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ZoomInfo
4.4
(7,837)
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ZoomInfo Reviews & Product Details

ZoomInfo Overview
What is ZoomInfo?

ZoomInfo delivers accurate, real-time data, insights, and technology to more than 35,000 companies worldwide. Businesses use our data and platform to increase efficiency, align sales and marketing teams, and consolidate technology stacks. We are a recognized leader in data privacy, with industry-leading GDPR and CCPA compliance and numerous data security and privacy certifications. For more information about how ZoomInfo helps customers unlock insights, engage customers, and win faster visit: www.zoominfo.com

Company ZoomInfo Technologies Inc.
Year founded 2000
Company size 1001-5000 employees
Headquarters Vancouver, Washington, United States
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
ZoomInfo Categories on Findstack
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ZoomInfo Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone
Training Documentation
Languages English
ZoomInfo Awards
Findstack 2024 General Badge
ZoomInfo Features
A/B Testing
Analytics and Reporting
Appointment Scheduling
Automated Dialing
CRM Integration
Calendar Integration
Call Recording
Contact Management
Customizable Templates
Customizable Workflows
Data Import/Export
Document Management
Email Templates
Email Tracking
Follow-up Reminders
Lead Management
Lead Scoring
Live Chat
Mobile Access
Multi-channel Communication
Performance Metrics
Pipeline Management
Role-Based Permissions
Sales Cadence
Sales Coaching
Sales Forecasting
Social Media Integration
Task Automation
Team Collaboration
ZoomInfo Media
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: November 26, 2024
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7,837 ZoomInfo Reviews
4.4 out of 5
Mid Market (51-1000 emp.)
Aug 11, 2020
 Source
Overall Rating:
5.0
Christos Z. avatar
Christos Z.
Senior Client Executive
Share
"Very helpful to get insight into my clients and prospects."
What do you like best about ZoomInfo?

Actual emails of contacts with very informative information to help me call on my clients more effectively.

What do you dislike about ZoomInfo?

Sometimes smaller companies (25-100 users) are not in the database

What problems is ZoomInfo solving and how is that benefiting you?

Creating a Lead List, Prospecting. warming up leads with information so they are more apt to work with you.

Small Business (50 or fewer emp.)
Aug 11, 2020
 Source
Overall Rating:
5.0
Jennifer H. avatar
Jennifer H.
Business Development Manager
Share
"KPI Saver."
What do you like best about ZoomInfo?

How it breaks down the org's departments

What do you dislike about ZoomInfo?

There really is not anything I dislike..

What problems is ZoomInfo solving and how is that benefiting you?

I am solving the problem of confusion on who is who within organizations. There would be times where I would chase certain individuals and their titles for months, when they were to wrong person. This has provided so much clarity.

Mid Market (51-1000 emp.)
Aug 10, 2020
 Source
Overall Rating:
5.0
Maria J. avatar
Maria J.
Business Development Representative
Share
"It's very helpful when prospecting leads and companies. Very insightful."
What do you like best about ZoomInfo?

It is easy to navigate, easy to search leads. It is a one stop shop for details you want to see.

What do you dislike about ZoomInfo?

There are less leads in other countries, but mostly in US.

What problems is ZoomInfo solving and how is that benefiting you?

The leads information is accurate, I can be able to connect with the ones I am looking for.

Enterprise (> 1000 emp.)
Aug 06, 2020
 Source
Overall Rating:
5.0
Ori B. avatar
Ori B.
Freelance
Share
"Far and away the best sales intelligence platform out there."
What do you like best about ZoomInfo?

Complete org charts. This includes names, titles, relationships, and best of all...DIRECT DIALS. So long as the companies you are targeting exist here, there is absolutely nothing you won't be able to instantly and comprehensively find out. Landing a sale or partnership will solely be the result of your outreach cadence and technique.

What do you dislike about ZoomInfo?

This started as an IT prospecting system, which limits itself against brand marketing and other industry efforts. This is changing over time, so I imagine this issue will at least partially resolve itself.

What problems is ZoomInfo solving and how is that benefiting you?

Lead generation, direct outreach, and determining compelling events to justify customer interaction. Essentially, taking almost all of the guesswork in top of the funnel sales activity.

Enterprise (> 1000 emp.)
Aug 06, 2020
 Source
Overall Rating:
5.0
JH
Jonathan H.
Account Executive Emerging Market
Share
"COVID who? Get ZoomInfo if you want to hit your goals!"
What do you like best about ZoomInfo?

