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Shopify E-Commerce Platforms logo
Shopify
Empowering Your Online Store
4.4
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Shopify Reviews: 4.4/5 — Solid Choice

Shopify Overview
What is Shopify?

Shopify is an eCommerce platform that is nearly synonymous with eCommerce businesses. Best known for being a simple and effective tool for retailers, Shopify makes it quick and easy to create a shopping portal that offers dropshipping access and social media sales tools. It’s an accessible solution that simplifies the entire process of getting something up and running, with lots of customization options, and options to customize core functionality as your business grows. The platform also supports an extensive range of payment processing options.

Company Shopify Inc.
Year founded 2006
Company size 10,001+ employees
Headquarters Ottawa, Ontario, Canada
Social Media
Managed by:
KD
Kristina Dahl Hesthaven
Personal Trainer Coach
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Ask Questions about Shopify
What Shopify is best for?
How does Shopify compare to Stan Store?
What are the pros and cons of Shopify?
Shopify Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Shopify Pros and Cons
Pros
  • Best-in-class eCommerce tools for online retailers
  • Integrations with a range of tools and apps via the Shopify app store
  • Comprehensive inventory management via the Shopify POS Pro plan
  • Customer management tools included in all plans for creating client profiles
  • Lots of customization options with the app store
Cons
  • POS subscription also requires a subscription to the eCommerce service
  • The offline mode often suffers from outages.
  • Not the best SEO performance
  • Minimal checkout customization options
Shopify Features
Abandoned Cart Recovery
Affiliate Program
CMS Integration
Customer Management
Customer Reviews
Customizable Templates
Discount Management
Email Marketing
Fraud Detection
Gift Cards
Inventory Management
Loyalty Program
Mobile Optimization
Multi-Currency Support
Multi-channel Selling
Multi-language Support
Order Management
POS Integration
Payment Processing
Product Management
Product Recommendations
Reporting & Analytics
Returns Management
SEO Tools
Security Features
Shipping Management
Social Media Integration
Subscriptions Management
Tax Management
Third-party Integrations
Shopify Media
Shopify video thumbnail
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Shopify 1
Shopify 2
Shopify 3
Shopify Screenshots
Shopify screenshot 1
Shopify screenshot 2
Shopify screenshot 3
Shopify screenshot 4
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: June 17, 2026
Shopify E-Commerce Platforms logo
4,477 Shopify Reviews
4.4 out of 5
Mid Market (51-1000 emp.)
Nov 17, 2022
 Source
Overall Rating:
5.0
AP
Ashley P.
Environmental, Health, Safety, & Security Manager
Share
"Shop with Shopify"
What do you like best about Shopify?

Shopify is easy to use. Customer support is always there and available. The multiple payment methods are beneficial to the company allowing customers to have options. I love the apps and plug-ins.

What do you dislike about Shopify?

The pricing could be a little better. I mean, you do get what you pay for depending on the package that you pick. Customization sometimes is a little difficult.

What problems is Shopify solving and how is that benefiting you?

None at the moment. Everything is working out in my favor at the moment. There aren't any issues that Shopify has to solve. That is beneficial. All is good over here.

Small Business (50 or fewer emp.)
Nov 17, 2022
 Source
Overall Rating:
5.0
JC
Jay C.
Director
Share
"Best E-commerce App Ever!"
What do you like best about Shopify?

Shopify is amazing, it has everything you could need in one place. You can select from multiple themes, free and paid to create your website. Shopify payments are built in so you don't need to worry about setting up other payments if you don't want to. My personal favourite thing is the app store. There is thousands of apps that can add pretty much any feature.

What do you dislike about Shopify?

Although Shopify has a whole lot of features it is quite expensive. The starter package starts at $40 AUD and once you add other apps, the price starts to add up really quickly. Something I wish they also added, is currently there is no built in way to intergrate it with AusPost. I need to manually copy and paste all the customer information over every time someone buys.

What problems is Shopify solving and how is that benefiting you?

Shopify allows me to have everything in one place. It is also very simplistic which other e-commerce platforms i've used in the past aren't. I am always constantly making new websites for clients and Shopify allows me to do this in a matter of hours.

Small Business (50 or fewer emp.)
Nov 13, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"The Best E-commerce Platform"
What do you like best about Shopify?

Shopify is easy to use. Suitable for businesses with small and large number of products. The use of metafields allow you to store more information in the CMS and help your front end store load faster.

What do you dislike about Shopify?

Time for first byte on shopify is higher than other platofrms which could impact the speed a bit. However the impact is minimal with no to minimal impact on your conversion rate.

What problems is Shopify solving and how is that benefiting you?

