Airtable Reviews & Product Details
Airtable is a powerful visual project management platform that synergizes data, workflows, and execution teams on a unified dashboard. Streamlining work streams, the platform provides a synced and up-to-date information database that can be accessed by all stakeholders across different departments. Customization is at the heart of Airtable, allowing teams to create personalized apps and a tailored interface allowing easy access to relevant information and giving clear sightlines to the next steps. While customization is a key benefit, it also offers ready-to-use and pre-loaded industry-agnostic templates while extensive integrations and expandability make it scalable and agile.
| Capabilities |
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|---|---|
| Segment |
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| Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation |
| Languages | English |
Workflow management is a critical part of any job. It’s what keeps a project moving, and a team motivated to see it through. But, how do you support effective workflow management?
You start with understanding better what tools, platforms, and software are out there that can support your team’s ability to effectively manage workflow and collaborate within their teams and beyond.
To that end, we’ve identified Airtable as a strong market leader in workflow management software. So, let’s dive into Airtable’s features, capabilities, and price points to help you better understand your options.
What Is Airtable?
Airtable is a workflow management application with highly customizable database management tools used predominantly for collaborative project management.
The focus on having accessible, easy-to-use software to help with project management is increasing, and Airtable is a top choice. It features a familiar spreadsheet interface, but unlike traditional spreadsheet software that only records data, Airtable can also help you organize, sync, and manage your data and customize exactly how you need it.
For example, let’s say you’re using Airtable to manage vendor management workflow for an event. This would entail designing the database to include fields for:
- Vendors’ contact details
- Links to their websites
- Inputting key information, such as lead times, product availabilities, and prices
- Uploading order confirmations
- Uploading invoices
- Important notes and comments about the vendor
The option to invite collaborators to this database is also critical so individual users can easily update data in real-time. Having all these features in a single platform means users can clearly follow the progression of a particular project and keep everyone in the team up-to-date on their tasks and next steps.
How Much is Airtable
Airtable’s interface is very flexible and is ideal for numerous industries. While it has been marketed to larger corporations, most users who have had hands-on experience with the platform say that it is just as useful for smaller businesses.
This is reflected in Airtable’s pricing, which follows a monthly subscription model. This subscription cost increases depending on the number of features and ‘seats’ you choose to purchase, making it highly scalable depending on your organization’s needs.
Airtable’s features are grouped into four levels, and the price per seat rises accordingly. A breakdown of each level can be found below:
Free
- Designed for very small teams or individuals
- Up to 5 editors and unlimited ‘read-only’ users
- 1200 records per base
- 2GB of attachments
Plus
$10 per seat – Billed annually
$12 per seat – Billed monthly
- For small to medium-sized organizations
- Eliminates information silos within a team by connecting applications
- More advanced collaboration features
- 5,000 records per base
- 5GB of attachments
Pro
$20 per seat – Billed annually
$24 per seat – Billed monthly
- For medium to large organizations who need to streamline and collaborate on top-priority data
- More advanced features
- 50,000 records per base
- 20 GB of attachments
Enterprise
- Price is customized to your organization’s needs
- Enterprise-wide admin panel
- For organizations who need a scalable product to keep up with workloads
- Unlimited workspaces per organization
- 250,000 records per base
- 1,000 GB of attachments
How Airtable Works
Airtable was built to be as customizable as possible, giving users the ability to display their data in a way that meets their specific needs—whether that means a simple presentation or a more complex one.
Getting started is simple.
You start with an empty Airtable, which is essentially your ‘base.’ From here, you just fill it with your data. You can either use a template and bring in data from another source or construct a database from scratch. Whatever the case, you can leverage Airtable’s features to tailor the platform to meet your needs. For example, you can use the Interface Design feature to visually present data in a way that makes the most sense to you and your team.
Familiarizing and understanding all of Airtable’s features and capabilities may require some effort, but the payoff is worth it. Taking the time to learn the platform will ensure users have full control over their data and workflow management.
