ZoomInfo Reviews: 4.4/5 — Solid Choice

The UI was very easy to use and there is tons of contact data (problem is that the data is not always correct). It is also very easy to integrate into Salesforce

Quality of data is very low, we had a very high bounce rate (i.e. no longer with company). Their method for gathering data does not seem to ensure a regular update or validation due to the significant number of bounces you will get with your campaigns.

Accuracy of data -- lots of bounced data. This in turn results in a negative experience with Sales and Marketing Teams ... never a good way to build alignment (or momentum towards positive results)

Easy to use and helpful while WFH especially during COVID

There is a great amount of data to filter through

I haven't had any issues

DiscoverOrg is an incredibly good tool because it offers me one more solution to an excellent service to my clients and provide them with more accurate information. On the other hand, you can establish constant changes of the sales product and updates of very good contact data and this is how to have a vision of the last date of each contact which is very useful for me. And above all it offers me great ease of use with good support research. It is ideal.

I would love for SMEs to establish very accurate data since it would be of great importance. It is also essential that the contact information within the accounts is a bit more updated. On the contrary, I don't have anything more negative to say, an improvement is always necessary.

We make use of DiscoverOrg in our organization for the development of sales, search and import new accounts and obtain information of new contacts in search of potential new businesses. We really consider it a very valuable tool when looking for contacts that have a job function.

The Chrome ext. to company website connection *the export function to crm was useful when it worked* quicker contact collection on the fly 7 out of 10 records seem to be accurate

*the export function to our CRM has stopped saying not enough credits left...This has been addressed by our Director yet is still unresolved by ZoomInfo Customer Success reps. The last time he called them it sounded as if he was on an upsell call for a new service they are selling rather than a resolution call from our conversation afterword. If you use ZoomInfo make sure to train your team on limitations as if a concern occurs it does not seem they are very helpful in resolving it...unless you just want to be upsold.

Collecting of lead list. Getting suggested name/position/number/email of person in company...correct info 7 out of 10 times

They have a lot of the names we are looking for but there is also a lot of false information.

Wrong information & also didn't appreciate the lies that their sales team told during the sales process. We were sold an unlimited edition for thousands of dollars & then they changed it after we paid for the product. Literally bald-faced lies.

We need the email address & phone numbers of certain contacts to help our sales funnel process.

The data tracking is incredible in Tellwise, I like that I can see who opened a message and get notified, see what they clicked on, if they opened an attachment, etc. The dialer works well for speed dialing or cold calling. It allows you to effortlessly open a large number of clients at the same time without having to open multiple screens, making it easier and faster to dial.

I dislike that my emails are bounced back as spam often when I use Tellwise. I also don't like that there are problems loading the google chrome extension with Salesforce. Salesforce is a standard that should work without issues. You will often have a leads list open in Salesforce, that will not load into Tellwise, you will stick with a Refresh screen and no data input. Very frustrating.

Tellwise tells me who opens and email and when. It gives me data as to time of day, and what days of the week are best for client engagement.

It is easy to find contact information... If the information is not locked.

Our company feels cheated out after the RainKing purchase. We were told that we would have every update to the database, and to have locked content on paid services feels really cheap to me.

Not many benefits. DiscoverOrg cannot make my calls for me.

As a product is works great - could be better but no complaints

I am waiting for the customer team to get back to me. Not having a dedicated customer account manager is a poor approach - no one is accountable when the company does not return emails. Not happy with this at the moment.

It gives us another string to our marketing a new business bow. It could be better but having used this over 2 different companies I can it growing all time.

Alerts, and updates on funding, or when a high level person leaves.

Lack of accuracy, I would say 50% of the people aren't in the current role is says, in the correct location, or at the correct company. I know that you say it is within 90 days, but it always well past that amount of time.

Problems solving: getting the right numbers for the right people. Benefits being the insight about the additional info such as hierarchy or when a C-level leaves the organization.

That they add both mobile phones and direct lines when available

Companies with smaller employee counts rarely have their account and contact info built out in DiscoverOrg

Ability to find contact information for the sales team when it's possible or available in DiscoverOrg

I like pulling new leads that I can filter by title, seniority, industry, location, and/or keyword. It helps to create more targeted sales outreach. I also like searching through the "Scoops" by keyword. There are a couple every month that indicate a organization is looking for DAM solution (which is what we do), so we treat them as hot leads.

We did 5+ onboarding trainings because after we purchased we really didn't see the value and I knew I was missing something. The onboarding training was always the same even though I specifically asked them to show us more than the basic overview. After about 6 months I figured out some valuable functions on my own, but it was too late given the investment so I don't think we'll be able to renew.

We're still looking into the value we've realized and if there's been a ROI. We were hoping to use it as an Account Based Sales Dev tool but the team was much quicker to adapt LinkedIn Sales Navigator. Now we mostly use to pull leads & contacts into Salesforce.

When we used it before GDPR we found a lot of great contacts, some that weren’t even in LinkedIn

The platform is dated and not user friendly. The customer support was also terrible. When I lived companies and requested a call with them I never heard back. Also unsure if they are GDPR compliant.

