ZoomInfo background blur-sm
ZoomInfo Sales Engagement Software logo
ZoomInfo
4.4
Why Findstack is free?
Findstack is free for users because vendors pay us when they receive web traffic and sales opportunities. Findstack directories list all vendors — not just those that pay us so that you can make the best-informed purchase decision possible.
Advertising disclosure: Findstack offers objective, editorially independent comparisons to help you find the best software. Some links on this page are affiliate links — we may earn a commission when you visit a vendor through our links, at no additional cost to you. Affiliate relationships never influence our ratings, rankings, or reviews. Disclosure policy | Methodology

ZoomInfo Reviews: 4.4/5 — Solid Choice

ZoomInfo Overview
What is ZoomInfo?

ZoomInfo delivers accurate, real-time data, insights, and technology to more than 35,000 companies worldwide. Businesses use our data and platform to increase efficiency, align sales and marketing teams, and consolidate technology stacks. We are a recognized leader in data privacy, with industry-leading GDPR and CCPA compliance and numerous data security and privacy certifications. For more information about how ZoomInfo helps customers unlock insights, engage customers, and win faster visit: www.zoominfo.com

Company ZoomInfo Technologies Inc.
Year founded 2000
Company size 1001-5000 employees
Headquarters Vancouver, Washington, United States
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
ZoomInfo Categories on Findstack
Crevio E-Commerce Platforms logo
Crevio
Sponsored
5.0
(1)
Free plan available
Crevio is an AI-powered platform that runs your business while you sleep. Describe what you want to se... Learn more about Crevio
Ask Questions about ZoomInfo
What ZoomInfo is best for?
How does ZoomInfo compare to Apollo.io?
What are the pros and cons of ZoomInfo?
ZoomInfo Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone
Training Documentation
Languages English
ZoomInfo Awards
Findstack 2024 General Badge
ZoomInfo Features
A/B or variant testing (e.g., subject lines, content)
A/B Testing
A/B testing of outreach / messaging
Account / sender management (multi-account)
Account warm-up features
AI assist in copywriting/personality of outreach
AI-powered personalization / message generation
AI voice / voicemail automation
Analytics and Reporting
Analytics / Reporting dashboards
Appointment Scheduling
Automated Dialing
ZoomInfo Media
ZoomInfo video thumbnail
ZoomInfo 0
ZoomInfo 1
ZoomInfo 2
ZoomInfo 3
ZoomInfo Screenshots
ZoomInfo screenshot 1
ZoomInfo screenshot 2
ZoomInfo screenshot 3
ZoomInfo screenshot 4
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: September 11, 2026
ZoomInfo Sales Engagement Software logo
7,837 ZoomInfo Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Dec 22, 2023
 Source
Overall Rating:
5.0
KL
Kalie L.
Founder
Share
"Lead Generator"
What do you like best about ZoomInfo?

Zoominfo is great, I can access and organize information quickly and efficiently.

What do you dislike about ZoomInfo?

I wish there was the ability to see the exact contact looking at websights.

What problems is ZoomInfo solving and how is that benefiting you?

Getting in touch with POCs. It gives me the direct information needed.

Mid Market (51-1000 emp.)
Dec 21, 2023
 Source
Overall Rating:
5.0
PS
Peyton S.
Senior Sales Associate Over Southwest Power Pool
Share
"Really easy to use"
What do you like best about ZoomInfo?

Finding number in a second and really easy to use!

What do you dislike about ZoomInfo?

Maybe the excisions need to be updated a bit more.

What problems is ZoomInfo solving and how is that benefiting you?

I work in sales

Small Business (50 or fewer emp.)
Dec 21, 2023
 Source
Overall Rating:
5.0
RE
Ross E.
Founder
Share
"ZoomInfo SalesOS the best on the market!"
What do you like best about ZoomInfo?

What I like the most about ZoomInfo is its up-to-date contact information for the contact that I am looking for. There might be a slight delay on the update but that's reasonable and normal. But still the best one out there.

What do you dislike about ZoomInfo?

It has been my primary tool for completing my tasks and I can't think of anything that I dislike about ZoomInfo.

What problems is ZoomInfo solving and how is that benefiting you?

Adding and updating our CRM for contact details. This benefit our team the most as we are assigned to add and update contacts. It pretty much do most of the job!

Mid Market (51-1000 emp.)
Dec 20, 2023
 Source
Overall Rating:
5.0
SK
Shaun K.
Inside Sales
Share
"Very accurate contact information"
What do you like best about ZoomInfo?

With ZoomInfo you'll find the correct contacts you're looking for with their correct cell numbers and emails. A beneficial tool to use.

