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ZoomInfo Reviews: 4.4/5 — Solid Choice
ZoomInfo delivers accurate, real-time data, insights, and technology to more than 35,000 companies worldwide. Businesses use our data and platform to increase efficiency, align sales and marketing teams, and consolidate technology stacks. We are a recognized leader in data privacy, with industry-leading GDPR and CCPA compliance and numerous data security and privacy certifications. For more information about how ZoomInfo helps customers unlock insights, engage customers, and win faster visit: www.zoominfo.com
| Capabilities |
AI
API
|
|---|---|
| Segment |
Small Business
Mid Market
Enterprise
|
| Deployment | Cloud / SaaS / Web-Based, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone |
| Training | Documentation |
| Languages | English |
Compare ZoomInfo with other popular tools in the same category.
The quality of the contact information. Ease of use
That the system times out in the middle of my searches
Quality information & Appointments made.
direct lines, babyyyyy Search by: Technology is starting to include a lottt of different, smaller, industry-specific technology. this is a game changer.
saving and organizing targeting lists can be difficult; it would be awesome if there was an account mapping tool integrating into it More 'Serach by : Technology' features - zoom is just starting to put my industrys competitors in there, so very excited about that, but not quite usable just yet More insight into how to use the tool to map industry & market
SDR / RevGen is most ideal for us; demgen eventually for us
ZoomInfo is a fantastic tool for "filling in the blanks". It narrows down your target market and then allows you to hand pick your audience. A well rounded sales tool.
The information is not always 100% accurate. This is especially true when you venture outside of the 6 month range, but that is to be expected with turnover in companies.
It allows me to find a contact at a business without having to spend valuable time calling repeatedly or visiting a location cold without knowing who I am talking to.
The research I do is critical and the important data ZoomInfo provides assures me the most accurate information available. I enjoy using it because it's easy to navigate
At this point, I do not have any dislikes. The company does regular updates to assure updates to their data.
I'm solving problems of location, titles, phone numbers, company size. The benefits are precise information to connect marketing data to the right people.
Zoom info allows you to connect with business colleagues from around the world.
Sometimes you get blocked due to the amount of time you use the site and connections you find, which restricts contacts
I have solved being able to contact business partners that have left a company.
Easy to find contact names, titles, direct dial and email address
I wish you could search companies by square footage.
Great to fine lead lists,
I like how easy to use yet powerful it is, the new chrome extension makes it that much easier to prospect!
Nothing really, maybe how you have to log onto the widget and the webpage separately instead of it remembering automatically.
Constantly prospecting using zoominfo as our tool. That and filling in missing data whether its people, companies, or website info
I like that I have easy access to direct phone numbers and email addresses, which shortens the sales cycle and makes it easier to find the right contacts faster.
The information is pretty up to date, but it's not as real time as some sites such as LinkedIn or other professional directory sites.
It helps me connect with people quicker than normal. The benefit is good direct conversation that move the sales process along.
ZoomInfo has more contact information than any other tools I have used. The accuracy of the information is accurate. The integration with our CRM is phenomenal. Our company is also using ZoomInfo Complete, their add-on feature - great feature. ZoomInfo's customer support is fantastic as well. We get resolution on the same day 90% of the time.
There are not many things I dislike about ZoomInfo. It will be good to have more detailed company information.
- Highly targeted prospect lists for campaigning - Keep our CRM clean and fill the holes in the data - Contact Information of key decision makers - Intuitive user interface
I like that you can find almost every company and their info
That it isn't always up to date, i think that they should definitely try to refresh the latest listings for people as much as possible
How to generate the best leads. Zoom does that
ZoomInfo is great for finding the correct contacts within companies. The tool is intuitive to use, and the contact information is almost always accurate.
Nothing comes to mind. The tool is generally easy to use, the information is almost always accurate, and the integration with other products such as SFDC and LinkedIn is great!
In my role as a sales professional, it is often difficult to find the correct contacts within companies. On top of that finding their direct contact information is almost impossible to find without ZoomInfo. With ZoomInfo I have achieved greater success at making contact with leads resulting in an increase in sales.
The ability to identify potential prospects and reach out to them via email/direct dial. I also like the ability to make lists and append to my current database/CRM.
