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Keap Logo
Keap
4.3
(1,468)
(Formerly Infusionsoft)
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Keap Reviews & Product Details

Keap Overview
What is Keap?

Formerly known as InfusionSoft, Keap is an all-in-one, cloud-based sales, and marketing software option offering customer relationship management (CRM), marketing automation tools, and eCommerce features. Keap is the preferred platform for small businesses that rely on the platform to streamline sales and manage customer experiences in a single suite. Using Keap, users can segment contact, manage and track customer interaction, send emails, and create tailored campaigns with personalized communication triggers. Users can also use Keap to manage eCommerce with inventory management features, payment gateways, and purchase fulfillment features.

Company Keap
Year founded 2001
Company size 201-500 employees
Headquarters Chandler, Arizona, United States
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
Keap Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Keap Product Details
Capabilities
API
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Keap Features
API Access
Appointment Scheduling
Call Logging
Collaboration Tools
Contact Management
Customer Feedback Management
Customer Segmentation
Customer Support Ticketing
Customizable Dashboards
Data Import/Export
Document Management
Email Marketing
Lead Management
Live Chat
Marketing Automation
Mobile Access
Order Management
Product Catalog
Quotes/Proposals
Reporting & Analytics
Role-Based Access Control
Sales Forecasting
Sales Pipeline Management
Social Media Integration
Survey Management
Task Management
Territory Management
Third-party Integrations
User Permissions
Workflow Automation
Keap Media
Keap video thumbnail
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Keap Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: June 15, 2025
Keap Logo
1,468 Keap Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
Feb 26, 2018
 Source
Overall Rating:
5.0
DB
Dobbin B.
Founder
Share
"Lifelong fan of Infusionsoft!"
What do you like best about Keap?

We have successfully used Infusionsoft as a versatile tool for our marketing efforts, operational efficiencies, and transactional systems! Infusionsoft has been the absolute best software investment we have ever made and likely will ever make!

What do you dislike about Keap?

Infusionsoft has had some temporary technical shortcomings over the years, but none that shadow its incredible benefits to our business!

What problems is Keap solving and how is that benefiting you?

Infusionsoft ties our marketing, sales, and transactional systems together in one effective system!

Small Business (50 or fewer emp.)
Feb 26, 2018
 Source
Overall Rating:
5.0
EW
Elayne W.
Senior Marketing Manager
Share
"Easy to use and super time saver"
What do you like best about Keap?

Not provided

What do you dislike about Keap?

Payment integration for countries outside of Australia is a bit of a struggle for us

What problems is Keap solving and how is that benefiting you?

I've saved time while simultaneously increasing our show up rate to our live events from 20% to 30%

Small Business (50 or fewer emp.)
Feb 20, 2018
 Source
Overall Rating:
5.0
JC
Jenny C.
Director Of Marketing And Communications
Share
"Love InfusionSoft"
What do you like best about Keap?

I like the tagging system. I only need to have contacts entered once, but they can have as many different tags as they need so they can be on as many different lists as needed. I have also used Constant Contact, and get frustrated that you have to duplicate entries if people need to be on duplicate lists.

What do you dislike about Keap?

There is so much functionality in InfusionSoft that I have yet to learn that it's even there/possible. I also get frustrated from time to time because there are things I can't do with the software (I call and talk to support and find things are impossible), but I have yet to find any software that is perfect for all my email needs. For example, if someone opts out of an email, it opts them out from all your lists, not just the newsletter they didn't want.

What problems is Keap solving and how is that benefiting you?

How to organize contacts and make sure everyone is on the correct email lists. The nurture campaigns I have been able to set up are wonderful.

Small Business (50 or fewer emp.)
Feb 09, 2018
 Source
Overall Rating:
5.0
MH
Matt H.
Art Director
Share
"Infusionsoft University flipped the lights on for me!"
What do you like best about Keap?

The instructors & partners are excellent guides. They asked the right questions to help me understand how to create solutions for automating internal business tasks; understand how to create a solutions to help pull us out of a stagnant growth cycle.

