Frase is a content optimization software that also works as a chatbot tool, however, both features are sold separately. It also uses AI to optimize content and can reliably improve your content development to help outrank the competition. Frase’s outline builder is known for creating intelligent outlines perfectly optimized for target keywords and FAQs. It has great analytics and comes with real-time topic scoring. Content optimization workflows are included and are scalable depending on business needs. You can also easily import content from URLs and Google Docs can easily be integrated.
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Segment |
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Deployment | Cloud / SaaS / Web-Based |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
Helps optimise my web pages for keyword I’m targeting
Don’t dislike anything just lack time to fully utilise other features inside Frase
Frase is copy editor helping me rank higher in the search results
So many things. Although I am a relatively new user, Frase.Io has greatly helped our organization. The Content Brief and the Content optimization combined have helped shorten our writing and research time by at least 40% (2-4 hours per week, per writer). In addition, we have had success getting a number of content articles to now appear in pole-position on Google. The Question Research and Topic ideas have also helped our team start to put together a stronger blueprint for our topic cluster and pillar page type layouts.
Nothing really. We are contemplating upgrading to the answer engine in future quarters. If I were to say anything, it would be that the Content curation felt slightly weaker to the other services that Frase provides. Nevertheless, it is a very good product with a great team that has a genuine passion for the development of this tool.
SEO and content optimization in particular. Our Marketing team has more strength in classic SEM (PPC) and although we have external SEO consultants helping, the decision was made that we need to improve more in-house. In a nutshell, Frase.Io has helped us by organizing our articles and content more efficiently and in a way that answers the question of the applicant using the words they are familiar with.
I have been using Frase for I guess 1.5 years now, and typically use it in the projects I do for my customers (F.ex. Creating a new value proposition). It has been instrumental for me in doing research about the market trends, what's really going on, and to quickly get to a relevant set of facts to underpin other conclusions / drive the direction of the value proposition. Another way I use it is to get insight in the key competitors of my customers and zoom in/out on what the essence of their messaging is all about. The speed of getting insights, the summarization of the articles, and how to build a solid summary of that is priceless. Saved 100s of hours by now.
Really nothing so far. For what I use it it does the job perfectly.
Deep research around market facts / trends / and competitive messaging
The Content Brief feature helps me get a quick overview of the topic I'm researching so even if its something I know nothing about, I have keywords, context, and an idea of relevant sources to help shape my deeper inquiries. I also like that I can review and plug-in references as I'm drafting within the Content Curation feature.
The Content Optimization feature isn't super intuitive in terms of understanding the value of the metrics. I also would like to check my content against specific sources, or at least rule out sources I know aren't relevant for comparison for my needs. I would also like an accessible and simple onboarding for the various other features that I know I am underutilizing, or not even aware of.
It's my first step in research for topics I am unfamiliar with. It helps me minimize the time I spend learning, which I typically cannot bill for, so it speeds the time-to-value when onboarding a new customer or taking on a new project. It also helps me put together better, targeted proposals. The features have grown since we first purchased Frase, so I know there is more to discover.
Frase is intuitive and easy to navigate. I use it almost daily for my work. The AI suggestions for content are usually very good.
I don't quite understand how the SEO features work but I'm not a seasoned user yet and could likely use some training.
Coming up with a first draft for content that would usually take me double the time to create.
I find Frase really intuitive. I have used other on-page optimization tools and find the Frase interface really usable. I especially appreciate the ability to output competitor keywords and headings to a spreadsheet I can then process externally. Another great feature is the ability to create folders - I'm not sure what they're really called to organize your projects. The pricing model works for us as an agency, too. We're on the Team plan which allows unlimited optimization and writing for content pieces which is great.
I would appreciate more integrated SEO tools. Otherwise I think it's great.
Creating outlines based on competitive content and comparing your content to optimal SEO practices.
My favorite feature about Frase.io is the ability to create custom templates based on the content I want. Another feature I like is the ability to create article outlines and first drafts quickly.