Honestly, not that much. There is time when I need to enter the website of a company opposed to the company name to get access to contacts. I feel account management for ZoomInfo should do a better job of talking with their current client base. When I have a problem with ZoomInfo I am always talking with my sales rep not the dedicated account manager.
Finding companies that are similar to the ones that are already buying from me. Being able to append my current database/CRM.
I generate leads for the company I work for and Zoominfo has made my job so much easier! The best part of Zoominfo is how much I can narrow my search by industry, revenue, job function, etc. I recently completed a leads list for our Super Bowl publication and there have already been 4 sales made from my list. I look forward to exploring the information provided more to continue growing as a lead generator.
There isn't a whole lot I don't like about about Zoominfo except for a couple of minor things. When my company first signed me up for it, the company's revenue was more accurate but it recently changed. Now the information provided is within a certain range i.e. between $10-25M. Then there are technical glitches here and there and considering I spend 95% of my workday on Zoominfo it can become very frustrating having to go back to old way of searching through Google and LinkedIn.
The amount of time I have saved in searching leads is massive, I am able to generate twice as many leads as before. This of course, means less work for my sales reps, more sales for my company and eventually more money for me!
Super easy to use and accurate information. I like how you can narrow down your searches.
Sometimes its not up to date, or has weird titles for people. There are times when I cant find certain companies, even when using a parent company or website.
Prospecting is much easier with Zoominfo, I have saved hundreds of hours searching for contacts just by using zoom info. By having access to the correct contcat info, I am able to more easily communicate with those that I need to.
The ability to customize searches and dive into the scoops feature. This is something I'm constantly doing and keeping up to date on. It helps me prioritize my account targeting for greenfield. Allowing me to prospect with a purpose.
Sometimes not up to date information about job changes and limited info on SMB accounts. This is obviously due to the accounts being smaller, but I'm primarily leveraging Discover org for scoops and insight on my geo-territory.
Keeping up to date with an ever-changing market place. With Insights and Analytics being often a use case, project to project type of problem companies are solving it's important to have to date information on companies that are actively looking to address problems or projects.
Zoominfo is the one and only tool I have found that consistently delivers quality direct dials along with emails. If you are cold calling, you need Zoominfo. That's that.
Zoominfo's UI feels clunky and sometimes it is hard to actually do any targeting from the application. Many of their competitors make it much easier to search for and save the right prospect quickly.
We needed direct dials to actually get a hold of the prospects we wanted to talk to, zoominfo got us there.
I manage over 250 clients in my role as an Account Manager, and I work for a company with a very small marketing team. This means I often have to take marketing and larger scale communication into my own hands. Tellwise allows me to do this easily. I can easily upload lists of existing clients and communicate with them effectively. The emails they receive typically have no issues getting through, clients truly believe they are receiving a direct communication from me (and can't tell it is going out to dozens of others at the same time), and the response rates for my campaigns are always very high, meaning unlike other email marketing tools, the emails are actually getting through - and read! :) TellWise has completely improved the efficiency at which I am able to operate and allows me to take my business into my own hands and not have to wait around for someone else to do it. Without TW, I would be sending manual, time-consuming emails and not seeing anywhere near the results I see with the power of this program.
There is nothing that I have specifically not seen with Tellwise that I can think of that I do not like. I have yet to explore some of the more advanced features as I use the program for basic email marketing purposes, but I look forward to exploring the other aspects of the program as they are constantly growing, developing, and listening to feedback from the teams they work with regularly.
Using TW has exponentially increased my efficiency and allowed me to send more targeted mass emails to different groups of clients, allowing me to increase my revenue and better use my time.
DiscoverOrg gives you access to data that I haven't been able to find anywhere else with Scoops and Opp Alerts. The data has been extremely clean when we nurture leads from this database.
DiscoverOrg doesn't allow you to go a search for leads based on company location. Only the location of the lead.
Contact information.
Having direct phone numbers. Incredibly accurate data. Asking DiscoverOrg team's to find a lead's information for me.
DiscoverOrg could be less expensive, but if it was they couldn't provide such high quality and complete data.
Prospecting made easy. Account Based Selling made incredibly efficient.
I like the upload contacts to CRM feature best.
I would like to have more connection/integration with CRM
It is a great place to find revenue, company size, people, and technologies all in one.
