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Keap Logo
Keap
4.3
(1,468)
(Formerly Infusionsoft)
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Keap Reviews & Product Details

Keap Overview
What is Keap?

Formerly known as InfusionSoft, Keap is an all-in-one, cloud-based sales, and marketing software option offering customer relationship management (CRM), marketing automation tools, and eCommerce features. Keap is the preferred platform for small businesses that rely on the platform to streamline sales and manage customer experiences in a single suite. Using Keap, users can segment contact, manage and track customer interaction, send emails, and create tailored campaigns with personalized communication triggers. Users can also use Keap to manage eCommerce with inventory management features, payment gateways, and purchase fulfillment features.

Company Keap
Year founded 2001
Company size 201-500 employees
Headquarters Chandler, Arizona, United States
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
Keap Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Keap Product Details
Capabilities
API
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Keap Features
API Access
Appointment Scheduling
Call Logging
Collaboration Tools
Contact Management
Customer Feedback Management
Customer Segmentation
Customer Support Ticketing
Customizable Dashboards
Data Import/Export
Document Management
Email Marketing
Lead Management
Live Chat
Marketing Automation
Mobile Access
Order Management
Product Catalog
Quotes/Proposals
Reporting & Analytics
Role-Based Access Control
Sales Forecasting
Sales Pipeline Management
Social Media Integration
Survey Management
Task Management
Territory Management
Third-party Integrations
User Permissions
Workflow Automation
Keap Media
Keap video thumbnail
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Keap Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: March 26, 2025
Keap Logo
1,468 Keap Reviews
4.3 out of 5
Mid Market (51-1000 emp.)
Jan 26, 2022
 Source
Overall Rating:
5.0
Jessi D. avatar
Jessi D.
Self Proprietor
Share
"Keap is a keeper!!"
What do you like best about Keap?

Money management! Its fully-functional billing system allows customers to pay with cards or PayPal. By using payment forms, you can embed the form on your website to make it easy for people to do business with you.

What do you dislike about Keap?

It can take some time to learn how to build and utilize successful campaigns, so I guess I would say just the learning curve of everything this has to offer.

What problems is Keap solving and how is that benefiting you?

Keeping customers informed is the main. The analytical information Keap provides about the customer helps tailor triggered campaigns to help you utilize your sales pipeline efficiently.

Mid Market (51-1000 emp.)
Jan 26, 2022
 Source
Overall Rating:
5.0
DN
Diego N.
M
Share
"Best All Inclusive Software For Online Sales and Tracking!"
What do you like best about Keap?

Keeps awesome track of clients and sales! Remember all the things you talked over with them anytime in the past and forecast future sales!

What do you dislike about Keap?

It is very complicated and takes a while to learn and set up.

What problems is Keap solving and how is that benefiting you?

Helping keep track of clients and in contact with them. Keeping track of sales and forecasting future sales!

Enterprise (> 1000 emp.)
Jan 23, 2022
 Source
Overall Rating:
5.0
JA
Jafrul A.
Software Engineer
Share
"Awesome and Excellent CRM indeed!"
What do you like best about Keap?

It has countless such highlights - presumably more than you will at any point require. It saves me a great deal of time consistently by dealing with the subsequent I want for my customers

What do you dislike about Keap?

It has a lofty expectation to learn and adapt - however, whenever you have it down, it's astounding. I likewise wish the versatile application was somewhat more powerful. Like the web interface - it would be truly useful to have the option to accomplish more with crusades and get investigation and results in the portable application.

What problems is Keap solving and how is that benefiting you?

I use it to stay in contact with my customers. The capacity to create various missions likewise assists me with broadcasting bulletins to my customers and assisting with catching leads on my site. I can keep up with various mailing records and customer records and ensure that I am sustaining the new leads that come in through my site or through different sources.

Small Business (50 or fewer emp.)
Jan 21, 2022
 Source
Overall Rating:
5.0
Simon M. avatar
Simon M.
Podcaster
Share
"It's Like Having An Extra Person In My Office"
What do you like best about Keap?

