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Keap Logo
Keap
4.3
(1,468)
(Formerly Infusionsoft)
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Keap Reviews & Product Details

Keap Overview
What is Keap?

Formerly known as InfusionSoft, Keap is an all-in-one, cloud-based sales, and marketing software option offering customer relationship management (CRM), marketing automation tools, and eCommerce features. Keap is the preferred platform for small businesses that rely on the platform to streamline sales and manage customer experiences in a single suite. Using Keap, users can segment contact, manage and track customer interaction, send emails, and create tailored campaigns with personalized communication triggers. Users can also use Keap to manage eCommerce with inventory management features, payment gateways, and purchase fulfillment features.

Company Keap
Year founded 2001
Company size 201-500 employees
Headquarters Chandler, Arizona, United States
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
Keap Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
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Keap Product Details
Capabilities
API
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Keap Features
API Access
Appointment Scheduling
Call Logging
Collaboration Tools
Contact Management
Customer Feedback Management
Customer Segmentation
Customer Support Ticketing
Customizable Dashboards
Data Import/Export
Document Management
Email Marketing
Lead Management
Live Chat
Marketing Automation
Mobile Access
Order Management
Product Catalog
Quotes/Proposals
Reporting & Analytics
Role-Based Access Control
Sales Forecasting
Sales Pipeline Management
Social Media Integration
Survey Management
Task Management
Territory Management
Third-party Integrations
User Permissions
Workflow Automation
Keap Media
Keap video thumbnail
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Keap Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: March 30, 2025
Keap Logo
1,468 Keap Reviews
4.3 out of 5
Mid Market (51-1000 emp.)
Jun 15, 2023
 Source
Overall Rating:
4.5
Alejandra P. avatar
Alejandra P.
Director, Brand Communications & Development Marketing
Share
"Keap is our CRM manager for streamlining potential customer recruitment"
What do you like best about Keap?

There are likely many ways to report different areas of Keap, and the most profitable ones can be highly customized with the totality of custom fields, stored and used repeatedly. Some documents wish they had more abilities resembling the primary ones, however, for the most part it works very well. It requires a learning decline to be able to do it successfully, however, it is very powerful if you know how to use it. Encompassing far beyond remedies for cheaper email campaigns. Plots within communication accounts can be generated and mixed with several different instruments.

What do you dislike about Keap?

It is complicated to observe the historical record of transformations in company documents, contact documents, subscriptions, etc. This is not uncommon, however, sometimes it is necessary to see who modified a configuration or subscription and it cannot be found within Keap. Some documents lack the ability to be combined with custom fields and other search parameters, this makes workarounds necessary, such as tagging the results of one report in a different report and having them restricted.

What problems is Keap solving and how is that benefiting you?

We use Keap as our main CRM program for the customers we currently have, in addition to marketing and sales data, there are also plans, staff members, invoices, subscriptions and everything else needed to be able to describe a merchant account. We also use it as the main email marketing and automation machine to develop lifetime strategies, one-off strategies and group strategies, or put in place third party add-ons that had the ability to perform tasks such as email distribution and message writing.

Small Business (50 or fewer emp.)
Jun 06, 2023
 Source
Overall Rating:
4.5
Ross (Apazo) M. avatar
Ross (Apazo) M.
You Tube Manager
Share
"Securely store customer data and simplify operations"
What do you like best about Keap?

I love KEAP's ability to store my customers' data, such as service history, billing information, note details, and contact information, in a secure and centralized location. It has allowed us to make a smooth transition away from paper files while still having easy access to all relevant customer information. I especially appreciate the ability to track conversations via SMS without needing my phone; it keeps everything secure, but also readily available for reference when needed.

What do you dislike about Keap?

I am not completely satisfied with Keap, despite their investment in providing extensive training. There is a steep learning curve and many features are still inaccessible, such as the use of emoticons or proper customization to reflect my brand's tone. In addition, they charge a high monthly fee, yet we have to pay extra for add-ons from other companies like gospiffy to properly personalize and create branding elements within KEAP.

What problems is Keap solving and how is that benefiting you?

Keap helps me save time and energy when it comes to managing follow-up tasks and onboarding new clients. Automating processes allows us to give each client more individual attention without doubling or tripling our workload - that's something I'm really excited about!

