Airtable is a powerful visual project management platform that synergizes data, workflows, and execution teams on a unified dashboard. Streamlining work streams, the platform provides a synced and up-to-date information database that can be accessed by all stakeholders across different departments. Customization is at the heart of Airtable, allowing teams to create personalized apps and a tailored interface allowing easy access to relevant information and giving clear sightlines to the next steps. While customization is a key benefit, it also offers ready-to-use and pre-loaded industry-agnostic templates while extensive integrations and expandability make it scalable and agile.
Capabilities |
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Segment |
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Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
Workflow management is a critical part of any job. It’s what keeps a project moving, and a team motivated to see it through. But, how do you support effective workflow management?
You start with understanding better what tools, platforms, and software are out there that can support your team’s ability to effectively manage workflow and collaborate within their teams and beyond.
To that end, we’ve identified Airtable as a strong market leader in workflow management software. So, let’s dive into Airtable’s features, capabilities, and price points to help you better understand your options.
Airtable is a workflow management application with highly customizable database management tools used predominantly for collaborative project management.
The focus on having accessible, easy-to-use software to help with project management is increasing, and Airtable is a top choice. It features a familiar spreadsheet interface, but unlike traditional spreadsheet software that only records data, Airtable can also help you organize, sync, and manage your data and customize exactly how you need it.
For example, let’s say you’re using Airtable to manage vendor management workflow for an event. This would entail designing the database to include fields for:
The option to invite collaborators to this database is also critical so individual users can easily update data in real-time. Having all these features in a single platform means users can clearly follow the progression of a particular project and keep everyone in the team up-to-date on their tasks and next steps.
Airtable’s interface is very flexible and is ideal for numerous industries. While it has been marketed to larger corporations, most users who have had hands-on experience with the platform say that it is just as useful for smaller businesses.
This is reflected in Airtable’s pricing, which follows a monthly subscription model. This subscription cost increases depending on the number of features and ‘seats’ you choose to purchase, making it highly scalable depending on your organization’s needs.
Airtable’s features are grouped into four levels, and the price per seat rises accordingly. A breakdown of each level can be found below:
$10 per seat – Billed annually
$12 per seat – Billed monthly
$20 per seat – Billed annually
$24 per seat – Billed monthly
Airtable was built to be as customizable as possible, giving users the ability to display their data in a way that meets their specific needs—whether that means a simple presentation or a more complex one.
Getting started is simple.
You start with an empty Airtable, which is essentially your ‘base.’ From here, you just fill it with your data. You can either use a template and bring in data from another source or construct a database from scratch. Whatever the case, you can leverage Airtable’s features to tailor the platform to meet your needs. For example, you can use the Interface Design feature to visually present data in a way that makes the most sense to you and your team.
Familiarizing and understanding all of Airtable’s features and capabilities may require some effort, but the payoff is worth it. Taking the time to learn the platform will ensure users have full control over their data and workflow management.
Access to Airtable’s numerous features will depend on your subscription and, subsequently, the scalability of your projects. However, all subscription options should include:
With a click of a button, this feature gives users the flexibility to switch between different data views. Users can view project timelines via the Timeline View, and easily switch to managing team tasks on the collaborative Kanban View. Other viewing options are also available ensuring that you can customize your viewing experience so you can maximize the platform.
Airtable Automations lets users streamline their work processes and boost team efficiency by providing customization options for notifications and creating multi-step workflows. The feature is helpful in terms of tracking project timelines and helping eliminate manual, repetitive tasks. Additionally, it can also minimize the risk of user error.
Airtable’s ability to synchronize data means users have a central repository of information that is updated in real-time across all users and departments. It’s a useful tool that promotes seamless collaboration and data integrations, allowing everyone to enjoy a comprehensive understanding of project status or workflows at the speed of need.
To enhance your project’s reporting capabilities, Airtable’s powerful reporting tools and extensions let users create highly customized reports that visualize your data in a simple understandable way. You can choose from a variety of charts, graphs, and tables to ensure that information is presented in a way that is easy to understand.
Airtable offers robust integration that lets you connect the platform to a wide range of software; ensuring that all the project management tools that you use operate seamlessly. Airtable’s integrations mean multiple applications can be streamlined to automatically sync data, share information between different platforms, and automate tasks so workflows can be further improved.
Airtable’s templates can be used to effectively organize every aspect of your project’s workflows. Their pre-designed databases can be used as a great starting point for your projects. Conveniently, Airtable templates are also organized into several categories and industries, which helps you save time and effort from creating a new one from scratch. As always, these pre-populated grids are highly customizable.
A great way to decide whether Airtable is the right software for you is to compare it to other options in the workflow management space.
Eliminate the hassle of comparing options by choosing from your top choices below. With the ability to review features and relevant information in one place, you can utilize our comprehensive product reviews to gather the necessary data you need to make well-informed decisions.