What do you dislike about Keap?

I wish they provided a link to a re-cap video of the class to attendees. Would help big time when you arrive back home & need to brush-up on a section of the class.

What problems is Keap solving and how is that benefiting you?

• Internal automation of tasks. • Creating new leads with an automated campaign that continually feeds in new leads from our website, social media, etc. • Don't need to hire new employees for a while. • Frees up more of my time to focus on more important areas of our business.

Small Business (50 or fewer emp.)
Jan 31, 2018
 Source
Overall Rating:
5.0
TR
Tony R.
Chief Instructor
Share
"Brings Everything Together."
What do you like best about Keap?

The integration systems with my website, sign up pages etc.

What do you dislike about Keap?

Can be difficult to design campaigns and implement them

What problems is Keap solving and how is that benefiting you?

Lead generation and capture, Emails to different tagged groups.

Small Business (50 or fewer emp.)
Jan 30, 2018
 Source
Overall Rating:
5.0
HD
Heather D.
Customer Service
Share
"Most bang for your buck!"
What do you like best about Keap?

It's easy to create exactly the flow I need for every situation. Whether I'm hosting an event or educating my customers about what I have to offer, I have the flexibility of communicating with them in smaller and more effective chunks of information.

What do you dislike about Keap?

It's a little pricey but I have tried a few other CRMs and this one is worth the extra. It saves me a lot of time in so many ways that the other programs couldn't. It's so easy to set up a campaign or e-mail that will add or remove tags as I need.

What problems is Keap solving and how is that benefiting you?

Staying engaged with existing customers. Communicating with new customers right away while their interest is peaked. Answering repeated questions with no extra effort.

Small Business (50 or fewer emp.)
Jan 30, 2018
 Source
Overall Rating:
5.0
TS
Tessa S.
Managing Director
Share
"A great service which has improved my bottom line"
What do you like best about Keap?

What can I say? The campaigns have allowed me to automate so much of my marketing and customer support and has saved me the cost of an extra member of staff. The email broadcasts and the ability to sell via infusionsoft are also good but it is the campaigns which are the killer app. THe 24/7 online help service is great too.

What do you dislike about Keap?

Occasionally it can be a bit inflexible. Plus the order forms are not really mobile friendly so I have to use an addon service.

What problems is Keap solving and how is that benefiting you?

Marketing, customer onboarding and support, email broadcasts - for marketing and my newsletters. It is also connected to my online service so new members can be activated automatically and get their login and welcome emails. Using Infusionsoft gave me a permanent increase in sales and income.

Small Business (50 or fewer emp.)
Jan 30, 2018
 Source
Overall Rating:
5.0
JB
Joe B.
Digital Marketing Specialist And Certified Infusionsoft Partner. Sales Funnel Expert.
Share
"Best CRM on the market"
What do you like best about Keap?

The marketing automation and how complex you can build your campaings

What do you dislike about Keap?

Many of the plugins can be in the software

What problems is Keap solving and how is that benefiting you?

Get more leads and increase sales

Small Business (50 or fewer emp.)
Jan 30, 2018
 Source
Overall Rating:
5.0
RD
Randal D.
Construction Accounting Specialist
Share
"Infusionsoft User For Accounting Firm"
What do you like best about Keap?

It works with Digital Marketing The Machine

What do you dislike about Keap?

Not much since it It works with Digital Marketing The Machine

What problems is Keap solving and how is that benefiting you?

Works with Digital Marketer The Machine

Small Business (50 or fewer emp.)
Jan 30, 2018
 Source
Overall Rating:
5.0
Paul C. avatar
Paul C.
Owner
Share
"Marketing Automation "
What do you like best about Keap?

Infusionsoft has the ability to automate almost anything I do that is mundane, administrative and essential leaving me free to spend my time more productively engaging with clients.

What do you dislike about Keap?

