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Tailwind
CSS Framework for Rapid UI
4.3

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Tailwind Reviews: 4.3/5 — Solid Choice

Tailwind Overview
What is Tailwind?

Tailwind is a social media scheduling and analytics software that helps businesses create, schedule, and publish Pinterest and Instagram posts. It enables marketing teams to interact with social media influencers, views hashtag suggestions and conduct website analytics via a unified platform.

Company Tailwind
Year founded 2012
Company size 11-50 employees
Headquarters Oklahoma City, Oklahoma, United States
Social Media
Tailwind Categories on Findstack
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Sponsored
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What Tailwind is best for?
How does Tailwind compare to Zoho Social?
What are the pros and cons of Tailwind?
Tailwind Product Details
Capabilities
AI
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Tailwind Features
Ad account / paid ads data via API
Ad campaign creation / boosting posts
Ad campaign creation / management
Ad Campaign Management
Ad campaign management / paid ads
Advanced listening / web & news keyword monitoring
AI / content assistance
AI-powered content assistance
AI-powered content tools / ideation
Analytics and Reporting
Analytics (impressions, reach, engagement, followers)
Analytics & reporting (post, profile, trends)
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: October 03, 2026
Tailwind Social Media Management Software logo
138 Tailwind Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
Dec 27, 2018
 Source
Overall Rating:
5.0
JW
Jo W.
Blogger
Share
"Tailwind is a great scheduler and so easy to use"
What do you like best about Tailwind?

I love Tailwind as it's easy to use. It makes scheduling stress-free and I can change once pins are scheduled. The added Smart-Loop schedule is great too and though I'm still on the trial version I will probably purchase this too. The Chrome Extension is brilliant and I use it all the time. While I use Tailwind mainly for Pinterest, I also use it for Instagram so switching between the two works well for me. The insights section is excellent as I can see how my pins and boards are doing on an almost daily basis.

What do you dislike about Tailwind?

There is no mobile app for android phones yet which is very disappointing. I check Pinterest several times during the day so it shows me more pins, however I can't add these to tailwind. Would like to see this app in use in the very near future. I find when I automatically post to my Facebook page (not personal) page, it doesn't come up with the right photo - maybe it's just me as I haven't checked with Tailwind about this problem. While the insight section shows me followers it would also be great to include monthly unique views and monthly engaged so I can see everything in one screen.

What problems is Tailwind solving and how is that benefiting you?

The greatest benefit is being able to schedule ahead - one time I have a full week schedule which was wonderful. The insights section is great for statistical information.

Small Business (50 or fewer emp.)
Dec 10, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Tailwind Helps me Make the Most of Pinterest"
What do you like best about Tailwind?

Tailwind offers me the opportunity to post my pins whenever I want to. It allows me to audit my posts and to save posts as drafts until I am ready to use them. Tribes and Loops are both two great features that help me to promote my pins. Tailwind analytics are great for seeing which pins are working.

What do you dislike about Tailwind?

There is nothing that I dislike about this app.

What problems is Tailwind solving and how is that benefiting you?

I have acquired more monthly viewers as well as monthly engagement. Traffic to my website has also improved.

Small Business (50 or fewer emp.)
Oct 08, 2018
 Source
Overall Rating:
5.0
JH
Joy Suzanne H.
Production Control Buyer
Share
"Run your Pinterest Marketing on Your Time"
What do you like best about Tailwind?

I like the ability to bulk schedule across several boards and see robust analytics. Automatically posting a pin to Twitter is great also. I am just starting to use the Pin Inspector, which lets you go back and look at data on a per-pin basis to see what is working and reschedule pins that have done well.

What do you dislike about Tailwind?

I wish there was a way to create settings for a particular board. For example, many group boards have rules about how often you can post, and it can be a little painful to keep track of those while trying to schedule content out a month in advance! I also wish more of the reporting features were available on the lower-tier plans.

What problems is Tailwind solving and how is that benefiting you?

