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SugarCRM
4.1

( 127 )

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SugarCRM Reviews & Product Details

SugarCRM Overview
What is SugarCRM?

SugarCRM is a customer relationship management (CRM) software that helps businesses manage sales, marketing, and customer service activities. With robust customization options, an intuitive user interface, and a flexible pricing model Sugar CRM makes it accessible for businesses of all sizes to manage their customer relationships and build loyalty among their core audience. Key features include lead and opportunity management, account management, reporting and analytics, and integration with popular productivity tools like Google and Microsoft.

Company SugarCRM Inc.
Year founded 2004
Company size 501-1000 employees
Headquarters Cupertino, California, United States
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What SugarCRM is best for?
How does SugarCRM compare to Pipedrive?
What are the pros and cons of SugarCRM?
SugarCRM Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone, On-Premise Linux, On-Premise Windows
Training Documentation
Languages English
SugarCRM Features
API Access
Appointment Scheduling
Call Logging
Collaboration Tools
Contact Management
Customer Feedback Management
Customer Segmentation
Customer Support Ticketing
Customizable Dashboards
Data Import/Export
Document Management
Email Marketing
Lead Management
Live Chat
Marketing Automation
Mobile Access
Order Management
Product Catalog
Quotes/Proposals
Reporting & Analytics
Role-Based Access Control
Sales Forecasting
Sales Pipeline Management
Social Media Integration
Survey Management
Task Management
Territory Management
Third-party Integrations
User Permissions
Workflow Automation
SugarCRM Media
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SugarCRM Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: March 09, 2026
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127 SugarCRM Reviews
4.1 out of 5
Mid Market (51-1000 emp.)
Sep 07, 2021
 Source
Overall Rating:
5.0
Chirag D. avatar
Chirag D.
Chief Marketing Officer
Share
"Automate my Marketing operation,"
What do you like best about SugarCRM?

SugarCRM helps us automate our whole marketing operations. Sugar CRM has all features like workflow automation, analytics and contacts management, etc. get real-time prompts and recommended CRM updates supported each customer interaction. SugarCRM may be a very reliable and effective CRM tool. it is easy to use and features a good interface. Their reporting and analytics function is extremely comprehensive. Informs us that what we did wrong in order to continue

What do you dislike about SugarCRM?

The documentation is very less it becomes difficult to understand all the options. for new users, i think it is difficult to understand. and the UI can be made better

What problems is SugarCRM solving and how is that benefiting you?

1- Automate my marketing operations 2-Drive more conversions with intuitive customer experience 3-Sugar CRM is used by several departments within the company, and this allows each department to have knowledge and control over the situation of our client 4- helps us to achieve high definition customer experience

Mid Market (51-1000 emp.)
Sep 06, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Highly Recommended CRM Tool"
What do you like best about SugarCRM?

Sugar Market is a user-friendly tool that helps our email marketing and designing in a super-efficient manner.

What do you dislike about SugarCRM?

Some features of Sugar Market were a bit unorganized, like the way the lists were laid out. But I believed that there's always room for improvement.

What problems is SugarCRM solving and how is that benefiting you?

Previously we had issues with consistency and time delays over the data size moving between the two platforms.

Mid Market (51-1000 emp.)
Aug 17, 2021
 Source
Overall Rating:
5.0
AT
Angela T.
Crm Analyst
Share
"Not just a CRM anymore, it is now for my whole business."
What do you like best about SugarCRM?

This move to SELL and more so for SERVE allows me to change how we use our CRM from a reportable, database that I can allocate process to, but it is still driven by the user completing the tasks and hindered when they don't. SERVE with CJP and BPM allows a strategic staged process with automated reinders and steps that need to be followed to enable the progress and access to the next steps. This means milestone steps are not missed, data and integrity is maintained, the CX customer experience is built-in and the all important relationship with our customers and other areas of the business are not missed, forgotten. All this has a better transparency of process and stage in live, real time reporting to your team, and top down from exec to user. Finding gaps and building effeicies are now quick and fairly easy to accomplish. To the user, it is streamlined and usable, not convoluted. Well done!

What do you dislike about SugarCRM?

The dynamic reporting needs more options for graphs, detailed YOY, MTD reporting, etc.

What problems is SugarCRM solving and how is that benefiting you?

Huge benefits realized in: Time, efficiencies, maintaining the integrity of data and process. Automation of manual tasks where possible and keeping it practical and transparent in overall reporting.

Mid Market (51-1000 emp.)
Aug 05, 2021
 Source
Overall Rating:
5.0
Nainish A. avatar
Nainish A.
Assistant Systems Engineer
Share
"Great and effective crm tool"
What do you like best about SugarCRM?

SugarCRM is a very reliable and effective CRM tool. It helps to record important data that is required. It is a very awesome tool to keep track of client data and updation. It also has great functionality to self-host the platform without any hassle. It has a very simple and easy to understand user interface. The security feature of this tool is very good and reliable. It allows the creation of graphs and reports easily.

