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Shopify E-Commerce Platforms logo
Shopify
Empowering Your Online Store
4.4
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Shopify Reviews: 4.4/5 — Solid Choice

Shopify Overview
What is Shopify?

Shopify is an eCommerce platform that is nearly synonymous with eCommerce businesses. Best known for being a simple and effective tool for retailers, Shopify makes it quick and easy to create a shopping portal that offers dropshipping access and social media sales tools. It’s an accessible solution that simplifies the entire process of getting something up and running, with lots of customization options, and options to customize core functionality as your business grows. The platform also supports an extensive range of payment processing options.

Company Shopify Inc.
Year founded 2006
Company size 10,001+ employees
Headquarters Ottawa, Ontario, Canada
Social Media
Managed by:
KD
Kristina Dahl Hesthaven
Personal Trainer Coach
Shopify Categories on Findstack
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Ask Questions about Shopify
What Shopify is best for?
How does Shopify compare to Stan Store?
What are the pros and cons of Shopify?
Shopify Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Shopify Pros and Cons
Pros
  • Best-in-class eCommerce tools for online retailers
  • Integrations with a range of tools and apps via the Shopify app store
  • Comprehensive inventory management via the Shopify POS Pro plan
  • Customer management tools included in all plans for creating client profiles
  • Lots of customization options with the app store
Cons
  • POS subscription also requires a subscription to the eCommerce service
  • The offline mode often suffers from outages.
  • Not the best SEO performance
  • Minimal checkout customization options
Shopify Features
Abandoned Cart Recovery
Affiliate Program
CMS Integration
Customer Management
Customer Reviews
Customizable Templates
Discount Management
Email Marketing
Fraud Detection
Gift Cards
Inventory Management
Loyalty Program
Shopify Media
Shopify video thumbnail
Shopify 0
Shopify 1
Shopify 2
Shopify 3
Shopify Screenshots
Shopify screenshot 1
Shopify screenshot 2
Shopify screenshot 3
Shopify screenshot 4
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: August 16, 2026
Shopify E-Commerce Platforms logo
4,477 Shopify Reviews
4.4 out of 5
Mid Market (51-1000 emp.)
Mar 22, 2023
 Source
Overall Rating:
5.0
JM
Julia M.
Ad Tech Specialist
Share
"Love how easy Shopify is for eCommerce businesses."
What do you like best about Shopify?

It's easy to monitor tracking in the theme code.

What do you dislike about Shopify?

Shopify lacks viewable UTM reports for purchases.

What problems is Shopify solving and how is that benefiting you?

Shopify makes owning and running an eCommerce site seamless and straightforward.

Mid Market (51-1000 emp.)
Mar 21, 2023
 Source
Overall Rating:
5.0
K k. avatar
K K.
Production Leader
Share
"Easy of Shopping"
What do you like best about Shopify?

Upgrading themselves depending on the needs. Very fined features which is self explanatory which ideally helps to launch own e-commerce store online. It's unique all way.

What do you dislike about Shopify?

Every product needs to have something which is conpariltively cheaper so I think Shopify needs to work on it towards price reductions

What problems is Shopify solving and how is that benefiting you?

Ideally to help our customers who wants to start of their e-commerce platform we use customised e-commerce for our customer add all their products and create easy traffic via the features enabled

Mid Market (51-1000 emp.)
Mar 20, 2023
 Source
Overall Rating:
5.0
Omar C. avatar
Omar C.
Head Of Ecommerce
Share
"The Best Ecommerce platform ever!"
What do you like best about Shopify?

is always up to date, no server maintenance, and the heavy lifting of security Shopify handles it

What do you dislike about Shopify?

the only thing i may dislike is the fact that you can not do advanced shipping settings in the store configuration, will be better if Shopify had a more advanced rule system for shipping

What problems is Shopify solving and how is that benefiting you?

the major problem I'm solving is Security and Speed; now that we use this platform, all that effort and time went to driving sales in

Mid Market (51-1000 emp.)
Mar 19, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy to use"
What do you like best about Shopify?

Shopify's features and ease of integration with the rest of our business. The Dashboard lays things out easily and the customizable features are great. It's easy to get data and analytics as well as keep track of orders and inventory.

What do you dislike about Shopify?

Some of the features seem a bit hidden on Shopify depending on which page you are on (Admin versus the general logged in layout option)

What problems is Shopify solving and how is that benefiting you?

Shopify has been a fantastic way to get our store up online especially during Covid and as a way to reach more people.

Mid Market (51-1000 emp.)
Mar 17, 2023
 Source
Overall Rating:
5.0
Diana F. avatar
Diana F.
Customer Service Representative
Share
"By using both systems we can improve our work, its really helpful because the training is easier"
What do you like best about Shopify?

The fact that we have the customers information at hand is the best thing because if gladly doesn't have an info we fibd it in shopify

What do you dislike about Shopify?

