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Drip Logo
Drip
Automate Your Marketing Flow
4.4
(459)
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Drip Reviews & Product Details

Drip Overview
What is Drip?

Connect, engage, and relate to every customer on a personal level with smarter ecommerce marketing automation by Drip.

Company Drip Global, Inc.
Year founded 2013
Company size 51-200 employees
Headquarters Minneapolis, Minnesota, USA
Social Media
Drip Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
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Drip Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Drip Features
A/B Testing
Analytics/ROI Tracking
Attribution Modeling
Behavioral Targeting
CRM Integration
Campaign Management
Contact Management
Content Management
Customer Data Platform
Customer Surveys
Customizable CTAs
Drip Campaigns
Dynamic Content
Email Marketing
Event-Based Triggers
Forms Management
Landing Pages/Web Forms
Lead Management
Marketing Automation
Mobile Marketing
Multichannel Marketing
Predictive Analytics
SEO Management
SMS Marketing
Sales Intelligence
Segmentation
Social Media Integration
Web Analytics
Website Visitor Tracking
Workflow Automation
Drip Media
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Drip Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: April 01, 2025
Drip Logo
459 Drip Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Nov 07, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy to use and incredible customer service!"
What do you like best about Drip?

I like that I can get help by chat or email quickly.

What do you dislike about Drip?

I dislike that I can’t see all of my contacts on the screen (preview only).

What problems is Drip solving and how is that benefiting you?

I am a solo entrepreneur. Drip’s workflows save me hours of time every week.

Small Business (50 or fewer emp.)
Nov 07, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"So easy to use for beginners!"
What do you like best about Drip?

I love how easy and intuitive it is to use Drip! I’ve set up multiple workflows and campaigns and have excellent delivery rates! I love how easy it is to navigate and the set up was very straightforward. Customer service have always been excellent in dealing with my questions and extremely knowledgable. Drip integrates seamlessly with my choice of lead forms and various other integrations such as Zapier and Bonjoro. I love that I can have several emails lists under my account and toggle between them too. overall my whole experience has been positive.

What do you dislike about Drip?

There isn’t anything I dislike about drip. The price jump between tier one (49$) and tier two (122$) is pretty steep which.

What problems is Drip solving and how is that benefiting you?

My open rates have increased dramatically with drip. From 13% to over 40% and find that I can set up complex workflows so easily and seamlessly.

Small Business (50 or fewer emp.)
Nov 06, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great, flexible system"
What do you like best about Drip?

We’ve been working on a project which we thought we’d struggle to get off the ground, but with Drip we’ve managed to tailor all of the tags and email send times so that everything is working harmoniously in WordPress

What do you dislike about Drip?

At the moment, nothing. We haven’t used it long enough to have dislikes

What problems is Drip solving and how is that benefiting you?

We completely built our system around drip which has allowed for fully customisable user journeys which is so great.

Small Business (50 or fewer emp.)
Nov 05, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Learning curve but excellent customer service"
What do you like best about Drip?

There's a Learning curve, maybe because I'm not really familiar with marketing solutions but once you get the hang of it the possibility are endless. Your limited only by your imagination

What do you dislike about Drip?

Learning curve, and the guide is a bit confusing.

What problems is Drip solving and how is that benefiting you?

Mainly basic emails at the moment but I'm working on expanding that to more custom-tailored emails. Definitely more repeat customers as I can use their purchase history to suggest complimentary products

Small Business (50 or fewer emp.)
Nov 05, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Brilliant intuitive service"
What do you like best about Drip?

It's easy to get to grips to, makes sense and hammers every other ESP out there.

What do you dislike about Drip?

The massive switch to focusing on ecommerce - it still works for us and is obviously a strategic direction they're going in, but it feels like they might leave us behind in the future.

What problems is Drip solving and how is that benefiting you?

It's made email automation so much easier for us.

Mid Market (51-1000 emp.)
Nov 05, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Why I love drip "
What do you like best about Drip?

The responsiveness of the customer service team is a critical element to this platform that makes it accessible and productive for our business.

What do you dislike about Drip?

Some of the field restrictions and budding development on customization.

What problems is Drip solving and how is that benefiting you?

User engagement and constant communication has been critical problem solved with Drip. We have recently realized the automation.

Small Business (50 or fewer emp.)
Nov 05, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"a must have for any ecommerce business"
What do you like best about Drip?

The automation works great and provides a lot of features to create awesome campaigns and workflows.

What do you dislike about Drip?

I was trying to migrate a store with 30,000+ subscribers and their system blocked my account 3 times although that I sent all info requested by their compliance team.

What problems is Drip solving and how is that benefiting you?

Automation of emails based on customers' behavior.

Small Business (50 or fewer emp.)
Nov 01, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Drip is awesome "
What do you like best about Drip?

I love I can segment at a granular level and can create complex workflows and automations

What do you dislike about Drip?

Not all subscribed come over at first with migration

What problems is Drip solving and how is that benefiting you?

Set it and forget it marketing

Small Business (50 or fewer emp.)
Jan 08, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Excellent for Mailing Lists"
What do you like best about Drip?

I love the Drip flowchart system for creating email campaigns and funnels and all the options using the different segmentations.

What do you dislike about Drip?

I wish it were a hot tick easier to set up, I'm still struggling with the learning curve. There is just a lot one can do with this and I feel a bit overwhelmed.

What problems is Drip solving and how is that benefiting you?

I want to add tags and labels to my mailing list base, and this easily allows for that and to incorporate it into your funnel.

Small Business (50 or fewer emp.)
Nov 06, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"An intuitive tool for the digital economy business"
What do you like best about Drip?

I am not technical, but I love the ease with which I can build and test creative workflows that play a major role in our profitability. Drip is incredibly intuitive and suitable for the business mind.

