SugarCRM is a customer relationship management (CRM) software that helps businesses manage sales, marketing, and customer service activities. With robust customization options, an intuitive user interface, and a flexible pricing model Sugar CRM makes it accessible for businesses of all sizes to manage their customer relationships and build loyalty among their core audience. Key features include lead and opportunity management, account management, reporting and analytics, and integration with popular productivity tools like Google and Microsoft.
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Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone, On-Premise Linux, On-Premise Windows |
Training | Documentation |
Languages | English |
SugarMarket is easy to use for designing emails and landing pages. It also serves as our limited CRM and the customer data management side is easy to understand. Reporting is robust and again, easy to use. We haven't needed customer service very often, but when we have, everyone has been super responsive and helpful. I feel like a known customer, not a number.
We are not yet taking full advantage of the power of the platform, specifically lead scoring. Which is not even a thing to dislike about Sugar; we just haven't found the time to think through this.
We are increasing our owned customer list, engagement with our biggest fans, segmenting of our growing list, management of landing pages and forms and customer data. We have significantly increased our touchpoints since we switched to SugarMarket and engagement has gone up as well.
The training, UX, template creation is very easy to use for any marketer. You don't need code background. Everything is WYSIWYG.
This biggest disconnect is not having the emails in the campaign folder. You have to create the individual emails for each campaign separately and then link them in a higher level campaign folder.
We are creating a way to capture leads, nurture leads, score them and hand to sales when qualified. This system will take the place of constant contact for us. It is also giving us the ability to post, listen and monitor our social media accounts.
There are some great built in data analytic features.
There is a bit of a learning curve to get started as a user.
I can easily see how successful my marketing efforts are with the built in dashboards.
Salesfusion is designed by marketers who, no doubt, have experienced the perils that many of us face with Marketing Automation. They have built a platform that is intuitive, affordable and easily integrated. The result? You are able to ramp up quickly. The native integration with most major CRMs alone is fantastic. Salesfusion truly delivers "enterprise grade" capabilities without the "complexity" of other marketing automation solutions. Their secret sauce? Their marketing concierge services - which literally "saves the day" for me. This enables me to consistently move the needle in my quest to deliver demand generation results. Did I mention unlimited phone and email support? I guess you can say - I'm a Salesfusion super-fan.
I'm sure there's something. I just haven't encountered it yet! They have a good handle on their roadmap and keep me informed about upcoming feature / capabilities improvements. That's all I ask for.
I deliver against an "aggressive" marketing plan - ongoing weekly campaigns. A primary responsibility of mine is to deliver qualified MQLS that ultimately convert into Sales opportunities. We are now able to keep the funnel full (MQLS) and are adding advanced capabilities into our marketing practice to increase conversions. Senior management is more than satisfied that we are doing our jobs.
Most useful stuff about it is , i got delighted with their interface and problem solving skill.
Was bit of upset with their customer service.
Had to gain my website popularity and it helped me to do it. It was very convenient and ease.
User interface is the best as per the narket standards
The reach has to increase to the people as compared to others
High usage of internet required while using the app. Have to cut down on internet usage
The best thing about Sugar Market is that we can best User Interface with low cost framework
The disliked feature of Sugar Market is that we cannot get access without internet connection and unable to get the advantage of automation
The problem of managing the whole Marketing strategy with visual analytics
The best part is the crm software that is useful in doing the automation of the manual activity which creates the automated task and make the utilities tool in very less time
The framework can be more interactive and more friendly so that it will be more understanding for the new user to understand the things
Day to day task which required manual intervention by using the sugar crm it will become automated and help is saving the time.
Sugar Market provides excellent automation to the marketing needs of my company. Email Marketing is also way too easy with this tool. Sugar Market provides a great fusion of both Sales and marketing so we can close the leads very fast.
No major dislikes. Cost can be more competitive.
Email marketing, Customer relationship management, keeping customer records, lead closing.
What I personally like best is how effective the system is to provide you with visibility and KPI for all users whether they are working from home or from the office.
I think at first there is too much information to learn, get used to for some users. ie. creating filters, updating records etc.
We are improving the communication, visibility, and user/company performance with the Sugar product purchased/deployed.
SugarMarket helps you in creating landing pages, designing emails and taking care of forms and customer data. It is quite easy to use and manage. Analytics are also provided for free. It is time-saving and extremely helpful.
Otherwise it is worth buying except for the confusing structure and features.
We are using this software for managing and designing emails and landing pages and meeting and keeping in check with our customer sales requirements.
Since we purchased the sugarcrm we found that: - There are No complicated cost matrix. - Easy integrations - Can be tailored to your needs with a user friendly interface
Lack on more powerful reporting and more complex dashboards (Matrix across modules)
We have a better 360 view of the store to service our client. Less time wasted sorting out conflicting info from different sources. A centralized hub makes sense for us
Compared to other marketing automation tools I have used, it is reasonably priced and offers a lot of robust features like easy integration into CRM, trigger campaigns, nurture campaigns, and segmentation. It's not just an email blaster. Spend a little time with it and you can have a well-oiled marketing program.
I prefer telephone support for quick questions rather than sending an email and waiting on responses.
Previously our marketing efforts were not that transparent, but now you can click on a contact in CRM and see every email that contact has received and if they've opened, clicked, navigated the website and other statistics. It helps us not only understand our audience better, but share with our company what we're doing for marketing communications.
I like the dashboards that show activities on our web site and responses to our email campaigns. It has a built in CRM that we can use and it has built in integration with many of the 3rd party CRM systems, including SAGE. We have only just started to scratch the surface since the product has a broad range of functionality
Since the product has a lot of functionality it will take us a while to learn, but it is worth the results we are getting.
Better tracking on leads from out web site lead generation. We have been able to create, track and improve on our email campaigns and associated landing pages. The reporting is all in one place so our reporting has improved, which makes managements happy.
The ability to track marketing activity in of potential students
System can move slow at times, as if it is thinking/processing longer than the norm
Tracking opportunities and pricing
Awesome training material and highly responsive support team !
Email drafts do not work as expected at the time of designing when they land in inbox and need HTML coders to fix at times.
How to nurture existing leads and contacts in CRM was the biggest concern ! Use of SF tool has helped streamline the process better. In addition, use of dialogues have helped us get deeper insights into what kind of traffic are we getting and a clear insight on the exact needs of the visitors to follow up.
The drag and drop editor in the studio is so easy to use. It's also great for importing data
The limitations - not being able to group objects on an axis of a report
We have created many business essential reports for managers. We are constantly evolving and capturing more information and SugarCRM allows us to do this with ease
The most helpful thing about the company is their ability to have clear communication
It would be beneficial for the company to tap into other segments of marketing automation
Sugar Serve is helping with growing CRM
It is more suitable for a medium sized enterprise. Organizing campaigns is easier. Custom forms can be created using the form builders. Customers history about the selection of their events.
Not found (200 internal error) error sometimes while accessing the mobile application. Also, difficult to read the emails at times. Other than that, a good app for automation.
Installed on our mid sized company. It is helping us view the data analytics in the overall dashboard. It also generates analytic reports for a wider and detailed view. ROI and Revenue analytics reports are useful.
Sugar market is Marketing automation software which helps in email marketing with wide rang of templates. Sugar market have intractive Dashboard where user can access rhe reports and grpahs. It is integrated with social media and Google cloud which helps to protect the data
Customer report making is much typical to understand. Creating landing pages is more difficult for new user The new user interface is cumbersome
Sugar market provide automation in marketing which helps to manage the relationship with customer. It helps to make mail to specific group which it's inbuild features