( 5,744 )
Unclaimed: Are you working at Constant Contact?
Constant Contact Reviews: 4.0/5 — Solid Choice
ConstantContact is an email marketing platform preferred by small to medium enterprises. The site makes it easy for businesses to customize emails and offers an extensive selection of features that can empower the growth of your business. The platform essentially serves as your one-stop shop for building email lists, creating your company logo, scheduling social media posts, and selling digital products. ConstantContact is also notable for having great deliverability rates and supporting invitation management, registrations, and tickets.
| Company | Endurance International Group |
|---|---|
| Year founded | 1995 |
| Company size | 1001-5000 employees |
| Headquarters | Burlington, Massachusetts, United States |
| Social Media |
| Capabilities |
API
|
|---|---|
| Segment |
Small Business
Mid Market
|
| Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation |
| Languages | English |
Constant Contact Pros and Cons
- Lets users create your company logo, schedule social media posts, and sell digital products
- Great deliverability rates
- Also supports invitation management, registrations, and tickets
- Service cancellation requires users to call customer support
- Limited automation options
Constant Contact advertises from $12 a month, and that figure buys you 500 contacts. Reach 1,000 and reported pricing roughly doubles to $30 — a 150% increase for doubling a list, which is the steepest entry-tier escalation in mainstream email marketing. The platform itself is genuinely easy to use and has one of the longest track records in the category. The pricing curve is what deserves your attention.
- What it is: A long-established email marketing platform aimed at small businesses, nonprofits, and local organizations, with event management and social tools bundled in.
- Best for: Non-technical small businesses and nonprofits who value simplicity and support over features per dollar.
- Pricing: Lite $12, Standard $35, Premium $80 per month at 500 contacts. Scales steeply with list size. No free plan. Verified via third parties in July 2026.
- The honest catch: Price is a function of list size, not plan, and accounts above 10,001 contacts are moved onto Email Plus.
What Is Constant Contact?
Constant Contact is one of the oldest names in email marketing, and its positioning has stayed remarkably consistent: make email approachable for people who do not think of themselves as marketers. That means templates that are hard to make ugly, a drag-and-drop editor with no learning curve, and a support operation that reviewers rate well above the category norm.
It has also broadened well beyond email. Event registration and management, social media posting and ads, SMS marketing, and basic landing pages all sit inside the same product. For a local charity running a fundraiser or a small business promoting a workshop, that bundle removes the need to assemble three or four separate tools.
Independent ratings are solid rather than spectacular. G2 puts it at 4.0 out of 5 across roughly 5,770 reviews, and Capterra at 4.3 out of 5 across about 2,892. Those are large samples by any standard, and the consistency between them is more meaningful than the small gap.
How Constant Contact Works
- Contact-based pricing. Your bill is set by how many contacts you store, with the plan tier determining features. This is the mechanic that matters most.
- Templates and a drag-and-drop editor. The core strength, and the reason non-technical users pick it.
- Segmentation and automation. Available from Standard. Lite is a broadcast tool rather than a marketing automation platform.
- Event management. Registration, ticketing, and attendee tracking, which is unusual to find bundled with email.
- Social and SMS. Posting, social ads, and text campaigns from within the same account.
- Deliverability. Long-standing sender reputation is one of the quieter reasons established senders stay.
Constant Contact Pricing
Three tiers, all quoted at 500 contacts, all rising as the list grows. Figures below are third-party reported for July 2026 — Constant Contact blocks automated access from our infrastructure, so these were not read from the vendor’s own page and should be confirmed at checkout.
| Plan | At 500 contacts | Reported at scale | What it adds |
|---|---|---|---|
| Lite | $12/mo | ~$30/mo at 1,000 contacts | Templates, basic email, social posting, event marketing |
| Standard | $35/mo | ~$110/mo at 5,000 contacts | Segmentation, automation, A/B testing, contact management |
| Premium | $80/mo | Up to ~$425/mo at 25,000 contacts | Advanced automation, custom reporting, SEO tools |
The things that actually determine your bill:
- The advertised price is a 500-contact price. Every headline figure assumes a very small list. If yours is larger — and most businesses evaluating email marketing have more than 500 contacts — the relevant number is nowhere on the pricing page’s first screen.