What do you dislike about SugarCRM?

In this tool, many options are available, which can be confusing to understand at first because very little documentation is provided. The cost of this tool is a little bit higher than its alternatives. This tool takes a lot of time to get installed on your machine and sometimes it also gets crashed while working.

What problems is SugarCRM solving and how is that benefiting you?

SugarCRM is a very good tool and it helped us in making perfect reports and analytics of the data in very little time which usually took more than 4 days to complete. It has really improved the efficiency of the team.

Small Business (50 or fewer emp.)
Jul 07, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Not just would recommend, HAVE recommended!"
What do you like best about SugarCRM?

SugarMarket is easy to use for designing emails and landing pages. It also serves as our limited CRM and the customer data management side is easy to understand. Reporting is robust and again, easy to use. We haven't needed customer service very often, but when we have, everyone has been super responsive and helpful. I feel like a known customer, not a number.

What do you dislike about SugarCRM?

We are not yet taking full advantage of the power of the platform, specifically lead scoring. Which is not even a thing to dislike about Sugar; we just haven't found the time to think through this.

What problems is SugarCRM solving and how is that benefiting you?

We are increasing our owned customer list, engagement with our biggest fans, segmenting of our growing list, management of landing pages and forms and customer data. We have significantly increased our touchpoints since we switched to SugarMarket and engagement has gone up as well.

Mid Market (51-1000 emp.)
Nov 17, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Satisfied Customer"
What do you like best about SugarCRM?

The training, UX, template creation is very easy to use for any marketer. You don't need code background. Everything is WYSIWYG.

What do you dislike about SugarCRM?

This biggest disconnect is not having the emails in the campaign folder. You have to create the individual emails for each campaign separately and then link them in a higher level campaign folder.

What problems is SugarCRM solving and how is that benefiting you?

We are creating a way to capture leads, nurture leads, score them and hand to sales when qualified. This system will take the place of constant contact for us. It is also giving us the ability to post, listen and monitor our social media accounts.

Mid Market (51-1000 emp.)
May 12, 2020
 Source
Overall Rating:
5.0
Correy F. avatar
Correy F.
Small Business Consultant | Strategic Marketing
Share
"Great product with solutions for every digital marketing and sales need!"
What do you like best about SugarCRM?

The ease of use and the customer support make this a great company to help with many different projects.

What do you dislike about SugarCRM?

There is nothing about SugarCRM that could be considered a negative.

What problems is SugarCRM solving and how is that benefiting you?

This software has helped us organize and schedule our email marketing efforts and simplify our process.

Small Business (50 or fewer emp.)
Apr 29, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy and attractive to use"
What do you like best about SugarCRM?

There are some great built in data analytic features.

What do you dislike about SugarCRM?

There is a bit of a learning curve to get started as a user.

What problems is SugarCRM solving and how is that benefiting you?

I can easily see how successful my marketing efforts are with the built in dashboards.

Enterprise (> 1000 emp.)
Dec 08, 2019
 Source
Overall Rating:
5.0
JP
John P.
Founder
Share
"Easy Marketing Platform To Use."
What do you like best about SugarCRM?

The support team is outstanding-they answer questions easily and I appreciate how they go beyond answering questions. The software is simple to use-the interface is user-friendly and particularly the e-mail developer is easy to drag and drop for e-mail promotions. This year, I have used your Advanced Analytics software and the reporting features are nice to connect our CRM sales data with our leading data and processes.

What do you dislike about SugarCRM?

Some minor features, such as failure to exclude certain e-mail domains from completing applications, are not provided.

What problems is SugarCRM solving and how is that benefiting you?

We have moved to Salefusion from a different marketing platform because Sugar, our CRM program, is directly incorporated into it. The synchronization is highly reliable, Salesfusion service is outstanding and the features provided suit our needs.

Small Business (50 or fewer emp.)
Oct 12, 2019
 Source
Overall Rating:
5.0
Mike S. avatar
Mike S.
Business Development Representative
Share
"Sugar Market is the best tracker of our sales. "
What do you like best about SugarCRM?

By using the Sugar Market software, we can easily manage the contacts leads at every stage of the sales process and better tracking of the customer sales relationships. We can also share all of our important information about the sales and marketing very easily. Market is very important in our life because through it we can easily updates our sugar sales process efficiently.

What do you dislike about SugarCRM?

The main problem is that it cannot provide the other opportunity or any other resources management rather then the sales management. So, it is not the perfect CRM customer relationship management software.

What problems is SugarCRM solving and how is that benefiting you?

Ease of sales and marketing process by SugarMarket software. This software allow me to better handle the sales and marketing contacts opportunities. Hence, SugarMarket is the most powerful sales pipeline management software.