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Tailwind Reviews: 4.3/5 — Solid Choice
Tailwind is a social media scheduling and analytics software that helps businesses create, schedule, and publish Pinterest and Instagram posts. It enables marketing teams to interact with social media influencers, views hashtag suggestions and conduct website analytics via a unified platform.
| Capabilities |
AI
|
|---|---|
| Segment |
Small Business
Mid Market
|
| Deployment | Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPhone |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation |
| Languages | English |
Compare Tailwind with other popular tools in the same category.
Visual layout, draft structure, chrome extension
Analytics history is short (7 days for a premium account). I have to use Pinterest Analytics to get a complete picture for reporting.
The traffic to our website from Pinterest has grown from 20-25 to over 800/week.
I love how you can plan tweets and posts for the future and let it work all on its own, saving a ton of time.
I don't like the overall look, but that is not important. It is very useful.
Saving time in my work day. What usually takes hours only takes minutes.
I enjoy getting the stat reports, setting up the shares and also getting my weekly updates on where my numbers are at each week with the new followers pins and likes. Great tool for using when you are running a business!
I can not think of a whole lot that I dislike off the bat.
I have noticed more response from my Pinterest along with the increase when it comes to my following since I started using Tailwind!
I love being able to schedule out all of my pins in one sitting. It's amazing. It's so easy to use, too! I also love Tailwind Tribes. It allows you to collaborate with other people in your industry,
Sometimes the software can be kind of slow. Other than that, there is not much I dislike...except maybe the price. I do wish it was cheaper. I don't really find the analytics useful at all. I pretty much use it for scheduling only, which makes it a bit expensive.
I am solving the problem of not having time to pin every single day. I have seen an increase in pin engagement, followers, and sales of my products. It's a must for anyone who wants to market their products on Pinterest.
I honestly have not been using Tailwind for very long, but it offers something that other social media schedulers do not - the ability to schedule pins to Pinterest. I have used other social media schedulers, like Hootsuite, Buffer, Meet Edgar, and Post Planner and as far as I am aware, none of them offer the opportunity to integrate with Pinterest. I like that you can create a schedule for pinning things and then actually schedule content to fill up the schedule. I also like that you can see the analytics concerning how well your pins are performing. You can see when you posted each pin, how many times people have liked, commented, or repinned each one, and can also reschedule them. In addition to pin insights, they also provide you with board analytics, which is pretty cool. You get to see how may people follow each of your boards. That is helpful because although a lot of people will follow your entire profile, some people will only follow specific boards. For example, my most popular board is the one that highlights the best posts fro my blog. The one with the least amount of followers is my "Work With Me" board. I also like that you can view them in order of likes, so it is easy to see which ones are the most/least popular at a glance. It also shows how many pins you have on each board, which can help you decide which boards you need to focus on a bit more. I also really like that you can organize pins by things like hashtags, pinner, domains, ad time periods. Finally, it does a great job of tracking your follower growth daily, weekly, and over time.
I think my only problem is that I can't afford to add it on to my monthly budget, but that is not a real issue. I can't think of any thing that I dislike about it.
I am really trying to use PInterest more as a way to earn money, so this helps to position me as an expert in my niche while also sharing tips, tools, and resources that my audience is interested in, but that I don't cover.
Love the ability to schedule out pins and see analytics that just aren't available natively. A great tool for seeing pin virality and analytics not available naitvely. The free trial option was excellent and I convinced my organization to buy this for a year. An excellent tool for seeing most popular boards, too. What I liked about this took is that it allowed you to see exactly what URL people found a pin from, as well. The ability to save a pin in draft mode is especially beneficial, allowing you to schedule pins later.
I really have no dislikes about this product. It had everything I needed.
We solved the lack of analytics
Pinning used to be a chore for me, and after discussing the possibility of hiring a VA, I happened upon Tailwind. It's better than any VA I could have hired. It tells me the best times to pin, let's me schedule pins months in advance, and even recommends content based on my pinning patterns. Well worth every penny.
