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Drip Logo
Drip
Automate Your Marketing Flow
4.4
(459)
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Drip Reviews & Product Details

Drip Overview
What is Drip?

Connect, engage, and relate to every customer on a personal level with smarter ecommerce marketing automation by Drip.

Company Drip Global, Inc.
Year founded 2013
Company size 51-200 employees
Headquarters Minneapolis, Minnesota, USA
Social Media
Drip Categories on Findstack
Ask Questions about Drip
What Drip is best for?
How does Drip compare to HubSpot?
What are the pros and cons of Drip?
Drip Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Drip Features
A/B Testing
Analytics/ROI Tracking
Attribution Modeling
Behavioral Targeting
CRM Integration
Campaign Management
Contact Management
Content Management
Customer Data Platform
Customer Surveys
Customizable CTAs
Drip Campaigns
Dynamic Content
Email Marketing
Event-Based Triggers
Forms Management
Landing Pages/Web Forms
Lead Management
Marketing Automation
Mobile Marketing
Multichannel Marketing
Predictive Analytics
SEO Management
SMS Marketing
Sales Intelligence
Segmentation
Social Media Integration
Web Analytics
Website Visitor Tracking
Workflow Automation
Drip Media
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Drip Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: September 07, 2024
Drip Logo
459 Drip Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Apr 25, 2018
 Source
Overall Rating:
5.0
MD
Michelle D.
Founder
Share
"fits all my needs"
What do you like best about Drip?

the ability to create workflows that automate when emails are sent, and to whom, based on different decision points that can be made. it is straightforward and easy to use. it is reliable, unlike Constant Contact, which was absolutely horrific. i shouldve switched to Drip YEARS earlier.

What do you dislike about Drip?

nothing so far. I like all of the features that

What problems is Drip solving and how is that benefiting you?

i am sending email campaigns to personal training and coaching clients who sign up for different programs. I can automate all the emails to send ahead of time, which frees me up.

Small Business (50 or fewer emp.)
Apr 24, 2018
 Source
Overall Rating:
5.0
TL
Tsahi L.
Founder
Share
"My email service of choice"
What do you like best about Drip?

Ease of use and the rapid pace of improvement that Drip goes through. Since I started using Drip two years ago, they have introduced a lot of small features that make using it easier and more powerful, many of them just appearing in the UI once every couple of weeks. Drip was easy to start using with little in the way of training. The learning curve for getting things done is a quick one, while diving into the more complex features is possible, it isn't necessary in many cases.

What do you dislike about Drip?

The new colors, and the fact that at times it can be somewhat complicated for setting up rules and automation. There aren't enough best practices available in Drip directly and you need to search elsewhere for example templates for some suggested automation flows to fit to your business.

What problems is Drip solving and how is that benefiting you?

The need to communicate with the readers of my blog, prospective clients and actual customers. Drip allows me to easily tag, segment and work with each group of people separately, personalizing the experience for them and limiting the amount of noise I generate for the rest of my mailing list.

Small Business (50 or fewer emp.)
Apr 24, 2018
 Source
Overall Rating:
5.0
SD
Sue D.
Owner
Share
"Love Drip!"
What do you like best about Drip?

I've used Drip for over a year. I like the great deliverability and ease of use. More intuitive than other email service providers I have used previously.

What do you dislike about Drip?

I don't dislike anything - I could be using more of its features. I just need to take the time to learn them.

What problems is Drip solving and how is that benefiting you?

List segmentation is so easy with Drip. Intuitive creation of the actual broadcasts and campaigns.

Small Business (50 or fewer emp.)
Apr 21, 2018
 Source
Overall Rating:
5.0
RS
Rick S.
Founder
Share
"Great Service"
What do you like best about Drip?

So far Drip has let me do virtually everything I've needed to do to create broadcast emails and campaigns. They also have great tech support.

What do you dislike about Drip?

I don't like the fact that I have to use chat or email for tech support. In so many instances a simple phone call would resolve my issues in a much shorter time.

What problems is Drip solving and how is that benefiting you?

Drip allows me to create and visualize work flows in campaigns and lead generation through Lead Pages

Small Business (50 or fewer emp.)
Apr 19, 2018
 Source
Overall Rating:
5.0
LB
Lord S. B.
Managing Director
Share
"Drip is Awesome!"
What do you like best about Drip?

Simple interfact, ease of integration (extremely powerful API) and automation features.

What do you dislike about Drip?

There is nothing that I can complain about extensively. However, one thing which irks me is that I have to opt-out of getting signup/unsubscribe alerts on campaign level. I tried finding a universal override but didn't manage to...