Zoom info has provided some of the best information I have seen throughout my career in software sales. I love being able to look into an organization and pinpoint who the best contacts are to get a deal done. Being able to see how a company is structured and seeing all the big players presents a very big opportunity since we are then able to see a good way to fast track a deal. Not only with that tool are we able to see how to get something moving quicker but we are also able to use the Intent and Scoops tool to give us additional data on how to best approach a company if they are looking into something specific or have had articles published recently that can give us another warm intro when reaching out to a cold prospect. Having mobile phones and emails has been without a doubt the reason I have hit my goals during this COVID pandemic as it has given me the right ways of reaching out directly to higher-ups and being able to address them without having to all through 5-10 people to find the right person I am supposed to talk too. Then being able to use those same tools i mentioned before to go wide on an account and create some groundswell. There is absolutely no way I would have hit my goal during this whole ordeal if I did not have Zoominfo in place.

What do you dislike about ZoomInfo?

One of the only few dislikes I have about zoom info is I work with companies doing billions of dollars of business. When a company like this does as much revenue as it does there are always going to be smaller companies under their umbrella. When I have targetted these companies and tried to gain insight into how they are operating I tend to see there is no info under the subsidiary but it is instead attached to the parent. This presents a hard issue since I am trying to target something specifically. There is a way around it by looking at the location of the employee but I feel there must be a simpler way to get to this information than the way I have been doing.

What problems is ZoomInfo solving and how is that benefiting you?

I have been able to solve getting a deal faster and looking into the right champions I am able to create at the companies I am targeting. This process was a lot harder in the past and much more time-consuming. Being able to leverage Zoom Info this way has been invaluable since I am able to really get down to the point instead of wasting valuable time maneuvering through a bunch of people. I have realized a tool like this is absolutely crucial in my line of work and am glad we were able to adopt it sooner than we thought. I have no doubt the rest of the team feels the same way since we are now able to gather more momentum with companies.

Mid Market (51-1000 emp.)
Aug 06, 2020
 Source
Overall Rating:
5.0
Lheianne B. avatar
Lheianne B.
Business Development Representative
Share
"Sales Architect"
What do you like best about ZoomInfo?

ZoomInfo's user-friendly interface is its best asset. The simplest way in finding a quality lead has become easier because of the platform's great system features. The seamless process of searching and exporting the lead and its powerful breadth of data is something that ZoomInfo could only offer. For salesperson like me, this is a gift from above because we are able to generate leads in a quick span of time and able to reach the necessary quota.

What do you dislike about ZoomInfo?

The only thing that I dislike is it crashes down once I've reached more than 200 pages and I don't have a choice but to reload the whole site then go back to the page where I left again. I'm not sure if the problem is just on my computer but I've spoke with some of colleagues and they also experienced the same thing. I believe that it's just a simple problem and definitely ZoomInfo's technical team would work on that. Nevertheless, I couldn't tell anything I don't like about the platform anymore.

What problems is ZoomInfo solving and how is that benefiting you?

The problem/s that I am able to solve is the challenging and time-consuming lead generation. WIth the help of ZoomInfo Powered by DiscoverOrg, we are able to find quality leads and at the same time, we don't have to look for their contact information anymore as everything is already available within the platform including their company's information.

Mid Market (51-1000 emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
Jessica R. avatar
Jessica R.
Business Development Representative Team Lead
Share
"Infor Review for ZoomInfo"
What do you like best about ZoomInfo?

I love everything about this application. It has intents that are helpful in creating a starting point to contacts. It has all contact information which is amazing. I also use LinkedIn in conjunction with zoominfo so I love the reach out function and the link to linkedin profile on the zoominfo contact profile. The org level is also very helpful and insightful. I don't have a single complaint about the app!

What do you dislike about ZoomInfo?

If I had to give some feedback for improvement, it would be on the accuracy of the intents. It would be nice to get a little more context on how these intents are collected, which source or website are these being triggered by, etc.

What problems is ZoomInfo solving and how is that benefiting you?

I am prospecting on a daily basis for leads and target accounts. Zoominfo is the go-to tool for company info as well as contact info. I'm able to solve who is the best contact to reach out to based on persona, which company and industry I'm going to target. I also like how it gives current technology in place. Being in software, it is a really good intel to know which solutions are currently in place to help us come to our conversations with more insight and knowledge.

Small Business (50 or fewer emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
Jared M. avatar
Jared M.
Digital Marketing Strategists
Share
"SDR"
What do you like best about ZoomInfo?

Finding contact info quickly and easily. Zoominfo's ability to create reports and alerts for job changes is super helpful for finding new prospects.

What do you dislike about ZoomInfo?

Using their website is not as easy as their integration in Salesforce.

What problems is ZoomInfo solving and how is that benefiting you?

Zoominfo allows our team to target decision makers in an outbound function with ease.

Mid Market (51-1000 emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
LW
Lloyd W.
Corporate Sales Manager
Share
"Could not do my job without it"
What do you like best about ZoomInfo?