Features
Access to Airtable’s numerous features will depend on your subscription and, subsequently, the scalability of your projects. However, all subscription options should include:
- Unlimited bases
- Sync integrations
- The ability to add attachments
- Revision and snapshot history reporting
- Field and editing permissions
- Extension add-ons (e.g., data visualization or reporting extensions)
Airtable also provides:
Customizable Views
With a click of a button, this feature gives users the flexibility to switch between different data views. Users can view project timelines via the Timeline View, and easily switch to managing team tasks on the collaborative Kanban View. Other viewing options are also available ensuring that you can customize your viewing experience so you can maximize the platform.
The Timeline View
The Kanban View
Automations
Airtable Automations lets users streamline their work processes and boost team efficiency by providing customization options for notifications and creating multi-step workflows. The feature is helpful in terms of tracking project timelines and helping eliminate manual, repetitive tasks. Additionally, it can also minimize the risk of user error.
Syncing
Airtable’s ability to synchronize data means users have a central repository of information that is updated in real-time across all users and departments. It’s a useful tool that promotes seamless collaboration and data integrations, allowing everyone to enjoy a comprehensive understanding of project status or workflows at the speed of need.
Reporting
To enhance your project’s reporting capabilities, Airtable’s powerful reporting tools and extensions let users create highly customized reports that visualize your data in a simple understandable way. You can choose from a variety of charts, graphs, and tables to ensure that information is presented in a way that is easy to understand.
Integrations
Airtable offers robust integration that lets you connect the platform to a wide range of software; ensuring that all the project management tools that you use operate seamlessly. Airtable’s integrations mean multiple applications can be streamlined to automatically sync data, share information between different platforms, and automate tasks so workflows can be further improved.
Templates
Airtable’s templates can be used to effectively organize every aspect of your project’s workflows. Their pre-designed databases can be used as a great starting point for your projects. Conveniently, Airtable templates are also organized into several categories and industries, which helps you save time and effort from creating a new one from scratch. As always, these pre-populated grids are highly customizable.
Airtable Pros and Cons
Pros
- Facilitates easy collaboration between teams with company-wide visibility of plans, calendars, and workflows.
- Both Google and non-Google users can take advantage of all the features and integrations to support workflow management and collaboration
- Highly customizable bases and effective reporting features
Cons
- The platform’s user interface can be complicated for beginners
- Requires a significant learning curve
Airtable Alternatives
A great way to decide whether Airtable is the right software for you is to compare it to other options in the workflow management space.
Eliminate the hassle of comparing options by choosing from your top choices below. With the ability to review features and relevant information in one place, you can utilize our comprehensive product reviews to gather the necessary data you need to make well-informed decisions.
ClickUp
An all-in-one project management application, Clickup is designed to be used across any industry. From solo users to larger organizations, Clickup focuses on task management to help teams streamline their workflow.
ClickUp offers numerous workflow features and data views, including a built-in Table View to ensure your team always has access to a condensed, actionable snapshot of your projects.
Notion
Designed for smaller teams or individuals, Notion is an all-in-one SaaS note-taking app and database for streamlined project management. Some features include:
- A web clipper so you can easily save images and sites
- A real-time messenger feature
- Allows for category and page hierarchy organization
Hive
With a focus on automation tools, Hive aims to simplify overly complicated work processes through email and task automation. Boasting a user-friendly dashboard, Hive aims to help teams of all sizes automate time-consuming work tasks to give time back to a project’s creation and growth.
A Final Findstack Opinion
Overall, Airtable is a highly comprehensive and customizable workflow management application.
Airtable’s app offers flexibility by allowing you to switch views and integrate reporting extensions, ensuring your data is suitable for various applications. Additionally, its extensive list of integrations enables you to consolidate all your preferred tools and their data in one convenient location.