I’ve been using Infusionsoft for over seven years

What problems is Keap solving and how is that benefiting you?

I’ve been using Infusionsoft for over seven years so it’s difficult to decide what I dislike. However I do feel they are behind their competitors in terms of landing pages and sales funnels. They don’t make it easy.

Small Business (50 or fewer emp.)
Jan 30, 2018
 Source
Overall Rating:
5.0
FD
Francisco D.
Marketing Manager
Share
"Altamente recomendada"
What do you like best about Keap?

Lo increíble de esta plataforma es que te permite realizar tus campañas de una manera fácil y muy intuitiva, con diversas configuraciones que la hacen muy diferente a los demás sistemas en el mercado, aun cuando es una aplicación americana, en México he recibido un increíble soporte técnico, si desean incursionar en inbound marketing y la automatización la recomiendo ampliamente. Lo increíble de todo es que mientras tu equipo se enfoca en aquellos leads que ya han madurado y han sido nutridos con información, el sistema se encarga de administrar inteligentemente las campañas que previamente haz logrado programar, indicando el momento exacto en el cual reaccionan de mejor manera, ese es el caso de un lead que ya ha sido informado y esta preparado para realizar su compra, se pueden activar correos automatizados para informar al usuario que uno de sus prospectos requiere de una llamada para hacer labor de venta, ya con un gran porcentaje de éxito de esta transacción. Esta herramienta además permite obtener información sobre los correos que cada contacto ha visto y en cuales ha dado click, es una retroalimentación inmediata y exacta, pues con cada acción se incrementa el nivel de interés del prospecto.

What do you dislike about Keap?

No me gusta que no envian informacion sobre sus actualizaciones por medio de correo de manera entendible.

What problems is Keap solving and how is that benefiting you?

CRM, E MAIL MARKETING; AUTOMATIZACIÓN Y SEGUIMIENTO DEL EMBUDO

Small Business (50 or fewer emp.)
Jan 30, 2018
 Source
Overall Rating:
5.0
CS
Clare Louise S.
Founder
Share
"Empowering Software"
What do you like best about Keap?

Infusionsoft combines my CRM with my e-commerce. So far so ordinary, that used creatively it reaches into every part of my business. From client emails to staff engagement programs to potential client funnels to recruitment. Without it we would be dead in the water.

What do you dislike about Keap?

Although the online chat help is comprehensive, some agents are better at working out a workaround for a problem then others.

What problems is Keap solving and how is that benefiting you?

It automates my sales process, chasing renewal clients, recruitment process, fufilnent lists, staff engagement programmes. There is no part of our business it doesn’t touch.

Mid Market (51-1000 emp.)
Jan 30, 2018
 Source
Overall Rating:
5.0
DB
Dan B.
Admissions Director
Share
"Infusionsoft is Epic"
What do you like best about Keap?

Infusionsoft is a powerhouse that has endless possibilities for sophisticated automated follow up.

What do you dislike about Keap?

I do not like the fact that some of the rules I set for users do not transfer over to the phone app. ie the sales team can only see records that they are assigned to on the computer, however, on the app they can see other user's records.

What problems is Keap solving and how is that benefiting you?

Infusionsoft no doubt when set up correctly is our most reliable employee =)

Small Business (50 or fewer emp.)
Jan 30, 2018
 Source
Overall Rating:
5.0
AM
Andrea M.
Naturopathic Doctor
Share
"Love Infusionsoft for my business"
What do you like best about Keap?

I love that everything I need is in one place

What do you dislike about Keap?

Takes a long time to get the setup working properly and understanding the software

What problems is Keap solving and how is that benefiting you?

I can sell products and send targeted emails instantly

Small Business (50 or fewer emp.)
Jan 04, 2018
 Source
Overall Rating:
5.0
KL
Kevin L.
Internet Technology For Business
Share
"Still the best for recurring e-comm subscriptions"
What do you like best about Keap?