What do you dislike about ZoomInfo?

There is a 1-2% chance the contacts found in ZoomInfo are incorrect.

What problems is ZoomInfo solving and how is that benefiting you?

It's beneficial to find the correct cell numbers and emails for each of the contacts I'm adding to our database.

Mid Market (51-1000 emp.)
Dec 20, 2023
 Source
Overall Rating:
5.0
WM
William M.
Founder
Share
"Best Data in the Space"
What do you like best about ZoomInfo?

UI is so straightforward and easy to use

What do you dislike about ZoomInfo?

The hubspot integration could use work, but I heard the saleforce integration is quite a bit better

What problems is ZoomInfo solving and how is that benefiting you?

In this age you need phone numbers for outreach and they provide the absolute best

Small Business (50 or fewer emp.)
Dec 20, 2023
 Source
Overall Rating:
5.0
JS
John S.
Founder
Share
"Research help"
What do you like best about ZoomInfo?

Contact info on decision makers found quickly, and reliable

What do you dislike about ZoomInfo?

Info on more companies, smaller companies

What problems is ZoomInfo solving and how is that benefiting you?

Once I read or hear of a company that is exhibiting buying signals for HR outsourcing, I can quickly find the contact info on the decision makers. That process used to take hours and was unreliable, now it is quick.

Mid Market (51-1000 emp.)
Dec 20, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"The most Comprehensive Prospectin Tool a Sales Rep Could Have"
What do you like best about ZoomInfo?

Provides me with Specific Contact information, so I do not spend a lot of Time trying to find the right people to connect with.

What do you dislike about ZoomInfo?

Sometimes it is difficult to sort things, but it is still faster than other tools I have used.

What problems is ZoomInfo solving and how is that benefiting you?

saving me time in identifying and reaching out to prospects.

Mid Market (51-1000 emp.)
Dec 20, 2023
 Source
Overall Rating:
5.0
Luis C. avatar
Luis C.
Inside Account Specialist
Share
"Searching leads made a lot easier to get the right contact for prospecting"
What do you like best about ZoomInfo?

The new feature that shows more likely to engage is very helpful. Finding leads or contact person is easier

What do you dislike about ZoomInfo?

There are times when you are searching company it does not shows any recommendation but available in D&B. Some of the contact details are not updated

What problems is ZoomInfo solving and how is that benefiting you?

When maeketing forwarded a content syndication lead you can easlily find alternative contact person, scoops and news about the company

Mid Market (51-1000 emp.)
Dec 20, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Best Prospecting Tool Available Today"
What do you like best about ZoomInfo?

The sheer relevance in connecting pain point with need through the vast array of insights available and using them to leverage impactful comunications with prospects that move the needle on sales.

What do you dislike about ZoomInfo?

That I cannot drill down more specifically to more focused regional targeting. The biggest flaw in ZoomInfo, from my perspective, is the limitations in granular geographical targeting. Our industry would greatly benefit by having more specific geotargeting, not just generalized zip code radiuses. I would love a feature that allowed for targeting specific regions.

What problems is ZoomInfo solving and how is that benefiting you?

ZoomInfo has provided the first cyclical pipeline with weekly distribution of leads to my team, taking us out of the self-prospecting equation altogether.

Enterprise (> 1000 emp.)
Dec 20, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Must have if you're in sales"
What do you like best about ZoomInfo?

Quantity of lead info available and ability to export that info into CRM.

What do you dislike about ZoomInfo?

While mostly up-to-date, sometimes leads aren't matched to the right companies, but I do like how it's simple to Suggest Contact Updates.

What problems is ZoomInfo solving and how is that benefiting you?

Finding the appropriate leads for targeted sales campaigns and contact info for those leads.

Enterprise (> 1000 emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
DT
David T.
Founder
Share
"Zoominfo - The best sales arrow in my quiver"
What do you like best about ZoomInfo?

Zoominfo makes it easy to find target prospect accounts and key decision-makers within them. The contact info is accurate 99% of the time, making it simple to reach the right people with the right message at the right time. The integrations with Salesforce, LinkedIn Sales Navigator, and other tools mean that data stays clean, consistent - and most importantly - saves me time, which I can use to focus on selling. 10/10

What do you dislike about ZoomInfo?

Zoominfo's UI could be better (ability to change and move columns, export to excel) and there are some updates that can only be made by my organization's Salesforce, IT, or Zoominfo Admin. I understand Role-Based Permissions are important would be great if (at least) Sales Reps had a way to "suggest changes" for their Admin. Small "complaints" but would have a big impact.

What problems is ZoomInfo solving and how is that benefiting you?