An all-in-one project management application, Clickup is designed to be used across any industry. From solo users to larger organizations, Clickup focuses on task management to help teams streamline their workflow.
ClickUp offers numerous workflow features and data views, including a built-in Table View to ensure your team always has access to a condensed, actionable snapshot of your projects.
Designed for smaller teams or individuals, Notion is an all-in-one SaaS note-taking app and database for streamlined project management. Some features include:
With a focus on automation tools, Hive aims to simplify overly complicated work processes through email and task automation. Boasting a user-friendly dashboard, Hive aims to help teams of all sizes automate time-consuming work tasks to give time back to a project’s creation and growth.
Overall, Airtable is a highly comprehensive and customizable workflow management application.
Airtable’s app offers flexibility by allowing you to switch views and integrate reporting extensions, ensuring your data is suitable for various applications. Additionally, its extensive list of integrations enables you to consolidate all your preferred tools and their data in one convenient location.
It’s important to keep in mind, however, that these features are only useful for those willing to take the time to learn them. Airtable’s interface can be quite overwhelming for new users so our advice is to scale to higher subscription packages only after you’ve taken the time to learn the app’s features and familiarize yourself with them.
Compared to other database systems I've used, Airtable is (for the most part) quite forgiving when working with data. The intricacy of supports while remaining logical and extremely fast impresses me.
Certain decisions made by API are odd. The main drawback is that you have to use the actual column name when referencing a column instead of using an internal ID, which is particularly error-prone for large teams. The ability to quickly search for a record using a field value is also lacking.
As an alternative to SalesForce as our CRM, we adopted AirTable. It was simpler to adapt fields for our particular applications and the interface was friendlier overall.
Airtable is a great way to organize your tasks and projects and keep track of what has been completed and what still needs to be done.
If you sort the table it affects everyone so you have to set up a unique view and switch back and forth between them. Also the boxes are small so if there is a lot of text in one you have to double click it to expand the field.
Airtable helps me communicate with my managers to show how much of a project has been completed so far. I can also leave notes if I have any issues completing something.
Airtable is easy to use and great to customise however you would like to.
It was a little bit tricky to use in the beginning but after a little learning curve it became much easier.
It helped me to create a list of different types of content that our team can refer to.
Airtable is useful when you need more than a simple spreadsheet. It acts as a database with entries, values, and relationships. Built in sort/filter tools help find the information I need.
The mobile app is not very useful. The design on desktop and mobile is too rigid. I would love to see Airtable act as a real website backend with an API generation tool.
I need to organize information like a list of places with details like address/phone, categories, and connected people (from another table). Works great as a CRM or task manager too.
There's so much you can do with Airtable. At the most basic level, it's a database, but has such a variety of ways you can organize and view data.
I don't think Airtable is great about explaining itself. I had to figure out much of its functionality just by playing with it and experimenting.
With Airtable, we were able to move off of a clunky, hard-to-organize or update Google Sheet. Using Airtable instead has allowed us to not only track our files, but actually work with data to understand how we are functioning and where we could improve.
I love that Airtable integrates with so many different apps. It has been a game changer for our business organization and website creation with Softr. Automations are super helpful and shave so much time off tasks that we were doing by hand.
I dislike that the Airtable branding can't be removed from interfaces and emails sent by Airtable. The interface design is not very good either, with not many customization options. We could be utilizing Airtable for more if it wasn't for that.
Airtable keeps all of our data in one place to be used with other integrations. Having so much control over how our data is viewed and what fields are utilized makes Airtable limitless for what we need. We are able to send automated emails to our customers throughout each critical step of their service. Without Airtable, we would not have been able to build a dynamic website that our customers and employees can use. It has dramatically impacted our ability to create a much better experience for everyone involved.
Being an "Excel" on steroids! The capability of tracking different things, not just text, on a single database is very useful!
Some of the calculations are not easy to make.
It has changed our hiring format. Before, we had multiple sheets and attachments on drives. AirTable makes it easier to have it all in the same place.
I love how flexible and powerful Airtable is with the unlimited ways it can be used for both personal and business. I use it for everything in my business and recommend it to everyone.
For beginners or first-timers, the learning curve can be a bit steep, but once you get it - there's absolutely no going back and you'll want to use it for everything!
I have eliminated the need for accounting software and have automated 95% of my accounting. I use it for clients to track their entire business including a fully automated KPI dashboard that automatically pulls and sends a report every Monday on key metrics. I set up one of my clients who is using it as an inventory tracker for their art gallery. It's a brilliant CRM as well.
I love how easy it is to set up a base to build and organize your records. The app makes it easy to capture info on the go. It's like having a custom app built for your exact needs.
