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SugarCRM
4.1

( 127 )

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SugarCRM Reviews & Product Details

SugarCRM Overview
What is SugarCRM?

SugarCRM is a customer relationship management (CRM) software that helps businesses manage sales, marketing, and customer service activities. With robust customization options, an intuitive user interface, and a flexible pricing model Sugar CRM makes it accessible for businesses of all sizes to manage their customer relationships and build loyalty among their core audience. Key features include lead and opportunity management, account management, reporting and analytics, and integration with popular productivity tools like Google and Microsoft.

Company SugarCRM Inc.
Year founded 2004
Company size 501-1000 employees
Headquarters Cupertino, California, United States
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What SugarCRM is best for?
How does SugarCRM compare to Pipedrive?
What are the pros and cons of SugarCRM?
SugarCRM Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone, On-Premise Linux, On-Premise Windows
Training Documentation
Languages English
SugarCRM Features
API Access
Appointment Scheduling
Call Logging
Collaboration Tools
Contact Management
Customer Feedback Management
Customer Segmentation
Customer Support Ticketing
Customizable Dashboards
Data Import/Export
Document Management
Email Marketing
Lead Management
Live Chat
Marketing Automation
Mobile Access
Order Management
Product Catalog
Quotes/Proposals
Reporting & Analytics
Role-Based Access Control
Sales Forecasting
Sales Pipeline Management
Social Media Integration
Survey Management
Task Management
Territory Management
Third-party Integrations
User Permissions
Workflow Automation
SugarCRM Media
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SugarCRM Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: November 19, 2025
SugarCRM Logo
127 SugarCRM Reviews
4.1 out of 5
Small Business (50 or fewer emp.)
Nov 27, 2021
 Source
Overall Rating:
5.0
Glaizel P. avatar
Glaizel P.
Customer Service Representative
Share
"The best way to Automate Marketing Operation"
What do you like best about SugarCRM?

Multiple functionalities characterize this powerful automation program. It has benefited me in improving marketing ROI, utilizing resources, and improving customer experience and retention. With its autonomous technology, it takes care of all of business marketing objectives, allowing you to achieve remarkable improvement. Its database supervision and reporting capabilities are effortless to use. It's a complete tool that meets all marketing automation eligibility requirements. Other CRMs, such as Sage, Salesforce, and Microsoft Dynamics, can also be interconnected. Nurture-based campaigns, trigger campaigns, and single emails are the three types of campaigns available.

What do you dislike about SugarCRM?

I have not had any major issues since I started using its services, and I am satisfied with its quality. I rely on this program and its outstanding customer service to fix our concerns timely basis.

What problems is SugarCRM solving and how is that benefiting you?

We're working on a solution for combining leads from marketing and sales channels to generate focused campaigns. It also aids in the analysis of a campaign's success or failure so that it may be appropriately optimized. It also has a single platform for gathering all leads and supports multi-channel marketing.

Small Business (50 or fewer emp.)
Nov 24, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Outstanding email marketing solution"
What do you like best about SugarCRM?

I use Sugar Market for communicating with our clients. Every week, I send 3-4 email marketing campaigns. The email campaign creator is simple to use. It assists me in maintaining a clean CRM by correcting client information.

What do you dislike about SugarCRM?

The dashboard can be overwhelming due to its large amount of features.

What problems is SugarCRM solving and how is that benefiting you?

I have saved a lot of time building email campaigns with Sugar Market.

Small Business (50 or fewer emp.)
Oct 12, 2021
 Source
Overall Rating:
5.0
Jung L. avatar
Jung L.
Customer Service Representative
Share
"Great User Interface"
What do you like best about SugarCRM?

It's easy to set up and has a significant function. User Interface is a plus for me, too!

What do you dislike about SugarCRM?

We've checked if it's on our side, but the system takes too much time for it to reload information.

What problems is SugarCRM solving and how is that benefiting you?

Our company is using it as a sales and marketing tool.

Small Business (50 or fewer emp.)
Oct 07, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Sugar Market is excellent marketing software that is well worth the money"
What do you like best about SugarCRM?

Sugar Market optimizes all marketing processes and boosts the productivity of marketing campaigns. It offers an overview of marketing activities, the associated data and the option to create and send content from Sugar Market.

What do you dislike about SugarCRM?

A few integrations might use some work. One of them is fantastic, but the other is underperforming.

What problems is SugarCRM solving and how is that benefiting you?

The custom reports show reliable metrics. It delivers new insights and identifies opportunities to drive better results.

Small Business (50 or fewer emp.)
Oct 06, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Reliable all-in-one marketing solution"
What do you like best about SugarCRM?

