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Airtable Reviews: 4.6/5 — Highly Rated
Airtable is a powerful visual project management platform that synergizes data, workflows, and execution teams on a unified dashboard. Streamlining work streams, the platform provides a synced and up-to-date information database that can be accessed by all stakeholders across different departments. Customization is at the heart of Airtable, allowing teams to create personalized apps and a tailored interface allowing easy access to relevant information and giving clear sightlines to the next steps. While customization is a key benefit, it also offers ready-to-use and pre-loaded industry-agnostic templates while extensive integrations and expandability make it scalable and agile.
| Capabilities |
API
|
|---|---|
| Segment |
Small Business
Mid Market
Enterprise
|
| Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation |
| Languages | English |
Workflow management is a critical part of any job. It’s what keeps a project moving, and a team motivated to see it through. But, how do you support effective workflow management?
You start with understanding better what tools, platforms, and software are out there that can support your team’s ability to effectively manage workflow and collaborate within their teams and beyond.
To that end, we’ve identified Airtable as a strong market leader in workflow management software. So, let’s dive into Airtable’s features, capabilities, and price points to help you better understand your options.
What Is Airtable?
Airtable is a workflow management application with highly customizable database management tools used predominantly for collaborative project management.
The focus on having accessible, easy-to-use software to help with project management is increasing, and Airtable is a top choice. It features a familiar spreadsheet interface, but unlike traditional spreadsheet software that only records data, Airtable can also help you organize, sync, and manage your data and customize exactly how you need it.
For example, let’s say you’re using Airtable to manage vendor management workflow for an event. This would entail designing the database to include fields for:
- Vendors’ contact details
- Links to their websites
- Inputting key information, such as lead times, product availabilities, and prices
- Uploading order confirmations
- Uploading invoices
- Important notes and comments about the vendor
The option to invite collaborators to this database is also critical so individual users can easily update data in real-time. Having all these features in a single platform means users can clearly follow the progression of a particular project and keep everyone in the team up-to-date on their tasks and next steps.
How Much is Airtable
Airtable’s interface is very flexible and is ideal for numerous industries. While it has been marketed to larger corporations, most users who have had hands-on experience with the platform say that it is just as useful for smaller businesses.
This is reflected in Airtable’s pricing, which follows a monthly subscription model. This subscription cost increases depending on the number of features and ‘seats’ you choose to purchase, making it highly scalable depending on your organization’s needs.
Airtable’s features are grouped into four levels, and the price per seat rises accordingly. A breakdown of each level can be found below:
Note: Airtable has restructured its plans — current tiers are Free, Team, Business, and Enterprise Scale.
Free
- Designed for very small teams or individuals
- Up to 5 editors and unlimited ‘read-only’ users
- Record limits vary by plan
- 2GB of attachments
Team
- For small to medium-sized organizations
- Eliminates information silos within a team by connecting applications
- More advanced collaboration features
- Higher record limits per base
- 5GB of attachments
Business
- For medium to large organizations who need to streamline and collaborate on top-priority data
- More advanced features
- Higher record limits per base
- 20 GB of attachments
Enterprise Scale
- Price is customized to your organization’s needs
- Enterprise-wide admin panel
- For organizations who need a scalable product to keep up with workloads
- Unlimited workspaces per organization
- Highest record limits per base
- 1,000 GB of attachments
See Airtable pricing for current rates.
How Airtable Works
Airtable was built to be as customizable as possible, giving users the ability to display their data in a way that meets their specific needs—whether that means a simple presentation or a more complex one.
Getting started is simple.
You start with an empty Airtable, which is essentially your ‘base.’ From here, you just fill it with your data. You can either use a template and bring in data from another source or construct a database from scratch. Whatever the case, you can leverage Airtable’s features to tailor the platform to meet your needs. For example, you can use the Interface Design feature to visually present data in a way that makes the most sense to you and your team.
Familiarizing and understanding all of Airtable’s features and capabilities may require some effort, but the payoff is worth it. Taking the time to learn the platform will ensure users have full control over their data and workflow management.