I simply would not be able to achieve the growth in traffic and email subscribers without being consistently active on Pinterest, and I would not be able to be active on Pinterest without this scheduling tool since I have a full-time job in addition to my own business. It's like being able to be two places at once.

Small Business (50 or fewer emp.)
Sep 26, 2018
 Source
Overall Rating:
5.0
Vanessa S. avatar
Vanessa S.
Social Media Manager And Marketing Strategist
Share
"Tailwind Rocks for Pinterest and Instagram"
What do you like best about Tailwind?

I love that I can schedule posts to Pinterest and Instagram without worrying that they'll violate the terms of service for both platforms. The suggested times, hashtags and the ability to post to tribes helps me to save time and feel confident that I'm reaching my audience when they are online. Tribes are awesome for helping to reduce double posting or spamming - as long as you follow the prompts and don't post something when it flags that you've already posted that content.

What do you dislike about Tailwind?

I dislike how there's not more of a variety of hashtag suggestions, and that hashtag suggestions for Pinterest aren' yet available. I'm not a fan of how there's a limit of 30 days of data with the paid monthly or annual plan for individuals. I'd like to be able to see more data that can help me out, similar to the level of data included in an enterprise plan.

What problems is Tailwind solving and how is that benefiting you?

The benefits I've received from Tailwind include efficiency, saving time, being able to schedule posts way ahead of time, and being able to reach my audience.

Small Business (50 or fewer emp.)
Sep 10, 2018
 Source
Overall Rating:
5.0
Maisie W. avatar
Maisie W.
Marketing Specialist
Share
"Best Pinterest Scheduler!"
What do you like best about Tailwind?

The interface mimics Pinterest, so it's intuitive and easy to use. I also love the scheduled time slots to the side, so you can easily move pins around. Tribes is also an incredibly useful feature and can really help you up your reach on Pinterest. Also the base level is really affordable, great for small businesses or bloggers.

What do you dislike about Tailwind?

It would be really nice if your drafts showed up in order by board, instead of just random. Would also like to be able to schedule more than 150 drafts, but maybe that's an upgrade feature. The tailwind re-scheduler from Pinterest could also use some help, it's clunky and slow, and takes way too many clicks.

What problems is Tailwind solving and how is that benefiting you?

Pinterest is our biggest traffic driver, but I can't waste all day pinning things. Tailwind helps keep it organized, keep it regular, pin way more than I could on my own, and really helps expand reach and traffic through best practices and Tribes.

Small Business (50 or fewer emp.)
Aug 20, 2018
 Source
Overall Rating:
5.0
JS
Josephine S.
Owner
Share
"Great program for managing Pinterest"
What do you like best about Tailwind?

I love how easy it is to schedule pins from any website, rewrite the caption to include keywords and even ensure that they are directed to the correct website. I also love prescheduling posts to coincide with my blogging schedule

What do you dislike about Tailwind?

That there isn't a way to see more of a return on investment - instead of just number of clicks or visits, figuring out who inquires because they saw me on Pinterest

What problems is Tailwind solving and how is that benefiting you?

automation!

Small Business (50 or fewer emp.)
Aug 05, 2018
 Source
Overall Rating:
5.0
CB
Crystal B.
Designer
Share
"Great Service!!"
What do you like best about Tailwind?

Tailwind cuts down time spend with Pinterest by 75%+!!! It's easy to use and I've seen Pinterest following and engagement increase. Highly recommended.

What do you dislike about Tailwind?

I don't like that Instagram and Pinterest are two separate payment options.

What problems is Tailwind solving and how is that benefiting you?

With a baby, a part time job, and running a business, Tailwind has increased my productivity. Viewing data is helpful and meeting new people to collaborate with is a huge plus.

Small Business (50 or fewer emp.)
Aug 04, 2018
 Source
Overall Rating:
5.0
KC
Kelli C.
Founder
Share
"Tailwind has been a game changer for my productivity "
What do you like best about Tailwind?

Having the ability to sit for a bit, create content and schedule it out , has been a huge productivity changer. . To see what works and what doesn’t has been a revenue changer. Less time, more money. What’s not to like!

