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Keap
4.3
(1,468)
(Formerly Infusionsoft)
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Keap Reviews & Product Details

Keap Overview
What is Keap?

Formerly known as InfusionSoft, Keap is an all-in-one, cloud-based sales, and marketing software option offering customer relationship management (CRM), marketing automation tools, and eCommerce features. Keap is the preferred platform for small businesses that rely on the platform to streamline sales and manage customer experiences in a single suite. Using Keap, users can segment contact, manage and track customer interaction, send emails, and create tailored campaigns with personalized communication triggers. Users can also use Keap to manage eCommerce with inventory management features, payment gateways, and purchase fulfillment features.

Company Keap
Year founded 2001
Company size 201-500 employees
Headquarters Chandler, Arizona, United States
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
Keap Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
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What Keap is best for?
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What are the pros and cons of Keap?
Keap Product Details
Capabilities
API
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Keap Features
API Access
Appointment Scheduling
Call Logging
Collaboration Tools
Contact Management
Customer Feedback Management
Customer Segmentation
Customer Support Ticketing
Customizable Dashboards
Data Import/Export
Document Management
Email Marketing
Lead Management
Live Chat
Marketing Automation
Mobile Access
Order Management
Product Catalog
Quotes/Proposals
Reporting & Analytics
Role-Based Access Control
Sales Forecasting
Sales Pipeline Management
Social Media Integration
Survey Management
Task Management
Territory Management
Third-party Integrations
User Permissions
Workflow Automation
Keap Media
Keap video thumbnail
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Keap Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: March 18, 2025
Keap Logo
1,468 Keap Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
Oct 21, 2018
 Source
Overall Rating:
5.0
AV
Amy V.
Founder
Share
"Infusionsoft is taking my business and my life to another level"
What do you like best about Keap?

The best part of integrating Infusionsoft into my business is saving me time by automating all those daily repetitive tasks.

What do you dislike about Keap?

There is quite the learning curve in order to figure out all that's possible, but the Infusionsoft team provides tons of examples on how to.

What problems is Keap solving and how is that benefiting you?

As I begin automating my business I realized there's so much more that can be automated allowing me to more spend time learning and focus on more ways I can be of better service to my customers.

Small Business (50 or fewer emp.)
Oct 21, 2018
 Source
Overall Rating:
5.0
BP
Brian P.
Director
Share
"Infusionsoft help me increase sales almost 30% in 2018"
What do you like best about Keap?

I like how the app works well with my the CRM and how easy it is to tag and follow up with customers

What do you dislike about Keap?

It took a while to learn, its not simple but worth learning , the tagging system works well and is easy to use once set up

What problems is Keap solving and how is that benefiting you?

We have a much better follow up system now

Small Business (50 or fewer emp.)
Oct 19, 2018
 Source
Overall Rating:
5.0
DJ
Dee J.
Owner
Share
"Small Business Owner’s Jewel"
What do you like best about Keap?

I have a team of knowledgeable professionals working with me, listening to my ideas and providing valuable feedback and insight in order to create amazing automated E-mails and campaigns that save me time while connecting me with clients.

What do you dislike about Keap?

I like everything. There are no dislikes.

What problems is Keap solving and how is that benefiting you?

It’s saving me time on e-nails. I like the quality and look of my website and emails and campaigns. I like all of the Info I am able to track on each client.

Small Business (50 or fewer emp.)
Oct 18, 2018
 Source
Overall Rating:
5.0
CV
Charlie V.
President
Share
"Small business success!"
What do you like best about Keap?

I have team members in five geographically different locations, infusionsoft allows me to have a central location for all our our client data allowing for incredible access to all on the team.

What do you dislike about Keap?

Emails through the system have been difficult, and we have stopped trying to use this feature.

What problems is Keap solving and how is that benefiting you?

Being able to keep up with which client purchased what product and worked with which team member what a challenge as we grew. We no longer have that problem. We have also effectively created tags allowing us to track client successes.

Small Business (50 or fewer emp.)
Oct 15, 2018
 Source
Overall Rating:
5.0
LS
Learner S.
Founder
Share
"Been an infusionsoft user for years."
What do you like best about Keap?

I really like the visual campaign builder, definitely makes it easier to see what you'r doing and make sense of it.

What do you dislike about Keap?

I disliked ( past tense ) the learning curve but once you're up and running the ideas just keep coming.

What problems is Keap solving and how is that benefiting you?

Save time emailing people is a breeze tracking and engaging.

Small Business (50 or fewer emp.)
Oct 15, 2018
 Source
Overall Rating:
5.0
MS
Matt S.
Founder
Share
"Powerful CRM that will transform your business "
What do you like best about Keap?

The ability to segment data with tags. It’s ability to work with other external apps The community of help

What do you dislike about Keap?

It can be expensive at first glance and setup can seem very time consuming but it’s worth every second and every cent

What problems is Keap solving and how is that benefiting you?

