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iContact Reviews: 4.1/5 — Solid Choice
iContact delivers professional email marketing features to ensure that it provides extensive features and tools across different stages and sizes to get real results for your campaigns. The platform is ideal for small businesses to want to leverage better campaigns with high-volume senders and subscribers.
| Capabilities |
API
|
|---|---|
| Segment |
Small Business
Mid Market
|
| Deployment | Cloud / SaaS / Web-Based |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation |
| Languages | English |
Compare iContact with other popular tools in the same category.
I like the new drag and drop template builder, I like the highly attentive nature of iContact. Our customer service representative is very helpful and accessible to us.
I would prefer that it was easier to remove the hard code for drag and drop emails. I also dislike the limits on subscriber count.
iContact allows us to easily develop eye catching emails that we can send to large populations. The testing and segmentation features are also useful to our work.
Support, I can call,e-mail etc. Simple directions sent to me and follow up with call. Ease of copy and paste, send test msg. Change source. They come out very professionsl for a non experienced perso like myself.
So much to learn. A couple of things are hard whar e-mails are saved. Sometimes color of text will not change if linked.
Have old customers seeing our new ideas
Our representative works with us to meet our needs. We have come to him with some pretty complicated requests (at least we thought they were) as we are the host organization for multiple programs. Our rep is willing to working with us over the phone until we get what we need, even if that takes multiple calls and training sessions.
Learning curve of advanced functionality within iContact has been challenging for us but we know that it will take our business to the next level. We also know that we couldn't do it without the support of our very patient rep.
Most recently we have been trying to set up email accounts for all of our programs, four in total. Each program has different needs, audiences, and established contacts. With iContact we were able to provide a way for all of our programs to meet their email marketing needs at the same time, rather than only being able to service one program at a time.
We have been using I-Contact for a long time and they have been extremely reliable and helpful in expanding our reach and audience.
I have had no problems that could not be resolved with the help of the support team.
Contacting people with invitations to our program.
I love the service I get for the price I pay. The platform is easy to use, powerful and getting a campaign up and running is really fast. Once the emails are sent, the analytics provided are easy to understand yet go into a lot of useful detail.
While there is a good number of professional templates, some are rather dated. I would love to have a larger library of templates available to me. Also, some of the older templates do not display well on mobile.
We send email on behalf of dozens of clients and iContact makes navigating multiple accounts, setting up campaigns and reviewing reports easy.
Enjoy how one can remove the icontact branding.
I don’t enjoy how you can’t see exactly what happens with your opens.
Allows you to schedule emails out
Muy sencillo para crear un archivo de mensajes en linea
No hay nada que no me guste de icontcat.Lo recomiendo sin duda
Puedes almacenar facilmente tus mensajes
EMAIL DELIVERABILITY - It is now much more Herculian to get newsletters to deliver successfully into the inbox of email users, as email providers are continuously getting better at protecting their users from spam mails.While this is a good development ,it has had some effect on the deliverability rate of newsletters. However,we have stuck with Icontact for the past three year period ,and its email to inbox delivery rate is very much impressive ; giving us the conviction that our newsletter will continually hit our target recipient inbox. POWER OF CUSTOMIZATION : Icontact has provided us with the freedom to freely customize our newsletters.We are able to customize and modify everything and anything we deem fit for customization. Padding , colour , font etc MOBILE FIRST : As much as some of my colleagues at work tend to want to disagree, the world has become a mobile first world,and our Icontact analytics has proven that continuously. Therefore it is important that newsletters we send to our emailing list , are perfectly compatible with their smartphone OS and screen size. This Icontact ,has done very effectively and has only resulted in more success for our email campaign.
Icontact needs to improve on its integration capabilities.We use Microsoft dynamics as our Customer Relationship management program at my workplace. However , we are unable to integrate it with our icontact. Which if it was doable ,would open a new door of opportunities to our marketing team.
We use icontact as a launchpad to deliver newsletters to our recipients email inbox. It has thus helped us in exploring a very cheap channel for us to grow our customer base.We have also leveraged on analytics provided by icontact to measure the performance and effectiveness of our email marketing approach and tactics.
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icontact is intuitive and very easy to understand for first time users ,without the hurdle of having a technical background before being able to use this effectively.It has got great email templates too , and unlike what we had with Mailchimp ; we are able to customize the templates on icontact to meet our preference. It provides us with important real time analytics needed to measure the effect of our email campaigns and see how our newsletter recipients interact with our emails; ensuring we are constantly measuring and improving on the efficiency of our email marketing approach.
Will be great to be able to integrate icontact with Livechat. In time past with Mailchimp , we were able to integrate it with Livechat ensuring ,new web visitor emails were automatically added to our emailing list. This is currently not possible with icontact.
icontact enable us target potential and existing customers with professional looking newsletters . It has got an high inbox delivery ratio ,ensuring our customers do not miss out on any of our newsletters. While being able to measure our customers interaction with our newsletters in real time.
Amazing amazing support. Seriously. They will help you with anything. So accessible. Great value. Integration with Leadpages.
There are some glitches in the technology, and a few features that are missing from the basic email service that make it a little tedious once in a while
They provided an email messaging service. This is a weird question to ask.
