ZoomInfo Reviews: 4.4/5 — Solid Choice

Their contact and company search features allow you to narrow down your searches for EAXACTLY what you are looking for, all while maintaining a large number of potential contacts. There's no other database as large and as encompassing.

When in the contact search feature, you can drill down into each contact. When doing that, the information is a bit overwhelming or confusing. There's just sooooo much info that it can be overwhelming sometimes.

We needed more potential partners/clients to reach out to and ZoomInfo solved that. We have been able to expand our business nationally without leaving a computer chair.

ZoomInfo's Intent has been helpful. I am able to capture trends in my industry related to my aimed prospects.

I have nothing to say regarding things I dislike. The tool has been much of a help for me.

I am going after new opportunities in my field of work.

ZoomInfo provides reliable data that I can give to my sales teams for better prospecting. It is easy to use and makes me look like the superhero when I can give the sales teams new contacts in a company they have not been able to make progress in.

I work for a global company and I would like more information on accounts and contacts outside of North America.

We are utilizing the ZoomInfo Webhook to improve our leads when they come in with incomplete information. This is really helping with lead routing and providing more details for our sales teams.

Great tool to find contact info for the companies you're most interested in connecting with. Identify leaders, contact information and gather company information. The Chrome extension is so handy for when you're on company websites and want to see who the key players to reach out to are.

NOTHING! It is truly a great tool for any sales person needing to reach out to organizations that are not currently connected with.

Using ZoomInfo we can update our contacts in our CRM, we can call directly to the leaders that would benefit from our tools and services and we can email key contacts.

I like the ability to integrate data pulled from across the web with data that is readily available in LinkedIn Sales Navigator to compile highly targeted prospecting lists. The scoopes functionalities also seem to be very useful to target companies that might identify with a pain point that we can offer a solution for - such as a hiring need. I also appreciate the certification courses offered.

I would like to be able to mass import lead lists that are conducted within Sales Navigator via the ReachOut Chrome Extension - instead of importing on a page by page basis. I believe if I had this capability, it would save me a ton of time when compiling lead lists. For example, if I were to conduct a filtered search in Sales Navigator for technical recruiters in California, and the list populated 3k contacts, the ability to fill in the missing contact information gaps of all the leads returned within the search in one import, would be much more efficient than the current process in some ways. Also, the ability to name mass lead lists as they are imported via the ReachOut Chrome Extension, and the ability to export any tags within lead list to our Hubspot CRM, is something I believe would greatly improve the ability to personalize at scale.

Hiring needs.

The quality and quantity of accurate contact data is unmatched.

In an effort to provide as much content as possible, it can sometimes be overwhelming to know where to start when pulling out valuable information. Luckily, ZoomInfo has great training resources.

Accurate phone and email contacts are key! Armed with that, we've had greater connect rates than most.

ZI is the Rolls Royce of the data intelligence industry, not only is the performance better than advertised, the accuracy and data quality is superior

There are really no downsides, the only thing I would change is to remove the data restrictions on the number of monthly downloads.

The problem of finding quality contact information with actionable intell on current project information shortens the sales cycle.

Able to filter search for a return of phone numbers, emails and names.

Have to pay extra for emails and data downloading.

Access to a large number of contacts and companies in the appropriate verticals.

Ability to filter and use multiple ways to find contact, companies, and much more.

There is nothing that you will dislike about this.

Able to find searches easily and updated consistently.

I am so grateful for the time that Zoominfo saves me in searching for numbers, emails, addresses. It is thorough information that gives me a better understanding of not only the companies that I am researching, but also the people.

There are times when there is some information missing, but I always have some concrete contact points

I am able to spend more time making the connections, then searching for the information. I am able to know more about the contacts and their role in the companies before making contact.

He was very concise supporting me with the process to get the results needed. He also proactively offered to send me helpful information, using his direct email and advised me that I can give him a call if I run into any additional issues that would require his expertise. He also had an upbeat attitude which helped with the flow of the call.

Nothing, he was terrific and solved my issue. Of course the system could be more intuitive in a few areas but overall it works for me. It would be helpful to get proactive emails from our account manager.

Creating list - benefit up taking data entry task off my plate. We were able to created this list by uploading companies with CSV and I was able to filter from there. This allowed me to have a full list of contacts that I could use for biz dev purposes. I heard about Zoominfo, this is my first time usings the system and I was very impressed. Is very user friendly.

From an admin perspective, the support I receive for my team is top knotch. Although I am not a super-user by any means, the system is intutive enough for anyone to use.

It can be daunting to go through the entire site and its capabilities right from the get go.

Contact information for our teams. Taking our lists and identifying the right person to connect with.

The navigation of the platform is very intuitive and the Chrome extension is helpful.

Its being nitpicky but the business emails have seen a fairly high bounce rate... not huge, but never the less, its been an issue.

The problem that is being solved is being able to identify the technologies a company is using and the persona there to contact. Benefits are still being defined, but I am confident they will be there.

Intent, tracks Co searching for product

Nothing, easy to use, fresh data, names.

Through Intent sales people contact companies searching on websites for services our company offers. Sales people meetings and closing ratios increased by 30% and more. We are able to have specific targeted message email campaigns to specific individuals and departments. Sales people are focused, and have a market to work daily.

ZoomInfo is a really easily tool to use via simple and well designed filters. The fact datas are checked and ranked makes the tool the best on the market since when approaching a prospect you are sure about who you are talking to (if ranking higher than A) . Export into Excel makes it easy to play under MS and any other tool. Possible integration with CRM to Enrich DataBase / Update existing contact makes it seamless and allows time spend on Data updates to be (probably) drastically reduced.