Sometimes, the system is too slow or it fails and that makes it harder, when performing our jobs

What problems is Shopify solving and how is that benefiting you?

The customers infornation is the best thing, because we see the history of purchases and movements and that in our line of work is a great help and booster! Faster

Small Business (50 or fewer emp.)
Mar 16, 2023
 Source
Overall Rating:
5.0
Qamar S. avatar
Qamar S.
Sales Executive
Share
"I have a great experience using Shopify for my online store."
What do you like best about Shopify?

Its simplicity of use, extensive feature set, solid hosting and security, customisable design choices, and top-notch customer service. Shopify is an all-in-one solution for setting up and managing an online store because it offers scalability for companies of all sizes and offers a variety of payment processing choices.

What do you dislike about Shopify?

There are restrictions on the customisation options offered on the platform, and it can get expensive as you add more features and plugins to your online shop. Additionally, if a user is unfamiliar with website creation or e-commerce, they may find the learning curve for Shopify to be steep.

What problems is Shopify solving and how is that benefiting you?

Shopify offers a user-friendly platform that makes setting up and running an online shop easier. You can quickly set up and personalise your online shop with Shopify, track orders and inventory, accept payments, and even promote your products through various channels. This helps you because it saves you the time and money you would have spent on website development and upkeep, enabling you to concentrate on expanding your company and boosting sales. Additionally, the comprehensive analytics and reporting tools offered by Shopify give you insightful data about your customers and sales performance that can help you make smarter business choices and raise your bottom line.

Small Business (50 or fewer emp.)
Mar 14, 2023
 Source
Overall Rating:
5.0
Kelsea P. avatar
Kelsea P.
Business Development Consultant
Share
"Best way to level-up your e-commerce site"
What do you like best about Shopify?

Hands down the best part about Shopify is that they are constantly tweaking and adding new features. I've have been using the program for almost 10 years and have tried most of the major competitors as well during this time. I always come back to Shopify.

What do you dislike about Shopify?

The biggest downside is probably the cost. For a long time I didn't love their native shipping process, but that has improved a lot and continues to improve which makes the software significantly better.

What problems is Shopify solving and how is that benefiting you?

Shopify gave us a platform that has allowed me to design the parts I am capable of, integrate phenomenal apps and easily hire outside help for anything I can't do myself. When I first got into e-commerce, sites like this were easily $10k to build and now can be self-built and managed.

Small Business (50 or fewer emp.)
Mar 09, 2023
 Source
Overall Rating:
5.0
JC
James C.
Founder
Share
"Simply & Effectively!"
What do you like best about Shopify?

Shopify is a strong backbone for your business & enables you to open your business up to a network that will empower your online ventures. It is seamless and easy to get started as well.

What do you dislike about Shopify?

Customisation heavily relys on coding, otherwise you will have to spend a lot on templates or hiring developers for a custom theme, if you are not technically skilled.

What problems is Shopify solving and how is that benefiting you?

Shopify provides you with extremely flexible ecommerce & brick and mortar commerce features. A strong app network enables you to connect all of your tools together as well, increaseing business performance whilst reducing manual tasks.

Small Business (50 or fewer emp.)
Mar 08, 2023
 Source
Overall Rating:
5.0
Malcolm P. avatar
Malcolm P.
Technical Process Specialist
Share
"Easy Ecommerce Platform building application in One Go!!"
What do you like best about Shopify?

I have never seen such application which provides a very user friendly platform which helped me to launch my e-commerce store online.setting up e-commerce site is very easy, along with other more features like payment integration,site customization and SEO friendly.

What do you dislike about Shopify?

It's nothing that can be disliked.each and every feature that they have designed is very easy to use and user friendly. the workflow for designing and customizing webstore is in such a way that takes only few minutes to launch the webstore online.however future improvements are always welcome by Shopify!!!

What problems is Shopify solving and how is that benefiting you?

Selling and promoting digital as well as physical goods and services online as a startup to my customers and clients.it's SEO feature is helping me to get the clients and customers of a particular demographic area to reach my webstore in a very easy manner.

Small Business (50 or fewer emp.)
Mar 02, 2023
 Source
Overall Rating:
5.0
MS
Michael S.
Founder
Share
"Best E-Commerce Platform on the Market"
What do you like best about Shopify?

Shopify is an excellent CMS for e-commerce. I enjoy it because it's interface is a lot more user friendly than something like WooCommerce, and there is a lot more support, including the Shopify Help Community and premium support when you make the leap to Shopify Plus.

What do you dislike about Shopify?

If you want to do anything extra in Shopify, it usually is in the form of a paid app. As you can imagine, as stores become more complex, you end up spending more money on maintaining the additional functionality.

What problems is Shopify solving and how is that benefiting you?

Shopify gives my clients the ability to sell their items direct to consumer from an online store. As opposed to selling on Amazon, Etsy, or eBay where there are fees for transactions.