Zoominfo makes it easy to find target prospect accounts and key decision-makers within them. The contact info is accurate 99% of the time, making it simple to reach the right people with the right message at the right time. The integrations with Salesforce, LinkedIn Sales Navigator, and other tools mean that data stays clean, consistent - and most importantly - saves me time, which I can use to focus on selling. 10/10

Enterprise (> 1000 emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
BB
Brian B.
Founder
Share
"Zoominfo review from AC - BB 2023"
What do you like best about ZoomInfo?

There are quite a few things I love about ZoomInfo. First being the simplicity of usage on the site. It's incredibly easy to implement & integrate into our daily practice, and open new windows and browse a variety of account intel at any time. I've been able to access thousands of people's contact info in order to reach them efficiently. Additionally, I love the mobile app. It is user friendly and so helpful when I'm away from my desk. I've benefited greatly from the information made available on ZoomInfo. I use ZoomInfo every day for work and frequently access new info.

What do you dislike about ZoomInfo?

The only thing I have an issue with regarding ZoomInfo is that some of the contacts who are out of date/not correctly updated have been challenging to identify prior to contacting them. Especially if they're not utilizing LinkedIn properly or are very closed off on LinkedIn.

What problems is ZoomInfo solving and how is that benefiting you?

The issues ZoomInfo solves for me are updating outdated CRM data on my end, and helping identify new targets in the marketplace with insights. I have gained 5,000+ new contacts within about 100 accounts since getting ZoomInfo.

Enterprise (> 1000 emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
SK
Sairam K.
Founder
Share
"Best tool for prospecting!"
What do you like best about ZoomInfo?

- It is the best tool in the market for prospecting. - The UI is very intuitive, and you can get used to it easily. - You get the email and phone numbers of the people you want to prospect, along with which is the best method to reach out to them. - It integrates perfectly with Outreach, so I can add contacts with ease. - I use it on a daily basis and is the most versatile tool in my arsenal. - The implementation of the tool is also very easy. I signed up for it, and added the extension for fastest way to use the tool.

What do you dislike about ZoomInfo?

- There can be some difficulty in signing in sometimes. - I felt that the likely to engage markers on the numbers and emails weren't very accurate.

What problems is ZoomInfo solving and how is that benefiting you?

As a business development executive, prospecting leads and getting their information is very hard. Zoominfo ticks all the boxes when it comes to outbound sales. I get the lead information, including their phone numbers. I can see what tools they are using in the company, to understand their current system before even engaging with the leads.

Mid Market (51-1000 emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
GJ
Garvey J.
Founder
Share
"Zoom Info has been a great tool in researching companies for prospecting new business"
What do you like best about ZoomInfo?

The fact that I can import contacts/prospects directly into my companies CRM is a game changer

What do you dislike about ZoomInfo?

The main search bar can be a bit touchy. For instance, a small typo will completely throw off what I am searching for. I also wish my searches would save in the search bar

What problems is ZoomInfo solving and how is that benefiting you?

Proper lead information

Small Business (50 or fewer emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
Liza F. avatar
Liza F.
President
Share
"Excellent!"
What do you like best about ZoomInfo?

the information is up to date and accurate. ease of use. customer support

What do you dislike about ZoomInfo?

Only some of the information may be dated. Not easy to use effectively

What problems is ZoomInfo solving and how is that benefiting you?

we benefit from getting prospect information that has been vetted and verified.

Mid Market (51-1000 emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
SA
Shahwaiz A.
Founder
Share
"It helps me in getting the accurate information for my buying committee. Seamless integration."
What do you like best about ZoomInfo?

It provides me with the Direct numbers needed to reachout to my prospect.

What do you dislike about ZoomInfo?

There is nothing which I can say I do not like about Zoominfo because it is accurate.

What problems is ZoomInfo solving and how is that benefiting you?

It provides me with accurate direct number and business emails as well as spot on linkdin research. It really helps me in achieving my sales qouta with the help of buying committee. It is very seamless to target the right audience.

Mid Market (51-1000 emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
SS
Shariq S.
Founder
Share
"Helps me boost my sales and very easy to target the right audience"
What do you like best about ZoomInfo?

Buying comittee helps to target the right audience. Accuracy rate is 99% which helps me in achieving my sales quota. ZoomInfo's integrations with salesloft and salesforce are seemless and work very efficiently. I use ZoomInfo daily for LinkedIn research. This tools is very easy to use.

What do you dislike about ZoomInfo?

There is nothing which I dislike about ZoomInfo.

What problems is ZoomInfo solving and how is that benefiting you?

It helps me find the right audience and their contact info.