They've continued to improve this product. While I wish I could more easily schedule seasonal pins for the future, the reality is this becomes more tedious. I still go and pin these seasonal items by hand as a result.
This tool has saved me time and money...what is better than that when you are a small business owner?
The chrome plugin for Tailwind makes it super easy to pin at volume from any site. The analytics are also top-notch and much more robust than native Pinterest analytics. It's an intuitive platform that easily shows you what's working and what's not in your Pinterest strategy.
It's hard to find anything I don't like with Tailwind. Their support and user experience team is super responsive and transparent, so they've taken all of my feedback into consideration. Considering they work with huge brands, it's nice to know they're willing to iterate for smaller companies.
I've increased referrals from Pinterest a ton and created a nice cycle of funneling people to our site who are then pinning our images. I can see easily what days and times work best for engagement and referrals and exploit those.
It's still a great social media scheduling tool worth looking at.
Support is not so good. So they first need to improve the support system.
i got huge benefit from it. as well as i have done email marketing with this tool
Almost All the Features are best as it provides a great interface for Designing and providing a great functionality to the product,..........!!!!!!!!!!!!!!!!!!!!
Nothing to Dislike about the product as i am using it since a year now , but if i will find any problem related to software or any bug then i will surely going to let you know
It provides a great Interface as it creates a good environment for Designing amazing websites by providing various functionalities which is required to improve the functionality of your or The Website....!!
I really like Tailwind because of the platform's ease of use, the features that help show you the best time to publish pins and other various analytics, and it just makes my life as a social media manager a lot easier day to day!
I feel like this is a generally good platform for what its meant for, but of course they could make it even more robust and better optimized with just general updates; I have found it laggy sometimes.
Tailwind helps me generate new content ideas and repurpose existing, well performing content. As a social media manager with sometimes limited resources, this tool has made my job and content perform a lot better.
Tailwind works great on Pinterest for batching work ahead of time. Is a platform that complements your strategy on social media. It works for Pinterest and Instagram. I have used it on both but I rather use it for Pinterest. You can add pins to your account months in advance, you can check followers, board followers, and many cool features. Tailwind is a paid program but can work the minimum if you only pin a maximum of 20 posts each month. The good thing is that you can always refer a friend and get discounted prices per month.
I don't like how works the Instagram platform, is good but needs a lot of work. Is not easy to set up to your phone all the programmed posts, you must have a Facebook business account in order to use your phone app from Tailwind to post automatically, which not always is the case. The quality of support ain't great, you can take days by getting a response from someone on their team. Also, they recently changed their prices without announcing it, which was so annoying. The Tailwind credit is good but you always will end up paying something else.
Tailwind has allowed me to see other stats that I can't see for myself on the Pinterest platform. I have used it on different accounts and works well.
It's easy to schedule all your pins! It gives you a nice layout so you are able to see what is scheduled and what content is still in your drafts. It also allows you to choose time slots on specific days depending on how many times you want to post each day to help keep you consistent. It adds everything automatically for you in your queue and gives you the ability to rearrange once added.
It's still a little clunky. The scheduler part of the software (which is what I use it for almost exclusively) is not exactly seamless. I think the ideas are right and the capabilities are on point, but the execution is still lagging a bit. For example, when you try and rearrange scheduled pins in your queue, it sometimes puts them in the wrong place or randomly adds new time slots to days instead of seamlessly shifting everything.
Pinterest scheduling made easy and automatic! It's a game-changer when you want to get ahead, batch schedule and leave on auto pilot for a bit.
The sense of community and help. It is a must for any lone entreprnure or small business owner. Really inpires me to post, and reminds me. It is the best solution for sceduling instagram postsa that i've found.
Nothing, I had a few technical glitches linking to facebook business, but the FAQ are fairly clear, Had another issue with instagram I suspect with insta rather than Tailwind, but none the less the help desk were super quick reponding.