What do you dislike about Tailwind?

I still wish I could post to Pinterest, Instagram and Facebook with one image/text (fullu automated without major modifications). Unfortunately the image requirement differ for all three. I have tried using all the tips, but the images come out nusable on Facebook and Instagram.

What problems is Tailwind solving and how is that benefiting you?

Work less on social media marketing. Increase revenue by working smarter.

Small Business (50 or fewer emp.)
Aug 03, 2018
 Source
Overall Rating:
5.0
Donna W. avatar
Donna W.
Travel Planner
Share
"Tailwind took my social media game to new levels and saves me hours and hours each week"
What do you like best about Tailwind?

My favourite part of using Tailwind is the ability to use it on multiple devices, no matter where I am, to do my scheduling, for multiple social media platforms (Twitter, Facebook, Instagram and Pinterest - because they are all linked together seamlessly) - whether I am at home on my desktop, late at night on my tablet, or waiting for an appointment on my iPhone - I can spend a few minutes scheduling posts whenever and wherever it's convenient for me.

What do you dislike about Tailwind?

I can't particularly think of anything I dislike about the Tailwind app, it's more that it's difficult to plan content that fits within the guidelines of all four platforms - the character restriction in Twitter versus the image sizing in Instagram vs the infographic guidelines in Pinterest and so on.

What problems is Tailwind solving and how is that benefiting you?

I am solving the issue of time and scheduling. The benefit for me is freeing up my schedule for other things. I no longer have to spend hours and hours creating content, posting it, sharing it, tweeting it, uploading it to Facebook, turning it into a separate Instagram post, then pinning it to Pinterest, and repeating the process 20 or 30 times a day. Nevermind connecting with other people on all these channels. With Tailwind I get to socialize on my schedule. Spend a bit of time when it's convenient for me scheduling posts for the week or weeks in advance, knowing that they will happen on time without me having to worry about them. Then I can focus on building my following on each channel, tweet about other things, follow accounts that will build my following etc.

Small Business (50 or fewer emp.)
Jul 17, 2018
 Source
Overall Rating:
5.0
MB
Malika B.
Blogger
Share
"How to Save Time and Energy When Marketing"
What do you like best about Tailwind?

Marketing to my target market consistently takes time and energy, but, I can't be online 24 hours a day. That is why I love Tailwind. I can schedule social shares at the best times to post in advance even when I am away from my computer.

What do you dislike about Tailwind?

There is no magic wand that does everything for me...Just kidding.. Scheduling posts with Tailwind makes it so easy I don;t need a magic wand.

What problems is Tailwind solving and how is that benefiting you?

Saves me time and energy. Tailwind Allows me to put my feed up while I enjoy creating new images to social share on Pinterest, Facebook and Twitter to my target market

Small Business (50 or fewer emp.)
May 31, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"I couldn't live without tailwind"
What do you like best about Tailwind?

so awesome for pinterest and brilliant for instagram! It is an absolutely essential tool for any serious blogger.I love the tribes as you can help out your friends and easily schedule their content and I really love the instagram scheduling.

What do you dislike about Tailwind?

Nothing. I love it and it is a constantly evolving tool, so it is always being updated and added too.

What problems is Tailwind solving and how is that benefiting you?

It helps with scheduling, pinning, making pinterest better and it has helped me to grow my brand on instagram and pinterest. Tailwind helps me to have enough time to do the fun part of food blogging: making and eating food! Tailwind also helps by making sure all my boards are optimised and it ensures thatI never run out of content to share. It helps me to get my work seen which equals traffic- which in turn equals $$

Small Business (50 or fewer emp.)
May 30, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Convenient Tool For Pinterest and Instagram Scheduling"
What do you like best about Tailwind?

The ability to schedule Pinterest out alongside Instagram. This means we do not have to bulk post on one day of the week. This will do wonders when looking into engagement! Instead of posting 50 pins all at once, we can schedule these pins to go out over days or weeks in advance.

What do you dislike about Tailwind?

