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Insightly CRM Logo
Insightly CRM
Streamline Your Business Relationships
4.2
(886)
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Insightly CRM Reviews & Product Details

Insightly CRM Overview
What is Insightly CRM?

Popular among small to medium sized enterprises, Insightly is a SassS-based CRM platform with 1.5 million users globally. Users rely on the solution to manage customer data in a central platform, manage and nurture customer relationships, boost sales, and deliver projects in a timely manner. The platform works seamlessly well with Gmail and Outlook plugins and supports multiple integrations with numerous systems.

Company Insightly, Inc.
Year founded 2009
Company size 51-200 employees
Headquarters San Francisco, California, United States
Social Media
Insightly CRM Categories on Findstack
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Insightly CRM Product Details
Capabilities
API
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Insightly CRM Pros and Cons
Pros
  • Compatible with Android and iOS devices
  • Visual dashboards for tracking important metrics
  • Data integrity, security, and regulatory compliance
  • Highly flexible appointments, calendaring, and events
  • Automated tracking and updates
Cons
  • No live chat support
  • Only available in one language
Insightly CRM Features
API Access
Appointment Scheduling
Call Logging
Collaboration Tools
Contact Management
Customer Feedback Management
Customer Segmentation
Customer Support Ticketing
Customizable Dashboards
Data Import/Export
Document Management
Email Marketing
Lead Management
Live Chat
Marketing Automation
Mobile Access
Order Management
Product Catalog
Quotes/Proposals
Reporting & Analytics
Role-Based Access Control
Sales Forecasting
Sales Pipeline Management
Social Media Integration
Survey Management
Task Management
Territory Management
Third-party Integrations
User Permissions
Workflow Automation
Insightly CRM Media
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Insightly CRM Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: August 09, 2025
Insightly CRM Logo
886 Insightly CRM Reviews
4.2 out of 5
Small Business (50 or fewer emp.)
Dec 11, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"User friendly, affordable CRM"
What do you like best about Insightly CRM?

I like the flow of how you can easily link and search accounts, customers and opportunities.

What do you dislike about Insightly CRM?

When you look up an opportunity it shows the contacts first.

What problems is Insightly CRM solving and how is that benefiting you?

I keep track of all my leads in notes.

Small Business (50 or fewer emp.)
Dec 11, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"the support of your business"
What do you like best about Insightly CRM?

You don't need to pay for any adjustment and everyone is able to do it from your company

What do you dislike about Insightly CRM?

People don't like to pay for things, neither do I, but seriously I don't miss anything, may be apps would be better than browser

What problems is Insightly CRM solving and how is that benefiting you?

I solved crm, project management problems

Small Business (50 or fewer emp.)
Dec 11, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Highly recommend!"
What do you like best about Insightly CRM?

Ease of use and low cost for small companies.

What do you dislike about Insightly CRM?

The phone app seems old to me. I am using Android.

What problems is Insightly CRM solving and how is that benefiting you?

Keeps me organized. Streamlined work flow

Enterprise (> 1000 emp.)
Dec 11, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Amazing Program for tracking and organizing your work"
What do you like best about Insightly CRM?

Task tracking and allocation of projects

What do you dislike about Insightly CRM?

Lack of an easier way to edit and manipulate contacts

What problems is Insightly CRM solving and how is that benefiting you?

Keeping all tasks on schedule, following up and contact maintenance

Small Business (50 or fewer emp.)
Dec 11, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy to use and manage in your own way!"
What do you like best about Insightly CRM?

I like insightly because the interface was easy for me to understand and use on a daily basis. I also love the iPhone app. I can access my clients information while on the go!

What do you dislike about Insightly CRM?

I wish it were easier to customize and export contact lists.

What problems is Insightly CRM solving and how is that benefiting you?

In 2017 I used insightly to stay on top of leads for the first time in my business. I can't believe I wasn't doing this for the previous 4 years! I am sure that due to my follow up I was able to retain and convert more leads into clients, whereas in the past I may have forgotten about people and failed to follow up. Who knows how much money I was "forgetting about" not having a CRM!?