Small Business (50 or fewer emp.)
May 13, 2023
 Source
Overall Rating:
4.5
KT
Kristi T.
Founder
Share
"I think I need a membership site"
What do you like best about Keap?

Easy e-mails. and awesome tech support. I found it easy when I had tech support. I am not getting support for my next step

What do you dislike about Keap?

The course is not a course. It is an e-mail drip. I need customer feedback and I think a membership site would offer this more effectively

What problems is Keap solving and how is that benefiting you?

Not paying for a lot of integrations and other e-mail platforms

Small Business (50 or fewer emp.)
May 09, 2023
 Source
Overall Rating:
4.5
CM
Cristin M.
Founder
Share
"Keap review"
What do you like best about Keap?

the automations make my work day way more productive and I dont feel like I am missing responding to anyone who reaches out. The automated tasks also help ensure I am not missing anything ant various steps of our process

What do you dislike about Keap?

When there is an issue- ie someone gets an email to schedule a consultation after they have already had one, and it is difficult to find which autoamtion generated the email to correct the sequence.

What problems is Keap solving and how is that benefiting you?

response time marketing

Small Business (50 or fewer emp.)
Dec 13, 2022
 Source
Overall Rating:
4.5
BS
Brennan S.
Owner, Cleaner
Share
"great customer service"
What do you like best about Keap?

Excellent customer service. Every time I call, they're always happy to help.

What do you dislike about Keap?

That there are no work order options. I would love to be able to print or send my employees a work order.

What problems is Keap solving and how is that benefiting you?

being ablet o access my customer information on both computer and phone.

Mid Market (51-1000 emp.)
Dec 07, 2022
 Source
Overall Rating:
4.5
Julieta B. avatar
Julieta B.
Project Manager
Share
"There is no software that has boosted my brand like this"
What do you like best about Keap?

I've been daring with social networking and every other aspect of advertising and marketing. I optimize marketing information and increase the likelihood of having consumers at all times. I maintain my client's social media accounts entirely. Keap's help has been very beneficial. It allows us to get important and valuable information about new candidates through the networks they are active in and establish direct contact with them.

What do you dislike about Keap?

I wouldn't say I liked that the interface was a bit difficult in terms of customization; unfortunately, being able to set it up was complicated.

What problems is Keap solving and how is that benefiting you?

We developed numerous campaigns to foster positive relationships between customers and the organization and Keap's national social networks with the right inventiveness. With this promotion, marketing takes over the company. You have fantastic tools for business marketing rules, Keap should always be the first choice; it is the leader in sales and consumer outreach with the most significant advertising media.

Small Business (50 or fewer emp.)
Dec 01, 2022
 Source
Overall Rating:
4.5
Jeff A. avatar
Jeff A.
President
Share
"Completely automated my business, increased profits and free time"
What do you like best about Keap?

The Campaign Builder is an amazing tool that allows you to automate the interaction with your prospects and clients to be sure that they are only getting the content that is relevant to them, and personalize it so the whole experience feels organic.

What do you dislike about Keap?

Infusionsoft is pretty time intensive to get to master. I'm updating this review, as they have released a new version of Keap since my original review. Keap used to be called Infusionsoft and the Keap Max Classic version is what used to be the original Infusisnoft version. That is my preferred version of the software, as it has all of the power and tools that I like to use to build. The newer Max version of Keap has a newer user interface that is more modern and sleeker, and is probably easier for a new user to adopt, but as a power-user of the software who loves to build 3rd party integrations and use the full power of the software, I find the Max version to be too stripped down for my liking.

What problems is Keap solving and how is that benefiting you?

I have automated my entire business from lead gen and sales, to my operational processes. Everything I do now is driven by just one or two button clicks. Most people don't have any sort of system to really keep track of their leads or sales, and this provides a great way to do it.

Small Business (50 or fewer emp.)
Aug 22, 2022
 Source
Overall Rating:
4.5
MS
Mary Beth S.
Virtual Assistant
Share
"Keap - Amazing Automation for Small Business"
What do you like best about Keap?

Email campaigns are a godsend for us! We are able to communicate about our webinar. And contact management and payment management are pretty seamless. Customer service is always helpful and fast to answer any question I have.

What do you dislike about Keap?