I use Zoominfo for everything from pre-call planning to account strategy to QBR's. It is a very feature-rich tool that I use on a daily basis. I will definitely request it at any company I go to in the future.

What do you dislike about ZoomInfo?

Because it is a very feature-rich tool, there is a bit of a learning curve. You just have to be patient and make sure that you take the time to learn how to use it properly. I am always learning new things. One other thing is that it does tend to be slightly less accurate with smaller companies.

What problems is ZoomInfo solving and how is that benefiting you?

I am able to quickly get up to speed on an account. I can also get a lot of insights into companies that I am prospecting into as I am in sales. It has a ton of detail. Everything from the company org chart, to tools that they use.

Small Business (50 or fewer emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
JS
Jimena S.
Founder
Share
"Why I Use Zoominfo"
What do you like best about ZoomInfo?

The most helpful thing about Zoominfo is the ability to reach contact information easily and expect accurate results. I am also able to see intent for the purchase of my product and insiders scoops to understand the companies I prospect.

What do you dislike about ZoomInfo?

Nothing I dislike, but if I could suggest something to the users is to receive a Zoominfo Certification as I believe it's the best training provided on this platform. Otherwise, without proper training, this platform can seem too robust to the average user and you may go on using it without knowing all that it can provide.

What problems is ZoomInfo solving and how is that benefiting you?

Benefits include being able to reach out to anyone at any company, understanding what the companies I prospect are looking for, and seeing target decision-makers. Problems solved by Zoominfo include the ability to see who I need to reach out to and understand their needs before jumping on the phone with them.

Mid Market (51-1000 emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
JP
Jefferson P.
Solutions Consultant
Share
"Automate Your Prospecting Process"
What do you like best about ZoomInfo?

ZoomInfo Powered by DiscoverOrg is my ultimate source for my prospecting . What I love the most is that after applying filter for your target result, you do mass export to the CR, of my organization and easily manage the task! Couldn't imagine my daily work without such awesome tool! Also, being able to capture their mobile number sometimes is really great since it will help me reach the lead faster.

What do you dislike about ZoomInfo?

If Zoominfo will make more update for the database, it would really be great! Sometimes, I find the information in the database outdated compared to LinkedIn profile of the leads.

What problems is ZoomInfo solving and how is that benefiting you?

One of the challenges that I used to encounter is running out of quality leads, with the mass export capability of this product, it will never be a problem anymore! Also, sometime, they will not respond to your email nor to your office call, having their mobile number sometime is really a great way to increase the possibility of being able to reach the lead at no time. This product is really a game changer to increase your activities for prospecting while saving the time.

Mid Market (51-1000 emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
JM
Joshua M.
Founder
Share
"ZoomInfo Powered by Discover.Org = $$$"
What do you like best about ZoomInfo?

I love mobile numbers. Most of the time I'm able to connect with Prospects on their cell phones which allows me to communicate with them on a more personal level.

What do you dislike about ZoomInfo?

I can only export 25 leads at a time into Salesforce.

What problems is ZoomInfo solving and how is that benefiting you?

Most of my target audience has filters to prevent emails from hitting hitting inboxes. ZoomInfo DiscoverOrg gives me direct phone numbers and mobile phone numbers as well so I can call and leave voicemails to gain traction with potential clients.

Mid Market (51-1000 emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
PK
Pravin K.
Founder
Share
"Easy to understand and navigate"
What do you like best about ZoomInfo?

ZI Interface is very user friendly, anyone can learn navigation so quickly One more thing which I really like is we can track which company is visiting our website anonymously by using Websights feature

What do you dislike about ZoomInfo?

I don't think so there is anything to dislike, ZoomInfo is great platform to source personas contacts which are actually required

What problems is ZoomInfo solving and how is that benefiting you?

1.By using Intent data we can track people who are looking for solutions or performing any activity related to our products, so we can understand their pain points and target them before they reach out to us 2.We can source prospects or contacts from ZoomInfo by using our required Personas titles, we can select only those titles in ZI which we wanted to target. 3.Many times it happens our contacts becomes old and data which we are having is with old organisation, by using enhance feature we can actually enhance the contacts details with current updated contact details 4. We can also fetch Account information from ZoomInfo directly like Industry, Employee size and revenue which makes our life easy and time saving

Small Business (50 or fewer emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
David B. avatar
David B.
New Business Representative
Share
"Nearly Perfect!"
What do you like best about ZoomInfo?

ZoomInfo enables me to narrow and pinpoint a specific and accurate target, whether its a company or a contact. It is amazing to have so much useful information at your fingertips. I've never been more enabled to have success with my job.

What do you dislike about ZoomInfo?

Due to COVID-19, several contacts are out of date (maybe 10/100 are no longer with the company). But this is expected for the current time.