Small Business (50 or fewer emp.)
Dec 11, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"I highly recommend Insightly"
What do you like best about Insightly CRM?

It is a very simple, easy to use platform to keep me on track.

What do you dislike about Insightly CRM?

I don't like that I can't mass-change due dates

What problems is Insightly CRM solving and how is that benefiting you?

This keeps my daily & project related tasks in a simple and concise view, allowing me productivity outside of its program.

Small Business (50 or fewer emp.)
Dec 11, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"User Friendly"
What do you like best about Insightly CRM?

Easy to navigate and keep all contacts/information in one easy to manage CRM

What do you dislike about Insightly CRM?

I can't copy/paste names on the search field, it doesn't recognize the text unless I type within the field box

What problems is Insightly CRM solving and how is that benefiting you?

Organization

Small Business (50 or fewer emp.)
Dec 11, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Perfect for our small business!"
What do you like best about Insightly CRM?

Easy to use, adaptable, flexible . I love that I can easily view my tasks, and look up my customers. I love the mobile app too!

What do you dislike about Insightly CRM?

Limitation on daily email. I don’t send emails every day, but when I have time to follow up on customers, I tend to want to complete this task with a large group of customers at one time.

What problems is Insightly CRM solving and how is that benefiting you?

Follow up organization of customers and prospects

Mid Market (51-1000 emp.)
Dec 11, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Marketing"
What do you like best about Insightly CRM?

El control de actividades con prospectos, seguimiento a negociaciones con clientes actuales, seguimiento a leads.

What do you dislike about Insightly CRM?

Cambiar manualmente os sets de actividades en las oportunidades.

What problems is Insightly CRM solving and how is that benefiting you?

Seguimiento con prospectos y negociaciones con clientes actuales, el seguimiento.

Small Business (50 or fewer emp.)
Nov 09, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Simple and effective"
What do you like best about Insightly CRM?

Insightly is easy to navigate and so quick to pick up and use.

What do you dislike about Insightly CRM?

Personally I'm not a fan of the colour palette they have used

What problems is Insightly CRM solving and how is that benefiting you?

Managing our inbound enquiries and sales process would be (and was) extremely difficult without Insightly. It allows many plates to be spun with little danger of letting them drop. The task manager is particularly useful for this. Insightly has had a direct impact on productivity and, as such, sales revenue.

Small Business (50 or fewer emp.)
Oct 30, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"It's a great way to get info!"
What do you like best about Insightly CRM?

I love how user friendly the interface is. There's no question about where to go or what to do when you're using the program, and for a lot of programs, that's a struggle just by itself! No, not here. Insightly really takes the guesswork out of where you go once you get into the nitty gritty of it all.

What do you dislike about Insightly CRM?

I honestly have very little to say as far as dislike of the program other than cost. The price is kind of a turn off if you're a small business. They should have a free ad-based version of the product to offer consumers on the lower end of the spectrum because it'd pay for itself for them as well as for small business owners.

What problems is Insightly CRM solving and how is that benefiting you?

I enjoy being able to get some info on who is my core demo. That's super helpful, and it's a simple task with this program.

Small Business (50 or fewer emp.)
Oct 30, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy to Use"
What do you like best about Insightly CRM?

This was an easy to understand and easy to use CRM.

What do you dislike about Insightly CRM?

There's nothing about it that I didn't like. With any CRM, you need to actively input data into it to get out what you want.

What problems is Insightly CRM solving and how is that benefiting you?

It helped me to track my prospects and sales process.

Small Business (50 or fewer emp.)
Sep 28, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Business Insights Made Easy"
What do you like best about Insightly CRM?

Insightly is very user friendly, has awesome import and export features, great tutorials and support, and a lot of cool features!

What do you dislike about Insightly CRM?

When we first started using Insightly, there were customizable email templates which were very helpful for inquiries that came in from our website. Those were dropped from the free plan that my company had.