Mid Market (51-1000 emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
MH
Matt H.
Founder
Share
"ZoomInfo is a must for any sales rep"
What do you like best about ZoomInfo?

I love the ability to find the right contact with the right contact information. It's a huge time saver and takes what would be a COLD call, and makes it a little warmer

What do you dislike about ZoomInfo?

Sometimes there is a little 'data' confusion with companies or contacts with the same name(s). I usually send the corrections to them easily enough

What problems is ZoomInfo solving and how is that benefiting you?

It's a game-changer for finding contacts efficiently. Huge time-saver, consistently gets me to the right people. Invaluable for sales.

Mid Market (51-1000 emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"ZoomInfo is a daily tool I wouldn't be able to do my job effectively without!"
What do you like best about ZoomInfo?

ZoomInfo does a great job of showing org charts within my target accounts and providing me with up to date contact information for phone numbers and emails. I use Zoominfo everyday for prospecting and my job would be almost impossible without it.

What do you dislike about ZoomInfo?

Sometimes the information can be outdated, but they do a great job of updating to the most accurate information. Also, sometimes the server will crash.

What problems is ZoomInfo solving and how is that benefiting you?

It's solving the problem of not knowing the organizational structure of target accounts for my sales org. After viewing a company's org chart on your site. I know who's who and the hieracrchy to find the correct decision makers and their contact info.

Mid Market (51-1000 emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great for lead enrichment and intent data"
What do you like best about ZoomInfo?

The tool is great for lead enrichment and finding the right contact details. It is great for its intent feature as well and the features it offers in the advanced search to find the right contacts and companies. The UI is easy and integrates with our CRM which helps in mass uploads. I use this tool everyday and have not faced any problem with support so far.

What do you dislike about ZoomInfo?

The contact data especially phone numbers can be hard to find, specifically in APAC region for SMB companies

What problems is ZoomInfo solving and how is that benefiting you?

It helps in finding the right contact details for my reach outs as well as finding the companies who are showing increasing interest in our category.

Mid Market (51-1000 emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
JV
John V.
Business Development
Share
"Zoominfo provides excellent data and makes it easy to operationalize with Engage"
What do you like best about ZoomInfo?

Quick easy access to target contacts email and phone numbers. Also - Engage makes it easy to operationalize the data

What do you dislike about ZoomInfo?

Partially joking I say "there are too many buttons to press". it is somewhat overwrought and sometimes too complex to use easily.

What problems is ZoomInfo solving and how is that benefiting you?

Finding target prospects; it is very effective for this purpose

Enterprise (> 1000 emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
TE
Tara E.
Vice President Of Digital Solutions
Share
"Why you should use ZoomInfo SalesOS"
What do you like best about ZoomInfo?

ZoomInfo provides data on prospects and customers that you may or may not have which can help leverage sales with selling additional products. Customized lists are also super helpful! Customer support is A+!

What do you dislike about ZoomInfo?

Shared lists are lacking as well as excluding specific segments needs work.

What problems is ZoomInfo solving and how is that benefiting you?

obtaining email addresses on prospects and finding similar companies to existing customers

Mid Market (51-1000 emp.)
Dec 19, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"helpful + easy"
What do you like best about ZoomInfo?

super easy + simple UI. Provides accurate information

What do you dislike about ZoomInfo?

there's a montly credit usage I always hit

What problems is ZoomInfo solving and how is that benefiting you?

finding the right people with accurate information

Mid Market (51-1000 emp.)
Dec 14, 2023
 Source
Overall Rating:
5.0
Amy G. avatar
Amy G.
Outbound Demand Specialist
Share
"Easy and extremely helpful"
What do you like best about ZoomInfo?

I like that I am able to find information very quickly and in an easy way to qualify companies. It integrates very well with the tools my organization utilizes. I use it on a daily basis.

What do you dislike about ZoomInfo?

There has not been anything that I have not found easy and consistent within zoominfo salesOS

What problems is ZoomInfo solving and how is that benefiting you?

Prospecting and discovering new organizations that fit into our target client profile

Mid Market (51-1000 emp.)
Dec 13, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Closest All-in-One Tool for Go-to-Market Teams I've Seen"
What do you like best about ZoomInfo?

It has everything needed to run a smart go-to-market program. Account intelligence, web tracking, intent data, contact information, sales sequencing, advertising.

What do you dislike about ZoomInfo?

It is pricey but it's worth it. I've used it for years at multiple companies.

What problems is ZoomInfo solving and how is that benefiting you?

Zoominfo allows our sales team to easily find accounts on our website or spiking with high intent, so they can focus their efforts on the best accounts. The integration with SFDC makes it easy for them to do their job.