Airtable does a great job of taking a robust feature set and presenting it via a simple interface. Still, some parts of the UI can be a little tricky (like navigating views).
I use Airtable as a CRM and to organize my hobbies (wine collection, nature sites, reading list, etc).
I like Airtable and all that we can do through its use; visually, it is attractive and is relatively quite easy to learn and use; on the other hand, in terms of functionalities, it is excellent for tracking projects on any timeline (past, current and incoming), monitoring who is working on projects at any time you want, adding details to project statuses, setting deadlines for accomplishing activities and much more. Airtable has many capabilities to exploit once users become accustomed to using the tool; it has proven to be a handy resource within our organization.
The charting application is very little customizable, and the automation is still a bit clunky; taking those two details out, I have no complaints about this product.
Airtable is a daily use tool within my organization due to the versatility, power and functionalities that enhance the management of our projects. Since using it, we have noticed a better workflow and better organization, planning and management of our projects; moreover, it is possible to track the progress of projects in real-time and make edits or add details to projects on the fly, which is something we had not enjoyed with other management tools used previously. It is a relief to have such a valuable tool like Airtable.
We are able to customize pretty much everything, which allows us to do things the way that best fits our workflows. And with the automations, we're able to save a ton of time and integrate our task management with the other tools we use.
It took us a long time to really make use of the more advanced features like calculated fields and automations in general, so we didn't get the full value from day 1. But once we did start exploring these things, we've only gotten more and more value out of using it.
We use Airtable for task management for the different teams in our Marketing department. And with the ability to have multiple tables with different settings, we can make sure that each team can use it the way that best fits them. Also, by being able to link records and use automations to connect it across, we're able to link tasks together across teams within the tool. Lastly, we've found the forms feature extremely helpful when we get tasks from other teams in the company. All they have to do is fill out a few fields and we will automatically get the tasks created and assigned properly in the tool we use, so we don't have to handle multiple task management tools or processes.
Airtable is beautiful and functional. I love the new Interface software and use it to show clients my work in an easy-to-understand way.
It can be difficult to start using Airtable — but it's overall very easy, once you get the hang of it.
Airtable allows me to create less decks, and instead put information into a more accessible, easier-to-manipulate platform. I can't say enough good things.
Views and automations are amazing. Filters and group by features also
no connection between the databases, no possibilities to hide empty fields on galery views like notion
data centralization, which allows to save a lot of time
The easiest way to build processes you need without having to code. Also like the ability to have all the employees seeing the same data in different ways
Some automation controls and the lack of chart management like in excel for instance.
I basically run my company area in airtable, managing bugs, product roadmap, CRM and cancel requests.
We like how Airtable has templates that allow us to jump-start our venture operations. For example, Investor Deal Flow and investor Portfolio Companies are used initially.
I would prefer that the views in Airtable be more flexible. For example, in Gird View, I can't have the row height automatically increase based on the amount of data entered.
Airtable allows us to hit the ground in managing our operations without external help. We can customise the templates or bases as our needs grow. 3 things are crucial in managing our venture operations. Apart from email services, the team rely on Airtable to track and manage our deal flow and portfolio.
Assigning tasks are extremely easy, keeping track of tasks is also very easy. Also, it is a good place to store documents/files.
Newcomers in the company sometimes have a hard time understanding our bases on airtable since they can be complex.
New features have always been super helpful
You do not have to buy many applications, just use Airtable. Flexible, Easy to Use.
Project Managagement better in other programs like Monday
Anything more or less can be solved in Airtable. Can replace many other small programs.
It's very didactic, easy to use (once you get a hold of it) and it's just nice to present data in a more graphic and friendly way. It's a prettier excel and much more fun to use.
It can be tricky in the beginning; you might feel overwhelmed. But you soon catch up to it, and it'll change your way of viewing and using data
It is helping me have more clean data and present it in an impactful way without spending a lot of hours creating dashboards
The integrations, filters, and user friendly are really helpful for the teams and the company process.
For now, everything is perfect for us. Maybe other flexibility for calendars but it is ok
The tag manager and the updates for the filters has been perfect for our process
The free version gives stacks of features to run most projects' needs, but if it does not have the tool in the free version, the paid versions will; the best part with all the credit one gets for recommending the free version gives you a chance to try before you buy. I used a pro version with four seats for almost three months with credit alone. Awesomeness
Need a custom auto number, The ability to dictate which field is the "heading" of a Calender entry in calendar view. Form view layout is not customisable; this can be a deal breaker as a choice of the form builder, especially if adding to a website (not sure if Airtable even has this function) conditional logic in forms is lacking Inability to copy-paste a screenshot into a records comments
Recently had to team up with a fellow reseller in another city; Airtable has helped us keep track of who my clients and leads are and what tasks need attention,