We save a fortune on staffing and it never takes a duvet day!

Small Business (50 or fewer emp.)
Oct 11, 2018
 Source
Overall Rating:
5.0
VS
Viktoria S.
Freelance Event Planning And Client Care
Share
"Getting Familiar with the program "
What do you like best about Keap?

I like the logic of the software and the tagging system and the campaign builder. The available price is exciting and the software offers a ton. Also, the new landing page builder is awesome.

What do you dislike about Keap?

sometimes it does get confusing - I wish someone could sit with me with my specific issues. Help chats are not always helpful unfortunately. More individual attention at the live events. Phone support.

What problems is Keap solving and how is that benefiting you?

Managing our entire email broadcasting from the software and then analyzing the data, reaching our customers in professional, beautifully designed way and building automated campaigns saves us time

Small Business (50 or fewer emp.)
Oct 09, 2018
 Source
Overall Rating:
5.0
CS
Cynthia S.
Co Founder
Share
"I’ve used Infusionsoft since 2011"
What do you like best about Keap?

I LOVE the customer and tech support that Infusionsoft offers, which is unique!

What do you dislike about Keap?

We need better activity reporting. This is the only weakness with this program

What problems is Keap solving and how is that benefiting you?

I am able to reach those business owners that have opted into my email community.

Small Business (50 or fewer emp.)
Oct 09, 2018
 Source
Overall Rating:
5.0
BS
Ben S.
Founder
Share
"Send the right messages to the right people, at the right time"
What do you like best about Keap?

The seemingly never ending ways we can extract and segment our databases, communicating specific messages dependant on actions. Its fantastic.

What do you dislike about Keap?

As there are so many things you can do, getting up to speed with how to do them can take time - that said its often worth it.

What problems is Keap solving and how is that benefiting you?

Segmenting database, tracking activity, moving prospects through lead stages all been essential for us to send the right messages to the right people, at the right time.

Small Business (50 or fewer emp.)
Oct 05, 2018
 Source
Overall Rating:
5.0
BC
Bruce C.
Whole Life Success Coach
Share
"Why Infusionsoft and Why Now"
What do you like best about Keap?

Not provided

What do you dislike about Keap?

Not provided

What problems is Keap solving and how is that benefiting you?

Not provided

Small Business (50 or fewer emp.)
Oct 04, 2018
 Source
Overall Rating:
5.0
SK
Shannon K.
Founder
Share
"I tripled my conversions for August 2018"
What do you like best about Keap?

I've been using InfusionSoft since the early days of the red & black logo. I became a partner in 2015. In August 2017 I pivoted my business and was no longer a partner. I was no longer using InfusionSoft or any other CRM for that matter. I know the value of time and automation processes. InfusionSoft does too. In August 2017 I had no processes in place, and I only had two new clients that month. Fast forward to July 2018, after talking with Jillian Littlejohn about the progress of InfusionSoft and all the changes they have made to their Partner Program and the application itself, I thought I give it another go. Jill made me an offer I could not pass up. My first year anniversary for my new business was fast approaching, and I wanted to double the number of people I worked with coming into this new year, so I quickly built out a 3 month follow up campaign for sales appointments, I completely automated my onboarding process and I created a WOW campaign to make sure my customers were happy with my service. In August 2018, I did not double the number of new clients; I tripled the number of new clients for that month. Yes, the automation worked like a charm. In less than 30 days I on-boarded 6 new clients.

What do you dislike about Keap?

I don't like that I have to use a third-party paid application like Zapier to have my Calendly appointments added to my prospect list. I do this manually. I also wish that the iPhone Application (I'm still on the legacy version of IS) would allow me to work in my internal forms so that I do not have to be on my computer for sales calls.

What problems is Keap solving and how is that benefiting you?

built out a 3 month follow up campaign for sales appointments, I completely automated my onboarding process and I created a WOW campaign to make sure my customers were happy with my service. I'm saving time and I look more professional. The engagement I get is much higher now. (SideNOTE: Your Upload a Sceenshot button does not work.)

Small Business (50 or fewer emp.)
Oct 04, 2018
 Source
Overall Rating:
5.0
PW
Paige W.
Founder
Share
"the backbone of our business"
What do you like best about Keap?

InfusionSoft is the backbone of our personal training business - it manages all of the processes and automates the client lifecycle.

What do you dislike about Keap?

A little difficult to learn in the begining but with time you will get the hang of it.

What problems is Keap solving and how is that benefiting you?

automation - marketing automation, client lifecycle marketing, follow up, etc...

Small Business (50 or fewer emp.)
Oct 03, 2018
 Source
Overall Rating:
5.0
JB
Joshua B.
Director Of Sales
Share
"Awesome!!!!! Highly recommend if searching for a CRM"
What do you like best about Keap?

Ease of use, and easy to track customers based on your own criteria.Once dialed in this program works virtually seamlessly

What do you dislike about Keap?