Mid Market (51-1000 emp.)
Dec 08, 2023
 Source
Overall Rating:
5.0
LM
Laurie M.
Sales Development Rep
Share
"Great for contact information and intent data"
What do you like best about ZoomInfo?

There is a lot of contact data and intent data

What do you dislike about ZoomInfo?

Sometimes the cotact data is inaccurate.

What problems is ZoomInfo solving and how is that benefiting you?

Contact data management, website visitors, intent data.

Mid Market (51-1000 emp.)
Dec 08, 2023
 Source
Overall Rating:
5.0
Otto L. avatar
Otto L.
Vp Of Sales & Marketing At Mackenzie Exhibit
Share
"A Powerful Tool Packed With Features"
What do you like best about ZoomInfo?

ZoomInfo's Engage tool is a little bit of a crystal ball that can help you contact leads in a very targeted way. All the other festures are great and a must for my every day tasks but I am finding Engage is definitely a must for my day to day email interactions.

What do you dislike about ZoomInfo?

I dislike the fact that my company took so long to start using ZoomInfo! The product itself is excellent, and I really can't find any features or issues that I dislike. I guess I could say the price was a little bit of a hurdle at the beggining but the ZoomInfo team was able to work out a deal that was benefitial for all.

What problems is ZoomInfo solving and how is that benefiting you?

I have been able to confirm and update so many contact's information. Since the pandemic hit and so many people aren't any more at their previous positions, ZoomInfo has given me the tools to correct that information in our database. The information provided is extremely accurate. I was only able to find one email that was completely wrong after I had already approached 500 views and exports. I also really like how ZoomInfo integrates wirth LinkedIn and I don't have to leave that platform to use it.

Mid Market (51-1000 emp.)
Dec 08, 2023
 Source
Overall Rating:
5.0
GM
Ganesh M.
Founder
Share
"Super product for Lead prospecting"
What do you like best about ZoomInfo?

The ease of use single sign-on we get valid info about the leads that we are looking for example like contact info phone number email address etc. it can be intgerated to outlook also which us to implement the features of the tool . the out look integration helps us to track the emails sent and we can directly login in single click. there customer support is awesome we use it in daily the ease of implementation is great!!

What do you dislike about ZoomInfo?

nothing as its agreat product.Zoominfo is fantastic tool .

What problems is ZoomInfo solving and how is that benefiting you?

The intent Data is cool feature. the email verification

Enterprise (> 1000 emp.)
Dec 05, 2023
 Source
Overall Rating:
5.0
MA
Manish A.
Founder
Share
"Best tool for building Sales Pipeline."
What do you like best about ZoomInfo?

Being into sales almost 10 yrs now, have been using Zoominfo 5 year now. Tool has helped alot throughout my sales journey. I have generated more than 7 Million USD in last 3 years. This tool has some exceptional features, it can tell you which industry to reach what time of the year also it can tell what may be the they are into market for. Talking about lead generation it never let you down, when it comes to data accuracy it is best in the Market.

What do you dislike about ZoomInfo?

Since I know end to end about Zoominfo. Yes there are couple of suggestions I can give. 1) Now a days companies started using AI dialer and Zoominfo is not compatible with those dialers. 2) There are many features and filter that are of no use at all. If you remove those interface can be more interactive and intuitive. 3) Cost is the major factor for Zoominfo, only companies can afford those have good budget, so price can be major factor.

What problems is ZoomInfo solving and how is that benefiting you?

Zoominfo has helped in many ways in my sales career. Starting from pick up account as per the insights given. Generating lead and gathering data across industries and geography. Buliding sales pipeline. Mange accounts.

Mid Market (51-1000 emp.)
Dec 05, 2023
 Source
Overall Rating:
5.0
Anmol Deep S. avatar
Anmol Deep S.
Sse Android
Share
"Best for Networking Opportunities for IT professional"
What do you like best about ZoomInfo?

IT professionals identify networking opportunities by providing information about industry events, conferences, and key players. This facilitates building relationships and staying connected with the IT community hence it is used very frequently. easy to use, implement and integrate with linkedin for networking. customer support is quite proactive.

What do you dislike about ZoomInfo?

Depending on the specific needs of an IT persona, they might find that certain features or aspects of ZoomInfo are less customizable than desired. This limitation could affect the tool's fit within their unique workflows.

What problems is ZoomInfo solving and how is that benefiting you?

ZoomInfo can provide valuable data, its usage must comply with privacy and data protection regulations. Additionally, the effectiveness of ZoomInfo, like any tool, depends on how well it is integrated into the overall sales and marketing strategy of the IT team.