that many of these extensions are incompatible with each other (like coupons not working for subscriptions). Also, some are unstable. I installed the Affiliates extension and it immediately crashed my entire website. I had to get an engineer to remove the plugin over FTP to restore my site. On top of all the money you spend on extensions, it seems that WooCommerce has deliberately made their platform extremely inflexible. Most platforms allow you to make small changes with configuration options, but with WooCommerce you need to hire a developer to create a "customization". And guess what? The folks at WooCommerce's "support" chat are happy to put you in touch with their Customizations department, who will happily take even more of your money to do simple things like changing the order of the checkout form. I even asked them how I can set up my WooCommerce so that my checkout form looks just like the one on WooCommerce's own extension store. The answer? You need to pay us to customize it. That's right, not even WooCommerce's OWN STORE is possible without customization. In fact, I had four interactions with WooCommerce support chat, and in EVERY case they suggested I buy an extension or pay for a customization. So, if you choose WooCommerce because it's "free and open source", keep in mind that you'll likely have to spend at least a thousand dollars to get it to do basic things. And you could easily spend a lot more. Compared to that, a $40/month subscription to a cloud-based hosted web store platform doesn't seem so bad.

We are able to sell our products directly to customers from our own WordPress website.

If you have the funds you can build a completely unique ecommerce solution.

You need to go in having a lot of web knowledge to make your site run efficiently. You also need to do your own tax entries.

Ecommerce solution Multiple options

The range of plugins they have available for the WooCommerce platform.

Platform is very slow, constant updates. The core platform was updated causing a plugin I had paid for not to work, there only answer was pay again so you have the latest version. Took no responsibility for causing the plugin to break. Don't expect them to be concerned about users on older versions, seems like the update the core platform to cause paid for plugins to not work so you have to keep paying for a subscription.

The ability to charge our customers for our digital products. However subscriptions do not currently work. The platform for a more traditional store for one off purchases seems pretty solid. Its their lack of support that makes the platform hard to work with.

A WordPress plugin, so all the benefits of WordPress are there.

WooCommerce is not an enterprise solution. It doesn't integrate well with other systems (parcel tracking, payment, inventory) and as far as I know, doesn't allow for basic things like returns and partial order returns.

Ecommerce. The site works but is not ideal.

Woocommerce is pretty good if you don't have an in house developer. It allows you to place elements anywhere and they have a huge library of applications that use it.

You have to pay for every single application you use and there is no way to test it before hand. If you like it you have to pay every single year and the usual price is $50-$70 per application. That really adds up if you happen to be renewing when there isn't a sale and you have more than 5 or 6 apps which is common. When apps don't function properly, they take no responsibility and your website has problems that you will need to pay a programmer to fix.

I needed a simple payment platform for our products. The platform works, but it is not user friendly or cheap.