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Serpstat Reviews: 4.6/5 — Highly Rated
Serpstat is an all-in-one SEO analytics tool with keyword rank tracking popular among bluechip companies like Deloitte, Shopify, and Samsung. It goes without saying that Serpstat is a very reliable service, that delivers great insight into historical SERP data, keyword groupings via tags, and traffic distribution across domains. The keyword research part of the Serpstat ecosystem will give you in-depth URL analytics, and information on search questions to help improve SEO. Suggestions on keywords are provided, making it easier to incorporate into marketing campaigns as well.
| Capabilities |
API
|
|---|---|
| Segment |
Small Business
Mid Market
Enterprise
|
| Deployment | Cloud / SaaS / Web-Based |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation |
| Languages | English |
Serpstat Pros and Cons
- Provides very detailed analytics
- Offers very unique tools such as missing keywords, search question feature, and team mamangement
- Keywords for social signals are available
- It provides comprehensive keyword research tools like Keyword Clustering and Missing Keywords
- You can be billed every 60 months which reduces plan prices by 35%
- Site audit takes significantly longer versus other tools
- Reports of buggy keyword accuracy
- The number of keywords your can research in a day is limited
- There are reports that the UI can be sluggish at times
Compare Serpstat with other popular tools in the same category.
It's specific and very powerful for competitors analysis
That is paid at some point but it's worth it!
Competitors research and keywords search volume.
I love the report that shows the increasing of the keywords' positions. It shows exactly with how many positions the keyword has been risen.
It would be great if we could easily select a beginning date to show the results from.
I daily check the positions of kewords and check the search volume for specific keywords.
I used Serpstat for web analysis for my websites. In serpstat we have a lot of functionality for seo optimization. Also i like that i can see my competitors for the niche and work for my websites to do my best.
Sometimes i have problem with serpstat login. But i can't find good reason to dislike serpstat.
I used serpstat for: -look for keywords for my niche; -look positions for my website; - backlink analysis; - find related keywords for my website.
There is option to compare yourself with the competitors in your niche. It can basically make full analysis with almost no effort. The information is well formed and easy for interpretation.
The seem to be thriving to make it better with every update. From time to time small bugs can appear during the update.
It helped me track well my keywords and backlink profile.
1. Keyword Position Distribution 2. Options for content analysis 3. Options to compare.
I like everything in this tool. Thank you Serpstat.
Serpstats let me know what the current state of a project is and what we can strive for.
I like many things, one of the most useful is suggested keywords based on a keyword phrase you type in. It really helps you see the keyword cost per click and help you stop wasting money on Google Ads with over-priced and too broadly targeted clicks.
Well, I am a bit of a scrooge, so no matter which company or brand I almost always consider them to be expensive, but honestly I do think every dollar I have spent on SerpStat has been a great investment.
Identifying low hanging fruit keywords Being able to see at a glance where you sit in relation to your competitors and what you need to do to fix that.
The gorgeous database of data from different countries. You can make a research of competitors and keywords in large list of countries with precise data. The user interface is really intuitive with simple groups of features. But the best thing is that you have all the tipical All-in-one features in a reasonable price. Highly recommended.
I miss more data for Spain. Sometimes you don´t have the metrics for some niches in Spain. And the visibility trends is not updated enough.
Keyword research and opportunities, competitors analysis, site audits
- Constant updates. The growth of this tool is much faster than every other tool in the market (that i use) - Analysing competitors: When you dig deeper on competitors URL , you are provided with a deep view of what are the most visited urls on your competitor’s website. This way, you can find out the web pages that attract maximum traffic - and replicate the same strategies. - Serpstat Academy: Serpstat has three courses: keywords course, features course and long-tail keywords course. Serpstat has a zilllion of features, and if one has paid to use them, it is good idea that one knows how to get the best out of this investment. - GDPR copmliance : because i work in EU i am obligated to GDPR directive. THey was a that time only one with updated terms and conditions, with audited their party vendors and they are stating that all data processing techniques are GDPR compliant. - Ad examples: tool shows the ads displayed for various keywords, and it also shows our ad competitors bidding for the same keywords. Great for some quick ideas and anlysing competitor PPC strategy
- The daily query limit - UX/UI could be better
- PPC Selection and analysis - Discovering new keywords - Keyword clustering - Identifying content opportunities.
I like all the information what this tool show me. Keywords, competition, backlinks all is what must have any Pro SEO platform. As a general rule, the most successful man in life is the man who has the best information. I cannot go deep into details why/how I use all the information, but these guys help me a lot in all my websites to rank way better. Is not enough only to serve you the proper information, you must know how to use it and how to implement it in your projects. Otherwise, without proper information you do nothing...
I don't like that I must hurt my eyes to read the numbers. will be better if numbers have some colorful red/green/yellow kind of background to able spot on faster
All my websites what Serpstat helps me since I use they ranked higher every day. Serpstat is only the top of the iceberg. As I tell above all this that research process needs to be done properly and with the information you have from it many other works follow after that. But hey... with wrong information and wrong research, you will drown your self with useless work.
Easy to use and easy to understand. Helps understanding what keywords need to be worked on.
Interface is sometimes slow to load and keyword tracker lose tracks of keyword.
It increased my visibility on the internet.