Not many bad point at the moment. Excellent customer onboarding and regular assistance makes everything go smoothly in addition to all it already proposes. Maybe cost per seats is a bit high for SMEs to invest.

We are using ZI to Generate accurate leads , we have centralize the prospection stage of our sales process by providing ZI actionnable datas direct to our Fields sales teams in charge of Business development related sales activities. We are sure about what we record in our CRM and with ZI we can generate massive lists of potential target broke down by many criteria available on the Filtering part. We are now sure on how are Sales team is engaging and we can control how they approach the market.

I love the amount of information you can gather from ZoomInfo right at your fingertips. When I was a Sales Manager at a hotel looking for guaranteed leads, this program was incredible to find leads and create appointments with them. I loved that I didn't have to do much searching for someone's information because it listed everything I needed right there in front of me. That is something that is incredibly helpful for a Sales Manager looking for unique leads in the area.

I think the only thing I really dislike is that sometimes there is only an email or a phone number listed or maybe there is neither. That makes it hard to find more information about a specific lead.

Zoom Info has provided me several ways to generate more leads for my company. The amount of information right in front of me is incredible. I have been able to connect with many professionals in the Pittsburgh area very easily with this system. I would highly recommend this program to anyone who is looking to generate leads easily and efficiently.

the shear amount of data available is staggering.emails, mobile, direct lines, etc. user friendly.

no EU data but understandable given GDPR compliance issues. has a monthly limit to # of records that can be gained from it,

maintaining a clean CRM, a crm fit for sales reps. reps are only as good as they data they are given (all details aside) and this really puts them in the best position to win.

The direct dial phone number, email addresses and company hierarchy are the most valuable in my line of work. The "Scoops" are also important, but the direct dial phone number and email addresses are MONEY!

The direct dial phone numbers are not always accurate. Occasionally accounts will get mixed up with other similarly named businesses in completely different LOB's, but you can't know everything about every company.

Business development and prospecting is made so much easier with Zoominfo. I have do 10X more outreach in less time than if I had to research everything myself. It allows me to cast a wider and deeper net as a result.

1 click prospecting, list uploads, alert setup, market intelligence, easy salesforce uploads

APIs can be a bit tricky to get down correctly.

Market intelligence, prospecting, technographics.

Easy to use. Customer service is superb. A plethora of contacts and companies in NA. Also the intent marketing piece and scoops have helped provide an excellent complete sales/marketing tool. Using the platform to clean up lists also has been a great example.

Slightly expensive and a lot of the bells and whistles costs extra. So it is important to understand what features are truly valuable to your business.

Filling our sales teams with all of the information they need at their fingertips. This product works best when integrated with SFDC And/Or a Sales/Marketing automation tool.

We have used the tool for the last 10 years with varied adoption, however this year we went for the upgrade of the tool and have seen our adoption soar. This is a testament to the incredible sales insights the team can now access as we are in the travel industry during the pandemic that has seen our client base dramatically drop. There are a few features that have really been key such as, intent topics (this is the one that everyone tries to get a piece of), scoops and the data enrichment. The data enrichment has allowed us to save a huge amount of time processing our leads and pad out the data points to give a full picture of the clients.

Nothing, if we ever have an issue our CSM jumps straight in to help, they are incredible!

We have been able to get better insights into our clients and what their needs are. Particularly during the pandemic we have been able to keep track of turn over and how our clients have changed to accommodate the new world; allowing us to make more informed programs to aid their needs. There has never been a more important time for us to access this data, it has really helped us shape the covid response.

That it pulls information you can't get with other programs

At this point, I haven't found anything yet.

It solves the problem of having to look up information myself and the it gives me the benefit of time.

All of the contact information available

There is nothing i dislike about ZoomInfo

Many new business/prospects available. I can get way more information about a company through ZoomInfo

The granularity of the search function, coupled with the Insight feature, allow me to develop a very focused target prospect list. The direct e-mail and direct phone/mobile phone data goes beyond the competition!

As a new user I haven't found any downsides, the system is user friendly and very intuitive. There are aspects to the search function that I have not yet pursued.

ZoomInfo significantly refines my prospecting, both in terms of target my searches and identifying companies that are searching for information about products that I can provide. The insight function is very valuable and enables me to reach out to prospects in a timely fashion, specifically when they are looking for information.

The data they have access to is the real deal. Love the Intent sections and how deep you can dig down.

Nothing really to dislike, everything is as promised.

No problems so far. Benefits are as described above, up to date information on your targets.

Jospeh has been super helpful training the team and the system is fantastic!

Nothing! it has been a fabulous experience with a lot of great help from great people.

Being able to exclude current customers is huge seeing as our teams skills lay in selling not Vlookups!

Intent scoring, data accuracy in general

The credit system isn't ideal if you're used to pulling lists from DiscoverOrg.

finding new leads/contacts to use in prospecting

Increases efficiency in prospecting at least 2X

Learning to navigate/search can be cumbersome at first if you're not technically inclined.

Reducing sales costs by increasing efficiency. Getting into more opportunities and closing them with the extra time we get, from leads generated from Zoominfo.

I like how I can narrow the search to a radius of how far I am willing to travel, what people I want to talk to, what contact info I want, NCIS code...everything! The lists generated are bombproof compared to any other program I have used. They are easy to export to the sales system and client management system we use in my company and that is a huge time saver.

Duplicate contacts are the only struggle.

I am solving the problem of getting to the decision maker. Being able to narrow the search to specific titles of employment has been very beneficial. It works great for generating lists to be exported straight into our cold calling programs

Sourcing account metrics / enriching data.

Would like better duplicate management for accounts

Finding new accounts and preventing duplicates in our Salesforce. Providing new books to sales team