I have used Keap for over 5 years and it is like having an admin and marketing person sat in the office with me. It released at least two days a week for me. It was far more intuitive and easy to implement than the competitors I had moved from.

What do you dislike about Keap?

I love the email broadcasts for scheduled emails to individual clients but I wish I could do this from within the contact's record and not have to do the whole search thing every time

What problems is Keap solving and how is that benefiting you?

I use Keap to stay in contact with my clients weekly, send our bi-weekly eNews, launch event campaigns, integrate with my scheduler and Zoom, and I use it for my billing and invoice processing

Small Business (50 or fewer emp.)
Jan 20, 2022
 Source
Overall Rating:
5.0
Christina O. avatar
Christina O.
Operations
Share
"Keap has been perfect for our small business!"
What do you like best about Keap?

The customization is easy and effective for an out of the box software!

What do you dislike about Keap?

It would be wonderful to offer a "parent/child" relationship option for companies. We would also benefit from automation on the company level.

What problems is Keap solving and how is that benefiting you?

We are able to run both our marketing and sales processes through one system effectively.

Small Business (50 or fewer emp.)
Jan 20, 2022
 Source
Overall Rating:
5.0
AB
Amit B.
Real Estate Broker And Co Owner / Co Founder Of Talk Condo.Com
Share
"A user for the past 10 years"
What do you like best about Keap?

The ability to create individual and specific campaigns for very specific registrants and then tag them.

What do you dislike about Keap?

The random errors related to the spam checker, or random errors in the campaigns.

What problems is Keap solving and how is that benefiting you?

The ability to create email campaigns that can auto-reply to registrants and tag them for follow-up emails.

Small Business (50 or fewer emp.)
Jan 20, 2022
 Source
Overall Rating:
5.0
SS
Suzette S.
M
Share
"Keap is a keeper!"
What do you like best about Keap?

I like the automation and broadcasts. They are easy to use. Every time I have a question, I have received quick, knowledgeable service. I feel the intake process is great. Our training was structured and practical. I like promotor/lead emails! The new leads can be tagged and then given information for their specific needs.

What do you dislike about Keap?

I need more practice. The automations are new to me.

What problems is Keap solving and how is that benefiting you?

The intake is going smoother. The information is banked in one place and clients can do it on line with ease. Clients who do not finish, can start exactly where they stopped entering. We can support them to complete the forms.

Small Business (50 or fewer emp.)
Jan 20, 2022
 Source
Overall Rating:
5.0
RF
Rachel F.
Baby And Parenting Consultant And Author
Share
"Easy to use, even for a tech numpty like me!"
What do you like best about Keap?

Keap is so easy to use and it works exactly as it says it should. Creates great automations and broadcast and plenty more besides. Great value for money and super training too. I had a few

What do you dislike about Keap?

I had a few hitches moving from the legacy broadcast builder to the new builder bu,t with the help of the training support team and the Facebook group, I was sorted.

What problems is Keap solving and how is that benefiting you?

I was able to quickly set up automations for nurture email sequences attached to two lead magnets in time for a big presentation at the UK Baby Show. Awesome! And now I can easily create great emails and broadcasts to keep all my new leads engaged and happy. I'm In the process now of linking up an appointment diary.

Small Business (50 or fewer emp.)
Jan 20, 2022
 Source
Overall Rating:
5.0
TM
Trent M.
Founder
Share
"Best Email Software I've Used!"
What do you like best about Keap?

Easy to use dashboard, very advanced email automation, and more! I've used so many providers and so happy I found one for all my needs, all in one place.

What do you dislike about Keap?

I would love for products to be on a subscription which I believe the team is working on now.

What problems is Keap solving and how is that benefiting you?

Advanced email automation and follow up. Saving me a lot of time!

Small Business (50 or fewer emp.)
Jan 14, 2022
 Source
Overall Rating:
5.0
Kunal R. avatar
Kunal R.
Senior Project Manager
Share
"Best Solution for Marketing Needs!!"
What do you like best about Keap?