What I've found great is the ease of use of the platform. The information is very well put together and sectioned which makes the research very easy and fast. In a sales development role where everything has to be efficient and fast paced, having the research of DiscoverOrg has helped me tremendously. The DiscoverOrg team is a pleasure to work with, they are very responsive and helpful, whenever I needed something they were very prompt in helping out. I would recommend DiscoverOrg to anyone, they've done a great job in enhancing the platform and product capabilities taking prospecting activities to the next level.
Working with Enterprise and Key accounts is a challenge for start and would like to have all their divisions and branches available under the family tree. However, anytime I needed a specific branch/division I reached out to the DiscoverOrg team and they were very prompt in helping adding them.
Very efficient prospecting, understanding the companies and people I want to reach out to. Since I've started to use it it's my Go To place to enhance my knowledge about my new and existing customers.
Confirmed contact info & advanced search is available. The database is very broad, a lot of companies' information from various counties is available. Additionally, DiscoverOrg has integration with a lot of CRM tools, very useful. Also, I can save and export the search I made.
Extension version can be more useful, but quite useful as it is as well. Nothing I would change or wish to add.
I am using DiscoverOrg in order to find the ideal prospects, so advanced search feature is very useful. I can filter it very detailed according to size, country, industry, etc.
DiscoverOrg takes prospecting to the next level with its advanced filtering options. You're able to set customary subscriptions to virtually anything that changes within in an organization you're sought after - including their own industry scoops provided by their stellar research team. If you work on an outbound team that is limited in lead generation resources or don't have a strong re-marketing program, this is a great way to get insight into initiatives you'd otherwise never know about within an organization. In addition, if you report an error - their team will open a ticket and go through great lengths to ensure company information is accurate - they will update you, and even sometimes let you know where this contact has moved on to. Now That's IN SANE!
I don't like that you need to use list syncing to know your accounts being worked. I wish there was a way where it would know that an account already exists within our CRM that is assigned to a user. Additionally, based on what would be left over - being able to check off accounts that I've already touched and not see them anymore.
We are solving sales outreach issues where we have little internal data about the companies we're going after. In addition, DiscoverOrg updates its database in real time - versus LinkedIn that relies on the end user to update their career changes. They will always have intel on when employees leave even before their last day, and will also update on hiring initiatives which is a huge indicator if the decision-making department is making strategic hires connected to your product offering.
Great customer experience with the product and support. Add-ons like intent data are useful too. Integration with salesforce is also great.
No major headaches. Maybe the price point could be lower.
Discovering companies, IT landscapes, org charts, contacts, etc...
Accessibility to the of vital information I need to perform my day to day job functions. DiscoverOrg saves me valuable time by not having to spend time in my day prospecting and allows me to make more phone calls throughout the day.
My primary clients are financial institutions and companies that offer mortgage loans. With that, it seems some of the mid-small size companies don't have as much information in the system.
Time efficiency. DiscoverOrg gives us more time to interact with prospective clients.
The navigation makes the searches easy to navigate.
It can get a little confusing with subsidiaries.
Na
Comprehensive information, SF integration.
Nothing at the moment. System works well.
Customer profiling and contact informaion.
DiscoverOrg is extremely useful because of its accuracy and consistency. This platform is necessary for any Business Development Representative to succeed. The ability to connect both Outreach and Salesforce makes the entire process a lot easier too. I use this product every single day and is one of the first platforms I open up when I start my day.
The platform is very efficient, sometimes the accuracy can be a little off, however, it always provides you with what you need.
Connecting to Enterprise HR teams to a modern version of performance management.
I love the analytical insight from the Bombora surge data and they deep custom filtering tools enabling you to drill down to specifically what you want.
I would like more specific information regarding WHO is surging at a particular company.
Target marketing. It has allowed me to laser focus on my specific market and arm me with the most rlevant data.
The DO platform makes finding the right target companies and prospects a breeze. It provides a lot of insights from both a company and individual level and is a critical part of our business development strategy.
It is truly a great product and the only one I’ve used in this space so I have nothing to compare it to. I use it daily and have nothing bad to report
DO provides my organization with the marketing intelligence and contact information to effectively prospect into and start relevant conversations with our target audience.