What do you dislike about Drip?

Over time - since LeadPages acquired Drip, there has been an unwelcome increase in delays within the solution. Customer support is also no longer what it used to be.

What problems is Drip solving and how is that benefiting you?

Ease of customer segmentation has helped us target customers more effectively and sell more digital products.

Small Business (50 or fewer emp.)
Nov 06, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Super easy to get started "
What do you like best about Drip?

If you're looking for a simple platform that's easy to get up and running, Drip is it. There are templates and tools to get your first drip campaign started within a few hours. Also, their chat support was immensely helpful throughout my usage.

What do you dislike about Drip?

Drip is designed for a fairly simple layout and doesn't allow for a ton of customization. There's no email builder drag and drop tool. That said, my Drip emails had way better open rates than drag and drop tools.

What problems is Drip solving and how is that benefiting you?

Improving conversion rate and awareness about our paid product. We saw a 40% increase in paid conversion when implenting an A/B test of Drip vs No Drip on our blog.

Small Business (50 or fewer emp.)
Nov 01, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great! "
What do you like best about Drip?

We have over 27,000 subscribers, and we can use Drip to categorize them, and send them personalized messages.

What do you dislike about Drip?

The only negative thing we can say about drip, is that it's sometimes frustrating that you need over 14 hours to schedule a message to a certain time in each subscriber's specific time zone. Not sure there's much that can be done about this, but it's really the only negative!

What problems is Drip solving and how is that benefiting you?

We don't have to segment our users manually, Drip does that!

Small Business (50 or fewer emp.)
Nov 01, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great platform "
What do you like best about Drip?

Powerful and flexible marketing automation

What do you dislike about Drip?

It's flexibility also means Drip has a steep learning curve for those without much tech experience.

What problems is Drip solving and how is that benefiting you?

Staying in touch with customers and in-bound marketing automation

Small Business (50 or fewer emp.)
Oct 31, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Love Drip!"
What do you like best about Drip?

Drip offers the kind of advanced automation (tag-based) that we need without the insane price tag that most email platforms have.

What do you dislike about Drip?

Having more advanced email templates would be awesome.

What problems is Drip solving and how is that benefiting you?

Sending the right emails to the right people based on the actions they take.

Small Business (50 or fewer emp.)
Oct 30, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Grown-up email marketing automation."
What do you like best about Drip?

Workflows give me a ton of flexibility and native integrations make building out automation very intuitive and, honestly, satisfying.

What do you dislike about Drip?

If there is one thing I would like to see is more native integrations without having to use something like Zapier.

What problems is Drip solving and how is that benefiting you?

We use Drip as a watered-down CRM to prioritize follow-up and send email notifications to sales reps when new leads come in or when those leads reach a certain lead score. The result has been quicker follow up and more conversations started.

Small Business (50 or fewer emp.)
Oct 30, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Drip for small business "
What do you like best about Drip?

Drip is user-friendly once you get the hang of it. Using tools like tags and segments, I'm able to give my customers the information and products they want. I'm also able to track my audience through analytics and tags to see what they're interested in to develop new and better products for my audience.

What do you dislike about Drip?

It can take a few tries to get the hang of the forms/rules/workflows if you've never used them before. It would be great if you could test workflows as a demo before they go live. Or watch a bot go through the workflow at an accelerated pace so you can see if it works properly before making it live.

What problems is Drip solving and how is that benefiting you?

I'm using drip to engage with my community and to help introduce and connect them to my brand. This has been my first opportunity to use a welcome sequence and it has helped me keep my list warm.

Small Business (50 or fewer emp.)
Aug 29, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"New to Email Marketing and this has been a great tool"
What do you like best about Drip?

As a beginner email marketer, drip has an excellent knowledge base and support team to help me learn the system and respond to questions. Simple actions and workflows. Excellent reports. Integrates well with most of our other services.

What do you dislike about Drip?

Information sent to Salesforce through integration is only sent once. Salesforce does not feed information back to drip once a subscriber is sent. Information that is given to Salesforce is also very limited.

What problems is Drip solving and how is that benefiting you?

Email marketing and small scale analytics from site and email.

Small Business (50 or fewer emp.)
Jul 19, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Flexible and easy to track"
What do you like best about Drip?

Love that you can use this as a reporting tool and an email system - you can do everything in this little tool!

What do you dislike about Drip?

A few loose ends where I things get lost. Drip is definitely a specialty product and isn't for everyone.

What problems is Drip solving and how is that benefiting you?

Reporting, and email campaigns.

Small Business (50 or fewer emp.)
Apr 26, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great tool"
What do you like best about Drip?

Easy to use and setup. I can track prospects and send them customized information whether they have signed up for a newsletter, trial or have purchased.

What do you dislike about Drip?

Not crazy about the new color scheme but functionality is great.

What problems is Drip solving and how is that benefiting you?

Lead and customer followup is easy. Staying in touch with important updates and news allows me to provide good customer service.

Enterprise (> 1000 emp.)
Apr 26, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Efficient, Flexible, Powerful & Inexpensive Marketing"
What do you like best about Drip?

Drip's API and flexible workflows allow us to run powerful automation campaigns with our in-house software applications.

What do you dislike about Drip?

Billing is based on subscribers only, we send few emails to a larger number of contacts so we would prefer to have more subscribers allowed on our plan, or a easier way to disable subscribers while they are not part of an active workflow without fully unsubscribing them.

What problems is Drip solving and how is that benefiting you?

Drip provides a excellent base to manage our prospects, triggering email campaigns and using webhooks to fire actions on our external applications. We also leverage the subscriber profiles to alert us when a previously disengaged customer comes back into the market.

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