Like any CRM, it takes a while to get in the flow of utilizing the tool the way it is meant to be used. Uploading your customer list and tagging them so your can group the customers specifically is very time consuming but worth the grind!

What problems is Keap solving and how is that benefiting you?

Marketing Campaigns. We love the ease in which you can build campaigns and monitor their progress. Being able to target certain groups based on how we tag our customers is amazing.

Small Business (50 or fewer emp.)
Sep 27, 2018
 Source
Overall Rating:
5.0
LP
Les P.
Founder
Share
"New User Liking So Far"
What do you like best about Keap?

Strong email delivery results have been very helpful.

What do you dislike about Keap?

Still a little complicated to learn how to quickly build campaigns.

What problems is Keap solving and how is that benefiting you?

It's a simple and effective way to maintain strong relations with clients.

Small Business (50 or fewer emp.)
Sep 27, 2018
 Source
Overall Rating:
5.0
VM
Vince M.
Founder
Share
"Great Product"
What do you like best about Keap?

I love the power of the platform. It is great for small businesses.

What do you dislike about Keap?

I wish that little guys like me could get simple training to help. Sometimes the language is too complicated and not intuitive. I would love to be able to leverage all its capabilities.

What problems is Keap solving and how is that benefiting you?

Email marketing, followup with clients, and people management.

Small Business (50 or fewer emp.)
Sep 26, 2018
 Source
Overall Rating:
5.0
RC
Rhiannon C.
Founder
Share
"I love InfusionSoft. No, really...this program is a life saver!"
What do you like best about Keap?

This program is SO robust! The automation is amazing, and the customer service is great. I mean, you can run your entire company out of this program.

What do you dislike about Keap?

There's a hefty monthly charge, but it's worth it! We've made our investment back already.

What problems is Keap solving and how is that benefiting you?

All client record keeping in one easy to access platform. Making better use of our time with automation and grabbing leads while they're hot to make the conversion.

Small Business (50 or fewer emp.)
Sep 25, 2018
 Source
Overall Rating:
5.0
ET
Enrica Aurora T.
Fitness Professional
Share
"Ora ho il controllo del mio business "
What do you like best about Keap?

Inizialmente odiavo i tag, non capivo l’utilità e mi sembrava una fatica sprecata, ora è la cosa che mi piace di più, perchè sono in grado di sapere a quale punto del mio funnel si trova il mio potenziale cliente

What do you dislike about Keap?

Non è possibile cancellare dal cellulare i contatti che chiedono di uscire dalla campagna attiva e spesso non ho il computer a portata di mano per alcuni giorni

What problems is Keap solving and how is that benefiting you?

Conosco perfettamente quanti contatti ci sono, davvero interessato, quale probabilità di vendita ho, questo mi rende più sicura

Small Business (50 or fewer emp.)
Sep 25, 2018
 Source
Overall Rating:
5.0
JS
Jessica S.
Founder
Share
"Infusionsoft is excellent "
What do you like best about Keap?

I love the functionality and the customer support.

What do you dislike about Keap?

It is a complex and highly functional system. There is a steep learning curve involved when you are starting out.

What problems is Keap solving and how is that benefiting you?

I wanted to solve the problem of digital product delivery. They were definitely the company to solve my problem. Their customer service is excellent and my customers get a smooth, personalized experience.

Small Business (50 or fewer emp.)
Sep 20, 2018
 Source
Overall Rating:
5.0
PA
Patrick A.
Royal Portrush, The Golf Pa.Com Managing Director, Ireland Golf Tours
Share
"Infusionsoft is the lifeblood of my business"
What do you like best about Keap?

Using Infusionsoft to automate my business allows me to spend more time with my family and will run at night when I'm sleeping.

What do you dislike about Keap?

I would like to be able to replicate campaigns and then search for keywords in a campaign so that they can be changed without having to go into each process and manually change each keyword.

What problems is Keap solving and how is that benefiting you?

It allows me to have my business running in the background whenever I am not there. Automated campaigns will trigger emails that are sent out to prospects as soon as they action something.

Small Business (50 or fewer emp.)
Sep 20, 2018
 Source
Overall Rating:
5.0
Theresa A. M. avatar
Theresa A. M.
Broker/Owner
Share
"The Best CRM Software in the World"
What do you like best about Keap?

I have been using Infusionsoft since June for my Real Estate Business. The software has saved me many hours of emailing individuals with my marketing material. With Infusionsoft I have been able to set up campaigns that run automatically when I enter the contact's information. There are tasks that I can create and reminders I can set and so much more. The software is so easy to use and the help and support is outstanding. You can reach them anytime by chat or by phone. If yo are looking for the software that is easy to use and has a lot of features, then I highly recommend Infusionsoft.

What do you dislike about Keap?

Nothing, I like everything, this is the best software ever

What problems is Keap solving and how is that benefiting you?

The software has given me time to do other things without spending all day setting up emails and landing pages. The templates they offer are outstanding.

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