What problems is Insightly CRM solving and how is that benefiting you?

Insightly is a great way to track interaction with potential customers and keep up with existing ones.

Small Business (50 or fewer emp.)
Jun 30, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Insightly CRM"
What do you like best about Insightly CRM?

Everything is in one spot. Organizations, Contacts, opportunities, projects, tasks,

What do you dislike about Insightly CRM?

I'd like to see contact sync work better

What problems is Insightly CRM solving and how is that benefiting you?

All company contacts are in one spot; when workers move on we don't have to scour their laptops for contacts.

Small Business (50 or fewer emp.)
Jun 01, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Insightly as a CRM"
What do you like best about Insightly CRM?

Insightly was very user-friendly and easy to navigate. I loved how easy setup was and that it had a lot of great features. Would definitely use again

What do you dislike about Insightly CRM?

I didn't like that it couldn't sync up with email

What problems is Insightly CRM solving and how is that benefiting you?

e-mail marketing

Small Business (50 or fewer emp.)
Apr 26, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great for collaboration!"
What do you like best about Insightly CRM?

ability to connect contacts to various projects

What do you dislike about Insightly CRM?

honestly, there wasn't anything I dislkied

What problems is Insightly CRM solving and how is that benefiting you?

I deal with people on a lot of different levels, and I was unable to find a CRM that would let me have people attached to more than one project or part of my life/business before Insightly. Because you organize by project and person and can connect them, this proved to be a great tool - and the reason I recommend it to everyone!

Mid Market (51-1000 emp.)
Feb 07, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great for Client Accounts and leads"
What do you like best about Insightly CRM?

Easy to use and understand. We keep track of our client activity and leads with insightly. I love that it's so easy to record emails and import documents.

What do you dislike about Insightly CRM?

Constantly having to sign in even though I save my username and password.

What problems is Insightly CRM solving and how is that benefiting you?

Very beneficial for keeping track of client activity and emails. All contact information is organized and easy to access.

Small Business (50 or fewer emp.)
Jan 26, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"We heart InSightly"
What do you like best about Insightly CRM?

Insightly is very easy to use, on the desktop or mobile app. The standard set up is very robust and the customization (custom fields, custom filters, custom reports) allows you to use it exactly as you want to. The link with Gmail makes tracking emails a breeze. The integration with Xero allows my team to see client's payment information without giving them access to the accounting software. The integration with TimeCamp allows our time tracking software to always be updated with all our clients without having to manually add them.

What do you dislike about Insightly CRM?

When linking an email to Insightly, I wish it wouldn't automatically link the email to me as a person and organization. I also wish that when you link an email to Insightly, it wouldn't create a new contact for every person that was a recipient of the email.

What problems is Insightly CRM solving and how is that benefiting you?

The integration with the various other programs we use allow us to be very streamlined and efficient. We do not have to manually add a new contact or client in multiple programs any more. And the reporting allows us to know the stage of each project and opportunity at a glance.

Small Business (50 or fewer emp.)
Jan 25, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"CRM is exactly what I need"
What do you like best about Insightly CRM?

I like that the CRM was free first and foremost, but my expectations were low. Thankfully it has been an amazing experience and an asset for my company.

What do you dislike about Insightly CRM?

I haven't figured out how to integrATE OR CONNECT THE crm to my lead pages. This is my primary issue but I'm using the free version so no need to complain until I sign up to pay

What problems is Insightly CRM solving and how is that benefiting you?

crm management

Small Business (50 or fewer emp.)
Jan 24, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Insightly is a one stop shop"
What do you like best about Insightly CRM?

Using this tool is convenient for our team as we can information store and share in a consistent basis

What do you dislike about Insightly CRM?

I would like for the different categories to link (organizations files to be automatically listed with the project files)

What problems is Insightly CRM solving and how is that benefiting you?

We offer clients H2B visa needs and when a client needs to refer back to previous service it is all at our fingertips.

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