The only issue I've have so far is the timeline of their customer service getting back to us. One time it took 2 days, and the next it took them about 5-6 days. These were dealing with semi-important issues too.

What problems is Tailwind solving and how is that benefiting you?

We don't have to spend a day every week doing bulk Pinterest pins. This means our content can be spread out. This will also help us with engagements rates versus pinning all at once and not again for another six days.

Small Business (50 or fewer emp.)
May 09, 2018
 Source
Overall Rating:
5.0
YT
Yezmin T.
Director Of Marketing And Communications
Share
"Best money spent"
What do you like best about Tailwind?

Tailwind is an awesome tool allows me to save time and take care if my Pinterest schedule for weeks in advance.

What do you dislike about Tailwind?

I don't dislike anything. I would like to have more time to understand all the options Tailwind offers. I feel like I am not using it to its full potential.

What problems is Tailwind solving and how is that benefiting you?

I have increased my Pinterest reach from 0 to 1 million unique monthly visitors in the last 5 months.

Small Business (50 or fewer emp.)
May 07, 2018
 Source
Overall Rating:
5.0
RM
Rebecca M.
Chef
Share
"Brilliant"
What do you like best about Tailwind?

They seem to have thought of so many features all in one package. Love it

What do you dislike about Tailwind?

Not sure If I do dislike anything. I've been using it for a while if I've had any issues they're happy to sort it out quickly.

What problems is Tailwind solving and how is that benefiting you?

It gives me an opportunity to spend a short time working out my schedule for a few days in a row.

Small Business (50 or fewer emp.)
Apr 30, 2018
 Source
Overall Rating:
5.0
HG
Haylee G.
Freelance Hr & Business Strategy Consultant
Share
"Trustworthy and timesaving social media scheduling "
What do you like best about Tailwind?

I love the recommended scheduling times to help me reach my audience more effectively.

What do you dislike about Tailwind?

I dislike that a large portion of the reporting features are reserved for higher tier plan levels.

What problems is Tailwind solving and how is that benefiting you?

I am able to better source and share pins with others in my industry via Tribes, and schedule pins directly from my browser with the Chrome extension.

Mid Market (51-1000 emp.)
Apr 28, 2018
 Source
Overall Rating:
5.0
Allison W. avatar
Allison W.
Independent Fashion Consultant
Share
"HUGE Timesaver!"
What do you like best about Tailwind?

I love that I can pre-schedule my Instagram posts! It saves loads of time!

What do you dislike about Tailwind?

Sometimes it can be a bit hard to navigate. Also, the tutorial sometimes starts again when you sign in and makes you think you are creating a real post, but it never lets you post and you have to start again.

What problems is Tailwind solving and how is that benefiting you?

I'm saving time by being able to pre-schedule instagram posts, but it also suggests the most successful hashtags and posting times! It's really upped my instagram engagement and success!

Small Business (50 or fewer emp.)
Apr 17, 2018
 Source
Overall Rating:
5.0
AB
Ariel B.
Digital Marketing Manager
Share
"Extremely useful for anyone wanting to build Pinterest following"
What do you like best about Tailwind?

This is probably my favorite tool that I use with marketing. Manually pinning takes up so much time, whereas with Tailwind I can just spent 5 hours in the beginning of the week to pin everything for the entire week without worrying about it. It also helps me optimize the best times to pin. I like that I can see which pins are performing the best so I can replicate them.

What do you dislike about Tailwind?

I don't like that if I want to see all my previous pins from tailwind farther than 30 days back I have to upgrade to a higher cost membership. I also wish there was a way for me to pin my buyable pins through Tailwind, that would make it a lot better. I also like the new "tribes" aspect, but it's hard to start new ones on your own and to get people to really join them. It's a pain when the source/url of pins you're pinning doesn't carry over, and I'm not really sure why that happens, but it's still easier than manually pinning things one by one.

What problems is Tailwind solving and how is that benefiting you?