Keap is the best solution for automated marketing. It makes the email marketing process hassle-free. Its analytics provides data in real-time. The best thing I liked is its email segmentation. It helps me to target the right user in different campaigns.

What do you dislike about Keap?

Sometimes its email gets wrongly flagged and drops into clients' spam folders.

What problems is Keap solving and how is that benefiting you?

With less headcount, we have been able to achieve the marketing target using Keap. It's automated emailing helped us to approach potential clients with less effort. Also, Its robust analytics provides detailed reports and makes it easy for me to analyze the performance.

Small Business (50 or fewer emp.)
Jan 12, 2022
 Source
Overall Rating:
5.0
MB
Mark B.
Cyber Security Consultant
Share
"My CRM"
What do you like best about Keap?

Its so robust. So much better than what I was using.

What do you dislike about Keap?

It is expensive, but I think it will show a good ROI.

What problems is Keap solving and how is that benefiting you?

I am managing all of our marketing through Keap.

Small Business (50 or fewer emp.)
Jan 06, 2022
 Source
Overall Rating:
5.0
MK
Marie K.
Founder
Share
"The Learning Curve is Worth Learning"
What do you like best about Keap?

Business grows when people know you exist, understand how you do business, and you make it easy to do business with you! Keap helps us accomplish all of these goals in one application!

What do you dislike about Keap?

There is a bit of a learning curve, but once you've gotten the system down, it really is easy to use and so worth making it through that curve!

What problems is Keap solving and how is that benefiting you?

Keeping track of payments, client usage and marketing is so simple with KEAP email campaigns and reports!

Small Business (50 or fewer emp.)
Dec 29, 2021
 Source
Overall Rating:
5.0
MN
Mj N.
Keap Crm Expert
Share
"Awesome experience with Keap CRM"
What do you like best about Keap?

These are the factors I like alot easy contact importing, sales management, campaign building, accurate tagging, and reporting. Ecommerce system has also good options like payment plans to split the payment into installments.

What do you dislike about Keap?

Campaign & landing page builders take much time to load sometimes; as soon as elements increases on the landing page, it starts hanging. These factors need to be improved.

What problems is Keap solving and how is that benefiting you?

I am an expert in converting the client business requirements into an excellent strategy to automate their system; so far, they can capture more leads and make more sales.

Small Business (50 or fewer emp.)
Dec 28, 2021
 Source
Overall Rating:
5.0
Muhammad J. avatar
Muhammad J.
Wordpress/Woo Commerce Expert
Share
"Very good CRM i have ever seen"
What do you like best about Keap?

Keap new interface is very simple and user-friendly. Email deliverability is very very good; Campaigns are straightforward to build. In campaigns, landing page builder is very user-friendly. The tagging and reporting system is very accurate—reasonable and good pricing plans for users.

What do you dislike about Keap?

Directly integration with third-party apps like Twillio, Zoom, calendly doesn't exist. Landing page builder slow down as soon as elements increases on the page.

What problems is Keap solving and how is that benefiting you?

I have built the campaigns for my clients to automate their businesses like coaching followups, seminars, Selling things etc. Users can start using it within budget.

Mid Market (51-1000 emp.)
Dec 07, 2021
 Source
Overall Rating:
5.0
Daniel R. avatar
Daniel R.
Sales Account Manager
Share
"Good software for keeping in touch with customers and prospects."
What do you like best about Keap?

The ability to create an "if this, then that" sales flow. Allows me to stay in touch with potential customers by enabling automatic email flows and follow-up capabilities.

What do you dislike about Keap?

I'm not too fond of the program's complexity. I needed to get training to understand how the processes and systems worked. Once I understood the process, I was delighted.

What problems is Keap solving and how is that benefiting you?

I am solving the problem of automated follow-up and customer retention through automatic emails. It's allowing me to focus on low-hanging fruit by capturing my whole audience through email campaigns.

Small Business (50 or fewer emp.)
Nov 29, 2021
 Source
Overall Rating:
5.0
Sharon H. avatar
Sharon H.
Founder
Share
"I've been using Keap for years and I love it."
What do you like best about Keap?