The title says it all. I've tried all the difference e-comm software out there for setting up and running e-comm businesses with recurring subscriptions and Infusionsoft is the most cost effective and powerful.

What do you dislike about Keap?

Infusionsoft is lagging behind in mobile responsiveness. Their storefront is unusable! You'll definitely need to setup your own storefront using WordPress and Inpressto. That combo with Infusionsoft is a very powerful and simple to manage e-comm system.

What problems is Keap solving and how is that benefiting you?

Recurring order subscription management is so much easier with Infusionsoft! If a customer call and needs to change their subscription details you can do that right in Infusionsoft. In most other systems you have to cancel the entire subscription and create a new one which includes recapturing credit card data. What a pain! Also other systems like Shopify won't do this natively so you end up buying extra add-ons.

Small Business (50 or fewer emp.)
Dec 13, 2017
 Source
Overall Rating:
5.0
Christopher D. avatar
Christopher D.
Paid Media Strategist
Share
"Powerful and great if you're starting out in digital marketing"
What do you like best about Keap?

Templated work helps minimize even more time.

What do you dislike about Keap?

I did have an issue with their landing pages but they recently updated their system and it's working out great!

What problems is Keap solving and how is that benefiting you?

Automated my marketing process.

Mid Market (51-1000 emp.)
Nov 23, 2017
 Source
Overall Rating:
5.0
AB
Ashwin B.
Ceo
Share
"Amazing Automation!"
What do you like best about Keap?

It's quick and available 24x7, including weekends and holidays.

What do you dislike about Keap?

Still doesn't have all global currencies.

What problems is Keap solving and how is that benefiting you?

As my business grew from 200 Customers to 10,000 Customers, and from 800 leads to 100,000, Infusionosft helped manage all our leads and customers very effectively. Saved me a lot of time and I am able to deliver a consistent experience to all my prospects and customers.

Small Business (50 or fewer emp.)
Oct 30, 2017
 Source
Overall Rating:
5.0
Kevin M. avatar
Kevin M.
Small Business Consultant And Expert Infusionsoft Implementation
Share
"Infusionsoft is top of the live for Small Business Automation! "
What do you like best about Keap?

I like how much I can do with Infusionsoft. I can find value in some of it's simplest features, and then I can dig in even deeper and build custom campaigns that automate so much of my business!

What do you dislike about Keap?

With all the power that comes with Infusionsoft, you kind of have to understand how all the pieces fit together. I've seen that it takes some people more time than others to understand how it all comes together. However, I haven't seen any other system that can do all that Infusionsoft does in a better way. I've used some enterprise tools, and those were Far more complicated to use and set up.

What problems is Keap solving and how is that benefiting you?

I use a lot of "workflow automation" meaning that I have to do a lot of things in my business over and over again. I use Infusionsoft to automate those tasks. I click a few buttons, and the task is completed (Sending emails/invoices, etc).

Small Business (50 or fewer emp.)
Oct 30, 2017
 Source
Overall Rating:
5.0
KB
Kelsey B.
Business Manager & Director Of Marketing
Share
"I love Infusionsoft"
What do you like best about Keap?

After training, it's easy to use. It's easy to search for which contacts you are using; plus having the tags applied, we know which campaigns have been sent. Also, to see the follow up process.

What do you dislike about Keap?

Getting used to the tags that need to be applied. Sometimes it's difficult setting up the tags (if they are not already done for you). Also, I would like to see the sales part a little easier.

What problems is Keap solving and how is that benefiting you?

Growing our business; platform for keeping our marketing on track.

Small Business (50 or fewer emp.)
Oct 26, 2017
 Source
Overall Rating:
5.0
FC
Fillipe C.
Founder
Share
"Benefit–cost ratio"
What do you like best about Keap?

I do like best the marketing automation and the segmentation features.

What do you dislike about Keap?

I do dislike the reports and the tracking sales for digital products in the Infusionsoft Essentials Edition.

What problems is Keap solving and how is that benefiting you?

Automation in general.

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