Finding contacts and syncing to Salesforce

1) The dataset has more direct dials than most other data aggregators out there. 2) The datasets are divided between divisions, hence you can pick and choose what is right for you. 3) Dashboard filters are good

1) Datasets are outdated. Especially the direct dials are not good (and this is discoverorg's biggest USP) 2) Search is not on domain but on the name of the business, hence it is very difficult to find the right account 3) Most of the org structures are very inaccurate, best is to leverage sales nav for this function.

Lead generation and cold calling

The user interface is plain, simple, and easy to use

1) This company put caps/limits on specific features when there was no caps or limits on those features when we signed our contract 2) Upon the expiration of our contract, DiscoverOrg instructed that we must delete all data from our CRM that we accumulated over the contracted period - all names and contact information, REGARDLESS of whether we had made contact with individuals and had obtained copious notes from our discussions. (In essence, "keep using our service and paying us or we're taking back everything you paid for") 3) Problem resolution could take anywhere from days to weeks (even to get an answer via email), i.e. being blocked from data that we were subscribed to, errors in the system, etc. 4) "Bullseye" campaign we paid for which is an online survey for our target market resulted in a bunch of inaccurate data. Example: Survey questions would be, "are you using XXX technology." In following up with the same person who answered yes, that person would state that they are not even familiar with xxx technology. Survey results were unusable.

We were looking to obtain accurate and intelligent data.

When the info is there, it's very useful.

It's rare to find direct phone numbers, it's not uncommon to not be able to find my contacts or even the company, and you absolutely cannot rely on the technology used information.

Prospecting

Ease of use, amount of information on contact

outdates information, specifically, applications being used by the organization

Lead generation

In theory, it is a great tool for prospecting and finding contact information for potential new clients. When the data is good, it makes the job very easy, but this is rare.

The data is extremely unreliable and at times you can get back less than 30% correct information. We ultimately had to end of subscription and explore new tools.

Through ZoomInfo we were simplifying the prospecting process and reaching out to larger numbers of users at once.

I did not find this product user friendly. Compared to other software that provides a similar service it was not useful.

Compared to other software that provides a similar service it was not useful. I think it lacks in brand awareness.

Research for job hunting, getting background information on potential employers.

easy search and seem to have identified the correct technology prospects are using

Bad information (titles, email addresses, phone numbers

target marketing

On the face of it, seems like it has the contact info for my prospects. Seems like a robust system but I have not had a chance to even use the full functionality so I haven't seen it working yet. On paper, looks like their package is pretty comprehensive.

They are charging $13,000 but provide no real customer centric support. Other similar tools like Seamless seem to do the same thing for a fraction of the cost. No one really knows the whole system. I got bounced around five different people and each time I'd ask a question, the answer would be, "I don't know. Reach out to customer support". I wasted endless hours emailing and waiting for responses. Sales rep promised me that the whole system would be "fully setup" the day after I signed the package but its basically a self-service model, where I have to invest another 20-30 hours to watch webinars and work with an offline support team to set it up. I repeatedly asked for a trial period to test out the product on my own and he kept deflecting telling me that the onboarding team would "set it all up for me the day after I sign up" - which is a big lie. My emails and phone calls were showing up as spam for my customers and I didn't even know that for a while. The onboarding person promised 24 x 7 support but what they have in the evenings or weekends is basically an automated chat bot where I have to send in questions and describe my issue and they take 24-48 hours to even respond and resolve things. When I tried to set up call with someone on their Engage to fix things and get the whole thing fixed, they cancel my calls, asking me to get back in touch with the customer support. Customer support is back to cc'ing the Engage team and does not respond in a timely manner. Overall, for the amount I'm paying, I would expect something more than self-service support, and would hope that they have some type of live support for people who need to set this up during off hours. They have very bad onboarding and customer support, and the sales team walks away after making the sale. Its the user's responsibility to watch dozens of hours of webinars and figure this all out.

I was hoping to use it to send emails and call prospects. Its been three weeks and I've invested 40 hours already but am nowhere close.

ZoomInfo is a powerful tool for sales professionals. Its extensive database provides comprehensive and accurate information, making prospecting and lead generation more efficient. The platform's user-friendly interface and robust search functionalities enable users to target specific criteria, resulting in higher-quality leads.

I'm frustrated by the restricted views for contacts within ZoomInfo. The limitations placed on accessing and viewing contact information hinder the ability to thoroughly explore and analyze potential leads, ultimately restricting the effectiveness of prospecting efforts.

ZoomInfo empowers users to efficiently locate and connect with influential figures within their respective sectors. This capability significantly streamlines the process of identifying key decision-makers, enabling more targeted and effective outreach strategies.

The platform integrates to the website, and to our CRM.