What problems is Drip solving and how is that benefiting you?

We are using it to automate email marketing based on data and browsing behaviour of our customers. It is extremely easy to integrate it with our requirements because of extremely powerful API and the deliverability has been amazing till now.

Small Business (50 or fewer emp.)
Apr 19, 2018
 Source
Overall Rating:
5.0
SG
Sunny G.
Founder And Network Director Of Podcasts
Share
"A Must-Have in My Marketing Toolbelt!"
What do you like best about Drip?

I've used several other email providers in the past, but the Drip platform is by far the best. There's so much flexibility and the user interface is simple and easy to understand. It's great for small businesses who want to personally connect with their customers.

What do you dislike about Drip?

I think the cost is a little high. We are still considered a start-up and we have to watch our expenses very carefully.

What problems is Drip solving and how is that benefiting you?

I'm really trying to focus my emails so they get to the right people on my list. I'm also a big fan of personalizing each email, so the custom fields have been a Godsend!

Small Business (50 or fewer emp.)
Apr 19, 2018
 Source
Overall Rating:
5.0
DL
Dennis L.
Founder
Share
"Segment like a PRO"
What do you like best about Drip?

The segmentation and worflows you can use are insane. From the moment somebody signs up and all throughout their lifetime, you can apply tags and custom values to everybody, knowing almost everything your subscribers do, and not just opens and clicks. The customer service life chat is top value as well, never dissapointing

What do you dislike about Drip?

The customization page for users, would be great to have it in different languages

What problems is Drip solving and how is that benefiting you?

Segmentation is key with Drip. It's amazing that I can personalise and segment people no matter if they are old or new to the list. I don't need to annoy people with emails or campaigns that won't interest them and just focus on bringing value to those who need it

Small Business (50 or fewer emp.)
Apr 19, 2018
 Source
Overall Rating:
5.0
DD
Dave D.
Director
Share
"Best value for money marketing automation"
What do you like best about Drip?

Incredible marketing automation workflows via a beautiful visual workflow editor that function from a simple script on your website's pages.

What do you dislike about Drip?

Bit of a learning curve to make full use of it, but nothing compared to stuffy competitors.

What problems is Drip solving and how is that benefiting you?

Marketing automation to create targeted, relevant messaging to customers.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
OG
Oscar G.
Founder
Share
"Super power automation email tool at a reasonable price "
What do you like best about Drip?

Robust automation features to send emails

What do you dislike about Drip?

Using liquid text can be a bit confusing

What problems is Drip solving and how is that benefiting you?

I can send multiple emails per day to different segments of my email list depending on where they are in the buying process. I could have an evergreen automation sequence running for new subscribers, while sending a product update email to current customers, and send a promotional email to those that have't bought yet. Combine that with integrating with my landing page builder (LeadPages) and being able to track key analytics. Super powerful tool.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
RG
Ross G.
Owner
Share
"Simply THE Best!"
What do you like best about Drip?

Drip is SO POWERFUL. It makes automation so incredibly easy, allowing me to really take care of customers entering into my many email campaigns. Tagging and segmentation takes this even further, allowing me to really drill down into the specific requirements of my subscribers.

What do you dislike about Drip?

There’s nothing to dislike. I’m always looking to save money, but you get what you pay for don’t you?

What problems is Drip solving and how is that benefiting you?

Drip has enabled me to segment my list so specifically, that I can now be super-targeted with the emails I send out. Higher open rates, more engagement and a thriving business.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
ED
Elisa D.
Founder
Share
"Complicated email marketing made easy"
What do you like best about Drip?

The interface that Drip uses is one of the most user friendly that I've encountered in over a decade of using similar systems. You don't have to go digging for different areas, they are right where you'd expect them to be. When they aren't (or if you are having one of "those days" and can't find the answer) their support team is amazing. They've helped me build entire automation sequences when I was struggling.

What do you dislike about Drip?

If you don't have a developer on hand, some of the more complicated features that require some programming or scripts might be a challenge.

What problems is Drip solving and how is that benefiting you?

It allows us to keep in touch with our readers every other weekend, while also offering downloads and free courses that we can deliver direct to their inbox. I've recently used a campaign as well to match with Teachable so that I can send emails at 6 AM in my student's time zone, rather than only in US time zones.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
MB
Maurizio B.
Consigliere Di Amministrazione
Share
"Awasome, simple and effective"
What do you like best about Drip?

the easy way to make a marketing automation

What do you dislike about Drip?

the hestetic part of the form embedded in the web site

What problems is Drip solving and how is that benefiting you?

collect data of prospect, nurture them and automatisation

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
EH
Emily H.
Founder
Share
"Easy to Use. "
What do you like best about Drip?