It’s important to keep in mind, however, that these features are only useful for those willing to take the time to learn them. Airtable’s interface can be quite overwhelming for new users so our advice is to scale to higher subscription packages only after you’ve taken the time to learn the app’s features and familiarize yourself with them.
Airtable is powerful, flexible and easy to use. It brings the power of databases to the reach of anyone. I can access from anywhere since it is online AND it connects to all of my other online tools.
It would be nice that when we do a formula we would have a bigger window or a way to make the window full screen.
It is able to get things out of my head and have it organised. And it ables me to build automations that take care of the grunt work I had to do.
I can store all my data in one place; I can have multiple people access the same data; i can retrieve the data fast
I can't view the photos in the record easily. I would like to be able to go from record to record just viewing the photos large on my screen rather than going into each record and clicking on the photo
1. when we had a big business move, I created a table to track all the items packed and box # ... that way, after everything was moved...and it was A LOT... it was much easier to find items 2. I track gifts that are given to VIP guests so that when we meet them again, we don't give them the same gifts again
Record Linking and Automations alone have saved time across the board, enabling us to do more in less time.
It can be intimidating if someone isn't familiar with it, however once they dig in, most everyone loves it.
Airtable helps keep all of our departments in sync and up to date. The automations help keep certain tasks from slipping through the cracks.
Everything! The ability to collaborate with colleagues, the ease of use, the app, the overall utility!
Nothing! I love it and have recommended it countless times.
Organization! Using Airtable has saved me so much time. I conduct research and I'm able to collaborate with colleagues. I use Airtable for organizing my research, the materials I use for the classes I teach, and for pretty much everything I do related to work!
I like being able to filter the data into useful views that help me understand the business and make decisions. I love the share views function which helps me communicate transparently with my customers.
The desktop software is Airtable's main priority, and the mobile app for iPhone needs work. It glitches out from time to time and doesn't show enough rows of data.
The key problems that Airtable helps solve are 1. organization and attention to detail (keeping all my business expenses in one place). 2. time savings having everything in one central hub saves us a lot of time probably 5-6 hours per week.
Airtable allows users to customize their view and use of shared, live data to an incredible degree. We have removed several steps in our workflows because of the automated, intuitive way we can sort and see our work.
Airtable is not printer-friendly, and is not available for use offline. The page designer extension is also lackluster and we have had to lower our standard and alter our data entry in some cases to accomodate this.
Airtable, with it's ability to link records and data points, allows us to cut out much of the human error and typo frequency when it comes to establishing and updating data in multiple places, which we do a lot of.
You can amicably visualize your data, optimize processes, create interactive databases, work simultaneously with your colleagues, and much more
I would like to be able to use formulas in rows too
I have not had any problem
Airtable's flexibility allows me to use it to manage work and data across departments. Its numerous applications and ease of use make it the first product I think of when determining a data management solution.
The Page Designer and Chart extensions need more flexibility in application and configuration. The Page Designer focuses primarily on individual records vs a wholistic data model. The Chart display options are too narrow in.
I manage our Marketing Metrics as well as operations. I have implemented solutions using only Airtable, as well as utilizing Zapier to connect Airtable to data collected through HubSpot, Hootsuite, WordPress, and our other CRM software.
I love that I can tailor the organization of my content in whatever way makes the most sense for me!
I haven't found anything frustrating about Airtable yet!
Prior to using Airtable I hadn't found a way to inventory my content. Now that Airtable has offered me this solution, I am saving incredible amounts of time. I am better able to serve my customers and I can consider bringing on other team members!
Airtable is a rare tool where its flexibility is matched by reliability. There are so many different ways to use Airtable, and each is incredibly effective. I use Airtable for any project I can to track progress, catalog content, and so much more.
To be honest, any small issues I've had with Airtable have been resolved in recent updates. I used to be weary about share functionality and users accidentally being added to a paid plan, but Airtable now allows admins to lock this permission. Additionally I was disappointed with the inability to share interfaces with non-users, but that is much easier now as well.
