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Updated on: June 3, 2023
Social Media Management Software is a platform that empowers businesses to manage their social media accounts from a centralized dashboard. Given the ability to streamline everything via a single platform, the tools are very useful in terms of streamlining social media workstreams, including scheduling posts in advance and regularly tracking performance analytics. Key features of social media software include regularly update content calendars, the option to automate the publication of posts, and access to social listening tools.
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