Some help files can be a little hard to find, but once I find them the content explains everything I need. The customer service team is a great help to help me find any support documents I can't locate, or answer my questions and help me solve my problems.

What problems is Keap solving and how is that benefiting you?

Communication with clients and leads, promoting webinars and training sessions. Keap has also allowed for faster, easier payment processing making the transaction smoother for service provider and client alike.

Small Business (50 or fewer emp.)
Aug 18, 2022
 Source
Overall Rating:
4.5
RH
Rufus H.
Owner
Share
"Keap is a "KEEPER"
What do you like best about Keap?

Keap not only is a useful software platform but the level of support is unequal. Partners and multiple "how to" demonstrations makes marketing less stressful.

What do you dislike about Keap?

Sometimes not the most intuitive. Could be easire to use at times.

What problems is Keap solving and how is that benefiting you?

It is providing me a platform to continue touching my clients and prospects.

Small Business (50 or fewer emp.)
Aug 16, 2022
 Source
Overall Rating:
4.5
RP
Ryan P.
Marketing Assistant
Share
"Keap Focused On The Human Moments By Automating The Busy Work Away"
What do you like best about Keap?

The most helpful thing about Keap is the way it automates multiple aspects of your business so that your team can stay focused on what really matters, your customers.

What do you dislike about Keap?

Keap has a pretty large learning curve, and learning to navigate and move your way through such a vast system can take a bit of a time investment on your part to learn.

What problems is Keap solving and how is that benefiting you?

Keap helps nurture, followup, and keep in contact with customers whether they are new leads, current customers, or past customers that we may want to return to our business down the road.

Small Business (50 or fewer emp.)
Aug 16, 2022
 Source
Overall Rating:
4.5
HD
Heather D.
Owner
Share
"Features are great. It can be a little clunky."
What do you like best about Keap?

I like the ability to build campaigns with ease.

What do you dislike about Keap?

When we copy and paste something written outside of Keap, we lose all formatting and have to redo it inside the email builder.

What problems is Keap solving and how is that benefiting you?

It gives us the ability to stay in front of clients and drip on prospects.

Small Business (50 or fewer emp.)
Jul 14, 2022
 Source
Overall Rating:
4.5
Bhoomika T. avatar
Bhoomika T.
Qa Engineer
Share
"Keap i used for email marketing campaign, it helps to generate leads and find recurring customers"
What do you like best about Keap?

using keap you can automate your marketing campaign. Users can find the generated leads within the system itself. The admin can able to track all the sent emails like is opened, read, if any link is present then they access it, how much time they take to open, etc. using this data user can make the required change in their campaign

What do you dislike about Keap?

if you want to integrate keap with other software then you have to pay fees per customer/subscription user. it provide free data migration but its limited to no. of users and access pages

What problems is Keap solving and how is that benefiting you?

it helps mainly to automate email marketing campaigns. using it I can generate leads that increase my business revenue overall. Today have lot many customers who may not be if was not using keap.

Small Business (50 or fewer emp.)
Jun 14, 2022
 Source
Overall Rating:
4.5
Venkatesh S. avatar
Venkatesh S.
Founder
Share
"A Best Marketing Automation Platform"
What do you like best about Keap?

A total sales and marketing platform. A well-built CRM for small businesses

What do you dislike about Keap?

Nothing as of now. Hope there are no downside per me

What problems is Keap solving and how is that benefiting you?

It keeps all things necessary for a small business in the right way like email marketing, payment and invoice, appointments, etc...

Mid Market (51-1000 emp.)
Jun 12, 2022
 Source
Overall Rating:
4.5
Sandra B. avatar
Sandra B.
Formateur Anepf
Share
"Everything Changes With Keap"
What do you like best about Keap?

I enjoy how simple it is to use. Working with the Keap partnership that was a good fit for my company has assisted me in generating leads and converting them into customers. I can also track everything in one location. I especially appreciate the ability to schedule emails in advance. Keeping my consumers informed is crucial for my firm, as it enables us to provide an enhanced level of customer care.

What do you dislike about Keap?

Campaign and landing page builders are occasionally slow to load. As the amount of landing page items increases, the page begins to lag. These items require improvement.

What problems is Keap solving and how is that benefiting you?