Our team wasn't getting the value we wanted out of the product and as a result we were not utilizing the product at the level of our subscription. We met with our account management team at ZoomInfo to relay this feedback and got no real support on making our team more successful with the product. Toward the end of our contract we asked about other features to make the product work for us (specifically on auto-enriching leads), but the cost for adding this was prohibitive. We evaluated another solution and when we told ZoomInfo we would not be renewing, they brought up that we had a 60-day auto renewal clause in our contract terms. Even though we were in active discussions with them about making changes to our subscription because the product wasn't meeting our needs, they are trying to enforce the auto renewal. Our rep never mentioned this to us, and in fact was trying to get us to renew "early," despite the fact that our auto renewal date had already passed without mention. This is a deceptive tactic that (after some quick googling) is common practice for ZoomInfo -- strong arming their unhappy customers into an ongoing agreement by failing to mention the auto renewal until it is too late.

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User friendly interface, even with an beginner it is so easy to handle. Relevant data, data quality is execellent, based on the filters we given, it will show accurate data which makes our work easy. Chrome plugin, makes it easy for access.

Though most of the features are useful, number of features are too much which makes it need to invest more time to figure out use of some features.

It makes easier for me to find the relevant clients for my sales purpose.

The concept and idea of intent signals could be good at scale.

The intent feature seems like a gimmic, we've not had any interaction from any outreach. Under our company filters, we've had ads agencies showing under retail/Shopify, we're only seeing 1-2 intent signals per week now which with the known ratios of cold outreach to call booked means not just that it's not working for us, it can't at this rate. Of the signals we've seen, numerous times the emails provided bounced or the employee has left the business so the data seems stale as well as inaccurate. When raising this, we've had nothing but canned style reponses full of buzzwords, no one offering to address any of the issues or provide any answers. When escalated to a sales manager, even worse we were given a template response to fob us off rather than it actually being looked into or addressed in anyway, which the individual then acknowledged that he hadn't even looked at our agreement as a manager before responding. Appauling customer experience generally, I wouldn't be able to recommend to any business based on my experiences alone.

None at all currently given how poor the customer experience has been for us.

Data accuracy. Overall, the tool's user-friendly interface and seamless functionality make it highly effective.

I disliked ZoomInfo SalesOS due to an unprofessional encounter during a discovery call. The salesperson's behavior fell short of high-level sales standards, making me wary of their service. As a former user, I am well-versed in how the service operates. Unfortunately, based on my personal experience and the misleading nature of the demo process, I cannot in good conscience recommend this service to the company I am currently employed at.

ZoomInfo SalesOS tackles sales and marketing hurdles by providing accurate data and streamlining lead generation. It's made my workflow smoother, helping me connect better with prospects and improving my sales opportunities.

I can say that the ZoomInfo customer service and ZoomInfo product support were SUCCESSFUL at getting under my skin and infuriating me after the ZoomInfo salesman misrepresented the company. I can't say anything that I like about ZoomInfo, but "successful" is positive, right?

I don't like the way that ZoomInfo treats their customer that pay their outrageous costs to use their product! ZoomInfo's product does not do everything they say it does. ZoomInfo's integration is sub-par and difficult to use. It does not have all of the features promised by te ZoomInfo salesperson that lied to me. I was lied to about the ease of integration, and that will ake ZoomInfo very difficult to use.

ZoomInfo's poor workforce is exercising my patience by not letting us out of the agreement we entered into upon false presumtions. How is ZoomInfo benefitting me? ZoomInfo is giving me more gray hairs, and some women find that attractive. Haha... No. ZoomInfo is not benefitting me in any way. ZoomInfo is a big waste of time. ZoomInfo is a big waste of money.

it is integrated with my crm tool and allows me to know the status on excluding those where the lead is already nurturing

the accuracy is a bit of issue with zoominfo

It only deals with the leads/contacts, may not be very well versed with the sales process you have

The only think i like is the wide range of database

The UI could be better and should be compelling

For me, the biggest problem is understand the company type, what is the revenue, their hiring pattern

The most helpful is the recent development of the new version which will help you to not select the each field, rather search it at the top and select like revenue, company name

The accuracy, somtimes i have encountered that the cell numbers belongs to some other person, it's ok to not provide then provind a bad number

It solves the basic problem of identifyin who is who in the market

I used the platform monthly for almost a year. ZoomInfo's platform is notably user-friendly, implementing it and integrating it into our business wasn't a problem. It's evident they've invested time and effort into creating a tool that's intuitive and easy to navigate. We used it mostly to find and export people and company data, which was quite easy.

My experience with ZoomInfo has been marred by a series of disappointments. The service leaves much to be desired. Despite our repeated efforts to address significant issues, the responses have been dismissive and lacking any real resolution. Outside of the US, the data quality significantly deteriorates, causing numerous operational challenges for our business. Additionally, their legal practices and policies seem more predatory than customer-centric. The auto-renewal process, for instance, is enforced without genuine, clear communication, placing the onus solely on the customer. It's disheartening to see a platform with so much potential be overshadowed by an approach that feels dismissive and, at times, exploitative.

ZoomInfo SalesOS was intended to solve our need for accurate and comprehensive B2B contact data