I love the look of the iContact templates; the updated dashboard is so handy to use; and it's convenient to be able to go to scheduled emails and preview them with a button click rather than having to cancel the send and make it pending again just to be able to proof it once more. (I'm an obsessive proofer! :)
One of the things I disliked the most doesn't pertain anymore (see "what I like best": being able to preview scheduled emails).
Sending out regular email communication keeps me busy enough. iContact makes it easy to stay on top of things at a glance. It's also convenient to do the email follow up that I need because exporting performance stats is simple, which means I can alert sales to leads and update contact info in our database.
It's fairly easy to use and to work out what you need to do.
Sometimes its hard to get the links right for FB or linkedin to work properly.
Good way to send my enews and to reach a lot of people all at once
As a sales person ,I realize the importance of good customer support to a business and "good customer support '" is what I like most about icontact. I like the intuitiveness and how everyone on the digital sales team at Iroko gets to use icontact with little or no programming knowledge. It enable the sales and marketing team, segment our email contact list using important consumer metrics like ; last purchase date , purchase frequency , location etc . While enabling us setup customized workflows which automatically send regular emails about new movie offers to just the right contacts.
Nothing to dislike about iContact. Maybe better integration with social media ; particularly with Linkedin Business ; since a lot of our users are professionals.
We use iContact for email marketing. It provides us with an excellent inbox delivery ratio and also enable us know when an email recipient opens our email . Thus over the last few months, we are learning to send emails to only recipients who have a track record of reading our newsletters , thereby reducing the risk of getting our emails restricted by major email providers. Overall ,it enable us keep the conversation with our customers continuous ; even on occasions ,when they aren't patronizing our services.
The fact that I can reach my customers at a timely basis when i want, is an awesome power to drive any business
Nothing Nothing Nothing Nothing Nothing Nothing.
I am realizing that i can reach customers in a way i never could before.
I like that there are templates, and it's easy to use.
You're have a limited number of contacts; otherwise, you need to upgrade.
No problems. Benefits is the ability to mass email and have customers the ability to unsubscribe if needed.
I love that the customer support team is readily available and supplies all the answers to my questions quickly and completely.
There are no table of contents or table capabilities.
We are able to send out our required bulletins with ease and provide important information to our partners. This email marketing platform is very user friendly and easy to learn on your own.
Frankly, the service does what it says it will do. We are a new small business and this service has been a great entry-level platform for our email marketing. Customer service has been prompt and helpful.
There have been some difficulties in formatting and getting past spam filters, but these have mostly been resolved satisfactorily with the help of customer service. Overall, very few hiccups.
Mass emailing to prospects and customers, with different targeted messages, in a more professional manner than can be accomplished with basic email software. Definitely a time-saver!
I like being able to schedule and track my emails. Creating them is easy too.
iContact has worked through what I used to not like. Didn't used to be able to copy and paste but now you can.
I can send mass emails out without a problem.
I love the templates when I'm in a hurry and want it to look it's best. I also appreciate that I can reach someone on a live chat when I need them.
It isn't as user friendly as it could be and I can't use bullets that I want. I would like more holiday images and backgrounds for Christmas especially. I'd rather it be a little wider than long so I can fit it to a letter size page if I need to.
It saves our company time and money so I can get done what I need to and move on to other responsibilities.
I love that the templates are very easy to use and they are versatile for our updates.
I don't like that we can not use Snapchat and other social media platforms
It is very helpful when reaching out to our customers, its convenient when sending out updates, reminders, emails, and our upcoming B&B Newsletters
Streamlined capabilities, ease of use, clean design, managing subscribers easily
can't integrate third party contact lists, no Google Analytics
Streamlined management of contacts, unlimited emails management
I like the customer service the best. Every time I have a question, the customer service rep is there to help!
Creating campaigns is a little confusing. I needed help to create it form the customer service rep.
I don't have to re-create campaigns for each of my clients and it's easy to make them look very professional on iContact.
I like that iContact makes it easy to edit my emails each week from last week's template. Navigating through our contacts and looking at their individual stats is easy as well.
I think that the design stage of making my emails could be much smoother. Texts sometimes gets stuck in one format and I have to go into HTML mode to edit. Beware that emails don't auto-save as you're working!
We have been able to use the statistics of our opens and bounces to narrow down who our active users really are and are beginning to be more strategic in our outreach.
IContact provides easy and courteous customer service. They are available online or by phone for billing or creative needs. They provide continuous learning and strategies for marketing.
I would like to see more stock photo templates and color options for the quick notes that we want to send out.
Easy to reach out to customers to introduce new products or sales Easy to track data. Easy to keep data base of customer names. Easy to connect with other social media options such as twitter, facebook etc
I like the ease of use of this service. This has everything you need and more.
I wish it would have a forwarding view.
It makes it easy for me to keep in contact with my clients. The efficiency is key.
I like that you have the ability to send emails to hundreds of people in one click.
I do wish that the admin was easier to navigate when dealing with different lists.
We are able to send out mass emails to our clients in one place and have been able to integrate within our platform
I like the WYSIWYG feature and the fact that you can use HTML.
The WYSIWYG feature is buggy and gives errors sometimes.
I am sending out marketing emails to dealers.
I like the ability to create an email campaign easily.
I wish that the maximum number of email contacts for my level was higher.
I'm not having or solving any business problems with iContact at this time.
The customer service expertise and client support
There is not much to dislike except for customization and website plugin issues.
The benefit to grow the company and reach a larger audience of people.