Airtable provides my team with a home base. Unlike navigating a complex organization of Drive folders, Airtable bases and tables allow data, content, and tasks to live in one central area.
It's super user-friendly and so versatile! I love the huge, varied functionality of the spreadsheets.
I genuinely don't think there's anything I don't like. At least so far.
I use Airtable to keep my art licensing business organized. I use it for bookkeeping, company outreach, scheduling, etc. It's helped me keep the majority of the admin side of my business organized and all in one place, which saves me time and headaches.
I love the level of customization Airtable provides. You create a base for anything you need. Content calendar, project tasks, org chart, whatever. So versatile.
The only thing I'm not in love with is the share view options for those you want to share some info with but not give them full collaborator access. There are options and work around, but I'd like them to be able to comment on records if possible.
Airtable is helping solve project tracking, information management, and content planning. It's really helpful to have such a versatile tool because then you can keep all of this in one platform.
It was very intuitive how to set up my database. I love that I could share it with others.
I would've loved to have been able to make a master database that others couldn't pull information into their own databases from.
Her table was a great way for me to manage teaching ESL. I have also used it personally for tracking media.
Airtable makes it easy to create custom applications with almost no technical experience. It can do extremely powerful automations, integrate into other platforms, and create custom UIs.
They are still rapidly innovating the platform and constantly releasing new features and updates. Sometimes things roll out and then it can take days or weeks for Airtable to notify users of these changes. I think they could do a much better job with publishing their release schedule and change logs.
We use Airtable for collaboration, project management, supply chain management, engineering and design, note taking and task management, knowledge bases and more. We're constantly finding new ways to increase our productivity or reduce friction in our workflows.
Coloring & ease of formatting types help to categorize data and provide more deep insights for next steps.
There are lesser amount of guides available around creating websites UI using Airtable. Notion beats here with ease of usage.
Categorizing data to extract insights; helps for better marketing spends & understanding how much each team member is contributing
It majes súper easy to Tracks all your issues and to do list, even when you already forget it! Send you emails and help you define periods of work.
I would like to have more space for guest, or invite new users temporaly and dont have to Pay so much for it.
Is solving structure issues and organization, improve my comunication with the team
Ability to consolidate and organize large amounts of data that are interconnected.
Not being able to create core tables that can be accessed from multiple workspaces
Hosting a large database of cycling events and embedding the table on our website. This allowed us to eliminate another third party calendar software program that was going to charge us almost $2,000 to display virtually the same calendar. In addition, all the data is hosted on one table that updates immediately on our calendar compared to having to update each event record separately. The other platform did not offer the ability to download all the individual events into a single spreadsheet or other format.
Flexibility and continuos update. Many views to accomplish everything.
Sometimes a bit slowly in loading pages with large databases.
Managing databases for different purposes. I create my CRM and project management tool.
I have been using Airtable for multiple years now. I have used it in high school and in college, and I have been blown away by how easy it is to create powerful and customizable apps and workflows from just a spreadsheet. Airtable really reinforces the notion that Data is King. The interface of the website is very intuitive and easy to pick up, and once you understand the basics, the possibilities and endless.
If you are planning on using. it with big teams, it can be a little expensive. I greatly enjoy the Intrafaces feature that was recently released, but it is not possible to share with external people, so that would be something I would like to see in the future.
I have always wanted a better alternative to storing all my data in google sheets. As much as I like using Sheets or Excel, I have always felt like it limited me and didn't let me connect my data with third-party services. Airtable was the perfect solution to this.
This is a great platform to help teams collaborate. Integrating forms and automation was easy to implement, It makes tracking each part of our customer's journey transparent.
Communicating with customer support can be slow at times, but they are helpful once they reach out. It would be great to have real-time customer support available.
Collaborating and sharing our work status with stakeholders is now seamless.