I am retaining clients and tackling the problem of automatic follow-up via automated emails. Getting my whole audience to sign up for email marketing enables me to concentrate on simple tasks.

Small Business (50 or fewer emp.)
Mar 29, 2022
 Source
Overall Rating:
4.5
MG
Michael G.
Founder
Share
"A turn-key CRM with Marketing Automation"
What do you like best about Keap?

I love how easy it is to manage my contacts, automate business process for sales and follow up.

What do you dislike about Keap?

The invoicing & quoting system is barebones, I wish it had a deeper level of customizations.

What problems is Keap solving and how is that benefiting you?

I use keep to centralize all of the tasks and knowledge around my sales activities for my business. I also leverage the feature-rich marketing autoation and business process automation to cut down on wasted time doing repetitive work.

Small Business (50 or fewer emp.)
Mar 28, 2022
 Source
Overall Rating:
4.5
Bill T. avatar
Bill T.
President & Managing Partner
Share
"Using Keap"
What do you like best about Keap?

What I like best about Keap is that it is a fully integrated CRM, ecommerce, and marketing suite. I can design a customer journey, create a marketing funnel, and track the progress of prospects through their entry as fully qualified customers and later into well-invested clients.

What do you dislike about Keap?

In my experience, the customer support is almost always quick to respond, but the first-tier techs too often have difficulties grasping the nuances of the Keap app. It can be frustrating when the tech is tunnel visioned on a solution that isn't actually a solution for the specific problem.

What problems is Keap solving and how is that benefiting you?

The biggest benefit I've realized with Keap is turning prospects into customers who become clients via a well-planned customer journey. I used to use an email service that depended on autoresponders, but the problem was that once a prospect made a purchase, I would have to manually remove them from the autoresponses. With Keap, when a prospect makes a purchase, they are instantly removed from one email sequence and they are moved into nurture sequence that eventually moves them from a customer to a client.

Small Business (50 or fewer emp.)
Feb 22, 2022
 Source
Overall Rating:
4.5
KP
Kristel P.
Relationship Manger
Share
"Great tool to keep overview of internal lead flow"
What do you like best about Keap?

Great way to collect data about leads and track their activity on the account.

What do you dislike about Keap?

Th new campaign/automation building system. But I guess it's because I just learned the old system and it was changed and now I need to relearn.

What problems is Keap solving and how is that benefiting you?

To keep an overview on what stage my leads are in the process.

Small Business (50 or fewer emp.)
Jan 27, 2022
 Source
Overall Rating:
4.5
DC
Donna C.
Owner/Manager
Share
"Keap make business easier"
What do you like best about Keap?

I really like the system's numerous templates for emails, and the automation tools required less of a learning curve than with other marketing platforms. I subscribed to Active Campaign for five months and could not seem to get the hang if it.

What do you dislike about Keap?

I am still learning the tools, and I have challenges creating forms.

What problems is Keap solving and how is that benefiting you?

I am communicating more regularly with clients, and I can track their engagement and target messages to the appropriate audiences—the new messaging increases travel requests that result in additional revenue.

Small Business (50 or fewer emp.)
Jan 20, 2022
 Source
Overall Rating:
4.5
VW
Vernon W.
Executive Performance Coach
Share
"My Keap Experience"
What do you like best about Keap?

The automation processing for scheduling my clients and invoicing them on my smartphone and computer

What do you dislike about Keap?

I don't like that I'm unable to sync my clients in Keap with my email service provider

What problems is Keap solving and how is that benefiting you?

The problems of scheduling appointments and billing my clients.

Mid Market (51-1000 emp.)
Jan 18, 2022
 Source
Overall Rating:
4.5
CH
Collin H.
Copywriter
Share
"Guaranteed Effectiveness for CRM and Sales Automation"
What do you like best about Keap?

One of the many qualities I like most about this product is lead capture and tracking. In my organization, it has helped automate and streamline repetitive tasks, forecasting sales, streamlining invoicing, and more. It is a versatile and comprehensive resource for CRM and the sales pipeline.

What do you dislike about Keap?

There has been almost nothing I dislike about this product; it is perfect. However, the reports are very numerical and not very detailed.

What problems is Keap solving and how is that benefiting you?

Since we implemented it, Keap has helped me manage the relationship with our leads better and save time because of its automation and accessible features to address sales and email marketing.

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