I'm able to save a ton of time by scheduling everything to go on pinterest for the week, instead of having to do a little each day. 90% of our website visits are from Pinterest now, so it's helping get our brand awareness out there.

Small Business (50 or fewer emp.)
Apr 16, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Tailwind is a wonderful scheduling tool."
What do you like best about Tailwind?

Tailwind makes pinning easy and schedules the pins for the best times for my audience.

What do you dislike about Tailwind?

There isn't anything I dislike about Tailwind.

What problems is Tailwind solving and how is that benefiting you?

Tailwind allows me to easily schedule my pins and pins them at the best time for my audience.

Small Business (50 or fewer emp.)
Mar 05, 2018
 Source
Overall Rating:
5.0
JN
Jonathan N.
English Teacher
Share
"Do you want a Pinterest analytics dashboard? Look no further, you found it! :)"
What do you like best about Tailwind?

I love Tailwind's customer service and how easy it is to schedule pins.

What do you dislike about Tailwind?

If you had asked me a week ago I would have said their analytics. They only gave us 7 days worth of analytics with the plus plan but they recently changed it to 30 days worth of data so I'm fine now. :)

What problems is Tailwind solving and how is that benefiting you?

It saves a ton of time and it helps us make informed decisions about our Pinterest marketing.

Small Business (50 or fewer emp.)
Jan 26, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Tailwind Is The Ultimate Pinterest Tool For Bloggers"
What do you like best about Tailwind?

This tool has helped my traffic grow to over a million monthly Pinterest page views in less than two months, which has brought in a phenomenal amount of traffic and sales yo my blog.

What do you dislike about Tailwind?

There is nothing that I dont like about Tailwind

What problems is Tailwind solving and how is that benefiting you?

traffic, pinterest automation and out reach

Small Business (50 or fewer emp.)
Jan 25, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy to use Pinterest Marketing Tool"
What do you like best about Tailwind?

That I can see my pinterest stats, what I can improve on my boards, and the tribes. I love adding my pins to tribes for exposure.

What do you dislike about Tailwind?

That some features are not included in my plan. I also do not like that it doesn't pick up my pins in real time.

What problems is Tailwind solving and how is that benefiting you?

Getting my content maximum exposure with little time investment

Small Business (50 or fewer emp.)
Jan 16, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"I love Tailwind!"
What do you like best about Tailwind?

I love the flexibility in scheduling with Tailwind. I can easily load my schedule for a week or more and not have to put any additional thought into it. I like that I can add additional pins and shuffle my schedule to spread them out. The program is very user-friendly and has fantastic features.

What do you dislike about Tailwind?

Really nothing. It's a little pricey, but for the most part, it's worth it.

What problems is Tailwind solving and how is that benefiting you?

I schedule pins for Pinterest Affiliate Marketing.

Small Business (50 or fewer emp.)
Jan 10, 2018
 Source
Overall Rating:
5.0
SS
Sal S.
Ceo
Share
"Get Tailwind! Don't be the Pilot that said I don't know where I'm going but I'm making record time! "
What do you like best about Tailwind?

Mulitple Boards, Humans on the phone or chat. Tribes are great. The articles always informative on top of their game. Everything at Tailwind is the best and I have tested them all. With Tailwind's direction and information, my business acct BARZZ has just reached 1.2 MILLION Viewers with just 500 followers. If that was FB I would have 20 people. Once again THANK YOU Tailwind FU FB.

What do you dislike about Tailwind?

I dislike that you aren't on other platforms. I also dislike that I happened upon tailwind after getting screwed by other utility programs

What problems is Tailwind solving and how is that benefiting you?

Posting on Pinterest automatically saves a tremendous amount of time. Analytics also helps to show whats working and then I correct what isn't.

Small Business (50 or fewer emp.)
Dec 21, 2017
 Source
Overall Rating:
5.0
OR
Oombawka Design R.
Crochet Designer. Ltd.
Share
"Top Notch Publishing Tool for Pinterest (and Instagram)"
What do you like best about Tailwind?