Features
Access to Airtable’s numerous features will depend on your subscription and, subsequently, the scalability of your projects. However, all subscription options should include:
- Unlimited bases
- Sync integrations
- The ability to add attachments
- Revision and snapshot history reporting
- Field and editing permissions
- Extension add-ons (e.g., data visualization or reporting extensions)
Airtable also provides:
Customizable Views
With a click of a button, this feature gives users the flexibility to switch between different data views. Users can view project timelines via the Timeline View, and easily switch to managing team tasks on the collaborative Kanban View. Other viewing options are also available ensuring that you can customize your viewing experience so you can maximize the platform.
The Timeline View
The Kanban View
Automations
Airtable Automations lets users streamline their work processes and boost team efficiency by providing customization options for notifications and creating multi-step workflows. The feature is helpful in terms of tracking project timelines and helping eliminate manual, repetitive tasks. Additionally, it can also minimize the risk of user error.
Syncing
Airtable’s ability to synchronize data means users have a central repository of information that is updated in real-time across all users and departments. It’s a useful tool that promotes seamless collaboration and data integrations, allowing everyone to enjoy a comprehensive understanding of project status or workflows at the speed of need.
Reporting
To enhance your project’s reporting capabilities, Airtable’s powerful reporting tools and extensions let users create highly customized reports that visualize your data in a simple understandable way. You can choose from a variety of charts, graphs, and tables to ensure that information is presented in a way that is easy to understand.
Integrations
Airtable offers robust integration that lets you connect the platform to a wide range of software; ensuring that all the project management tools that you use operate seamlessly. Airtable’s integrations mean multiple applications can be streamlined to automatically sync data, share information between different platforms, and automate tasks so workflows can be further improved.
Templates
Airtable’s templates can be used to effectively organize every aspect of your project’s workflows. Their pre-designed databases can be used as a great starting point for your projects. Conveniently, Airtable templates are also organized into several categories and industries, which helps you save time and effort from creating a new one from scratch. As always, these pre-populated grids are highly customizable.
Airtable Pros and Cons
Pros
- Facilitates easy collaboration between teams with company-wide visibility of plans, calendars, and workflows.
- Both Google and non-Google users can take advantage of all the features and integrations to support workflow management and collaboration
- Highly customizable bases and effective reporting features
Cons
- The platform’s user interface can be complicated for beginners
- Requires a significant learning curve
AI Features
Airtable has also introduced AI features, including an AI field type for summarization, categorization, and text generation directly within your bases.
Airtable Alternatives
A great way to decide whether Airtable is the right software for you is to compare it to other options in the workflow management space.
Eliminate the hassle of comparing options by choosing from your top choices below. With the ability to review features and relevant information in one place, you can utilize our comprehensive product reviews to gather the necessary data you need to make well-informed decisions.
ClickUp
An all-in-one project management application, Clickup is designed to be used across any industry. From solo users to larger organizations, Clickup focuses on task management to help teams streamline their workflow.
ClickUp offers numerous workflow features and data views, including a built-in Table View to ensure your team always has access to a condensed, actionable snapshot of your projects.
Notion
Designed for smaller teams or individuals, Notion is an all-in-one SaaS note-taking app and database for streamlined project management. Some features include:
- A web clipper so you can easily save images and sites
- A real-time messenger feature
- Allows for category and page hierarchy organization
Hive
With a focus on automation tools, Hive aims to simplify overly complicated work processes through email and task automation. Boasting a user-friendly dashboard, Hive aims to help teams of all sizes automate time-consuming work tasks to give time back to a project’s creation and growth.
A Final Findstack Opinion
Overall, Airtable is a highly comprehensive and customizable workflow management application.
Airtable’s app offers flexibility by allowing you to switch views and integrate reporting extensions, ensuring your data is suitable for various applications. Additionally, its extensive list of integrations enables you to consolidate all your preferred tools and their data in one convenient location.
It’s important to keep in mind, however, that these features are only useful for those willing to take the time to learn them. Airtable’s interface can be quite overwhelming for new users so our advice is to scale to higher subscription packages only after you’ve taken the time to learn the app’s features and familiarize yourself with them.