Learning how to set up a custom template that creates good content can take a while.
Content creation. Once I have my article keyword, I can use Frase to create a document outline and a draft based on the outline. I can also research competitors without leaving the Frase dashboard.
Nice interface, easy to use, good quality content rating. We use frase for English and German content and it meets our expectations in both cases. Didn't expect it, but I find it very helpful: the Google Search Console integration, it provides helpful filters and recommendations. Pricing is compared to others exremely fair! If you have not the budget for expensive tools like clearscope, you should defetly use frase. Recommended!
Would be nice if I could also share documents within the solo plan.
Optimizing Content based on top competitors wiht an easy to use tool. Sometimes research.
The AI tools blow my mind The Google search console integration makes it so user friendly to target our efforts The article builder gives me amazing content structures for me to build upon
I would like better wordpess/element integration so I don't have to manually copy back Some kind of wizard so that I can more easily find the features that are most useful for me On the goodle search console integration, I end up having to independtly optimise the same page for different terms. I would like it if they were all integreated.
Which of my pages need optimising and how to optimise them.
Frase is easy to use and gives you everything you need to create excellent content. I love how easy it is to research competitors, find reference sources to use for blog posts, and to create outlines and briefs. Most of all, the Frase team is always looking to improve the product and they take feedback from customers seriously.
The only thing I wish Frase had was a solid keyword research feature. Frase doesn't claim to be a keyword research tool, and I don't think they have immediate plans to make it one. But it would be nice to have a one-stop shop, so to speak. On the other hand, it's unrealistic to expect one program can do everything well.
I'm able to see all of my content in one place, which allows me to know what content I need to create next. I can really use Frase to build a solid content plan.
Drafting outlines and researching are two of the most time-consuming aspects of content creation for me. Frase cuts the time spent to less than half.
I wouldn't call this a dislike, I'd call it a "missing for now" and that's grammar/syntax checker integration.
With the SEO tool, I can see how my content is positioned within similar topics. I can tweak everything until it's *just right* and see the score, live.
I user interface and the in-depth tools to create amazing content. The WordPress Add-on
Nothing so far, since all expectation are met. Frase overdelivers.
Frase helps me and my team to create better content in less time.
New features keep coming very quickly. Easy to optimize.
It would be nice to have better UI on the application.
I use it for content optimisation and content creation. It has improved my overall SEO on the site.
Along with helping with content creation and SEO, Frase is an outstanding research tool. Frase gathers quality information without my having to do a deep dive into search engines.
Frase needs a "correct all" function similar to MS Word. If I have a word misspelled numerous times in an article, I want Frase to be able to correct them all upon command.
Frase helping me with research is a big one. Even if I don't use the optimization tools (which I do), using Frase to find reliable reference sources is great. I've also been able to take on more freelance writing work since my SEO skills have improved.
As someone who does a lot of research for writing content, having a research buddy is a great ally. And Frase has been one for me. Instead of scrolling through the SERPs and opening multiple tabs- Frase has it for me in one window. It gathers every leading search result in one, and even helps me sort headings to statistics, and more. Frase has been a great help! Because of that, our team decided to share the Frase Goodness with our dear clients. I and my team wrote a helpful article about Frase's free AI tools on our blog, I will be leaving the link below. Overall, Frase helped us squeeze in the right research data that we need. Here's the link to the blog we wrote about Frase: https://en-us.ticketinghub.com/blog/heres-how-to-boost-travel-content-marketing-using-frase-2022-free-paid
As of now, I have nothing to say. I am only using Frase for research as of now and I strongly believe it does the job enough. I used the AI Writing assistant before, but I find it not that fluent yet compared with other tools. But I just saw an update that they have upgraded the AI feature, well, thank you Frase Team!
They help me do the research for my content creation to be seamless and easy- as said, instead of opening multiple windows, Frase does it for me in one window. Saves me time.