- The escalation is front-loaded. Going from 500 to 1,000 contacts on Lite reportedly takes you from $12 to about $30. Doubling a list is normal growth; a 150% price increase for it is not, and it happens at the very bottom of the range where budgets are tightest.
- Above 10,001 contacts you are moved to Email Plus. This automatic transition catches people out precisely because it is not a decision you make. Model it before you cross the threshold, not after.
- Annual billing saves up to 15%, and nonprofits save up to 30%. The nonprofit discount is genuinely one of the better ones in the category and materially changes the comparison for charities.
- There is no free plan. Only a free trial. MailerLite, Brevo, and Mailchimp all offer free tiers, so the entry comparison is not like-for-like.
- Inactive contacts still count. As with most contact-priced tools, list hygiene is a direct cost control. Pruning unengaged subscribers lowers the bill and usually improves deliverability at the same time.
Who Should Use Constant Contact
- Non-technical small businesses. The clearest case. If nobody on the team wants to learn a marketing platform, this is among the easiest to pick up.
- Nonprofits and community organizations. The up-to-30% discount plus bundled event management makes it unusually well suited to fundraising and member communication.
- Organizations running events. Registration and ticketing inside the email tool is a real convenience that most competitors do not offer at all.
- Teams that value support. Responsive human support is one of the most consistently praised aspects, and it is worth paying for if email is not somebody’s full-time job.
It fits poorly for large lists, where contact-based pricing becomes expensive against competitors; for ecommerce, where Klaviyo and Omnisend offer far deeper revenue attribution and store integration; and for sophisticated automation, where Constant Contact’s workflows are simpler than ActiveCampaign’s by a wide margin.
Honest Pros and Cons
Strengths
- Genuinely easy to use. The most consistent praise across thousands of reviews, and not a trivial advantage.
- Excellent support reputation. Reachable human help, which distinguishes it from several cheaper competitors.
- Event management included. Registration and ticketing bundled with email is close to unique in this category.
- Strong nonprofit discount. Up to 30%, on top of annual savings.
- Established deliverability. A long sender history is worth something real.
- Broad channel coverage. Email, social, SMS, and landing pages in one account.
Limitations
- Steep price escalation with list size. The defining drawback: a reported 150% jump between 500 and 1,000 contacts on Lite.
- No free plan. Trial only, while several major competitors offer permanent free tiers.
- Automatic move to Email Plus above 10,001 contacts. A change made for you rather than by you.
- Automation is basic. Standard adds workflows, but they remain simple next to ActiveCampaign or Klaviyo.
- Template design feels dated. A recurring criticism, particularly against MailerLite’s more modern output.
- Weak value at scale. The larger the list, the harder the comparison gets.
Constant Contact Alternatives and How It Compares
- MailerLite is the closest value competitor, with a modern editor and a free tier, though its free plan was cut from 1,000 to 250 subscribers.
- Brevo prices by emails sent rather than contacts stored, which is dramatically cheaper for large, infrequently mailed lists.
- MailChimp is the best-known alternative with a similar contact-based model and comparable escalation.
- ActiveCampaign is the upgrade for serious automation, at a higher price and a steeper learning curve.
- Klaviyo and Omnisend are the ecommerce choices, with revenue attribution Constant Contact does not attempt.
- AWeber and GetResponse occupy similar small-business ground with their own free or lower-cost entry points.
For a broader survey, browse our email marketing directory.
The Verdict
Constant Contact is a good product sold on a pricing model that punishes exactly the outcome you are paying for. The software is easy to use, the support is better than the category norm, deliverability benefits from two decades of sender history, and the bundled event management genuinely removes a tool from many organizations’ stacks. Ratings of 4.0 on G2 across 5,770 reviews and 4.3 on Capterra across 2,892 describe a platform that satisfies most of the people who buy it.
But contact-based pricing means growth costs money, and here it costs a lot of money early. A reported jump from $12 to about $30 between 500 and 1,000 contacts is a 150% increase for doubling a list, and it lands on the smallest customers. By 5,000 contacts Standard is reportedly around $110 a month, and above 10,001 contacts the account moves to Email Plus without you choosing to. Model your cost at the list size you expect in a year, not the one you have today — and if you mail a large list infrequently, Brevo’s send-based pricing will likely be much cheaper for identical work.