I transferred my list from aweber in only a few moments. So far it has been easy to run broadcasts, campaigns, and integrate with access ally and word press.

What do you dislike about Drip?

Nothing at this time. There is a learning curve from switching from aweber but there is a lot of support to answer questions.

What problems is Drip solving and how is that benefiting you?

Switched when upgading my members area off of click funnels.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
AV
Atilla V.
Vice President
Share
"Powerful marketing automation"
What do you like best about Drip?

I love the workflows where you create automation steps in your email marketing campaign. I also appreciate how well Drip works with 3rd-party applications as well.

What do you dislike about Drip?

Drip is very email-centric so much so that you can only record a contact if it has an email address. I wish it acted a bit more like a CRM in addition to email marketing automation.

What problems is Drip solving and how is that benefiting you?

I use Drip to automate lead generation through the website and to send timed follow up emails as well as broadcasts to subscribers.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
TH
Teresa H.
Director
Share
"Amazing Email & Automation Platform "
What do you like best about Drip?

I love the feature that Drip has and some of the amazingly clever stuff it can do, It is also easy to use. I love the way that you can start at a basic level and work your way up to the more complex tasks

What do you dislike about Drip?

To be honest there is anything I dislike

What problems is Drip solving and how is that benefiting you?

I have been able to automate and link up so many marketing processes - it has also allowed me to have a clearer picture of who my customers are and what they do.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
BD
Becky D.
Consultant Owner
Share
"Marketing automation software that is fun to build in the intuitive workflow setup"
What do you like best about Drip?

Better than usual email open rates + ease of building workflows + trigger links

What do you dislike about Drip?

It's hard to move workflow pieces around, the CRM functionality is very light and unpolished

What problems is Drip solving and how is that benefiting you?

I use Drip to deliver content to paid subscribers of a book club. The email open rates are better than I expected with Drip. I also use Drip to deliver a lead generating marketing course via email + automation. This helps me segment and personalize my prospecting activities from leads generated.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
BF
Bailey F.
Founder
Share
"Best automation software! Great business tool. "
What do you like best about Drip?

Drip is very user friendly and simple to learn. Email marking has never been more of a breeze. You can see your conversions and clicks to see what's really working in your campaigns. Making specific lists for different options is very helpful as well as things like abandoned cart recovery reminders.

What do you dislike about Drip?

I haven't actually found anything that I dislike about Drip yet. It took me a little bit to figure out formulating the email campaigns in the builder at first but after I figured it out it was a breeze.

What problems is Drip solving and how is that benefiting you?

We have solved the issues of connecting with our different customers as we work with both individuals as well as businesses. Being able to offer specialized marketing and information for each of our demographics has been exceptionally helpful. We can also see what information has the most interaction as well as what works and what doesn't.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
Jürgen S. avatar
Jürgen S.
Founder | Podcaster | Speaker | Podcast Strategist | Connector Of Amazing Humans
Share
"Simple, Effective, Efficient"
What do you like best about Drip?

Easy to setup and easy to integrate with a variety of other systems. Navigation is clear and quick.

What do you dislike about Drip?

Sometimes loses connection with the website.

What problems is Drip solving and how is that benefiting you?

Connecting on a regular basis with customers and potential customers in a highly personalised way.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
DS
Don S.
Owner
Share
"It's not perfect (yet), but it's on the way"
What do you like best about Drip?

Drip's interface isn't confusing, support is excellent, and the mapping for campaigns is straightforward.

What do you dislike about Drip?

The email interface isn't WYSIWYG. You'll have to code your own to get much in the way of customization.

What problems is Drip solving and how is that benefiting you?

Drip helps me keep clients happy and relationships growing.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
NC
Nicola C.
Piano Teacher
Share
"Wonderful support, great platform. It just works."
What do you like best about Drip?

Everything about the way Drip works makes sense to me, without it being overly simplified. It's powerful and yet, I can usually guess intuitively how to do something – and if I can't I reach out to the wonderful support team and they go above and beyond to help me.

What do you dislike about Drip?

I guess the only thing is that I would like to be able to see the location of my customers.

What problems is Drip solving and how is that benefiting you?

Segmenting my blog readers and keeping track of where they are has improved my conversion rates to my membership and my understanding of where they're at.

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