Shopify is making it easy for anyone to get started on selling online. Shopify has created a whole eco system connecting merchants, customers, partners, developpers and more.

Small Business (50 or fewer emp.)
Nov 10, 2022
 Source
Overall Rating:
5.0
RK
Rasal K.
Graphic Designer
Share
"I would recommend anyone this app"
What do you like best about Shopify?

One thing I like best is how easily this app integrates with shopify! The customization compared to many apps on shopify , is just unbelievably much better. Also ITS FREE!

What do you dislike about Shopify?

The only thing I dislike about this app, regarding personalising the text box is quite small... when you input text inside or when you try to copy & paste, it does not allow you. if this gets fixed, this would be amazing!

What problems is Shopify solving and how is that benefiting you?

Shopify is a perfect platform for a start-up business like mine. Kickflip and Shopify integrate so perfectly, especially the theme. It looks very sleek and minimalistic, delightful to look at! When combining this app, there is no messing around, it's literally a click of a button.

Small Business (50 or fewer emp.)
Nov 09, 2022
 Source
Overall Rating:
5.0
Manmeet S. avatar
Manmeet S.
Brand Management
Share
"Best website builder out there which is used by many people"
What do you like best about Shopify?

The ease with which it helps me create website

What do you dislike about Shopify?

Has to get more support community to make good things

What problems is Shopify solving and how is that benefiting you?

The website development which is very easy with shopify and i can build website on my own

Small Business (50 or fewer emp.)
Nov 08, 2022
 Source
Overall Rating:
5.0
KB
Kimberly B.
Ceo And Co Founder
Share
"its the easiest and most flexible system out there for entrepreneurs"
What do you like best about Shopify?

how easy it is to integrate with anything

What do you dislike about Shopify?

I wish the shipping was cheaper and it was more flexible for international shipping

What problems is Shopify solving and how is that benefiting you?

it allows me to create a beautiful website and collect customer info seamlessly

Mid Market (51-1000 emp.)
Nov 04, 2022
 Source
Overall Rating:
5.0
MS
Madison S.
Customer Service Representative
Share
"Loop Returns"
What do you like best about Shopify?

The integration between Loop and Shopify is clear and concise. It leaves automatic notes for you when the return is processed! so you can see when the return or exchange was sent out.

What do you dislike about Shopify?

The new option to select store credit or a refund.

What problems is Shopify solving and how is that benefiting you?

Shopify is so user-friendly you can look up everything associated with an order, and the history is detailed and easy to understand. The apps that you can add onto Shopify are wonderful as well!

Small Business (50 or fewer emp.)
Nov 02, 2022
 Source
Overall Rating:
5.0
Mohsin S. avatar
Mohsin S.
Founder
Share
"One of the best ecommerce tools i've used till date"
What do you like best about Shopify?

Shopify helps me with a lot of things. It is the core structure of my business and i fully depend on it. It has blazing-fast ui and functionality. It also a wide variety of themes to customize your business as well

What do you dislike about Shopify?

There is nothing particularly i dislike about Shopify; sometimes it doest has a few bugs here and there. It seems to lack some functionality towards the developer side of things

What problems is Shopify solving and how is that benefiting you?

Shopify helped me run my business OpenCart- It was an ecommerce startup which led to a revenue of $1M. All by using shopify and its tool. The payment structure is also great!

Small Business (50 or fewer emp.)
Oct 27, 2022
 Source
Overall Rating:
5.0
Ikhlaq Firdous D. avatar
Ikhlaq Firdous D.
Software Engineer Sde Ii (React Native)
Share
"Easy integration"
What do you like best about Shopify?

With Shopify easy integration its becoming my business handler tool, with spotify I manage to create lots of online shops for my client. i know coding but it doesn't need any knowledge of coding

What do you dislike about Shopify?

Shopify is not heavily customisable and the fact I don't like about shopify is they have access to whole data as I am super carable when it comes to privacy and data handling

What problems is Shopify solving and how is that benefiting you?

Shopify is helping in fillip up gaps in business from offline to online shopping my clients love this fact and it also saves me time when it comes to making online store live quicly

Small Business (50 or fewer emp.)
Oct 25, 2022
 Source
Overall Rating:
5.0
EE
Ellie E.
Social Media Manager
Share
"Easy to use, Great features!"
What do you like best about Shopify?

Makes E-Commerce side of business so easy.

What do you dislike about Shopify?

Can be hard to navigate sometimes, but their team is always so helpful

What problems is Shopify solving and how is that benefiting you?

We need a platform to sell our products in the easiest and most effective way and shopify does that for us.