Two groups should still look hard at it. Nonprofits, because a 30% discount stacked on annual billing plus bundled event registration is a genuinely strong package for fundraising organizations. And small teams with nobody to spare, because ease of use and reachable support have real value that does not show up in a feature comparison. Everyone else should price MailerLite and Brevo alongside it before committing, and should be aware that the absence of a free plan makes the entry comparison less favourable than the $12 headline implies.
FAQ
How much does Constant Contact cost?
Reported entry pricing is $12 per month for Lite, $35 for Standard, and $80 for Premium, all at 500 contacts and billed monthly. Prices rise with list size: Lite reportedly reaches about $30 at 1,000 contacts, Standard about $110 at 5,000, and the top of the range approaches $425 a month at 25,000 contacts. Annual billing saves up to 15% and nonprofits up to 30%. Constant Contact blocks automated access from our infrastructure, so confirm current figures directly at checkout.
Does Constant Contact have a free plan?
No. It offers a free trial but no permanent free tier, which is a meaningful difference from several competitors. MailerLite, Brevo, and Mailchimp all provide free plans with real subscriber allowances, so if a free starting point matters, the entry-level comparison does not favour Constant Contact.
What happens when my list passes 10,000 contacts?
Accounts above 10,001 contacts are automatically moved onto the Email Plus plan. Because the transition is automatic rather than a choice you make, it is a common source of unexpected bills. If your list is approaching that threshold, price the change deliberately in advance and treat it as a decision point about whether the platform still fits.
Is Constant Contact good for nonprofits?
It is one of the better options. The discount reaches up to 30%, stacks with annual billing savings, and the bundled event registration and ticketing suit fundraising and member communication in a way that pure email tools do not. Combined with a reputation for responsive support, that makes it a strong fit for organizations without dedicated marketing staff.
What is Constant Contact best for?
Non-technical small businesses, nonprofits, and community organizations with modest lists who want email that is easy to use and well supported, particularly those that also run events. It is a weak fit for large lists, where contact-based pricing gets expensive, for ecommerce, where Klaviyo and Omnisend attribute revenue far better, and for teams needing sophisticated automation.
Compare Constant Contact with other popular tools in the same category.
We are able to send mass emails to the organization and schedule them when they need to go out at a certain time. Ease of use is important in the limited time we have.
Nothing to date. So far everything is going well.
The need for quickly getting emails out
The platform is user-friendly, intuitive, and meets every marketing need you can imagine. From email marketing and SMS to social – Constant Contact is the one-stop shop for communications efforts.
I think it'd be great if Constant Contact allowed users to schedule/automate emails in such a way that there's no need to duplicate.
Constant Contact has allowed our organization to streamline communications efforts in a centralized environment. I feel more productive in day-to-day tasks, due to the ease of use.
Sales support and technical support while learning teh process
Nothing. We were able to easily navigate the ptocess
None
The platform is very user friendly, and the features included in the plan are great for us to utilize.
I wish we could have more user accounts with our current plan.
Getting marketing campaigns out in an organized and timely manner.
I work for a very small non-profit organization so I tend to juggle a lot of responsibilities. Whether it is contacting our program participants, donors, sending newsletters, or making posts for social media, Constant Contact is a huge help.
I also love using Canva and wish the integration of the 2 were a little easier. I am able to use it but it's not nearly as user friendly as other aspects of both platforms.
Making it easier to do multiple tasks. As a small non-profit we don't have a dedicated marketing or social media team. Using Constant Contact as a team makes it easier for our current staff to collaborate on projects and take turns doing marketing.
The interface is very intuitive, just drag and drop. Data-rich in a lot of ways. Connection with Canva opens up a lot of opportunities. Send retargeting emails to people who clicked certain links - highly effective. Customer support to reset my CNAME records was helpful.
Best used in Sharpspring, if you have to import contacts from your own database, then you're missing a lot of the potential of Constant Contact. One thing I'd change is the ability to more easily export click lists after an email is already sent. I also wish there was a way to import larger files and just have it reduce the size automatically to the largest acceptable.
We use constant contact to send email marketing to our database of over 10,000 contacts. It keeps our clients in the loop especially those who are 5 years away from purchase but are still very legitimate targets.