What problems is ZoomInfo solving and how is that benefiting you?

Problems solved and benefits: saving time by strategically targeting contacts

Mid Market (51-1000 emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
KG
Kaylie G.
Founder
Share
"Great Tool For Our Sales Reps"
What do you like best about ZoomInfo?

Our reps are able to create very targeted prospecting list with very accurate data. There is so much training provided as well.

What do you dislike about ZoomInfo?

I don't think that there is anything that I dislike.

What problems is ZoomInfo solving and how is that benefiting you?

We were able to solve the issue with gathering inaccurate data.

Mid Market (51-1000 emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
Michael D. avatar
Michael D.
Resident Advisor
Share
"Powerful, Easy To Use Contact/Selling Tool"
What do you like best about ZoomInfo?

I have been using ZoomInfo since the legacy platform. Upgraded earlier this year. User Interface is very friendly. Contacts are accurate and very useful to our selling team. Like the updated search parameters and new features such as scoops, which can be used to give you alerts on happenings within your watched companies.

What do you dislike about ZoomInfo?

My only complaint is I wish that I would be able to export a limit of 1 or so individual contacts from each location if a company has multiple locations. So many times I've had to go one by one and find an individual at each location. Luckily, in the new platform their locations and hierarchy feature make this much less painful than in the legacy program.

What problems is ZoomInfo solving and how is that benefiting you?

Finding the decision makers has been made much easier. Sellers have been able to get a foot in the door, contact data is much more correct. Our campaigns have had more engagement and delivery.

Small Business (50 or fewer emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
David N. avatar
David N.
Sales Manager Biotech , Pharmaceutical, Food And Beverage (Class Viii)
Share
"Important sales tool"
What do you like best about ZoomInfo?

It fills the gap between public information (general phone number) and Linkedin (lack of direct phone numbers), contact info is accurate (75% I'd say based on my experience). So it has facilitated being able to reach more contacts in a shorter time.

What do you dislike about ZoomInfo?

Their pricing tiers and access limitations, they charge a lot for contacts they get for free essentially. But you pay for the convenience and for the time savings, and for increasing your potential for sales.

What problems is ZoomInfo solving and how is that benefiting you?

Having access to contacts that otherwise we didn't have access to, and also being able to contact people during the pandemic.

Enterprise (> 1000 emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
Lynn L. avatar
Lynn L.
Sr Corporate Account Manager
Share
"Great wealth of information"
What do you like best about ZoomInfo?

Easy way to pinpoint the correct person to contact

What do you dislike about ZoomInfo?

sometimes the amount of data is overwhelming

What problems is ZoomInfo solving and how is that benefiting you?

The problem with cold calling is getting to the right person in the least amount of attempts. Using ZoomInfo gets you to the right person

Enterprise (> 1000 emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
CA
Chava A.
Founder
Share
"Love this software! - International sales made possible!"
What do you like best about ZoomInfo?

I like that ZoomInfo has an extensive resource of contacts and companies. You can find almost any business or anyone. I do sales internationally and I am able to find contacts worldwide. I really enjoy the filters which also make lead mining possible! And being able to then export that information straight into my CRM is next level. I love the technologies function as it makes my outreach very relevant. I also quite like the organization tab which shows me reporting lines.

What do you dislike about ZoomInfo?

Sometimes the contacts are not the most up to date. I always double check a contact against LinkedIn. I also find that sometimes I’m looking for a contact in Spain for example, I’m given their direct number and the number of the HQ in the US but I am not able to easily get their Spanish companies number.

What problems is ZoomInfo solving and how is that benefiting you?

Sales outreach is much easier than the old days! That’s for sure! Our sales numbers are up! - lead mining is now possible and very efficient - data capturing time has reduced significantly by being able to export a contact. Zoominfo also checks with your CRM if the lead already exists which is great. - you are given many options of contacts in similar roles - I especially enjoy the technologies function as it makes my outreach more relevant. Zoominfo helps narrow down the correct companies to target by supplying information which isn’t easily accessible elsewhere (which technologies they use, what is the revenue, what are the scoops and what is the intent of the company)

Small Business (50 or fewer emp.)
Aug 05, 2020
 Source
Overall Rating:
5.0
Kevin L. avatar
Kevin L.
Sales Development Representative Team Lead
Share
"ZoomInfo has opened doors for us and has been an excellent tool that we use every day."
What do you like best about ZoomInfo?

Being able to reach out to new companies that we couldn't have before.

What do you dislike about ZoomInfo?

Some companies are missing from their database or are missing contact information.

What problems is ZoomInfo solving and how is that benefiting you?

ZoomInfo helps us unlock so many more opportunities to establish business relationships with other companies that we could never have done before.

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