Compare Airtable with other popular tools in the same category.
I like Airtable and all that we can do through its use; visually, it is attractive and is relatively quite easy to learn and use; on the other hand, in terms of functionalities, it is excellent for tracking projects on any timeline (past, current and incoming), monitoring who is working on projects at any time you want, adding details to project statuses, setting deadlines for accomplishing activities and much more. Airtable has many capabilities to exploit once users become accustomed to using the tool; it has proven to be a handy resource within our organization.
The charting application is very little customizable, and the automation is still a bit clunky; taking those two details out, I have no complaints about this product.
Airtable is a daily use tool within my organization due to the versatility, power and functionalities that enhance the management of our projects. Since using it, we have noticed a better workflow and better organization, planning and management of our projects; moreover, it is possible to track the progress of projects in real-time and make edits or add details to projects on the fly, which is something we had not enjoyed with other management tools used previously. It is a relief to have such a valuable tool like Airtable.
We are able to customize pretty much everything, which allows us to do things the way that best fits our workflows. And with the automations, we're able to save a ton of time and integrate our task management with the other tools we use.
It took us a long time to really make use of the more advanced features like calculated fields and automations in general, so we didn't get the full value from day 1. But once we did start exploring these things, we've only gotten more and more value out of using it.
We use Airtable for task management for the different teams in our Marketing department. And with the ability to have multiple tables with different settings, we can make sure that each team can use it the way that best fits them. Also, by being able to link records and use automations to connect it across, we're able to link tasks together across teams within the tool. Lastly, we've found the forms feature extremely helpful when we get tasks from other teams in the company. All they have to do is fill out a few fields and we will automatically get the tasks created and assigned properly in the tool we use, so we don't have to handle multiple task management tools or processes.
The best tool you can use to manage tables and create dashboards with.
The pricing per workspace is not that great.
Connecting all my tools like zapier, typeform and .. is one of the best features
Airtable is beautiful and functional. I love the new Interface software and use it to show clients my work in an easy-to-understand way.
It can be difficult to start using Airtable — but it's overall very easy, once you get the hang of it.
Airtable allows me to create less decks, and instead put information into a more accessible, easier-to-manipulate platform. I can't say enough good things.
Views and automations are amazing. Filters and group by features also
no connection between the databases, no possibilities to hide empty fields on galery views like notion
data centralization, which allows to save a lot of time
We like how Airtable has templates that allow us to jump-start our venture operations. For example, Investor Deal Flow and investor Portfolio Companies are used initially.
I would prefer that the views in Airtable be more flexible. For example, in Gird View, I can't have the row height automatically increase based on the amount of data entered.
Airtable allows us to hit the ground in managing our operations without external help. We can customise the templates or bases as our needs grow. 3 things are crucial in managing our venture operations. Apart from email services, the team rely on Airtable to track and manage our deal flow and portfolio.
The easiest way to build processes you need without having to code. Also like the ability to have all the employees seeing the same data in different ways
Some automation controls and the lack of chart management like in excel for instance.
I basically run my company area in airtable, managing bugs, product roadmap, CRM and cancel requests.
You do not have to buy many applications, just use Airtable. Flexible, Easy to Use.
Project Managagement better in other programs like Monday
Anything more or less can be solved in Airtable. Can replace many other small programs.
Airtable is user-friendly, easy to learn and has made our team so much more efficient. I love that it can be adjusted to our team's needs. There's no platform like it!
I gueess the only downside is that we as users are not able to add fields ourselves and we have to reach out the airtable team to add any data fields we need
Record keeping and project tracking is crucial for our team, and airtable fulfills those needs well. It def improves productivity
The free version gives stacks of features to run most projects' needs, but if it does not have the tool in the free version, the paid versions will; the best part with all the credit one gets for recommending the free version gives you a chance to try before you buy. I used a pro version with four seats for almost three months with credit alone. Awesomeness
Need a custom auto number, The ability to dictate which field is the "heading" of a Calender entry in calendar view. Form view layout is not customisable; this can be a deal breaker as a choice of the form builder, especially if adding to a website (not sure if Airtable even has this function) conditional logic in forms is lacking Inability to copy-paste a screenshot into a records comments
Recently had to team up with a fellow reseller in another city; Airtable has helped us keep track of who my clients and leads are and what tasks need attention,
Assigning tasks are extremely easy, keeping track of tasks is also very easy. Also, it is a good place to store documents/files.