I like its wide range of features that allow you to effortlessly create mailing lists. You have a wide range of templates to choose from. It provides the possibility of creating quite professional emails.
Customization options may be limited. Sometimes there are problems with email delivery. Some people receive emails.
It is an easy to use email marketing service. The different templates are fun. This system has allowed us to attract new clients. Excellent for working on creating marketing solutions.
Constant Contact has becoma an integral part of our E commerce studio. it is super user-friendly interface and intuitive tools have streamlined our process, allowing us to connect with the customers/clients easily.
there are some limitations that make it less helpful sometimes. there are lots of templates available, but sometimes it feels little restrictive when it comes to customization.
constant contact simplified our communication process , and the ability to connect with client and customers efforlessly. Also being able to monitor the customer engagement is the top notch.
I find it dependable. Constant Contact is my primary tool for communicating with my 'larger audience.' As such, if it fails, I lose contact with them. That;s fatal to a business-business consultant like me.
There are speed issues occasionally that are frustrating, not really problematic. There are many features I am not familiar with and therefore, fail to take advantage of. There are also many features I rarely use and often forget how to implement them even though I've deon so in the past. I suspect this is something that could be solved with a more intuitive UI. It would also be nice to have an extensive, easy to search library of short videos (3-6 minutes) to help when Ihave a want or need and don't know if or how to access it.
Comunicating with my comunity.
The ability to easily craft email templates, with a diverse selection of different elements to utilize!
The lack of conditional split targeting options when it comes to automation. Other than that, nothing at alll!
N/A
The segmentation design of constant contact is my favorite feature. I've used MailerKing and MailChimp in the past and neither of them is capable of truly tagging and segmenting to the point where the data is truly useful.
My only complaint about constant contact is that there's no recall feature if an email goes out incorrectly - we can't interrupt the send to make any changes to the campaign.
We had a really low open rate and a high unsubscribe rate with previous platforms. The retention and click through rates have improved exponentially after we switched.
I like how easy it is to create an email, the options I can use to build the email, and the ease of having emails listed in seperate groups, so I can pick which groups I want to send the email out to.
The activation when I log in each time. I can't seem to make it so I don't have another authorization.
Having a place where I can get an email blast out to people easily.
The scheduling feature to post at the time I want and the social sites keeping our business looking business and lots of info being relesed to get leads. As well the email marketing to all the clients keeping them in touch Constant Contact is amazing!
That you can't post videos with the social media scheduling. I like something moving like a gif or a video explaining more about our services. Maybe just a 8 seconds to send a video nothing long to add to the scheduling is my suggestion.
Reaching out to all my customers at once with a quality look. Keeping my business in the know and seen on social media without posting everyday myself, and all the features sms, intergation, and more it's so much Constant Contact does to help
the versatility and user friendly features
The lack of connectivity or features to socially distribute videos, reels or lives.
Constant contact with my audience ;)
A Constant Contact e-mail blast can spread the word to thousands of members in our listserv which is convenient and useful for us.
N/A -- there isn't a Constant Contact feature that I dislike.
Constant Contact allows us to reach thousands in our listserv, all at once and with so much ease -- it's so helpful and beneficial.
I like the simplicity of creating emails!
There are some features that I feel like could be expanded on.
It's helping with sales for our online store, along with sharing our nonprofit story.
The fact that contacts aren't duplicated if you choose to send emails to multiple lists at a time. Also the ability to see which emails got through, which bounced, which are out of office, etc. I also really like how easy it is to build an email template - it's very familiar and not complicated.
I honestly haven't found any gaps or issues with Constant Contact yet, but I'm only a few months in. One thing I wish could be done is to have a dedicated Constant Contact rep. I don't like that we have to reach out to support for every question and would rather have a sole person to work with.
Constant Contact makes it SO Easy to get emails out to a set list of contacts. We have multiple lists created and we can easily send a variety of emails in the same day to specific subsets of customers.
I love the ease of setting up an email and sending to large amounts of people. It makes the sharing process so simple while still making the blast look beautiful and intriguing.
The only thing I do not like about Constant Contact is the automation path and the confusion it brings as well as some confusing factors in navigating the system.