Fully interactive dashboards allow me to build and source data from all marketing campaigns efficiently. The colorful, organized charts helped me to gain deeper insights instantly. Powerful filters give the best flexibility to fine-tune dashboards and easily create new views.

What do you dislike about SugarCRM?

I haven't found anything to dislike about Sugar Market.

What problems is SugarCRM solving and how is that benefiting you?

All dashboards are also mobile-friendly, giving me access to results anytime, anywhere.

Small Business (50 or fewer emp.)
Oct 06, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Outstanding tool to increase lead conversions"
What do you like best about SugarCRM?

The software helps us drive more visitors to the website and follow their digital journey to discover where they communicate and convert. Its intuitive email and landing page builder creates professional, powerful marketing campaigns. Deliver the best leads to sales through powerful nurture and scoring capabilities.

What do you dislike about SugarCRM?

It happens that the drag and drop email editor isn't working correctly.

What problems is SugarCRM solving and how is that benefiting you?

It helps increase web traffic, improve customer retention, and convert website visitors into customers.

Small Business (50 or fewer emp.)
Sep 29, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Sugar Market best for automating marketing campaigns"
What do you like best about SugarCRM?

It has to be the seamless implementation, which Sugar Market does a fantastic job. The dashboard and tags are simple to read, which has resulted in more successful marketing campaigns.

What do you dislike about SugarCRM?

There isn't much to dislike about Sugar Market. They could improve the number of third-party tools.

What problems is SugarCRM solving and how is that benefiting you?

Sugar Market improves my marketing campaigns work. Marketing campaigns are automated, which saves me time and money.

Enterprise (> 1000 emp.)
Sep 26, 2021
 Source
Overall Rating:
5.0
OO
Oniyide O.
Customer Experience Manager
Share
"A Helpful tool for Better Customer Satisfaction"
What do you like best about SugarCRM?

Sugar Serve is a tool that has helped us improve the way we serve our customers. We deployed it because of its immense reach, multiple functionalities and stand out features. Working on cases and resolving customer queries has been a lot easier because I get all the features I need on the dashboard which is easy to navigate

What do you dislike about SugarCRM?

I have not discovered any shortcomings or downsides to this solution. It has singlehandedly made our customer relations team more productive overall

What problems is SugarCRM solving and how is that benefiting you?

Sugar Serve has provided us with a means to automate customer query resolution. It provides us with all the tools we need on the dashboard so navigation can be a lot easier. Normally, we handle thousands on SLAs weekly and doing that and still maintaining focus on other areas at work can be overwhelming, but with Sugar Serve, SLA management can be automated to a great degree

Enterprise (> 1000 emp.)
Sep 25, 2021
 Source
Overall Rating:
5.0
SO
Samson O.
Website Developer
Share
"Better Marketing With Sugar Market"
What do you like best about SugarCRM?

A very effective solution for our marketing team. Sugar Market has helped us with lead management and made it so much easier to nurture leads and convert prospects. It also has capabilities for email and social media marketing. It is the complete tool. It also helps you monitor the journey of your buyers and helps you identify the perfect time to upsell

What do you dislike about SugarCRM?

We trust it all the way. The capabilities of this tool are unbelievable. It is affordable and feature-rich. We are happy with the performance of Sugar Market

What problems is SugarCRM solving and how is that benefiting you?

In terms of lead and prospect management and nurturing, Sugar Market has been very reliable. We use it to create and nurture campaigns It has also helped us synchronize our social media platforms for more effective interactions with customers

Enterprise (> 1000 emp.)
Sep 24, 2021
 Source
Overall Rating:
5.0
Donna H. avatar
Donna H.
National Account Sales Manager
Share
"Excellent platform that is increasing website traffic"
What do you like best about SugarCRM?

Sugar Market is a comprehensive solution for marketing automation. I have been using this amazing software for so long. It helped me to increase the number of visitors to our website in a short time. The software precisely tracks website activity and email engagement. One of the best features of this software is email builder that is very easy to use. It tracks email quickly and also saves time. To upload a file into the database is very easy because Sugar Market is extremely efficient in distribution lists uploading.

What do you dislike about SugarCRM?

Template designing in HTML creator is not user-friendly. It is tough to create a template in it. To make a landing page we need to be familiar with the coding process otherwise, it can be problematic.

What problems is SugarCRM solving and how is that benefiting you?

Sugar Market is an astounding software that provides valuable insight into marketing campaigns with the current state of knowledge. It helps to schedule emails to modernize the email marketing workflow. The software’s scoring element helps to adjust lead scoring in several ways.