It inspires me to post, I often talk about regulaqr posting publically, its just something I am personally very bad at. It is early days but I am hoping that i will see a difference. The ability to sid for an hour and write and scedule several posts is a realy time saver. The new design feature is really good too, as are the suggestions. Above all else its the feeling that you are not trying to do all this on your own.
Tailwind is the solution we could find to program pins for clients. The program is very easy to use and has great features. This platform is very good for incremental improvements. You can create your own pins, pins from Instagram or directly from Pinterest. Tailwind also displays your scheduled calendar so you can see how you are scheduling. All in all, you do a great job of monitoring your follower growth daily, personally, and over time.
It takes a long time to have to manually enter and edit the links once they have been pinned, I use it basically just for programming which makes it a bit pricey, I also don't like that it doesn't catch my pins in reality time. I also wish there was a free option beyond the trial month and having the ability to connect pins makes life a lot easier.
Tailwind is wonderful at ensuring great content is scheduled at the best time to make an impact. It is a must for anyone who wants to market their products on Pinterest. This is a useful solution for the inability to program pins within the application and software.
It is an absolutely essential tool for any serious blogger. It helps me program, pin, improve pinterest and has helped me grow my brand on instagram and pinterest. I have used it several times to upload images in bulk to Pinterest and have not had any problems. It allows me to audit my posts and save posts as drafts until I'm ready to use them.
I'm sure they can offer tutorials or there may be some youtube tutorials. Sometimes it can be a bit difficult to navigate. Also, the tutorial sometimes starts over when you log in. I would still like to be able to post to Pinterest, Instagram and Facebook with an image and a text.
Tailwind has increased my productivity. I can save a ton of time by scheduling everything to go to Pinterest during the week. I can schedule social shares at the best times to post in advance even when I'm not at my computer. It allows me to post my feed while I enjoy creating new images to share on social media on Pinterest, Facebook, and Twitter.
I love that it allows me to be extremely active on Pinterest without the time commitment & constant use of the platform. I love pinning multiple images from a post at one time, scheduling them to multiple boards, and that it creates a NEW pin every time (as opposed to "repinning" my own stuff).
I don't like that it doesn't pull the Rich Pin information. I also wish you could shuffle your schedule by section (by month, for example, if you have a lot of pins specific to that season or holiday) - rather than in its entirety. I often pin 2-3 months at a time.
It helps my Pinterest engagement and has taken my account for 30k views a month to 800k or more. Pinterest is all about regular posting and engagement and Tailwind allows me to do that without constantly manual pinning. It also helps engagement with Tribes, which seem to be more effective than group boards at the moment.
The interface, and the Chrome extension for Tailwind are my favorites.
My only dislike is that I want to set a default date range for tracking.
Tailwind Tribes help me surface new content and get my content repinned.
I love that you can manage your future posts, schedule pins and instagram posts and more.
I dislike that you get signed out very frequently if you are logged in on many users.
We are able to solve the problem of posting and updating customers on weekends and when we arent in the office.
I like the way that Tailwind tracks my Pinterest activity among those who follow my boards and those who visit. I know that if my follower count has not risen then I need to be more active.
I wish that it was tailored to increase the amount of people who follow one of my boards. Other than that I really like Tailwind.
The tracking of pins that I have. Also the number of followers I have.
The ease of use combined with the huge amount of possibilities that you have. The overall layout of the program is very user-friendly. Also, the addition of the auto post feature makes tailwind gold. With this feature, you can align all your marketing strategies at once.
It is a heavy web-based software package. Because my computer is a bit older, it is really noticeable. There is no quick "click and done" work that I can do. But then again, with a slightly better computer (read: after 2010) this should not be a problem :)
The automated posting feature makes the Pinterest work a lot easier. Because all the useful functions are onboard, you can tweak every post before it goes live. If you want, you could schedule for a full year in advance. This also works with the Instagram auto-post feature. You can align both schedules for maximum marketing results.