English is my second language, but Frase.io made me feel like Shakespear! I could write about anything under the sun; and SE optimized! With Frase.io, you don't need to be an SEO expert! You don't even need to search for keywords. Everything is available for you on a gold platter! During my one year of using it, I've seen so many improvements and new features being added. I've tried another competitor who in my opinion was ahead of Frase.io, but over a short time, Frase.io has taken the lead by offering important features to content writers. So, if I could do it, you could do it too! It's a baby game. It's that simple! All you have to do is write a keyword (preferably a long-tail one) or write a short sentence and let it run for you while sipping your coffee!
Nothing serious to report, there is nothing I don´t like in the software. The price might need some consideration, especially for regular customers!
Frase.io has enabled me to write as much high-quality and optimized content as I want to optimize my website and write blogs in a fraction of the time. At the moment I'm doing mega batching and writing on average of 1.5 blogs every day which wouldn't be possible for me without the app!
I am writing content for 2 new websites and blog articles. Frase makes it easy to write unique content that ranks. I can see what our competitors are doing all in one place, Who is ranking best for similar content in Australia and then collating unique content that Google will love. It's especially got for quickly creating a list of FAQs.
there is nothing I dislike there is nothing I would change
It helps me manage a number of tasks all in one place. The builtin SEO tools save me a lot of time and research.
It gives me lots of material on the rarest of topics.
It has increased my dependancy on it to a great extent which I sometimes fear.
From start to finish it gives me a complete perspective of any article that I need to write. It does speed up the process but more than that is the satisfaction of writing a good article.
Frase has three main features I use every day. 1. Their Outline Builder - It is a fast and accurate way to getting an outline that will get your writing flowing faster. Whether it is for me or one of my writers/freelancers, this tool eliminates the procrastination behind the "what do I write next?" 2. Content Analytics - this is a hidden gem. It helps me sort out through my existing content, figure out what posts are worth updating to get a quick win and move up in the rankings. 3. Love how well their long for AI works, even if it just came out as a feature. I can only imaging what it will be able to do in the short term. Not saying it does all the work, but it will get me moving forward when I get stuck. Writing is at least twice as fast now. I have tried other AI tools. Frase to me continues to be my go to tool for Long Writen fromats like blog posts and product reviews. I'll throw in an extra feature I love about Frase - the speed at which they develop new features. And not just any feature that adds fluf to the tool, features that truely add value and make me gain time during my day. Time is my most expensive asset.
These guys are growing so fast that their customer service was painful to deal with at some point. They have improved but still, take more time than I am used to getting back to me with answers. A few things that Frase can do to make the writing process between their tool and getting the content published in WordPress. But I can see how every user has their workflow, and it might be challenging to account for everyone's way of doing things.
I run a small online content publishing business. I work with inside writers and freelancers to create content that is monetized via ads and affiliate marketing. Frase allows me to do a few things: 1. Effortlessly create content briefs that are easy to follow and give me great output from the writers 2. When I get the articles back, I use Frase to review, optimize for SEO and edit final touches on the posts in less than 30 minutes 3. Writing intros and conclusions are faster and easier as the AI is doing most of it 4. It lets me know what content is not ranking well but is worth updating. The tool will import the article, and I can work on the update and get it done faster and easier. In short, Frase saves me time, enables me to get better output from my writing team, easily helps me improve the content that is not ranking well. This gives me time to dedicate more time to keyword research and other tasks that will help me grow the business.
Frase is a fantastic tool for anyone looking to improve their SEO or just get better content on their website. The AI writer feature takes all the guesswork out of writing and makes it easy to create well-researched, informative articles that will rank high on search engine results pages. With new features being added all the time, Frase is always evolving and improving.
With so many updates, sometimes it's difficult to keep up with what the tool can do.
Frase can help you research your competition, write strong articles, and rank on search engines. It’s helped me to become a better writer and learn more about my industry.