They are constantly updating the features of the software and their tech support is amazing.

What do you dislike about Keap?

Not much that I dislike. No software is perfect but Keap strives to fix any issues quickly.

What problems is Keap solving and how is that benefiting you?

I use Keap for my CRM, email marketing and shopping cart. I love how it combines it all together for one solution. It saves me so much time too!

Small Business (50 or fewer emp.)
Nov 29, 2021
 Source
Overall Rating:
5.0
SL
Stephanie L.
Chief Operations Officer
Share
"Game Changer for Us and Our Clients"
What do you like best about Keap?

I love that we can take a dream experience we want someone to have and create that with automation in the campaign builder. The newer addition in text messaging capabilities has been huge as many of our clients would come to us for support in developing text message campaigns and we found ourselves hitting walls trying to find suitable 3rd party options that were within budget for clients.

What do you dislike about Keap?

We and most of our clients are in Keap Max Classic and right now the limitations with the landing page builder can be frustrating.

What problems is Keap solving and how is that benefiting you?

Consistent follow up to leads and giving our clients the experience we want them to have. Being able to streamline communication and ensure that clients are hearing from us even as we grow and manual follow ups gets more and more unrealistic. We're eliminating communication issues and large amounts of payroll going to simple follow up.

Small Business (50 or fewer emp.)
Nov 29, 2021
 Source
Overall Rating:
5.0
CE
Cassie E.
Master Of Events
Share
"Powerful tool for small business"
What do you like best about Keap?

We have been using this program for a couple of years and love it! The automation is critical in the success of our business and managing events. We love it!

What do you dislike about Keap?

I am not the Keap expert on our team and so there are features I dont know how to use. But the ones I do know how to use are awesome. The issues I have with it are from the way we have it set up, no fault to the software.

What problems is Keap solving and how is that benefiting you?

We use it for our CRM, registration pages, landing pages, email automation and much more. We are starting to use it to pull data and customer metrics which is going to be so awesome as we set goals for next year.

Small Business (50 or fewer emp.)
Nov 29, 2021
 Source
Overall Rating:
5.0
HT
Heidi T.
Owner/Attorney
Share
"My 4th CRM was the WINNER"
What do you like best about Keap?

Easy automations that allow my business to work when I don't.

What do you dislike about Keap?

Sometimes emails through Keap end up in Junk email.

What problems is Keap solving and how is that benefiting you?

I do all kinds of things in Keap: pipeline systems and processes, invoicing, email campaigns, easy automations, task lists, and database management. I can't make it through the day without using these important tools. It is an all-in-one system that just "keaps" getting better. And IKON--the national conference--blew my mind. There were so many experts willingly giving tips that make processes even better. I've never experienced anything like it. I came back with truly do-able improvements that will increase my business bottom line.

Small Business (50 or fewer emp.)
Nov 25, 2021
 Source
Overall Rating:
5.0
Cindy M. avatar
Cindy M.
Sales Coordinator
Share
"Tag! You're It"
What do you like best about Keap?

I love that I can apply "tags" to my customers. It makes it very easy to search for customers who match the criteria I am looking for in order to generate leads to fill my sales pipeline. It also allows me to quickly see what the customer's history with us by searching tags rather than manually looking in the "person notes." I also think its great that I can see if a customer has viewed an email I sent or not.

What do you dislike about Keap?

When the quick search goes down it is hard because I often use Keap when I am in the middle of online meetings and the quick search is very convenient to quickly pull up a customer. I also wish that you could use quick search to search companies rather than having to go to the Nav menu.

What problems is Keap solving and how is that benefiting you?

The problem we have solved with Keap, for me, is the ability to track the emails I send. It allows me to see if a customer has actually opened an email from me. Sometimes a customer will say that they called references that I may have sent in an email at their request, but when I look it is easy for me to see if they are not telling me the truth. Or if they say they did not get an email, I can look to see if that is really the case.

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