The only way for me to stay on top of my social media content for my business is to have it scheduled out in advance. Tailspin lets me set times for my pins to automatically update so that I can keep an active presence throughout the week while only having to dedicate one day to creating & scheduling content.
My least favorite thing is that to access the analytics about when your audience is most engaged, you have to upgrade to the paid version. I get that most of these businesses have a paid subscription option to get access more tools, but that seems like a pretty basic feature that most social media managing apps/programs include in the basic version.
Tailwind has been huge for letting me schedule all of my Pinterest posts for the week all on one day so that I can devote time and energy to that on one day, then set & forget for the rest of the week. It also has some great analytics so that I can monitor what content is getting engagement.
Scheduled campaigns! The option to auto post to Instagram is amazing!
Honestly, I'm still trying to find something I dislike!
Automation which is so important
I feel that this program is a lot like Buffer, but with one difference. Hashtags. Tailwind really helps you discover which hashtags are best to use. I don't always use Tailwind to upload, but I do put my images in to Tailwind to make sure that I am using the best tags for my post.
Like I said, I find this to be very similar to Buffer. And instagram's rules make it difficult to find this program as useful as it could be. If I could do all this work and then just leave the program to post for me, that would be wonderful. But the reminders, while useful, are not quite as useful as posting for me.
This really does help me schedule and reach as far in to my audience as I can with tags.
I like that you can schedule Pinterest posts
Not a fan of the user interface for the dashboard
Lead generation
There are so many things I enjoy about Tailwind. I mean, it's a scheduler! Anything that helps me keep my social media work under control is a plus for me! But tailwind is more than just a social media scheduler or pin scheduler. It's also a great way to continue promoting your tribe. Which is what my favorite part is. Tailwind Tribes make pinning from my biz besties so much easier!
I really wish there were options for looping pins. Having the ability to loop pins makes life so much easier; especially if you're needing to Pin your own content. And let's be honest... who isn't?
Pinning material is time consuming. As an entrepreneur, I'd rather devote my time to more important tasks. This solves the problem of having time to Pin. And it's freed up so much time for me!
I have been using Tailwindapp for less than 8 months and I love it. My favorite feature is the ability to monitor how my domain is being pinned by others. I can easily see recent pins from my site, what I'd normally do then is interacting with that pin (liking and commenting) as well as connecting to that Pinterest user. That has been working miracles in terms of growing meaningful connections and even improving my Pinterest referral traffic. I love it that I can schedule pins too: I have no idea why Pinterest wouldn't allow that! Tailwindapp offers very useful browser extensions (Firefox, Google Chrome and Safari) which allow you to schedule pins on mouse-over. Tailwind will also show your scheduled calendar for you to see how you are scheduling. Pinning from Instagram is another recent feature I really like: Makes it possible to reuse those Instagram photos of mine!
By nature, Pinterest is good for only some industries. If you are into less, non-visual niche, I wouldn't probably invest into Tailwindapp.
Scheduling pins, pinning from Instagram and domain monitoring: All three features have allowed me to do much more with visual marketing!
The intuitive functionality and good data points
I wish the publishing tool were easier to use
With Tailwind, I can get comprehensive and affordable analytics for Pinterest, which helps our team make better choices about our pins
I actually don't really use Tailwind for its primary intended purpose. Instead, I make the most of its AI Labs tool. This feature has a wealth of AI copywriting tools for a wide range of purposes, such as Pinterest titles and descriptions, and Facebook and Instagram captions. These are a great jumping off point for writing excellent copy.
It could be due to the API, but its Pinterest analytics are fairly limited, so I tend not to use these.
Its AI Labs tool is helping me increase my efficiency. As a SMB, this is hugely useful when posting at a high frequency. I have also seen greater impressions and saves on the Pins that have utilised the AI tool.