Newcomers in the company sometimes have a hard time understanding our bases on airtable since they can be complex.
New features have always been super helpful
The integrations, filters, and user friendly are really helpful for the teams and the company process.
For now, everything is perfect for us. Maybe other flexibility for calendars but it is ok
The tag manager and the updates for the filters has been perfect for our process
It's very didactic, easy to use (once you get a hold of it) and it's just nice to present data in a more graphic and friendly way. It's a prettier excel and much more fun to use.
It can be tricky in the beginning; you might feel overwhelmed. But you soon catch up to it, and it'll change your way of viewing and using data
It is helping me have more clean data and present it in an impactful way without spending a lot of hours creating dashboards
Great way for my leadership team to collaborate and keep all of our notes in one place.
Needs more tutorials (step by step). Possible video or tech support to build platforms.
It supports our ability to share information and work together.
It's easy to use and understand. Its visually appealing and works seamlessly. I love that you can set automations and you can get alerts through Slack or email.
Nothing much. Works just fine too me. It can be a bit difficult for people to learn how to use it in the beginning
Work flows more easily, plus we are able to see what everyone in the team is doing. Makes us more productive and collaborative.
Airtable is fast, secure (supports SSO login as well), provides easy data visualisation and it's from the best tools that can be used from teams to communicate. It can also be used as a task assignment software and thanks to history recall and commenting functionality, teams within an organisation can really talk to other things without being experts on other's team field. For instance a support agent can create a bug request to the development team without the support agent having to access more complicated bug mangament software.
If you don't have a premium plan and you want to synchronise data between two databases, there is a button that synch the data. It's really difficult to find that button. I am searching for it all the time. And with the latest changes on the UI, I am searching even more every time.
Mainly it helps to gather data easily via Airtable forms and process them. It's helping on HR process, managing social media posts schedule thanks to the calendar feature and assigning tasks to team members.
It is a simple interface with a lot of options.
The only downside I see is that some of the equation functions are a little complicated.
Airtable solves a ton of our record keeping issues. The benefits have been that we are able to keep a solid client and product list.
It is simple and yet complex all the while being completely customisable.
Perhaps a click-of-a-button email to all/selected contacts function. You may already have it that I haven't seen without going into the automation section.
AirTable is providing our organisation with a fully functional crm system that is easily customisable without needing to be a coder!
You can use for backend for your applications or you can just use it as it is to leverage all the cool features, build relations between tables and roll-up all relevant info
Sometimes integrating with your app requires that extra step to create the key and connect which is a bit more annoying than just going with default backend but worth it
I needed a tool to store and organize all the content for my startup. We built the MVP using airtable as our database with a modular hierarchical structure and worked perfectly
I love how flexible the spreadsheets are & how you can move the categories around. Plus it organizes it in multiple views. Plus much more! It's way better then the competitors.
nothing. there's nothing that isn't working correctly.
It's helping my team be in constant communication with up to date, up to the minute, accurate live information on the files that we are working on.
I love the innovative yet simple design that Airtable provides. I also love that a free option is available. I use Airtable for everything from vacation planning to financial management.
I am a legacy user and I am not sure what I lose and what I gain by "upgrading" to the newer model. In particular, I would like to have a better understanding of the extensions that are offered and how to use them with the tables I've built.
I have used airtable both personally and professionally. Personally, it helps me track everything from finances to planning road trips. Professionally, I have used it for everything from grant management to onboarding and training processes.
After using Airtable for more than 5 years, I used to use Airtable to organize all my tasks and data. I’m using Airtable as: Personal CRM and accountant accountant for my small business organize all my data and information and more
I hope to have more options for user permissions to have access to specific views and table in one workspace, and to improve linking between bases
Task management, appointment management and more
Airtable is very easy to use and it permits to collect data in many format. It's a database tool on cloud that everyone could be use. It's possible to use Airtable to organize anything.
