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Tailwind
CSS Framework for Rapid UI
4.3

( 138 )

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Tailwind Reviews & Product Details

Tailwind Overview
What is Tailwind?

Tailwind is a social media scheduling and analytics software that helps businesses create, schedule, and publish Pinterest and Instagram posts. It enables marketing teams to interact with social media influencers, views hashtag suggestions and conduct website analytics via a unified platform.

Company Tailwind
Year founded 2012
Company size 11-50 employees
Headquarters Oklahoma City, Oklahoma, United States
Social Media
Tailwind Categories on Findstack
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Ask Questions about Tailwind
What Tailwind is best for?
How does Tailwind compare to Zoho Social?
What are the pros and cons of Tailwind?
Tailwind Product Details
Capabilities
AI
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Tailwind Features
API Access
Ad Campaign Management
Analytics and Reporting
Automated Posting
Brand Tracking
Bulk Upload
Campaign Management
Competitor Analysis
Content Calendar
Content Scheduling
Cross-Platform Publishing
Customer Engagement
Customizable Reports
Engagement Tracking
Hashtag Tracking
Image and Video Support
Influencer Tracking
Mobile App
Multi-Account Management
Performance Metrics
Post Publishing
RSS Feed Integration
Sentiment Analysis
Social Listening
Social Media Archiving
Social Media Monitoring
Target Audience Analysis
Team Collaboration
URL Shortener
User Permissions
Tailwind Media
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Tailwind Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: January 07, 2026
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138 Tailwind Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
Jul 14, 2016
 Source
Overall Rating:
4.0
CD
Cassie D.
Marketing Coordinator
Share
"Pinterest scheduling made easy"
What do you like best about Tailwind?

Ahhh Pinterest. Our favourite long lead channel for clients with an aesthetically pleasing and visual product. Tailwind is the solution we could find for scheduling pins for clients, and being able to see at a glance that we were getting an even spread across all boards. Images are uploaded to the dashboard, assigned a caption, and assigned to the board of your choosing. Scheduling the pins for an optimal time and reviewing to ensure that they are achieving targets is easy with the aid of Tailwind. Also, the fact that the software is free goes a long long way.

What do you dislike about Tailwind?

Captions and links to sites had a tendency to awry. There's little point in pinning something a board if it doesn't direct back to your site or the page it's attributed to. It's time consuming to have to go in and manually edit the links once they've been pinned, and can almost cancel out the efficiency of the scheduling feature. Also, while the Chrome extension may be useful to some, rarely do we need to pin "on the fly" and it's rather burdensome instead of helpful, Edit: After chats with the Tailwind team, there's a distinct possibility that the linking feature simply eluded me at the time and did in fact exist.

What problems is Tailwind solving and how is that benefiting you?

This is a useful work around for the inability to schedule pins within app/software. As mentioned, it's beneficial to see the spread of the pins to board ratio, but the inability to confirm links is an important feature - perhaps a paid model is required?

Small Business (50 or fewer emp.)
Nov 12, 2023
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"It is a great software"
What do you like best about Tailwind?

It works well, saves time. It helps me get more views on Pinterest.

What do you dislike about Tailwind?

If you are just starting out, it's expensive.

What problems is Tailwind solving and how is that benefiting you?

It helps content creators post all at once in Facebook, Instagram, and Pinterest, which saves a lot of time.

Small Business (50 or fewer emp.)
Feb 19, 2022
 Source
Overall Rating:
3.5
Craige H. avatar
Craige H.
Mindset & Accountability Coach
Share
"Solid option for instagram and Pinterest"
What do you like best about Tailwind?

Tailwind create and also the ease of use of the platform. It's easy to upload and optimize pins or posts in bulk. Also the platform is established and quite reliable

What do you dislike about Tailwind?

Pricing plans - they've raised the prices recently which from a business standpoint is understandable but doesn't suit many small businesses anymore especially when there is so much Pinterest and Instagram approved that offer similar features for a lot less

What problems is Tailwind solving and how is that benefiting you?

Automating the Posting to pins to multiple boards, statistics on board health, more clicks to pins due to higher consistency on the platform and a better workflow.

Small Business (50 or fewer emp.)
Jan 12, 2022
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Tailwind fast and easy and very helpful tool for social media marketing"
What do you like best about Tailwind?