Mass email send outs. I love how easy it makes it while not having to select names one by one. It also makes the creation easy and beautiful. It makes a time consuming process much quicker.
great to send campaigns and organize campaigns. the customer service is amazing. The agents know what and how to help with any problem that arises
I wish there ware more color and font choices. to make the flyer more eye catching.
it helps me email mass campaigns to all my clients at once.
Ever since I upgraded to the plan that automatically resend my newsletter out to people who didn't open it My open rates have gone up 10%!! I'm getting about a 40% open rate which is huge All thanks to constant contact!
Nothing, I like everything about my experience so far
I've had no problems with constant contact
Unlike all the competitios of the Email Marketing tools Constant Contact is one of the best when it comes to UI and easiness of the platform. Really ❤️
There is nothing in terms of the Functionality which I don't like about them. Only one thing I dislike is the cost of the Platform which is really high.
Problems I am solving with constant Contac are:- 1) Email Campaigns. 2) Automated Email Sequence for New Subscribers of my website or Ads. 3) Automated Email Greetings for New Year, Birthday's, Festivals. 4) Segmentation, tagging of contacts. 5) Automation for adding leads and Customers in the List. etc. Benefits I have realized with Constant Contact:- 1) Saving Time on Manual work Replaved by Automation. 2) Email Campinging. etc.
The reporting system gives you all the insights to your business perfectly
Not alot to say here but if your a first timer you would need to explore biginner sights like Mailchimp etc.
Have not had a problem yet!
Very easy-to-customize existing templates that I can customize for my organization needs. Provides analytics on who had read/opened your email.
There is no place to house templates once created.
Sharing news and updates with our network or constituents. Sorting out audiences for specific mailings.
I appreciate how easy it is to create a great layout and add or remove pictures, text, and anything else. Shifting the look of your email is simple and encourages creativity.
To be honest, I have yet to discover a downside to using constant contact. I am familiar with competitors and frankly would chose constant Contact over them if given the choice.
Keeping our base of members connected is incresingly difficult as there are many digital formats vying for their attention. But Constant Contact has made it easy to connect and remain connected to communicate what's most important to our members.
It is easy to use and makes it easy to connect with our church members
Nothing! I have no complaints when using constant contact
I use it to connect with our church members and parents of youth goup. It makes it easy to connect with larger groups of people.
Being able to create a distribution list specific to the email campaign I am sending is very convenient. Also you can upload email addresses for the list via a spreadsheet or manually enter them. By checking the Performance after sending a Campaign project, which for me is a monthly newsletter for employees, I can track whether the newsletter is opened or not and how recipients interact with the newsletter, such as clicking links and reading articles, etc. Without having to ask any of the recipients to provide feedback, this data assists me create future content based on previous activity.
I wish there is a desktop application vs. working out of the website. Also, the designing of a campaign email takes some getting used to. I used to use a different program to create our newsletter and it allowed for me to be very creative with images, backgrounds, fonts, etc. and it seems CC is a quite a lot more simplified as far as design capabilities within the layout as well as specific images text and other content. However, I am able to create content in another program, take a screenshot of that content, and insert this as an image to the CC design I am creating. It is a successful work-around, which I would not be able to make creative and intriguing content to keep viewers interested.
Tracking how many people and who open the email.
Creats content and using the AI to write something about what I am selling
for me the software does all I need and therefore there is nothing I dislike
the reporting allows me to understand what is going on with my users
I was in panic mode. I accidentally deleted my entire Client list. I called Constant Contact, and the advanced tech guy, David Goodman, was able to recover my list, and the young lady (who I forgot her name) with tech support assisted me in uploading the file. They saved the day!
None, they are a great team. I am very satisfied with their services
N/A
I've used them for a few months of sending out newsletters now and I've been very happy with results. It's been easy to track where they go and clicks. I think it's an excellent service.
I haven't really found any negatives yet and don't think I will. Everything I've wanted to get out of the service has been delivered and I haven't had to contact customer service.
I was having issues with people receiving our email newsletter and with bouncebacks. Those issues have all been resolved. Constant Contact has saved me quite a bit of time in the last few months.
CC makes email and SMS marketing a no-brainer. Your collection of contacts is separated into specific categories, and campaign feedback is easy to read.
Least helpful... not sure. The process of determining what has been bounced and why could be a bit more clear.
Ease of creating, storing, and scheduling campaigns is phenomenal