The price of premium license, but with the free license is possible to do a lot of things
Planning, organize a travel, take notes, register members of an association
I find the look of the interface very pleasing. It is easy to work with and much more visually appealing and efficient than Microsoft Excel, and much easier to use than Microsoft Access, especially for someone who does not have the knowledge to use Access. I really like that I can connect to other tables and other databases with such ease. I also like that I can use forms to enter new information and share those forms with my customers. I also use Airtable forms on my website so that customers can upload images to be printed (I run a print shop). Airtable forms are also a way for customers to contact me, and I like that I can customize the kind of information I require of them. For now I use Google Sites for my website, and I appreciate that I can easily embed the Airtable forms onto my website. I find Google Forms to be chunky and not as efficient as Airtable Forms. Plus, I have the added benefit of having the information entered go straight to my Airtable! I also like that I can use Airtable for other purposes, such as tracking income and expenses. I've also been using the Airtable extensions a lot to enter new data. I mostly use the "Embed Website URL" extension and drop in the link to the forms I've created. The Page Designer extension is a super helpful way to print labels (such as shipping labels or product labels), and it makes things really efficient because the data is pulled straight from the order that I can easily search.
The Android tablet version is not as convenient to use as the desktop version. I would like to be able to set up the views on my tablet version so that it aligns more with the desktop version. I would like to be able to adjust the size of the fields on my tablet app. I would also like to be able to "hide" tables so that they don't show up as tabs at the top of the page. Some tables are necessary to have, but I don't use them after they've been created.
It is helping me with production management and organization, cost tracking, inventory, and order tracking. I have become much more productive since I started using Airtable. Business performance has increased because Airtable lets me focus more on the production side of my business since it takes care of all the organization and management. One problem that I've had with being a made-to-order manufacturer is keeping track of all the tasks within an order. With the Airtable drop-down menus, I can easily track at which stage of the process any one order is. I can even track if I've invoiced the order, which solved my problem of accidentally creating double invoices for orders because I'd forgotten if I'd made an invoice for a particular customer or not.
I love how easy it is to create data tables that are completely customizable in how I use the data. I can manipulate things however I need to in order to get the end result I need. Airtable can handle most of the heavy lifting with data manipulation when I am developing web apps.
There are some features that other services like Zapier or Make have that I wish Airtable had. I think in time they will probably start to add some of those things, but in it's current state it has about 90% of what I need. It is close, but not perfect. Still it is by far the the easiest way to manipulate data and do all sorts of useful things with it.
I manage a lot of dates and timelines in a web app that I develop for. I can have Airtable handle all the heavy lifting with doing the math on windows of time based on given dates, etc. From there I can integrate with Google Calendar to automate scheduling, etc.
You can design what you need from CRM to project management, from workflow to content management tools with zero code!
The mobile app is slow and needs more improvements.
Design internal apps and workflows without coding.
The structure allowed us to build a sort of "Agency ERP", tracking client projects, contractor tasks, platform payments etc. It allowed me, as the agency owner, to spend less time on day-to-day operations management. And with PowerQuery API we've built all the necessary business analytics tools.
Didn't find a way to maintain one-to-one (rather than one-to-many) links between tables.
Keeping track of a multitude of operational details in the agency
Multiple users can access. Cloud based. Easy to learn and use.
Some features seem hidden because it's different than mainstream software.
Data storage and sharing.
Airtable is flexible and adaptable to different projects and data management needs. It is also very easy to learn how to use, and the interface is modern and comfortable.
It is a little difficult to learn how to link information across different tables, but you can figure it out with some effort and by looking at the videos supplied by Airtable.
It helps me collect information from people by easily creating forms with public links. Also, you can sort and filter the data collected in a way that makes it very useable and manageable.
Seemless functionality within the entire product.
Limitations within the different pricing structures are somewhat disappointing. To really succeed, you need Enterprise, and it's just not feasible for many
Airtable has turned antiquated and disconnected systems into streamlined and efficient processes for us. This saves us significant time and improves quality of work.