My favorite features are: >being notified if I have already pinned something to a board (no duplicate pins!) >tribes (are amazing for working with others) >the ability to schedule to multiple boards with one click >stats available for your pins is very helpful

What do you dislike about Tailwind?

I wish it would allow me to share to my Facebook Business Page.

What problems is Tailwind solving and how is that benefiting you?

Staying on top of Pinterest easily - managing my boards, comments and working with others to promote socially online.

Small Business (50 or fewer emp.)
Dec 11, 2017
 Source
Overall Rating:
5.0
Teresa C. avatar
Teresa C.
Occasional Certified Teacher
Share
"Tailwind is a fabulous scheduling tool for Pinterest and Instagram. "
What do you like best about Tailwind?

Very easy to schedule posts days and weeks in advance. It has tremendously increased my pageviews in a short span of time. I love it.

What do you dislike about Tailwind?

Some features such as Tribes require an account upgrade to participate well. Some analytical features also require an account upgrade.

What problems is Tailwind solving and how is that benefiting you?

I use it for my website. As Pinterest is a search engine, consistent scheduling of blog posts improves my reach tremendously.

Small Business (50 or fewer emp.)
Dec 06, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Genuine results"
What do you like best about Tailwind?

Incredibly well considered and designed platform, which enables me to quickly and effortlessly grow my Pinterest following.

What do you dislike about Tailwind?

As yet, I have few genuine dislikes, Tailwind is very good at incremental improvements. No changes which befuddle, just gradual, sensible improvements.

What problems is Tailwind solving and how is that benefiting you?

Conquering time zones and pinning efficiency. Time zones are self explanatory, however given that less high quality content is far better than a bombardment of average work, Tailwind is wonderful at ensuring that great content is scheduled at the very best time for impact.

Small Business (50 or fewer emp.)
Dec 03, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great way to increase engagement on Pinterest"
What do you like best about Tailwind?

Tailwind helps me schedule pins for the future so that I can pin on the weekend for all week!

What do you dislike about Tailwind?

Although I have not used Tailwind very long, I have not found anything to dislike so far!

What problems is Tailwind solving and how is that benefiting you?

I am able to present my Pinterest followers with pins when they will see them, yet they are created at a time that is convenient for me!

Enterprise (> 1000 emp.)
Nov 28, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great Program"
What do you like best about Tailwind?

Tailwind is easy to use and very intuitive. It has been a lifesaver for instagram scheduling.

What do you dislike about Tailwind?

It is sometimes glitchy, but that is a minor detail.

What problems is Tailwind solving and how is that benefiting you?

Tailwind has given us a much easier way to stay connected with our users.

Small Business (50 or fewer emp.)
Nov 16, 2017
 Source
Overall Rating:
5.0
SW
Susan W.
Proprietor
Share
"Excellent"
What do you like best about Tailwind?

Tailwind is incredibly easy to use - its scheduling feature is a huge time saver. Stats are sent automatically every week. You can create your own pins, pins from Instagram or direct from Pinterest. Awesome.

What do you dislike about Tailwind?

Unlike another scheduler, Tailwind doesn't offer looping of pins which would be useful

What problems is Tailwind solving and how is that benefiting you?

Developing my business presence on Pinterest - traffic to my Etsy shop has been positively affected.

Small Business (50 or fewer emp.)
Nov 06, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Tailwind has made Pinterest so much easier to use!"
What do you like best about Tailwind?

What I like best about Tailwind is its ability to schedule pins weeks in advance at the specific times they will be most likely seen by followers.

What do you dislike about Tailwind?

My only dislike about Tailwind is with the "Your Schedule" listing of dates. The field displaying the date is too short and when the numerical date is more than 1 digit, it's necessary to hover over each and every single pin in order to see the actual numerical date for the pins. Very time consuming when recording dates for 12-15 pins per day each week!

What problems is Tailwind solving and how is that benefiting you?

I don't use Tailwind for business, but rather for Educational purposes. Still, using Tailwind has solved the problem of making valuable educational products visible to more people. The benefit has been increased income due to increased visibility of the website.