Tailwind is just a great tool for helping me scheduling for pinterest and its great all in one tool for marketing I use it for uploading images and schedule posting pins and measure and analyzing how much traffic is coming for which pin

What do you dislike about Tailwind?

When you add a link to your post and add the caption, it goes to the first line and not where I had the cursor. I do not want the link to be the first thing people read. The Tailwind Create is fun and helpful but still hard to use.

What problems is Tailwind solving and how is that benefiting you?

Fast styling sheet versatile selectors and colors shades and gradients and all every thing we do in the normal css 3 made easy here with just a little shortcuts words for the thing I want to do I can not wait for the day that Tailwind has a functionality for Twitter and Facebook, this would be my number one item for improvement

Small Business (50 or fewer emp.)
Jan 05, 2022
 Source
Overall Rating:
3.5
Karrie B. avatar
Karrie B.
Fractional Coo | Burnout Consultant
Share
"Easy social scheduler"
What do you like best about Tailwind?

I like that not only can I time my social media posts but I can also see my the display of the feed that will be displayed on IG. Easy to use and you can store lists of # for different types of posts. Smart bio link is very helpful to drive traffic off the platform.

What do you dislike about Tailwind?

Seems like you frequently need to re-link the accounts and relink to FB and IG and it takes multiple times as I always seem to get a few errors before it will actually connect.

What problems is Tailwind solving and how is that benefiting you?

Pre-scheduling of post so that it can be done all at once vs having to go and do it each day. Saves lots of time and effort. You can also recycle posts of the graphics if needed/wanted for later dates once it is uploaded into the system.

Small Business (50 or fewer emp.)
Apr 02, 2020
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Great start"
What do you like best about Tailwind?

What I like best about tailwind is that I can use it to schedule my social media posts

What do you dislike about Tailwind?

What I dislike about tailwind is that there is kind of a learning curve and I have experienced some difficulties using it.

What problems is Tailwind solving and how is that benefiting you?

The problem that I am solving is that I don’t have to worry about having to post. I can simply schedule and forget. This is a benefit because it is one less thing on my to do list.

Small Business (50 or fewer emp.)
Sep 12, 2019
 Source
Overall Rating:
3.5
Lara B. avatar
Lara B.
Certified Life Coach
Share
"It promises more than it does "
What do you like best about Tailwind?

The fact that it post automatically for me. Plann, preview, Unum, I have tried them all but one of them allow you to post automatically. Tailwind does.

What do you dislike about Tailwind?

The fact that (and tailwind falsely advertises the opposite) when you post automatically, Instagram reduces your visibility to your follower. You only have visibility to 7% of your followers and you post through tailwind it goes lower than that. The timings they calculate for posting are always wrong - it feels like they always take the timings with the least engagament.

What problems is Tailwind solving and how is that benefiting you?

It helps me to organise my Instagram better but as I said before I was looking for something to post automatically without compromising my engagement.

Small Business (50 or fewer emp.)
Aug 17, 2019
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Using Tailwind as a Food Blogger"
What do you like best about Tailwind?

The scheduling function is my favorite feature in Tailwind. I can see at a glance what is on tap, reorder the schedule, choose new time slots, and fill up my calendar in short order.

What do you dislike about Tailwind?

When using tribes, my work would go much faster if the ADD to queue button was at the top of the pin to avoid scrolling.

What problems is Tailwind solving and how is that benefiting you?

Quicker scheduling of Pinterest content

Small Business (50 or fewer emp.)
Mar 20, 2019
 Source
Overall Rating:
3.5
AI
Anna I.
Communications Coordinator
Share
"A Helpful App"
What do you like best about Tailwind?

I love how easy it is to schedule pins and manage content delivery.

What do you dislike about Tailwind?

The analytics are a bit sparse and you can’t look too far back, so you have to keep weekly records to get a big picture perspective.

What problems is Tailwind solving and how is that benefiting you?

We’re using it to manage our Pinterest account. It really helps with bulk promotion and content distribution.

Small Business (50 or fewer emp.)
Mar 05, 2019
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Tailwind to schedule your pins "
What do you like best about Tailwind?

Tailwind schedules all of my Pinterest pins to pin to many boards automatically. It saves me so much time then manually doing this process myself.

What do you dislike about Tailwind?

It can be very slow at times which is very frustrating.

What problems is Tailwind solving and how is that benefiting you?

It saves me a ton of time when my Pinterest pins are automated instead of me pinning manually.